Business Commons^™

Bite-Size Market Research Tools: Micro Surveys And Usability Studies, Mark Aaron Polger

Publications and Research

Library marketing activities should always be informed with user data. When conducting market research, you don't need a large sample to see the "big" picture. Developing scalable micro assessments such as mini surveys, usability studies, interviews, and focus groups with only a few questions can add value to your library's marketing and outreach efforts. With quantitative research, you are expected to have a large sample. However, that is not the case when conducting market research. In this presentation, micro assessments will be shown to be more effective, easier to manage, and garners more responses than more lengthier surveys.

Financial Analysis, Tina N. Barrett

Cornhusker Economics

The investment in a financial analysis can seem like a painful task of gathering information but the information it provides gives you invaluable information about your operation, especially when you don’t want to see it. I was once told a producer didn’t want to do the analysis anymore because the information made it hard to sleep at night. While not knowing maybe helped him sleep then, the problems that were being highlighted by the analysis didn’t go away and eventually caught up to him.

An Exploration Of Internal Control System Of Ethiopian Banks, Fekade Adera Tesfaye

Doctoral Dissertations and Projects

Adequate internal controls enhance an organization's likelihood of achieving objectives in a changing business environment, contribute to organizational growth and competitiveness, support compliance with regulatory requirements, and help in preventing and identifying fraud, embezzlement, and waste. This qualitative case study explored the potential lack of adequate internal control systems in Ethiopian banks that impact their operational and financial performances. The study sought to understand how these banks design and implement internal controls and to identify factors contributing to the potential lack of adequate internal controls. The study was guided by the COSO internal control framework, which is widely accepted for …

A Markov Regime-Switching Event Response Model: Beef Price Spread Response To Processing Capacity Shocks, Eunchun Park, Christopher N. Boyer, Clinton L. Neill

Agricultural Economics and Agribusiness Faculty Publications and Presentations

This research introduces a new method for event studies in time-series analysis named the Markov regime-switching event response model (MS-ERM). The MS-ERM is a comprehensive approach that integrates two different event study approaches: 1) measuring the impact of an event through structural shift and 2) measuring the impact via additional distributional components. As an empirical application, the study measures the impact of beef-packing plant closures on the weekly live-to-cutout beef price spread. The results indicate that the MS-ERM is a promising tool for event studies, particularly when an empirical dataset has both groups of events that cause and do not …

Women’S Soccer Wins Ovc Championship 3-2 Over Morehead State, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Pathways To A Diverse Legal Academy: Pipeline Programs After Sffa, Steven W. Bender

Seattle University Law Review Online

Responding to the Supreme Court’s 2023 Students for Fair Admissions, Inc. v. President & Fellows of Harvard College (SFFA) decision invalidating race-conscious admission policies in a public and private university, I urge an emphasis on pipeline programs to ensure law school admissions pools include racially diverse applicants. I detail my school’s pipeline programs for high school, college students, and recent college graduates—both as these programs were implemented before the Court’s decision and as they changed in its wake—as examples of what law schools generally, and collectively, should be doing. Most importantly, I focus on the lawful recruitment, design, and content …

2024-11-12 Minutes, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress meeting minutes from November 12, 2024.

Importance Of Soft Skills Comparative Study With Cybersecurity Professionals In The Manufacturing And Finance Critical Sectors, Stanley Mierzwa, Mary Lind

Center for Cybersecurity

Cybersecurity professionals require and will benefit from having strong and competent technical and soft skills, knowledge, and abilities. Cyber-attacks continue to plague our organizations and businesses, and finding the individuals with the skills needed for industry teams to contend with these broad and varying types of breaches is essential. This research article will outline the results of a comparative quantitative study that compares the importance of soft skills or nontechnical competencies by information security and cybersecurity professionals in the finance and manufacturing critical infrastructure sectors. This research study used a validated survey instrument from a previous seminal study to capture …

Midwest Entrepreneurship Case Competition (Mecc) Case Prompt - Anonymized, Zoeanna A. Mayhook, Liz Grauel, Annette H. Bochenek, Ilana Stonebraker, Terence O'Neill

Libraries Faculty and Staff Supplemental Materials

This case is an anonymized version of a prompt used in the 2024 Midwest Entrepreneurship Case Competition (MECC), a undergraduate regional event organized in collaboration with multiple Midwest libraries. The prompt challenges students to conduct market validation research using SimplyAnalytics and perform keyword research and analysis.

Navigating The Ethical Maze: Emerging Technologies And Pedagogies In Higher Education, Harika Rao

Faculty and Staff Publications & Presentations

No abstract provided.

Boycotting Campaigns And Consumption Practices: Insights From Egypt In The Aftermath Of The 2023 Gaza War, Maha Ahmed Zaki Dajani, Israa Lewaa, Hadia Fakhreldin

Business Administration

This study investigates the impact of Egyptian boycott campaigns following the Gaza war in 2023 on consumption behavior. It uses the lens of the Theory of Planned Behaviour (TPB) to examine how the intention to consume (or not to consume) originating from attitudes, social norms, and perceived behavioural control leads to intentions that are reflected in different consumption behaviours. This study uses a mixed methodology, where it blends quantitative statistical analysis with indepth qualitative interviews. First, a pilot study is carried out to ensure the relevance of the survey questions. Then an online questionnaire posted on social media and sent …

Exploring Online Destination Brand Advocacy, Violetta Wilk, Saalem Sadeque, Geoffrey N. Soutar

Research outputs 2014 to 2021

This paper explores online brand advocacy (OBA) in a tourism destination context. Through a Social Influence Theory lens, it explores the ways in which residents and overseas tourists discuss Australia as a destination brand on social media. By analyzing a big dataset of social media user-generated content (UGC), this study sought to identify the key dimensions evident in positively valenced social media UGC, to see whether these dimensions varied between residents and overseas tourists, and to see whether the dimensions reflected OBA. The analyses found online destination brand advocacy (ODBA) had five dimensions: Destination Acknowledgement (hashtags), Destination Insights, Destination Positivity …

Perceptions Of Faculty And Students In Online Learning: Lessons From The Covid-19 Pandemic, Sumita Sarma, Sharmin Attaran, Mohsen Attaran

Marketing Department Faculty Journal Articles

The COVID-19 pandemic significantly changed how universities provide education -- teachers switched to online teaching methods, while students quickly adapted to the online learning environment. This study adopts the Community of Inquiry (CoI) framework to examine differences in student and faculty perceptions of online learning due to the impact of the COVID-19 pandemic. Student and faculty perceptions can be used to evaluate and ultimately improve the quality of education. This study used survey methods and data collection instruments with a Likert scale sample of 150 students and 150 faculty from a US university. This study’s results indicate a significant difference …

2024-11-07 What It Means To Be A Senator, Morehead State University. Faculty Senate.

Faculty Senate Records

A brief reminder of what it means to be a faculty senator brought before the Faculty Senate by the Faculty Senate President on November 7, 2024.

2024-11-07 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes from November 7, 2024.

2024-11-07 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from November 7, 2024.

Determinants Of Salary Variation And The Gender Pay Gap: A Survey Of The American Association Of Hip And Knee Surgeons (Aahks) Surgeon Member Workforce, Prem N. Ramkumar, Jenna A. Bernstein, David C. Landy, David E. Demik, Justin T. Deen, Reena J. Olsen, Anna Cohen-Rosenblum

School of Medicine Faculty Publications

Background: The increased emphasis on reimbursement, diversity, and burnout in hip and knee arthroplasty necessitates a foundational understanding of the surgeon workforce. The purpose of the study was to cross sectionally survey a representative sample of the AAHKS surgeon membership on the subject of salary, practice patterns, and demographic factors to establish a baseline framework for future advocacy efforts and initiatives. Methods: An online survey was sent to AAHKS members between December 20, 2022 and January 19, 2023. Surgeon demographic data, experience, practice geography and type, and annual case volume were solicited. Univariate and multivariate analyses were performed to describe …

The Impact Of Cash Holding Decisions On Firm Performance In The It Industry, Jaeseong Lim, Bong Keun Jeong

Accounting

This study examines the relationship between corporate cash holdings and firm performance within the IT industry, which is characterized by intense competition and rapid technological advancements. We propose an integrated framework that combines principal component analysis (PCA), machine learning (ML) algorithms, and Shapley additive explanation (SHAP) values to estimate and interpret model outcomes. Based on 21,051 corporate financial statement data items from 2004 and 2023, the empirical evidence supports an inverted U-shaped relationship between cash holdings and profitability, suggesting that holding either too little or too much cash is suboptimal. Among the tested models, the random forest demonstrates the highest …

Road To Net Zero: Greenness Of Leadership In Energy And Environmental Design And California Green Building Standards Code In The Multifamily Sector, Jamie Jung, Michael Cusumano, Dongshin Kim, Abraham Park

Finance, Banking and Real Estate Faculty Publications

This study evaluates the effectiveness of Leadership in Energy and Environmental Design (LEED) and California Green Building Standards Code (CALGreen) sustainability programs in reducing greenhouse gas (GHG) emissions in multifamily buildings. We find that CALGreen effectively reduces GHG emissions by 7.2%–11.6%. However, among properties completed during the CALGreen period (on or after 2015), LEED-certified properties exhibit 14.1%–20.8% higher GHG emissions compared to non-LEED-certified buildings. We attribute this result to the emphasis on theoretical design versus actual energy performance of those programs. Furthermore, our research reveals that LEED-certified buildings completed before the implementation of CALGreen command a rent premium of 4.7%–5.4%. …

2024-11-06 Summary Comments On First Year Seminar Survey, Morehead State University. Faculty Senate.

Faculty Senate Records

The summary comments from the First Year Seminar Survey submitted to the Faculty Senate on November 7, 2024.

What Makes An Effective Chief Of Pediatric Cardiology: Insights From Chiefs Of North American Pediatric Programs, Michael E. Kim, Wayne Franklin, Anne M. Dubin, Jeffrey J. Kim, Shubhayan Sanatani, R. Krishna Kumar, Shubhika Srivastava, Thomas R. Kimball, Mark Lewin, Joseph Rossano, Colin J. Mcmahon

Department of Medicine Faculty Papers

BACKGROUND: Although the position of a pediatric cardiology chief is often seen as the apex of one's academic career, its roles, responsibilities, and qualifications are not well defined in the literature. This study was done to gain further insight of the role and attributes of a pediatric cardiology chief by surveying those who are currently serving the position across North American centers.

METHODS AND RESULTS: This was a mixed-methods study with a survey given to North American pediatric cardiology chiefs at programs with fellowship training programs. The survey was a semistructured questionnaire that was independently reviewed by 3 cardiologists. Smaller …

Ada News - 11/04/2024, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Narcissism And Psychopathy: Some Considerations Of Gender Effect, Simon Croom

School of Business: Faculty Scholarship

This working paper examines the nuanced relationship between narcissism and psychopathy, with a specific focus on how these traits manifest among females in both community and corporate contexts. Drawing on a 12-year research programme into dark-triad traits, the paper highlights key differences between grandiose and vulnerable narcissism, distinctions between narcissistic emotional reactivity and psychopathic affective detachment, and gendered variations in psychopathic expression—including relational aggression, emotional instability, and covert manipulation. Findings from corporate samples reveal unexpected patterns, such as elevated rebellious nonconformity and coldheartedness among female executives. The paper argues for gender-sensitive psychometric assessment and increased attention to under-recognised forms of …

Educational Leadership's Role In Fostering Innovation And Entrepreneurship In Education: A Narrative Literature Review, Zeina Hojeij

All Works

In recent years, educational leadership has come under increased scrutiny due to rising expectations and demands for accountability. Despite the proliferation of leadership models, there remains a notable gap in comprehensive reviews that connect progressive leadership theories with fostering innovation and entrepreneurship in education. This narrative literature review aims to identify pertinent theories of educational leadership—such as instructional, distributed, and transformational leadership—and explore their potential applications in driving innovation and entrepreneurship within educational settings. The objective is to assess how these leadership approaches can cultivate creativity, encourage risk-taking, and champion entrepreneurship to enhance educational outcomes. This review draws from databases …

Pity The Poor Reader, Charles H. Haddad

School of Communication and Journalism Faculty Publications

I conceived my book “Pity the Poor Reader” as an un-textbook, an irreverent “Elements of style.” Like Elements, it’s designed to complement textbooks. Pity is concise, memorable and portable. Under 300 pages, Pity serves as an aspiring writer’s keepsake. Concision lies at the heart of Pity. The key concepts of writing well are distilled into irreverent, memorable lines and axioms. Many of them are organized as lists that are easily printed and taped to a wall or a computer. Indeed, in testing the book with my university students, I’ve found that many of them did print out its list of …

2024 November News Report, Morehead State University. Office Of Communications & Marketing.

Communications and Marketing Publications Archive

The November 2024 Morehead State University News Report.

Fixed Income Fund Report, November 2024, Archway Investment Fund

Archway Investment Fund

No abstract provided.

Guide To Supplementary Feeding And Budgeting, Department Of Primary Industries And Regional Development, Western Australia

Animal production and livestock factsheets

Supplementary feeding of sheep, with grain, hay or silage is necessary when pastures or stubbles are deficient in energy and protein.

A good supplementary feeding program will ensure sheep utilise as much dry paddock feed as possible as well as provide sufficient supplementary feed for maintenance or growth.

The Department of Primary Industries and Regional Development recommends supplementary or confined paddock feeding to maintain livestock productivity and avoid animal welfare and soil erosion problems.

Factors Affecting Csr Practices In Entrepreneurship: Case Of Female Entrepreneurs In Pakistan, Muhammad Nawaz Tunio, Iffat Sabir, Aamir Rashid, Faheem Gul Gilald

Publications and Research

Purpose: The aim of this chapter is to find out the factors affecting female entrepreneurship in the case of the Corporate Social Responsibilities (CSR) in entrepreneurship.

Methodology: In this chapter, semi-structured interviews are conducted to reach the final findings of the study.

Findings: Findings entail different six factors that severely affect CSR activities in entrepreneurship in Pakistan. These six factors are the educational system and skills gap, Cultural Mindset and Risk Aversion, Limited Access to Finance, Regulatory and Bureaucratic Hurdles, Political Instability and Security Concerns, and Inadequate Infrastructure. Every factor has its intensity and influence on the entrepreneurial process.

Originality/value: …

Equity Fund Monthly Report, November 2024, Archway Investment Fund

Archway Investment Fund

No abstract provided.