Business Commons^™

Application Of Modern Hospitality Management Practices In China's Time-Honored Restaurants, Junfeng Li

UNLV Theses, Dissertations, Professional Papers, and Capstones

“Time-honored” catering enterprises in China are currently facing severe tests as well as a rare opportunity to grow in market competition. Among catering businesses and those in academic circles, the common concern is how to take opportunities and use them to grow quickly. This study will use the SWOT model to analyze the present situation of China’s time-honored catering enterprises and will examine catering management techniques to find the optimum operational mechanisms to assist them. This will promote survival and growth of time-honored catering enterprises and provide a theoretical basis for the Chinese government's relevant policy decisions. The purpose of …

The Discussion Of First Mover Advantage In The Chinese Hotel Industry, Yuheng Zheng

UNLV Theses, Dissertations, Professional Papers, and Capstones

China’s tourism industry has become an important player in today’s tourism market. It has been reported by the WTO (World Tourism Organization) that China will become the world’s No.1 tourist destination by 2020 with more than 100 million tourists travelling to China every year (WTO, 1999; Pine and Qi, 2004). For international hotel groups, entering a new market like China is challenging. Cultural differences, government policies, entry modes and entry timing strategies all affect the potential success of the company. This paper will focus on timing strategies for foreign companies that want to enter the Chinese lodging industry and to …

Immigration And The Hospitality Industry, Joseph M. Rasic

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study is to correlate the research of immigration reform and the potential impact on the hospitality industry. For over a century, numerous debates and policies have been discussed and developed addressing the issue of immigration. The history of immigration policy shows that legislation was passed to address the current concerns for each of the past several decades, but additional changes are constantly needed in order to support the continued growth and changes of the nation. History also shows that some of the laws that were created to control immigration actually initiated larger issues, which led to …

How Stereotyping Affects Customer Service, Nicole Ruiseco

UNLV Theses, Dissertations, Professional Papers, and Capstones

This paper presents different ways in which stereotyping affects service in the hospitality industry. Specifically the food service industry, this sector is where interaction between guest and employee is the entire experience. Stereotyping a guest happens in a number of different ways. The negative stereotypes that are associated with guests are what effects the type of service a guest receives. When a guest is unhappy with customer service the point of the whole experience is diminished. Finding a way in which to reduce the amount of negative stereotypes associated with guests is critical in improving service and guest satisfaction. Having …

Equipping Women For Food Service Sales, Robert Stegall-Smith

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this paper is to develop a training program which will equip women for success in foodservice sales. It will determine if women have greater sales skills in the current business environment. Research will be done to determine what role product and operations knowledge plays in sales success in addition to natural ability. Finally based on the findings it will be determined in what format to deliver the training

The Effects Of Annual Pass Holders On The Disneyland Resort Infrastructure, Sean B. Keliiholokai

UNLV Theses, Dissertations, Professional Papers, and Capstones

Since the inception of Disneyland, the growing number of loyal guests, expansion of the theme parks and new entertainment elements has drawn and increased park attendance. With that being said, expansions are continuously taking place and thus the price per ticket increases. As the ticket prices continue to increase, numerous amount of guests look at other options such as annual passes as a means of getting the most for their money. As funds for families become more of a concern, the need for local supplemental activities is a key driver. The ever expanding base of Annual Passholders (AP), who is …

The Value Of An Associate Degree In Culinary Arts From A Public Postsecondary School Versus A Private School, John F. Maas

UNLV Theses, Dissertations, Professional Papers, and Capstones

Through an analysis of tuition data, this paper explores the difference in cost of an associate degree in culinary arts from public and private postsecondary schools. The average cost of the associate degree in culinary arts at private school is more than 500% higher than the average cost at the public schools. This disparity in cost raises a question of value. Is the degree from a private school worth more to justify the additional cost? The literature review established the use of post-graduation earnings as an accepted measure of the value of the degree. Surveys conducted by the American Culinary …

How Corporate Social Responsibility Influences Employee Job Satisfaction In The Hotel Industry, Chia-Chun Saprina Chiang

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this paper is to investigate whether strategic CSR programs in the hotel industry influence individual job satisfaction. Based on Valentine and Fleischman’s study in company ethics programs and employees’ perceived CSR, job satisfaction is related to many significant organizational factors and is usually a major concentration of business research that investigates employee-based phenomena (Valentine & Fleischman, 2008, p. 160). In addition, this paper will seek for the literature supporting the positive correlation between a company’s strategic CSR activities and its employees’ job satisfaction. In other words, this study will identify whether and how employees’ perceptions of their …

The Powerful Mythology Surrounding Bugsy Siegel, Larry Gragg Ph.D.

Occasional Papers

Journalists, authors, filmmakers, and historians have been interested in Benjamin “Bugsy” Siegel for over six decades. Collectively, they have crafted a cohesive mythological narrative of Siegel’s life one focused upon “rags to riches” success and his contributions to the development of Las Vegas, Nevada. Most attribute to Siegel the inspiration for not only the Flamingo Hotel‐Casino, but also for the glamorous, classy, flashy resort city Las Vegas became after World War II. This paper describes the development of the myth since Siegel’s murder in 1947 as well as how it has been sustained.

An Intercultural U.S.-China Restaurant Service Process Model: U.S.-China Servpro Restaurant Model, Pearl Teo

UNLV Theses, Dissertations, Professional Papers, and Capstones

The globalization of markets has created many opportunities for service firms to expand internationally. China is an example of a country that has seen the growth of international service companies over the last two decades. The liberalization of economic and legal policies in China has provided the impetus for growth and development. Among one of the growth sectors of foreign services companies is western restaurants.

Brand Extensions For Hotels’ Food And Beverage Expansion To The Outside Of Property: A Case Of Westin Chosun Hotel In Korea, Claire Hyun Jung Kim

UNLV Theses, Dissertations, Professional Papers, and Capstones

First, this paper will explain the term “brand” in general (i.e. brand, brand equity, brand image, and brand extensions) and allow readers to understand the broad concept as they begin reading. The paper will then look into the growing importance of F&B business in the hospitality industry. From the overview of the industry’s branding strategies for their F&B business management, the readers will notice that the hotels in Korea have focused on brand extensions. This paper will then introduce and examine the case of Westin Chosun Hotel in Korea which property has been known for successfully using brand extension techniques …

Climate Change And Real Estate: How Environmental Risks And Policies Impact Markets, Adele C. Morris

Brookings Scholar Lecture Series

Climate change could worsen environmental conditions that affect real estate values, such as extreme weather events and coastal erosion. But policies to prevent climate change can also affect real estate values, for example through higher energy prices and land use regulation. This lecture will examine the linkages between the climate change risks, climate policy, and real estate markets. We will also discuss the likely regional economic effects of recent proposed climate legislation.

Utilizing New Staff Training Initiatives To Develop And Implement Reference Competencies At The Unlv Libraries, Sidney D. Lowe, Vicki Nozero

Library Faculty Research

Building on an orientation program established by the University of Nevada, Las Vegas (UNLV) Libraries' Human Resources unit for all new employees, the Research and Information Department developed a training and orientation program for new employees who participate in the reference desk service pool. A task force composed of service pool members created a checklist of expectations that led to a new mission statement and core values for the department as well as a time line for training new employees. The use of a staff wiki to provide access to the expectations, time line, and other resources is explored. Assessment …

Findings From The Nevada Business Summit On Early Childhood Investment, Nevada Institute For Children’S Research And Policy, The United Way Of Southern Nevada, The Nevada Head Start State Collaboration, Early Childhood Comprehensive Systems Office, The Agassi Foundation, The Children’S Cabinet, Denise Tanata Ashby, Amanda Haboush

Nevada Institute for Children's Research and Policy Reports

On February 10, 2010, a partnership of the United Way of Southern Nevada, the UNLV Nevada Institute for Children’s Research and Policy, the Agassi Foundation for Education and the State of Nevada Head Start State Collaboration Office, with support from The Lincy Foundation, hosted the Nevada Business Summit on Early Childhood Investment. The summit met to discuss effective ways to invest in early childhood education and health, in hopes of creating solutions that would provide long term human capital development through early intervention. The summit tied issues of employment opportunities, job readiness and economic trends with the need to invest …

Business Stakeholders, Mary Riddel, Alan Sanders

2010 Annual Nevada NSF EPSCoR Climate Change Conference

6 PowerPoint slides Convener: William Smith, UNLV Session 3: Policy, Decision Making, and Outreach Abstract: -Understand the current attitudes about climate change in the Nevada business community -Help develop an advisory board that can serve as an ongoing link between the university and business community on climate change issues and policies -Provide an understanding about the information needs of different industries with respect to climate change -Develop channels to disseminate relevant climate change research to the business community -Develop a channel for business leaders to convey their concerns about climate-change policy costs

Research Poster: Htsma: A Hybrid Temporal-Spatial Multi-Channel Assignment Scheme In Heterogeneous Wireless Mesh Networks, Yan Jin, Ju-Yeon Jo, Mei Yang, Yoohwan Kim, Yingtao Jiang, John Gowens

2010 Annual Nevada NSF EPSCoR Climate Change Conference

Research poster

Split Estate, Thomas A. Ipri

Library Faculty Research

The concept of a split estate refers to the fact that owners of a property do not necessarily own the minerals and resources that reside under the property.
/="/">Debra Anderson’s Split Estate highlights the more damning aspects of this oddity by documenting how oil and gas companies are setting up shop on home
/="/">owner’s land. In some instances, oil rigs are constructing within 100 feet of people’s homes.

Walking Box Ranch Planning And Design Quarterly Progress Report: Period Ending January 10, 2010, Margaret N. Rees

Walking Box Ranch

• To advance educational and research goals at the ranch UNLV will fund the purchase and installation of a weather station at the ranch, and preliminary research using this equipment. PI Dr. Suresh Sardineni, Mechanical Engineering, will assess the renewable energy resources at the ranch and find methods to integrate them into existing and proposed new buildings at the site. The planned facilities will monitor beam and global solar radiation, wind speed and direction, temperature, and realative humidity. UNLV will provide funding to support two graduate students and partial salary for Dr. Sardineni.
• Bill Wood, UNLV Real Estate Management, is working …

Use Of A Multi-Tiered Framework To Analyze Commercial, Cause And Social Marketing Strategies In Sport, Nancy L. Lough, Jennifer R. Pharr

Environmental & Global Health Faculty Research

Marketing can be described as commercial, cause-related or social depending on the locus of benefit, the objective / outcomes desired and the focus of exchange. Social marketing has been described as the application of marketing technologies designed to influence the voluntary behavior of a target audience to improve personal and societal welfare (Andreasen 1995). Increasingly sport organizations have been engaging in social marketing which has a unique set of objectives and outcomes. To date, few studies have appeared in which the use of social marketing strategies were examined in sport. As a result, the purpose of this paper is to …

How Closely Is Ceo Compensation Tied To Performance? An Examination Of The U.S. Restaurant Industry, Michael C. Dalbor, Seonghee Oak, Toni A. Repetti

Hospitality Faculty Research

The purpose of this research is to assess the elasticity of CEO compensation in the U.S. restaurant industry. Using a sample of 30 restaurant firms for the years 1993 through 2006, we find that a 1% increase in current year firm return yields an increase of approximately .43% for salary, bonus and stock options, .20% for salary and bonus and 2.74% for bonus and options. Mergers do not appear to impact CEO compensation significantly. Our findings are within the range found by many previous researchers.

Clean, Green, And Not So Mean: Can Business Save The World?, Andy Spackman, Celia Ross, Christy Donaldson, Louise Feldman, Patrick Griffis, Elizabeth Stephan, Laurie Bridges, Baseema Krkoska, Tony Lin, Mark Siciliano

Library Faculty Research

No matter how you define it, corporate social responsibility (CSR) is a hot topic. From community investing to business ethics to environmental sustainability and beyond, proponents of CSR view the business landscape through a lens that focuses less on profitability and more on the greater good.

“Doing well by doing good” is the business world’s new mantra. Concepts of CSR, green business, social entrepreneurship, and peace through commerce have become a focus of research and are inspiring the next generation of businesspeople. The 2010 BRASS Program gave attendees an expert’s view of certain niches within the broader realm of ethical …

Concentrating Solar Power Commercial Application Study: Reducing Water Consumption Of Concentrating Solar Power Electricity Generation, U.S. Department Of Energy

Publications (E)

This report discusses potential methods to reduce water consumption associated with CSP. Four main concentrating solar power technologies are described in this report: parabolic troughs, linear Fresnel, power towers, and dish/engine. Parabolic troughs are the most commercially available technology. Linear Fresnel and power tower technologies are presently being planned as commercial plants, but none have yet been built in the U.S. The first three of these technologies use the heat collected from the sun to power conventional Rankine steam cycles, similar to those used for coal and nuclear plants. Steam cycle power plants require cooling to function (cooling is needed …

Nrel: A Year In Clean Energy Innovations: A Review Of Nrel's Feature Stories, National Renewable Energy Laboratory

Publications (E)

The National Renewable Energy Laboratory (NREL) is the nation’s primary laboratory for renewable energy and energy efficiency research and development.

NREL’s mission and strategy are focused on advancing the U.S. Department of Energy’s and our nation’s energy goals. The laboratory’s scientists and researchers support critical market objectives to accelerate research from scientific innovations to market-viable alternative energy solutions. At the core of this strategic direction are NREL’s research and technology development competencies. These areas span from understanding renewable resources for energy, to the conversion of these resources to renewable electricity and fuels, and ultimately to the use of renewable electricity …

United Parcel Service Evaluates Hybrid Electric Delivery Vans, National Renewable Energy Laboratory

Publications (T)

This fact sheet describes how the National Renewable Energy Laboratory's Fleet Test and Evaluation team evaluated the 12-month, in-service performance of six Class 4 hybrid electric delivery vans - fueled by regular diesel - and six comparable conventional diesel vans operated by the United Parcel Service.

Profitability And Return On Investment From Casino Amenities, Lonnie Bryant, Doug Walker

Caesars Hospitality Research Center Grant

We empirically analyze the return on investment of different casino resort amenities (e.g., casinos, hotels, restaurants, and other entertainment). We model casino corporation stock prices using regression analysis of cross-sectional time series data. Stock prices are explained by variables that represent firm-level investments in and revenues from different functional areas of the typical casino resort, and two macroeconomic control variables. Results are sensitive to the dependent return variable chosen; and revenue variable results differ from expenditure variable results. This suggests that subsequent research should focus on market-specific analyses, which may help to determine which amenities provide greatest returns in particular …

Not Undertaking The Almost-Impossible Task: The 1961 Wire Act’S Development, Initial Applications, And Ultimate Purpose, David G. Schwartz

Library Faculty Research

For a Camelot-era piece of legislation, the Wire Act has a long and unintended shadow. Used haltingly in the 1960s, when the Wire Act failed to deliver the death blow to organized crime, 1970’s Racketeer-Influenced and Corrupt Organizations Act (RICO) became a far better weapon against the mob. Yet starting in the 1990s, the Wire Act enjoyed a second life, when the Justice Department used to it prosecute operators of online betting Web sites that, headquartered in jurisdictions where such businesses were legal, took bets from American citizens. The legislative history of the Wire Act, however, suggests that it was …

The Burger King Revolution: How Las Vegas Bounced Back, 1983-1989, David G. Schwartz

Library Faculty Research

Most who have considered Las Vegas history have concluded that not much happened in Las Vegas gaming between the openings of the original MGM Grand (1973) and Mirage (1989). In fact, several structural changes during the 1980s had already reversed a declining appeal. Responding to three crises—competition from Atlantic City, a national economic downturn, and the MGM Grand fire—Las Vegas casino operators began to draw more extensively on a middle-class mass market. Capitalizing on the “Burger King Revolution,” Strip casinos drew more gamblers who, on average, played less, and slot machines displaced table games as the industry’s leading revenue producer. …

Adapting Disneyland’S Service Strategy To Korea’S Everland Theme Park, Haesun Paik

UNLV Theses, Dissertations, Professional Papers, and Capstones

Disneyland is an American amusement park located in Anaheim, California, owned and operated by the Walt Disney Company. On July 18, 1955 the park was first opened to the public (Absolute Astronomy, 2009). Tourists come from all over the world to experience Disneyland not only for theme park, but also for its well-known quality of service, proven time and again by returning visitors. Behind the Disney World being the first, Disneyland is the second most visited park in the world having more than 14,800,000 visitors (TEA and ERA, 2008). Korea is one of the fastest growing countries in Asia and …

Will Retail Travel Agencies In Singapore Survive: Comparison Between Retail Travel Agencies And Online Reservation Services, Yan Xin Low

UNLV Theses, Dissertations, Professional Papers, and Capstones

Over the last two decades, the tourism industry has grown rapidly. But its evolution has been influenced by various factors such as culture and environmental changes including economic status and competition. Some of these factors, culture for instance, act as constants, providing some form of predictability to the evolution of the tourism industry within a specific society. While other factors, such as economic status and competition, act as variables that drive the industry to reach its potential. Hofstede defined “culture” as a collective programming of the human mind that distinguishes the members of one group or category of people from …

Cost-Effective Training And Development Programs In The Hotel Industry During A Recessionary Period, Fiona Clementine King

UNLV Theses, Dissertations, Professional Papers, and Capstones

Training and development are essential in providing employees with the right skills for their present and future jobs. The world today is constantly evolving, with customers demanding more, which in turn adds pressure to companies and their employees. Therefore, in times of recessions, decreasing the budgets of training programs is a way for companies in all industries to manage and minimize their financial losses. The purpose of this paper is to identify the different techniques that the hotel industry could use to maintain the training and development of their employees during an economic recession. This paper will also look at …