Business Commons^™

An Empirical Investigation Of The Link Between Market Orientation And New Product Performance: The Mediating Effects Of Organizational Capabilities, Turkan Dursun-Kilic

Theses and Dissertations in Business Administration

In today's business world, one of the most important problems that companies encounter is new product failure. The high product failure rate has been a major concern for practitioners for many years. It was reported that almost half of the new products introduced each year will actually fail (e.g., Sivadas and Dwyer 2000; Zirger and Maidique 1990). Given the fact that the increasing level of technological advancement, consumer expectations, and domestic as well as international competitive pressures continue to shorten the product life cycle for new products, it has become extremely important for companies to understand the critical determinants of …

Legal Online Marketing Issues: The Opportunities And Challenges, Michael T. Zugelder

Finance Faculty Publications

This chapter will review several emerging issues associated with e-marketing from the perspective of Web sites including intellectual property, information management, and contracting. E-marketers in the years to come should not only consider the growing e-marketing opportunities but also be cognizant of the growing body of law governing marketing online. While the future may be bright and uniformity and fairness may prevail, current domestic and global law facing e-marketers is varied and the potential basis for liability. The law must be considered wherever e-marketers direct their efforts.

Financing Strategies Of The R & D Firm, Lawrence Fogelberg, John M, Griffith

Finance Faculty Publications

This paper investigates the financing strategies of the R&D firm. Our hypotheses are based on Cho's (1992) game theory model where the firm develops a product but needs additional financing to bring it to market. The model generates a particularly rich set of hypotheses: 1) to fund the completion of its project and bring its product to market, the firm initiates negotiations with an established firm; 2) the majority of the acquisitions will be partial cash acquisitions through private secondary offerings. Confirming the model's hypotheses, we find that the majority of the acquisitions are partial cash acquisitions by significantly larger …

An Exploratory Analysis Of Post Strategic Plan Implementation Fidelity In Two Urban-Based, Nonprofit Health Education/Advocacy Organizations, Theodore N. Burke

Theses and Dissertations in Urban Services - Urban Education

This research is a multi case study examining the degree of fidelity (adherence) accorded to strategic plans following implementation in two, urban-based, nonprofit, tax-exempt 501 (c) (3) health education/advocacy organizations. The study was focused on the impetus and goals for strategic planning, the similarities and differences in the implementation processes, adherence (fidelity) to the plan once implemented, and finally what factors prompted the fidelity or lack of fidelity to the plan once implemented. Fourteen respondent participants from the two organizations were interviewed using a semi-structured interview format. Findings of this study indicated that post-strategic plan fidelity following implementation did exist. …

The State Of The Region: Hampton Roads 2004, James V. Koch, Shweta Agarwal, Vinod Agarwal, Monisha Basnet, Joshua Behr, John R. Broderick, Ben Card, Michael Clemons, Chris Colburn, Vicky Curtis, Steve Daniel, Jeffrey Harlow, Susan Hughes, Enrique Inclan, Kristine Karlsen, Jayme Lackore, Sharon Lomax, Janet Molinaro, Kenneth Plum, Lee Teply, Shara Weber, Gilbert Yochum

Economics Faculty Books

This is Old Dominion University's fifth annual State of the Region report. While it represents the work of many people connected in various ways to the university, the report does not constitute an official viewpoint of Old Dominion, or it's president, Dr. Roseann Runte.

The report maintains the goal of stimulating thought and discussion that ultimately will make Hampton Roads an even better place to live. We are proud of our region's many successes, but realize that it is possible to improve our performance. In order to do so, we must have accurate information about "where we are" and a …

An Experimental Examination Of Equivalence Failures In Multi-Cultural Comparative Research, F. Mark Case

Theses and Dissertations in Business Administration

As the global economy integrates, there is an increased need to understand international business phenomena. This forces a reliance upon multi-cultural marketing research, which is evidenced by a marked increase in international studies, particularly multi-cultural comparative research (Sin, Cheung & Lee 1999). Central to the usefulness of this research is the question of the validity and comparability of results, which is greatly affected by a property known as equivalence of test instruments; or the degree to which the scales and the items in them are seen to be the same across cultures.

To date, no research exists that approaches the …

How The U.S. Military's Equal Opportunity Training Program Impacts Operational Readiness And Effectiveness: An Exploratory Study, James R. Camic

Psychology Theses & Dissertations

The Department of Defense is dedicated to creating an environment that recognizes individuals' diverse backgrounds. The Defense Equal Opportunity Management Institute (DEOMI) was developed to train Equal Opportunity Advisors (EOAs), implement training programs at the unit level, and evaluate the Equal Opportunity Climate of the military. Many of the programs developed at DEOMI were developed with the belief that diversity appreciation and prejudice avoidance (DAPA) lead to combat readiness and operational effectiveness (CROE).

A qualitative, grounded theory approach was employed to help understand how DAP A is related to CROE. Interviews were conducted with retired EOAs in which they related …

Business Crime: The Perception And Experience Of Victimization And Corresponding Use Of Crime Prevention Measures, John A. Casten

Sociology & Criminal Justice Theses & Dissertations

This study uses the concepts of routine activities theory and social disorganization theory to examine some of the factors that influence a business owner's use of crime prevention measures. I predicted that neighborhood conditions as well as personal experience with crime would influence a business owner's decision to use crime prevention measures. In addition, I controlled for sex, race, age, education level, and police presence.

The results of the study were fairly consistent with the hypothesis except for two of the variables. In this particular study, age was not a significant factor in predicting the use of crime prevention measures, …

Plato Means Business In The Republic: A Human Resource Management Critique Of The Philosopher-King, Anton Karl Kozlovic

Reconstruction: Studies in Contemporary Culture

[First paragraph]

Exploring the interface between 20th century management principles and the classical world is innovative and relatively new, but not unheard of in the recent past. For example, Greg Latemore and Victor Callan (1998) used Homer's The Odyssey to illustrate leadership lessons. Charles Handy (1995) used four Greek gods (i.e., Zeus, Apollo, Athena, Dionysius) as role models to show managers how to run their own businesses more effectively. While conventional histories of management thought routinely examined the ancient world for its insights, contributions and other ideational antecedence that underpinned their discipline (George Jr., 1972). However, the value of this …

On Power And Equity: Toward A Working-Class Rhetoric, Omar Schwartz

Reconstruction: Studies in Contemporary Culture

[First paragraph]

The working-class in the United States has been, and continues to be, systematically excluded from normative political representation and is allowed little opportunity to contribute to the terms and conditions of its social existence (Henwood, 1987; Moberg, 1992). While few workers today resist such marginalization, this has not been always the case. During the formative period of U.S. labor consciousness (from the end of the Civil War until the First World War), the political alienation of labor was routinely challenged by workers who relied extensively (and illegally) on collective self-help in their pursuit of economic justice. With this …

Three Essays On Real Estate Investment Trusts, Yan Lin

Theses and Dissertations in Business Administration

This dissertation includes three essays that study on Real Estate Investment Trusts (REITs). The first essay examines the shape of market demand curve by employing REIT equity fund flows as a proxy for REIT aggregate demand. An empirical framework is introduced to disentangle the price-pressure effect and the information effect. We do not find evidence for the price-pressure effect, which states that REIT equity fund flows directly affect REIT market prices. Instead, we find that the performance of REIT market prices does influence REIT equity fund flows. The results indicate that investors adjust their demand for REITs by investigating and …

An Empirical Examination Of The Moderators Of The Service Recovery Paradox, Vincent P. Magnini

Theses and Dissertations in Business Administration

Some researchers (Abrams and Paese, 1993; Bitner, Booms, and Tetreault, 1990; Etzel and Silverman. 1981; Feinberg et al., 1990; Folkes and Kotsos, 1986; Gilly and Gelb, 1982; Hart, Heskett, and Sasser, 1990; Hocutt, Chakraborty, and Mowen, 1997; Kelley and Davis, 1994; Kelley, Hoffman and Davis, 1993; McCollough and Bharadwaj, 1992; Michel, 2001; Chrage, 2001; Smith and Bolton, 1998; Spreng, Harrell, and Mackoy, 1995; Tax, Brown, and Chandrashekaran, 1998) support the notion of a ‘recovery paradox’ which states that the occurrence of a failure may, if the recovery is effective, offer an opportunity to acquire higher satisfaction ratings from customers than …

Customer Relationship Marketing And Effects Of Demographics And Technology On Customer Satisfaction And Loyalty In Financial Services, Priscilla Gaudet Aaltonen

Theses and Dissertations in Business Administration

In today's market, financial institutions are adopting Customer Relationship Marketing (CRM) as a strategy aimed at collecting and using data to deliver increased customer value (Payne, Holt, Frow 2000) and, in turn, to increase customer satisfaction and, ultimately, customer loyalty. However, as more studies are being done on the outcome of CRM strategies over time, it is becoming evident that the costs often outweigh the expected benefits and CRM projects have consistently over-promised and under-delivered (Norman and Zafar 2001). Often, customer satisfaction is increased slightly but loyalty rates do not increase at all.

To date, much of what has been …

Writing Reflective Case Studies For The Engineering Management Journal (Emj), Timothy Kotnour, Rafael Landaeta

Engineering Management & Systems Engineering Faculty Publications

This paper's intent is to help authors write reflective case studies for the Engineering Management Journal (EMJ). We offer a process to convert an applied research project with an organization to an EMJ manuscript. Writing a reflective case study is a process of abstracting experiences into approaches, processes, tools, challenges, and "lessons" for a broad audience of engineering managers. This paper serves as a guide for authors to write reflective case studies.

Including Organizational Cultural Parameters In Work Processes, Holly A. H. Handley, Nancy J. Heacox

Engineering Management & Systems Engineering Faculty Publications

Recent work in modeling decision-making work processes has focused on including the national culture of individual decision-makers in order to emphasize the differences in decision criteria between decision-makers of different nationalities. In addition to nationality, a decision-maker is also a member of an organization and brings this organizational culture to his role in the work process, where it may also affect his task performance. In order to represent the organizational impact on the work process, five organizational cultural parameters were identified and included in an algorithm for modeling and simulation of cultural difference in human decision-making. While the five modifiers …

From Relations To Rules: A Theoretical Explanation And Empirical Evidence, Shaomin Li, Daniel A. Bell (Ed.), Hahm Chiahark (Ed.)

Management Faculty Publications

(First Paragraph) There is a general perception that people in the East rely more on guanxi (relations, or informal social networks) to govern economic transactions and manage business activities than people in the West. A large quantity of literature on the difference has been produced. One of the dominant views argues that the difference is due to culture, which is treated as an exogenous variable.1 These studies on culture as the determinant of different management and governance style have helped us gain insight on how businesses are conducted in different regions of the world and on how cultures differ through-out …

An Investigation Of The Antecedents And Consequences Of Individual-Level Customer Orientation: A Comprehensive Approach, Ceyhan Kilic

Theses and Dissertations in Business Administration

Customer orientation has been acknowledged by both practitioners and scholars as a critical element for the success of almost every business.

The primary objective of this research study is to respond to the previous research calls (e.g., Brown et al. 2002; Deshpande, Farley, and Webster 1993; O'Hare, Boles, and Johnston 1991) by investigating the antecedents and consequences of customer orientation at the individual level through a comprehensive structural model. The suggested model captures a comprehensive set of potential antecedents of customer orientation. The antecedents and consequences of customer orientation include organizational factors (i.e., organizational culture and market orientation), j ob-related …

First-Mover Advantage: A Cross-National Comparison Of Mature And Emerging Market Consumers' Attitudes Toward Pioneer And Follower Brands, Tarek T. Mady

Theses and Dissertations in Business Administration

A number of scholars suggest that the ability to accrue any competitive advantage stemming from time of entry is a function of the type of market being entered (e.g., Lieberman and Montgomery 1988; Kerin et al. 1992; Szymanski et al. 1995; VanderWerf and Mahon 1997). This dissertation extended the current behaviorally-based research domain of the field vis-a-vie a survey-based comparative study of mature market (U.S.) and emerging market (Indian) consumers' attitudes toward pioneer and follower brands. Two fundamental questions were asked: (1) Are there significant attitudinal differences between mature market and emerging market consumers based on order of …

Does Baldrige Make A Business Case For Quality?, Mark L. Dean, Cynthia L. Tomovic

STEMPS Faculty Publications

The Malcolm Baldrige National Quality Award (MBNQA) is a widely accepted model promoting quality management as a means to business success. However, because business results are themselves part of the model, the contribution of the approach-deployment elements to results cannot be determined. The National Institute of Standards and Technology (NIST) maintains a history of Baldrige applications and the results of their evaluations. Statistical analysis of these data could yield insight into whether the approach-deployment advocated by the Baldrige model actually produces excellent results. Although NIST does not currently allow access to the data, future empirical evaluation of the data could …

Divergent Opinions And The Performance Of Value Stocks, John A. Doukas, Chansog Francis Kim, Christos Pantzalis

Finance Faculty Publications

Divergence of opinions among investors, manifested in the dispersion of analysts' earnings forecasts, may play an important role in asset pricing. This article reports tests of whether disagreement can explain the cross-sectional return difference between value and growth (or "glamour") stocks in the U.S. market over the 1983-2001 period. Consistent with the theoretical proposition that stocks subject to greater investor disagreement earn higher returns, the tests found value stocks to be exposed to greater investor disagreement than growth stocks. This finding suggests that the return advantage of value strategies is a reward for the greater disagreement about their future growth …

Short Interests In Real Estate Investment Trusts, Deqing Diane Li, Kenneth Yung

Finance Faculty Publications

We examine short interests in equity real estate investment trusts (REITs) between 1994 and 2001. Our results show that only high levels (the 90th percentile) of short interest are associated with significant negative REIT returns as the bearish content of short interest may have been mitigated by the favorable risk characteristics of real estate securities. In addition, the significant negative relationship between short interest and REIT returns applies only to REITs with poor performance. The result implies that the bearish sentiment of short interest could aslo be mitigated by good REIT managers in a real estate market that is informationally …

On Kathleen E. R. Smith's God Bless America: Tin Pan Alley Goes To War, Matthew Hein

Reconstruction: Studies in Contemporary Culture

[First paragraph]

When America's Top 40 starts counting down, are those best-sellers of popular music the results of clever top-down marketing ploys and mass-psyche machinations, or do those lists reflect vox populi, making itself heard with its purchasing dollars above the din of preplanned propaganda? Kathleen E.R. Smith doesn't seem to care. Perhaps it isn't her place to consider such possibly unsolvable questions. Smith's place, apparently, is to research the records in disarray that detail an interesting phenomenon: that of the top-down attempt to create and popularize a great American fight song (assuming the role Over There filled during WWI) …

The State Of The Region: Hampton Roads 2003, James V. Koch, Aditi Agarwal, Vinod Agarwal, John R. Broderick, Gary Chiaverotti, Chris Colburn, Vicky Curtis, Steve Daniel, Susan Hughes, Enrique T. Inclan, Tatiana Isakovski, Sharon Lomax, John R. Lombard, Trish Manthey, Grace Wu, Gilbert Yochum

Economics Faculty Books

This is Old Dominion University's fourth annual "State of the Region" report. While it represents the work of many people connected in various ways to the university, the report does not constitute an official viewpoint of Old Dominion, or it's president, Dr. Roseann Runte.

The report maintains the goal of stimulating thought and discussion that ultimately will make Hampton Roads an even better place to live. We are proud of our region's many successes, but realize that it is possible to improve our performance. In order to do so, we must have accurate information about "where we are" and a …

Market Orientation And Export Performance In Thailand: A Moderating Effect Of International Marketing Strategy, Phattarawan Tantong

Theses and Dissertations in Business Administration

A lot of literature provides evidence of a positive relationship between market orientation (MO) and performance (e.g., Narver and Slater 1990; Jaworski and Kohli 1993). Some studies, however, found insignificant results of such a relationship (e.g., Selnes, Jaworski, and Kohli 1996; Pelham 1997), resulting in an open question of MO's predictive power on performance. Moreover, most of the research in this area has been conducted in the U.S. context, and the literature shows that there is a need to study MO in a non-U.S. context (e.g., Kohli, Jaworski, and Kumar 1993; Grewal and Tansuhaj 2001). Similarly, the standardization (adaptation) literature …

The Effects Of Transformational And Transactional Leadership On Job Satisfaction Affective Commitment And Turnover Intentions Among Teleworkers, Janet L. Bryant

Psychology Theses & Dissertations

This study is among the first to examine the influence of leadership among teleworkers. Effects of transformational and transactional leadership on job satisfaction, affective commitment, and turnover intentions were examined in a secondary data analysis of 128 teleworkers. Hierarchical linear regression results support the influence of both forms of leadership on these outcomes, although an augmentation effect for transformational leadership was observed only for affective commitment and turnover intentions. Findings from moderated regression analyses indicate that the effect of transformational leadership degrades with increasing telework frequency. This study shows that leadership is important in telework arrangements, although the manner in …

Corporate Diversification And Stock Returns, Tatiana Isakovski

Theses and Dissertations in Business Administration

There are considerable empirical evidences in favor of and against the corporate diversification. A number of previous studies have found that industrial and geographic diversification have a negative effect on the value of the firm and the stock returns. In contrast, a growing stream of literature provides evidence in support of the diversification premium. There is no consensus on whether the documented discount can be attributed to corporate diversification per se or to the firms' characteristics other than diversification. In this study, we re-examine the impact of industrial and/or geographic diversification on the stock returns.

The investigation of the comprehensive …

Identifying Critical Knowledge For Projects, Timothy Kotnour, Rafael Landaeta

Engineering Management & Systems Engineering Faculty Publications

This article is the result of an investigation of the challenge faced by project managers in identifying critical knowledge for projects. Five major areas of project knowledge are identified. The literature defines knowledge as information that has been given meaning.

The critical knowledge for projects was identified through the literature and by our experience as applied researchers. Managers of multi-project organizations can use this article as a guide for identifying the critical knowledge that is vital for their projects.

Overreaction, Heteroscedasticity, And Spillovers In Stock Returns: Evidence From The Kuwait Stock Exchange, Mohammad Yousef Al-Hashel

Theses and Dissertations in Business Administration

This research examines stocks' returns and volatility in the Kuwait Stock Exchange (KSE). The research is organized in five chapters. The first chapter provides an introduction of the research, its importance, and its main goals. The second chapter presents a historical background of the KSE and the stages it experienced to reach its current situation. The main goal of this chapter is to pave the road for the subsequent chapters. Then, the third chapter tests the overreaction hypothesis using monthly data for stocks listed on the Kuwait Stock Exchange over the 1993–2002 period. Similar to the findings of De Bondt …

Market Valuation Of Corporate Diversification In The Presence Of Internal Capital Markets In Emerging Countries, Supannee Buasook

Theses and Dissertations in Business Administration

This study examines the valuation of corporate diversification in three emerging countries: Thailand, Indonesia and the Philippines. Over the period of study (1992–2001 for Thailand and 1994–2001 for Indonesia and the Philippines), it is found that there is evidence of diversification discount in all three countries. The largest amount of discount exists in the Philippines (60.1%), followed by Indonesia (25.5%) and Thailand (15.1%).

Then, the sample is divided into two sub-periods: before the crisis (1992–1996) and after the crisis (1997–2001). Before the crisis, the diversification discount existed only in the Philippines, with the average of 49%. There is not enough …

"See Me, Touch Me, Feel Me": (Im) Proving The Bodily Sense Of Masculinity, Marc A. Ouellette

English Faculty Publications

Ultimately, this paper stems from two cultural strands which intersect in one cultural form, self-improvement advertising aimed at men. The first of these is the figure of the "new man," which appeared in the mid-1980s. The novelty lies in the positioning of masculine bodies precisely for the purpose of being seen. The available criticism was not equipped to account for these positionings. The second cultural strand, the proliferation of technologies which alter the body itself, as opposed to its coverings, makes the gap in the criticism more apparent. The two cultural trends intersect most noticeably in the advertisements for the …