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Full-Text Articles in French Linguistics
Advertising Appeals Through Instagram Caption Code Switching, Irma Aulia Irawan, Myrna Laksman-Huntley
Advertising Appeals Through Instagram Caption Code Switching, Irma Aulia Irawan, Myrna Laksman-Huntley
International Review of Humanities Studies
The COVID-19 disease required everyone to go into lockdown. All activities and communications were carried out through mobile devices, driving online content consumption to double. The Instagram app, which is part of social media, increased its visits by 43 percent during the lockdown of the COVID-19 pandemic. As users turn to social media, influencers are emerging as figures in shaping online interactions and trends. One of the popular French influencers is Léna Mahfouf (@lenamahfouf). As a global fashion influencer, Mahfouf often uses English transitions in her captions. This qualitative research will identify the types of code-switching found with Poplack's theory …
Post Brexit: French Media’S Views On The British Monarchy, Prazna Alyfia Ghefira, Myrna Laksman-Huntley
Post Brexit: French Media’S Views On The British Monarchy, Prazna Alyfia Ghefira, Myrna Laksman-Huntley
International Review of Humanities Studies
The Brexit referendum has stimulated European media to highlight the impact for Britain and other European Union countries. As a country established with two different political ideologies, French media has the ability to cover the latest global issues from the point of view of their political ideology. This research aims to see whether the French media shows a negative framing towards Britain and maintains the media ideology, right (Le Figaro) and center-left (Le Monde), in publicizing the news of the death of Queen Elizabeth II and the cancer diagnosis of King Charles III. This qualitative research uses the Creswell (2014) …