Open Access. Powered by Scholars. Published by Universities.®
- Institution
-
- Singapore Management University (398)
- Sacred Heart University (350)
- University of Nebraska - Lincoln (282)
- Walden University (244)
- American Dental Association (218)
-
- Technological University Dublin (176)
- Brigham Young University (155)
- Illinois State University (140)
- Pepperdine University (110)
- Kennesaw State University (92)
- Western Kentucky University (75)
- SIT Graduate Institute/SIT Study Abroad (60)
- University of Arkansas, Fayetteville (59)
- University of Nebraska at Omaha (57)
- Universitas Indonesia (55)
- California Polytechnic State University, San Luis Obispo (52)
- Edith Cowan University (51)
- City University of New York (CUNY) (46)
- Liberty University (44)
- Munster Technological University (44)
- Portland State University (42)
- Illinois Math and Science Academy (41)
- Central Bank of Nigeria (40)
- Stephen F. Austin State University (38)
- University of Nevada, Las Vegas (37)
- Old Dominion University (35)
- Syracuse University (35)
- University of Texas at El Paso (35)
- Claremont Colleges (32)
- Nova Southeastern University (31)
- Keyword
-
- Entrepreneurship (589)
- Innovation (189)
- Small business (170)
- Business (146)
- Entrepreneurs (104)
-
- Entrepreneur (90)
- Marketing (86)
- Leadership (84)
- Sustainability (83)
- SIEC Historical Documents (81)
- New dentists (68)
- Career transition (66)
- Early career dentists (65)
- New DDS graduates (65)
- New dental grads (65)
- New oral health professionals (65)
- Recent DDS graduates (65)
- Recent dentistry graduates (65)
- Recertified dentists (65)
- Second career health professionals (65)
- Small Business (65)
- Young health professionals (65)
- SMEs (61)
- Education (58)
- Management (58)
- Technology (50)
- Singapore (49)
- Social entrepreneurship (44)
- Dental staff (38)
- ADA Center for Professional Success (37)
- Publication Year
- Publication
-
- New England Journal of Entrepreneurship (335)
- Walden Dissertations and Doctoral Studies (223)
- Marriott Student Review (149)
- International Journal for Business Education (136)
- Research Collection Lee Kong Chian School Of Business (124)
-
- The Journal of the Michigan Dental Association (101)
- Perspectives@SMU (78)
- Business in Nebraska (67)
- The Journal of Entrepreneurial Finance (66)
- New Dentist News (65)
- Articles (52)
- Knowledge@SMU (47)
- Extension Farm and Ranch Management News (46)
- Independent Study Project (ISP) Collection (46)
- Nebraska Rural Poll (46)
- Faculty Publications (45)
- Atlantic Marketing Association Proceedings (43)
- University Organizations (43)
- Dissertations and Theses Collection (Open Access) (41)
- Dissertations (40)
- Dental Practice Success (39)
- Marketing & Entrepreneurship Faculty Publications (38)
- Theses and Dissertations (37)
- 2020 Intern Reports (34)
- Bullion (34)
- Electronic Theses and Dissertations (34)
- Global Sport Business Journal (33)
- Asian Management Insights (31)
- Paso del Norte Entrepreneurship Oral History Project (28)
- IIMB Management Review (27)
- Publication Type
- File Type
Articles 961 - 990 of 4447
Full-Text Articles in Business
Theme: Explanatory Factors Of The Entrepreneurial Intention Of University Students In Mali, Ousmane Mariko, Mahamadi Gaba
Theme: Explanatory Factors Of The Entrepreneurial Intention Of University Students In Mali, Ousmane Mariko, Mahamadi Gaba
The Journal of Entrepreneurial Finance
Graduate unemployment remains a concern for many African countries. However, in recent years there has been a growing interest in entrepreneurship among young people. The objective of this research is to study the entrepreneurial motivation of young graduates. Through primary data collected from students of the FSEG's entrepreneurial bachelor's degree programme and using a multiple linear regression model, it was found that: attitudes associated with behaviours have a positive and significant impact on the decision to become an entrepreneur. Social norms are determining factors in the explanation of entrepreneurial intention and finally, factors associated with perceived control contribute significantly to …
The Impact Of Entrepreneurship Education On The Entrepreneurial Intention Of Students At The International University Of Excellence In Mali: An Exploratory Study, Boubacar Sanogo, Oumar Bah, Amara Nimaga
The Impact Of Entrepreneurship Education On The Entrepreneurial Intention Of Students At The International University Of Excellence In Mali: An Exploratory Study, Boubacar Sanogo, Oumar Bah, Amara Nimaga
The Journal of Entrepreneurial Finance
This paper is research devoted to the self-employment of students of the International University of Excellence of Bamako through the teaching of entrepreneurship as a factor in the development of entrepreneurial intention among students in training. This choice is explained by several factors: the State's recruitment capacities in the public service are limited; the modern private sector which constitutes the natural outlet for young graduates is not in a position to offer employment for the many promotions of students trained annually who constitute thousands of people who increase the non-working population. It is becoming necessary to put in place systems …
Under What Circumstances Are Chinese Entrepreneurs Reluctant To Go Public, Ting Huang
Under What Circumstances Are Chinese Entrepreneurs Reluctant To Go Public, Ting Huang
Dissertations and Theses Collection (Open Access)
As secondary stock markets often overestimate corporate value, many Chinese entrepreneurs seek to achieve their wealth targets by going public. However, some companies in China do not want to go public. This paper utilises multi-case research methods to develop theories about which factors lead to corporate reluctance to go public. Case studies show that compared with entrepreneurs with lower shareholdings, entrepreneurs with higher shareholdings have stronger long-term orientations and a greater desire for control and are more reluctant to go public. Industry characteristics affect entrepreneurs’ long-term orientation, desire for control, and early listing experience, thus influencing their listing decision-making. Empirical …
Advising 101 For The Growing Field Of Social Media Influencers, Stasia Skalbania
Advising 101 For The Growing Field Of Social Media Influencers, Stasia Skalbania
Washington Law Review
The Federal Trade Commission (FTC) protects consumers from unfair and deceptive business practices. In 2019, the FTC released the “Disclosures 101 for Social Media Influencers Guide” (herein referred to as the “2019 Influencer Guide”). The 2019 Influencer Guide outlines advertisers’ and endorsers’ specific responsibilities relating to the advertising and marketing of products on social media platforms. Despite the extensive information provided within the 2019 Influencer Guide, there is still great confusion regarding endorsement disclosure requirements, and many brands and influencers are not in compliance with FTC recommendations. This Comment provides guidance to brands and social media influencers on how to …
Staff Matters: More Tips For Hiring And Developing A Great Staff, Jodi Schafer Sphr, Shrm-Scp
Staff Matters: More Tips For Hiring And Developing A Great Staff, Jodi Schafer Sphr, Shrm-Scp
The Journal of the Michigan Dental Association
Addressing the challenge of hiring staff in the current job market, this Staff Matters column provides insights for dental practices. With a focus on creating an attractive work culture, the article suggests developing partnerships with educational institutions and emphasizes the importance of continuous learning opportunities. The author encourages practices to define key skills, establish clear expectations, and implement training processes for effective communication, conflict resolution, and teamwork. Emphasizing the role of ongoing coaching and mentoring, the column outlines the necessity of investing in training and development to build a skilled and cohesive dental team.
Dentistry And The Law: Purchase Price Allocation When Selling Your Practice, Dan Schulte Jd
Dentistry And The Law: Purchase Price Allocation When Selling Your Practice, Dan Schulte Jd
The Journal of the Michigan Dental Association
This Dentistry & the Law column advises a dentist on the importance of carefully considering the purchase price allocation when selling a dental practice. While the initial letter of intent may contain such terms, the author emphasizes that they are not binding, and negotiations on the purchase agreement will determine the final allocation. The article highlights the significance of tax implications for both the seller and the buyer, urging involvement of an attorney and accountant in the process. The Internal Revenue Code's requirements for purchase price allocation and potential tension in negotiations are discussed, emphasizing the need for informed decision-making.
E-Commerce Brand Design And Website Prototyping, Ashley J. Tuliau
E-Commerce Brand Design And Website Prototyping, Ashley J. Tuliau
Graphic Communication
MJ Swim is an e-commerce brand and website concept with a focus on customizable products and individualized sizing. Most online swimwear companies follow a fast-fashion business model which prioritizes mass production and offers affordable prices. However, aside from the many environmental consequences of this, fast fashion leaves large disparities in clothing quality, sizing accuracy, and product uniqueness. My primary goal was to create a dynamic website that would be flexible across a variety of devices and allow for optimal product customization. My secondary goal was to create a strong and inclusive brand identity that would thrive in a solely online …
Mother Lou Studio: Branding For A Handcrafted Jewelry Business, Amanda K. Hall
Mother Lou Studio: Branding For A Handcrafted Jewelry Business, Amanda K. Hall
Graphic Communication
In the height of the pandemic I gained interest in jewelry-making. Needing a new hobby, I researched the many methods of making jewelry and soon began practicing the craft. Sand casting became a form of meditation, and I hope to gain more experience in silver smithing in the near future. For my senior project, I wanted to combine my personal, creative abilities with the skills I have learned through my Graphic Communication courses. This project showcases my design and business skills, while building a unique brand that will be a part of my future career.
The Effects Of Leadership Organizational Culture On Employee Performance Resulting In High Turnover, Low Morale, And Decreased Productivity, Damon Brown-Crawford
The Effects Of Leadership Organizational Culture On Employee Performance Resulting In High Turnover, Low Morale, And Decreased Productivity, Damon Brown-Crawford
Doctoral Dissertations and Projects
The restaurant industry continues to lose billions of dollars in revenue due to the failure of leadership to develop and establish strong working cultures which has led to high employee turnover, low morale, and a decreased productivity. A major leadership problem exists in the restaurant industry in the Southeastern United States as strategies, theories, and cases have impacted the applications applied in the restaurant business world. The study has been purposed and influenced by a qualitative approach, utilizing a case study to gain knowledge of the reasons for the failure of leadership in establishing a strong working culture in restaurants …
Social Media Marketing And Insurance: An Analysis Of The Impact Of Social Media Marketing On Small Independent Brokerages Of Property And Casualty Insurance, Kaylee B. Brucker
Social Media Marketing And Insurance: An Analysis Of The Impact Of Social Media Marketing On Small Independent Brokerages Of Property And Casualty Insurance, Kaylee B. Brucker
University Honors Theses
Property and casualty insurance is an intangible service. It is a large industry within the US that in most regard is perpetual. Marketing for insurance is not similar to marketing for most other services or products. The agent must relay the value to the consumer prior to them purchasing it. Further, when considering social media marketing, we find a separate strategy of marketing. Social media marketing is becoming increasingly popular, it has shown as a successful strategy for obtaining consumers' attention and their business. This success has been seen in many industries, including insurance. However, there is a lack of …
Entrepreneurship And Heterogeneity Among Firms' Strategies: Three Essays, Xi Zhang
Entrepreneurship And Heterogeneity Among Firms' Strategies: Three Essays, Xi Zhang
Dissertations
The first essay of this dissertation focuses on the entrepreneurship survival in the early stage, during which time an entrepreneur plays the game at the "edge of chaos" and improvises in real-time to learn the strategic playing field. It examines the social networks of entrepreneurs and the impact on new venture survival. Specifically, it explores how the entrepreneurs' social connections with other entrepreneurs and their types of employment differentially affect survival during the different stages of the entrepreneurial journey in the United States and India. Using the Global Entrepreneurship Monitor (GEM) dataset, this study documents not only how the social …
Dismantling Power And Patriarchy: Reconceptualizing Entrepreneurship Through Feminist Research Methods, Heatherjean Macneil
Dismantling Power And Patriarchy: Reconceptualizing Entrepreneurship Through Feminist Research Methods, Heatherjean Macneil
Graduate Doctoral Dissertations
Initial research has shown how male and heroic idealism of the entrepreneur (Ahl, 2006), the gendering of entrepreneurial ecosystems (Özkazanç-Pan & Muntean, 2021), and societal racism (Wingfield, 2008), contribute to othering conditions for entrepreneurs who are not white and male (Ahl, 2006). Not only does this othering effect create interlocking and compounded barriers, (Collins and Blige, 2016), but a diverse perspective of how-to entrepreneur is lost amidst dominant discourse and homogenous norms. To disrupt this patriarchal mold, this dissertation investigates: How does social identity shape early-stage entrepreneurship? It applies feminist theory and qualitative research methods to explore the lived experiences …
Enhancing Citizens’ Participation In Planning And Budgeting In Kibaha Town Council, Tanzania, Mrisho M. Malipula
Enhancing Citizens’ Participation In Planning And Budgeting In Kibaha Town Council, Tanzania, Mrisho M. Malipula
BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi
Citizens’ participation is deemed key in the planning and budgeting of developmental activities, but grassroots participation in such endeavors has proven problematic. Against such a backdrop, this study examined citizens’ participation in planning and budgeting processes in local governments. It explores the nature and level of citizens’ participation in planning and budgeting, as well as challenges impeding their participation in the same KTC. The study employed a qualitative stakeholder analysis that involved a sum of 42 interviewees. 24 participated in 3 FGDs involving women, youth, and farmers, and 18 as Key Informants purposively picked among Councillors, WDC members, CSO leaders, …
Developing An Assessment Model For Entrepreneurship Ecosystems Using Hierarchical Decision Model: Case Study Of Riyadh City, Mustafa Kamal Almuzel
Developing An Assessment Model For Entrepreneurship Ecosystems Using Hierarchical Decision Model: Case Study Of Riyadh City, Mustafa Kamal Almuzel
Dissertations and Theses
Entrepreneurship is one of the major drivers of economies. Countries that aim to improve their economies by increasing entrepreneurial activities and its effectiveness need to develop an effective entrepreneurship ecosystem. This ecosystem combines a set of domains and factors that create a healthy environment for entrepreneurs. The analysis shows that there is limited research about structured assessment methods to evaluate the entrepreneurship ecosystems.
Therefore, this research objective is to introduce a universal assessment model that can be adopted in different cities for implementing an effective entrepreneurial ecosystem. This will be achieved by addressing three main research questions. 1) What are …
Executive Peer Advisory Groups: Who They Are? What Are Their Benefits? Why Do Members Join And Stay?, Andrew Feghali
Executive Peer Advisory Groups: Who They Are? What Are Their Benefits? Why Do Members Join And Stay?, Andrew Feghali
Dissertations
Executive peer advisory groups (EPAGs) are exclusive organizations in which chief executive officers (CEOs) and presidents of businesses can problem solve business challenges, discuss business strategies, share best practices, and solve critical growth and performance issues. Executive peer advisory groups are based on the premise that the collective experience and resources of peer groups empower like-minded executives to solve challenges more effectively and more rapidly than they could do on their own. A key component of EPAGs is the forum, in which six to 16 members meet, typically monthly, in small-group sessions to function as each other’s personal advisory boards. …
The Rise Of American Food In China, Shiyan Wang
The Rise Of American Food In China, Shiyan Wang
Master's Projects and Capstones
Over the years, American food has become more and more popular in China. Today, the Chinese are more open to trying new cuisines. To fully understand the forces that have catalyzed the growing presence of American foods in China, my research project demonstrates the complex web of factors that shape how American food businesses’ presence in China has changed over the last decade. Examining a diversity of sources, including existing trend data, my analysis focuses on the domestic and global factors that have facilitated the growing presence of American food restaurants in China. Using this research as a jumping off …
Inaccessible Interpolated Imagery: How Coffee Farmers In The State Of Chiapas Might Access Political Economic Opportunity Through Representation, Paolo Fiann Bicchieri
Inaccessible Interpolated Imagery: How Coffee Farmers In The State Of Chiapas Might Access Political Economic Opportunity Through Representation, Paolo Fiann Bicchieri
Master's Theses
Here is a useful parable to boil down the idea of this project and set the tone: when one goes to the bar to tell a story about a fight at the bar, they would never venture to place themselves as the hero of the brawl, taking out three drunkards in a single punch, unless they were really in the bar, at that time, fighting a good fight. One would never do this as the bartender, locals, and regulars would all know if this were the case or not. Yet transnational corporations, governments, and even consumers do this all the …
The Significance Of Sonic Branding To Strategically Stimulate Consumer Behavior: Content Analysis Of Four Interviews From Jeanna Isham’S “Sound In Marketing” Podcast, Ina Beilina
Student Theses and Dissertations
Purpose:
Sonic branding is not just about composing jingles like McDonald’s “I’m Lovin’ It.” Sonic branding is an industry that strategically designs a cohesive auditory component of a brand’s corporate identity. This paper examines the psychological impact of music and sound on consumer behavior reviewing studies from the past 40 years and investigates the significance of stimulating auditory perception by infusing sound in consumer experience in the modern 2020s.
Design/methodology/approach:
Qualitative content analysis of audio media was used to test two hypotheses. Four archival oral interview recordings from Jeanna Isham’s podcast “Sound in Marketing” featuring the sonic branding experts …
Getting Ahead And Getting Along In Entrepreneurial Networks: Network Effects Of The “Dark” And “Light” Sides Of Personality In New Venture Performance, Victoria Antin Yates
Getting Ahead And Getting Along In Entrepreneurial Networks: Network Effects Of The “Dark” And “Light” Sides Of Personality In New Venture Performance, Victoria Antin Yates
Theses and Dissertations
This dissertation explores how dark and light personality traits influence venture performance via mediating effects of social structure. Because entrepreneurship is an inherently social process, theoretical perspectives of social network theory and social comparison theory are used to examine how entrepreneurs’ dark and light personality traits interact with personality traits of socially proximal others to influence venture performance via network structure. These perspectives are drawn together using socioanalytic theory. This dissertation argues that agreeableness and narcissism interact with the personality traits of network others at the group-level to influence structural hole positioning within entrepreneurial networks; in turn, structural holes are …
Veteran Entrepreneurs – Founder Social Identities, Edward Papabathini
Veteran Entrepreneurs – Founder Social Identities, Edward Papabathini
College of Business Theses and Dissertations
In the United States, entrepreneurs assume a pivotal role in creating jobs, driving innovation and productivity growth, and contributing to the success of the national economy. An often-overlooked segment of this population, Veterans of the U.S. Armed Forces create nearly $1 trillion in cash receipts, employ nearly six million Americans, and lead one of every six entrepreneurial initiatives. This study was an investigation of the founder social identities of the 10% of veterans who become entrepreneurs: Darwinism, communitarian, and missionary. Additionally, this study was a means to assess the relationship between specific identities, innovation, financing pattern, and entrepreneurial commitment among …
Customized Sidearm Case: Leading A Cme Capstone Team From Concept To Production, Robert B. Sharp
Customized Sidearm Case: Leading A Cme Capstone Team From Concept To Production, Robert B. Sharp
Honors Theses
The goal behind this thesis is to document and analyze my performance as the project manager for the Customized Sidearm Case capstone team during the Center for Manufacturing Excellence’s senior capstone experience. The capstone experience begins the fall of students senior year where a select number of product ideas submitted by the students are chosen, and teams are built around these projects. The objective of the project is to walk a product from the concept phase through the entire design process resulting in a full-scale production run during the spring semester. My product pitch of a wooden sidearm case, customized …
Creating A Healthy Rural Ecosystem For Community Vitality: Developing Rural Community Business Research, Karalyn Kutzer, Dr. Emily Newell
Creating A Healthy Rural Ecosystem For Community Vitality: Developing Rural Community Business Research, Karalyn Kutzer, Dr. Emily Newell
Thinking Matters Symposium
The objective of this project is to create a model of and mechanism for statewide, systematic data collection to support workforce development pathways for P-20 students in rural Maine to ensure the long-term vitality and success of these communities. Businesses, as sites of financial and social capital development, can be more thoughtfully calibrated to local workforce needs in these communities. However, data is not currently made available to businesses and community leaders that would allow them to make thoughtful decisions about how to use community resources and time in order to create these partnerships. Businesses and economic growth in rural …
Arclothmasks: A Pandemic Startup Journey, Adam Jackson
Arclothmasks: A Pandemic Startup Journey, Adam Jackson
Information Systems Undergraduate Honors Theses
Covid-19 changed the way the world operated when it became a pandemic in 2020. The need for personal protection equipment was unexpected and suppliers were not prepared for the demand. The government mandate of masks furthered the need of PPE across the nation. To help fill this shortage, many companies began to retool their manufacturing processes from clothing to masks. This thesis will dive into one PPE company and its journey from the start of the pandemic. The business plan for the company will follow it along with graphs and charts that help tell the tale of the startup.
New Dentist News (May 2022), Ada Committee On The New Dentist
New Dentist News (May 2022), Ada Committee On The New Dentist
New Dentist News
New Dentist News offers timely information on scientific, social, educational, political and economic developments affecting new dentists. This collection is historical and items may not reflect current standards. For up-to-date information contact the ADA. The New Dentist News was alternately titled ADA Lifeline, 1997-June 2001.
Psychological Profile Of The Leader And Investment Decision Practice Of The Small And Medium-Sized Enterprise (Sme) In The Context Of The Covid-19 Crisis In Ivory Coast, Bassife Ouattara
The Journal of Entrepreneurial Finance
This article examines the different investment decision practices of the leader of small and medium-sized enterprises (SMEs) during the COVID-19 health crisis and highlights the influence of the leader's psychological profile on these practices. Thus, primary data was collected from the interview guide and questionnaires submitted to 112 executives. The results obtained through the tests indicate the existence of a direct link (significant influence) between certain psychological profiles of the leader and investment decision-making practices in times of crisis.
Determinants Of The Adoption Of Islamic Finance By Cameroonian Smes: Case Study From A Psycho-Sociological Characteristics Of Managers, Jérôme Gonne, Yaouba Mohamadou
Determinants Of The Adoption Of Islamic Finance By Cameroonian Smes: Case Study From A Psycho-Sociological Characteristics Of Managers, Jérôme Gonne, Yaouba Mohamadou
The Journal of Entrepreneurial Finance
Small and Medium-Sized Enterprises (SMEs) today form the backbone of the African economy in general and Cameroon in particular. However, Cameroonian SMEs encounter many difficulties, one of the most important is the access to so-called conventional financing. Faced with this situation, some of them will seek alternative means such as Islamic finance. Despite its development over the past two decades, Islamic finance is struggling to find a place in the financial decisions of Cameroonian SMEs’ Managers. This study aims at highlighting the psycho-sociological characteristics of policymakers in directing their decision towards the Islamic finance product. Data collected from a sample …
Financial Inclusion And Gender Income Inequalities In Informal Entrepreneurship: The Case Of Cameroon, Faustine Kede Ndouna, Félix Zogning
Financial Inclusion And Gender Income Inequalities In Informal Entrepreneurship: The Case Of Cameroon, Faustine Kede Ndouna, Félix Zogning
The Journal of Entrepreneurial Finance
The purpose of this study is to analyze the effect of access to different financial products in reducing income inequalities between men and women working in the informal sector in Cameroon. To this end, we use the World Bank database World Bank Global Financial Inclusion (Global Findex) dataset 2018 to assess the evolution of access to financial services through a descriptive analysis and the fourth Cameroonian survey conducted by the National Institute of Statistics in 2014 to estimate a probit model and a Fairlie decomposition model. Empirical results suggest that indeed, income inequality between the sexes continues to increase in …
Effects Of Access To Credit On The Performance Of Smes In The Congo, Fabrice-Gilles Ndombi Avouba
Effects Of Access To Credit On The Performance Of Smes In The Congo, Fabrice-Gilles Ndombi Avouba
The Journal of Entrepreneurial Finance
This paper proposes to analyze the effects of access to credit on the performance of SMEs in Congo. To this end, we used the theoretical model developed by Stiglitz and Weiss (1981). From an econometric point of view, we estimated a multiple linear regression model using the ordinary least square technique due to the absence of endogeneity. This application, as well as the statistical and econometric analyses that followed, were carried out using microeconomic data from the survey of very small, small, medium-sized enterprises and artisans in the Congo, which was carried out thanks to the multiple contributions of the …
Business Plan: Refuge Coffee, Zachary Lewandowski
Business Plan: Refuge Coffee, Zachary Lewandowski
Finance Undergraduate Honors Theses
Refuge Coffee will be the premier vendor of high-quality and sustainably sourced specialty coffee in Springdale, Arkansas. Its mission is to improve lives by providing a space that reflects the community—a space in which ideas, beliefs, attitudes, and values can be exchanged, with coffee acting as a common denominator. Refuge Coffee will offer specialty coffee beverages, locally baked goods, and merchandise to consumers. We intend to partner with Canopy NWA, a refugee resettlement organization that aims to welcome and equip refugees with all they need to build new lives, through the means of employment for refugees and the continuous donation …
Insomnovation – Natural Sleep Solutions Business Plan, Nikolas Limperis
Insomnovation – Natural Sleep Solutions Business Plan, Nikolas Limperis
Finance Undergraduate Honors Theses
Currently, 70 million Americans suffer from some sort of sleep issues from trouble falling asleep, trouble staying asleep, and daytime drowsiness. However, the sleep solutions on the market today are either highly artificial or only address the symptoms of sleep issues rather than the underlying cause. This is what Insomnovation seeks to address. By providing supplementation to seven key vitamins and minerals, Insomnovation hopes to bring a natural solution to put the issue of sleep disorders to rest.