Open Access. Powered by Scholars. Published by Universities.®

Graphic Design Commons™

Open Access. Powered by Scholars. Published by Universities.®

Typography

Discipline
Institution
Publication Year
Publication
Publication Type

Articles 91 - 97 of 97

Full-Text Articles in Graphic Design

Design By Accident, Mengfu Zhang Aug 2009

Design By Accident, Mengfu Zhang

Theses and Dissertations

Accident is a metaphor for life. From an arbitrary point in time, we potentially preview the entirety of existence. There is a Chinese idiom called “ blessing or bane,” which implies that a misfortune may perhaps soon turn into a blessing. Focusing on accident as a design method implies making the best out of a bad situation. An accident reveals invisible circumstances and potentialities in the world, both familiar and unfamiliar. Looking into the unpredictable world, I can begin to release my control, take a breath, and see what might happen if I do not fight the situation. I am …

Go to article

In Pursuit Of Harmony: Calligraphy & Typography, Feifei Fan May 2009

In Pursuit Of Harmony: Calligraphy & Typography, Feifei Fan

Theses and Dissertations

Chinese calligraphy and Western typography have been evolving for around five thousands years. During this time, they have developed quite different characteristics. Compared with the geometrical form and precision of Western printing types, Chinese calligraphy features abstract shapes and spontaneous strokes. These differences result in a gap that prevents a harmonious and organic relationship between them. This project explores the possibilities of combining these two historical visual systems, demonstrates specific methods and approaches for creating compelling formal relationships, and endeavors to establish a friendly, organic and harmonious dialogue between Chinese calligraphy and Western typography. The outcome of this project is …

Go to article

Self-Reference Through White Space In Graphic Design, Can Birand Aug 2008

Self-Reference Through White Space In Graphic Design, Can Birand

Theses and Dissertations

In the graphic design, successful use of white space provides the designed object with a strong reference to its material quality and internal structure. Showing the paper breaks the wall between the design and the viewer, and gives the audience a better understanding of the construction of graphic design. White space is devoid representation, which leads the work to become completely honest about its materiality. This project explores different methods and processes for creating aesthetic/conceptual integrity in graphic design by using white space as a primary device.

Go to article

Typography As Performance: Bringing The Stage Into The Design Process, Ann Ford May 2008

Typography As Performance: Bringing The Stage Into The Design Process, Ann Ford

Theses and Dissertations

Graphic design is historically a visual language consisting of text and image composed for the purposes of sending messages in print format. The voice of graphic design is typography—structuring and arranging letter forms into visual language. Over the past two decades, new communication formats such as motion and interaction have frequently been related to performance. My intention, however, is to explore how performance can influence typography in two and three dimensions, and even in digital environments.

Go to article

Gaining Attention And Encouraging A Response: My Criteria For Successful Graphic Design., Kerry Scott Jenkins Dec 2007

Gaining Attention And Encouraging A Response: My Criteria For Successful Graphic Design., Kerry Scott Jenkins

Electronic Theses and Dissertations

As a graphic designer, my goal is to clearly express my clients' message to their intended audience. Based on the diversity of my clients and their products and services, finding a consistent style in my projects might be difficult, although there are usually some typical traits. With examples of my work and dialogue from leaders in the graphic design industry, I intend to point out a common thread that runs through all successful design projects, regardless of the projects' designer, era, or individual design elements (e.g., typography, copywriting, color, layout, imagery). Success comes from graphic design's ability to gain attention …

Go to article

Tolerance: Challenge, Perception, And Social Stigmas Defined Through Visual Communications., Ursula Moore Bryant May 2007

Tolerance: Challenge, Perception, And Social Stigmas Defined Through Visual Communications., Ursula Moore Bryant

Electronic Theses and Dissertations

My explorations and journey through life have led me to discover a connection in my work and responsibility as a visual communicator. My objective of communicating challenge, perception, and social stigmas through informed stories of individual lives is to provoke questions and spark moments of awareness in viewers. With this supporting manuscript, I hope to inform about my motivations through time including my personal, artistic, and historical influences. I will define graphic design as a fine art through the evaluation of artistic movements. I also intend to discuss design as a language and build a case for social awareness. Evaluating …

Go to article

Legibility: How Precedents Established In Print Impact On-Screen And Dynamic Typography, Heidi Specht Jan 2000

Legibility: How Precedents Established In Print Impact On-Screen And Dynamic Typography, Heidi Specht

Graduate Theses, Dissertations, and Problem Reports (ETD)

The printed word has been commonplace in society for over 500 years; the written word has been in existence for thousands. The primary intent of the written or printed word has historically been to be read. With that goal, rules and formats have developed over the centuries as aids to legibility. Naturally, these guidelines have been developed for the printed, or static typographic page. As our sophistication with and acceptance of technology grows, however, we increasingly turn to the computer or television screen for written information. Additionally, graphic designers and artists are questioning the role of the printed word as …

Go to article

First Prev