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Articles 1 - 14 of 14
Full-Text Articles in Business
The Impact Of European Pools On A Meeting Planner’S Booking Decision, Dan Cormany, Miranda D. Kitterlin, Curtis Love
The Impact Of European Pools On A Meeting Planner’S Booking Decision, Dan Cormany, Miranda D. Kitterlin, Curtis Love
Caesars Hospitality Research Summit
In a city of constant change and competition, many Las Vegas resort properties are offering topless pools (Yeskel, 2008). This phenomenon is known as “adult bathing” or “European-style” tanning, and many of the properties offering this service refer to their venues as “European pools” (Villano, 2007). A number of properties, including at least eight on the Las Vegas Strip, two in off-strip “locals’ casinos”, and one in the downtown area, have added this option for adult sunbathers. While this may be an appealing feature for many leisure travelers, its potential impact on the meeting business for those facilities is not …
Incorporating Crisis Management Into Hospitality Education: A Study Of Current Curriculum Content Compared To Skills Essential For Today's Environment, Barent N. Mccool
Incorporating Crisis Management Into Hospitality Education: A Study Of Current Curriculum Content Compared To Skills Essential For Today's Environment, Barent N. Mccool
Caesars Hospitality Research Summit
All venues of the hospitality industry have an unprecedented responsibility for the safety, health, and welfare of their guests today. This project is investigating what is currently incorporated in the curricula of United States hospitality management programs regarding crisis management skills and comparing current content with recommended content to determine gaps in these curricula. Based on the findings, recommendations for enhancements that programs might make to their curricula will be made.
The Impact Of Hedonic And Utilitarian Motivations On The Hotel Customers' Risk Perception, Chih-Chien Chen, Zvi Schwartz
The Impact Of Hedonic And Utilitarian Motivations On The Hotel Customers' Risk Perception, Chih-Chien Chen, Zvi Schwartz
Caesars Hospitality Research Summit
The study proposes that deal-seeking travelers' perception of risk may have a dual and contradicting impact on Expected Utility and, consequently, on their propensity to search for a better deal and book the travel product. According to a traditionally utilitarian motivation, a high level of risk and the prospect of negative results reduce Expected Utility, and they are therefore likely to reduce search activities and increase booking. This study argues that, due to hedonic motivations, consumers may enjoy the risk elements of their search for a better deal and, consequently, may respond to higher levels of induced risk perception by …
The Effect Of Corporate Reputation Management As A Competition Tool On Tourism Businesses, Yuksel Ozturk, Serdar Cop, Rana Allahyari Sani
The Effect Of Corporate Reputation Management As A Competition Tool On Tourism Businesses, Yuksel Ozturk, Serdar Cop, Rana Allahyari Sani
Caesars Hospitality Research Summit
Abstract The enterprises should be created differences such as; to be able to sustain their entity in the face of competitor, to have position in the sector, to present value in the products and services that have been offered for ensuring profit and to be reliability and honesty. The corporate reputation has been considered as a competition tool that can be revealed these differences. This study aims to put forth the effects of corporate reputation management in the hotel businesses. Managers' idea, working in the hotel businesses in Turkey, about reputation management has been determined and asked them to make …
The Impact Of Magnitude Salience On Prix Fixe Menu Price Judgment, Shuo Wang, Michael Lynn
The Impact Of Magnitude Salience On Prix Fixe Menu Price Judgment, Shuo Wang, Michael Lynn
Caesars Hospitality Research Summit
The flat price structure of prix fixe menus (i.e., fixed food prices and fixed service gratuities) affords restaurant operators the opportunity to present the same menu price in different ways. This report examined customers’ responses to financially equivalent prix fixe menu prices with a built-in gratuity (i.e., all-inclusive prices), a separately listed percentage gratuity and a separately listed dollar gratuity in terms of deal perception. Through an online experiment, we found that prix fixe menu prices with a percentage gratuity below (above) the conventional 15% were perceived more (less) favorably than their all-inclusive counterparts. However, there was no significant difference …
Effects Of Restaurant Green Practices: Which Practices Are Important And Effective?, Eunha Jeong, Soocheong Jang
Effects Of Restaurant Green Practices: Which Practices Are Important And Effective?, Eunha Jeong, Soocheong Jang
Caesars Hospitality Research Summit
As customers’ ecological concern is steadily increasing, demand for products and services designed to be less harmful to the environment has augmented. By executing green practices, many business owners believe the image of their companies can be improved. Furthermore, the improved image may eventually motivate the customers to use products or services offered by the green company. The restaurant industry is witnessing the green movement as well. Restaurant owners adopt green practices to their properties with the purpose of creating a distinctive image that can differentiate them from their competitors. Therefore, restaurateurs strive to get this competitive advantage by introducing …
Incidental Music: Enhancing The Emotional Experience Of The Audience, Kathleen B. Nelson, Daniel E. Nelson
Incidental Music: Enhancing The Emotional Experience Of The Audience, Kathleen B. Nelson, Daniel E. Nelson
Caesars Hospitality Research Summit
Environmental psychologists, who study transactions between individuals and their physical settings, maintain when an individual’s environment is changed, his/her behavior and experience are also changed by the environment (Gifford, 2002). Like other segments of the theatrical setting, a manipulation of the environment can enhance or constrain audience actions. Physical elements, as well as other ambient factors such as lighting, color, quality of materials, set design, music, fragrance, and room temperature are just a sample of the dramatic elements used to orchestrate the environment. However, this paper explores the relationship between the elements utilized to create enhanced experiences for the audience …
The Social Responsibility Of The Foodservice Industry: The Need For Action Regarding The Obesity Crisis, Audrey C. Mccool, Barent N. Mccool
The Social Responsibility Of The Foodservice Industry: The Need For Action Regarding The Obesity Crisis, Audrey C. Mccool, Barent N. Mccool
Caesars Hospitality Research Summit
Abstract: Obesity has reached epidemic proportions. Costs associated with obesity pose a severe threat to the U.S. economy. Evidence indicates the foodservice industry has had a major role contributing to the obesity crisis; thus it is argued that the industry has an ethical and social responsibility to now aggressively adopt socially responsible actions that will help alleviate the increasing incidence of obesity. Such actions might include innovative advertising initiatives, modification of portion sizes, and nutrition labeling so that consumers can make healthful food selections. Even though such actions might result in short-term profit losses, socially responsible actions have the potential …
An Analysis Of Crime Statistics To Tourist Areas And Non-Tourist Areas In New Orleans, Kim H. Williams
An Analysis Of Crime Statistics To Tourist Areas And Non-Tourist Areas In New Orleans, Kim H. Williams
Caesars Hospitality Research Summit
The economic impact of travel and tourism to New Orleans, Louisiana is immense. In New Orleans, tourism is one of the leading industries which accounts for the city’s economic recovery in Post-Katrina New Orleans. Tourism was one of the major industries to the New Orleans economy and accounted for 35% or $210 million of the City of New Orleans’ annual operating budget (New Orleans Tourism Marketing Corporation, 2008). Yet, tourism leaders and officials are plagued with the negative perception of crime as New Orleans tops U.S. cities as the murder capital of the United States (McCarthy, 2007). The negative perception …
Workplace Religious Discrimination, Rebecca Garnett, Joan M. Clay
Workplace Religious Discrimination, Rebecca Garnett, Joan M. Clay
Caesars Hospitality Research Summit
Legal cases of religious discrimination are on the rise, a 32.5% increase in claims between 1997 and 2007. Company dress codes are increasingly being challenged based on religious discrimination. This paper focuses on legal cases involving religious discrimination based on dress.
Estimating The Impact Of Showroom Entertainment On The Hourly Gaming Volume Of A Las Vegas Hotel-Casino, Eunju Suh
Caesars Hospitality Research Summit
Along with the emergence of mega casino-resorts in the gaming industry, researchers have attempted to estimate the indirect gaming contributions of non-gaming casino amenities such as showroom entertainment and restaurants. However, the daily data of aggregate gaming volumes analyzed in previous gaming research did not allow exploring transient gaming volumes associated with casino amenities during a much narrower range of time periods (i.e., hourly). The current investigation addresses this limitation by proposing a model to examine the relationship between showroom headcounts and hourly slot gaming volumes for the hours falling adjacent to the show’s performance time. Considering a major investment …
Travel And Spending Characteristics Of The Mature Biker: An Exploratory Study, Kelly Ann Way, Lona J. Roberts, Jean Turner
Travel And Spending Characteristics Of The Mature Biker: An Exploratory Study, Kelly Ann Way, Lona J. Roberts, Jean Turner
Caesars Hospitality Research Summit
Hospitality Research Summit--Tourism segment
Hotel Guests’ Perceptions Of Sustainable Hotel Practices In A Mexican Destination, Orie Berezan, Michelle Millar, Carola Raab
Hotel Guests’ Perceptions Of Sustainable Hotel Practices In A Mexican Destination, Orie Berezan, Michelle Millar, Carola Raab
Caesars Hospitality Research Summit
Hotel selection and attributes that are important to travelers has been extensively researched using a variety of methods (Dolnicar, 2002). Dolnicar & Otter (2003) confirmed, after reviewing 21studies related to hotel attributes, cleanliness as the top priority, followed by hotel location. In total, 173 attributes were identified that were related to image, price/value, the hotel itself, and service (Lockyer, 2005). None of those attributes, however, were related to environmental attributes of a hotel. For more than a decade, the hospitality industry has been under pressure by government legislation and regulations to implement environmental strategies and thereby reduce their carbon footprint …
An Examination Of Operating Costs Within A State’S Restaurant Industry, Yvette Green, John Williams
An Examination Of Operating Costs Within A State’S Restaurant Industry, Yvette Green, John Williams
Caesars Hospitality Research Summit
An examination of operating costs within a state’s restaurant industry. The study provided benchmark data that restaurants can use to make sound strategic business decisions. The results provided vital information that can be used in conducting future research.