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Social Psychology Commons

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Counseling Psychology

Social influence

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Full-Text Articles in Social Psychology

Examining The Persuasive Effect Of Metaphor Use In Psychotherapy : An Experimental Test Of Contributing Factors, Walter A. Kendall Jan 2010

Examining The Persuasive Effect Of Metaphor Use In Psychotherapy : An Experimental Test Of Contributing Factors, Walter A. Kendall

Legacy Theses & Dissertations (2009 - 2024)

Research suggests that metaphors can facilitate attitude change in psychotherapy. Based on social influence theory (Strong, 1968) and the Elaboration Likelihood Model (ELM; Petty & Cacioppo, 1986) of persuasion, this analogue study tested the impact of metaphor use in the context of advice as a therapeutic intervention. In an experimental design, 138 adult participants were randomly assigned to observe a brief videotaped vignette in which a therapist's advice to a client either did or did not include a novel metaphor. After observing the video, participants completed a measure of therapist credibility, the Counselor Rating Form-Short Version (CRF-S; Corrigan & Schmidt, …