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Quantitative, Qualitative, Comparative, and Historical Methodologies

2004

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Americans And Genetically Modified Food: Knowledge, Opinion And Interest In 2004., William Hallman, W. Hebden, Cara Cuite, Helen Aquino, John Lang Dec 2003

Americans And Genetically Modified Food: Knowledge, Opinion And Interest In 2004., William Hallman, W. Hebden, Cara Cuite, Helen Aquino, John Lang

John T. Lang

This report presents the results from the third in a series of studies examining public perception of genetically modified (GM) food in the United States. All three studies were based on survey results of separate, nationally representative samples of approximately 1,200 Americans taken in 2001, 2003, and 2004. While the survey instrument on which the current report is based maintained many of the same measures of awareness and attitude as its two predecessors, it also included several new queries that assess the ability of respondents to recall specific news stories related to GM food, their interest in the topic, and …