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Articles 1 - 8 of 8
Full-Text Articles in Personality and Social Contexts
Disc Analysis Of Cal Poly Cm Students And Industry Professionals, Kai Gunaratna
Disc Analysis Of Cal Poly Cm Students And Industry Professionals, Kai Gunaratna
Construction Management
This research analyzes why type D personality, as defined by the DISC personality assessment of 123test, was by far the most common personality type in the Cal Poly Commercial Construction class of winter 2022. This is interesting, as type D is the rarest personality type, making up ~ 9% of the global population (D Style - Type D Personality, n.d.). This was investigated by collecting DISC data from other Cal Poly Construction Management students to see if winter 2022 was an outlier, or if D type prominence is indeed a Cal Poly trend. The results of this research confirm that …
Predicting Personality Type From Writing Style, Tanay Gottigundala
Predicting Personality Type From Writing Style, Tanay Gottigundala
Master's Theses
The study of personality types gained traction in the early 20th century, when Carl Jung's theory of psychological types attempted to categorize individual differences into the first modern personality typology. Iterating on Jung's theories, the Myers-Briggs Type Indicator (MBTI) tried to categorize each individual into one of sixteen types, with the theory that an individual's personality type manifests in virtually all aspects of their life. This study explores the relationship between an individual's MBTI type and various aspects of their writing style. Using a MBTI-labeled dataset of user posts on a personality forum, three ensemble classifiers were created to predict …
Investigating Hostility In A Retail Setting, Carlos D. Martinez
Investigating Hostility In A Retail Setting, Carlos D. Martinez
Communication Studies
Although there have been many changes in the way Americans shop, particularly the increase in eCommerce, studies have shown that 90% of all United States retail sales still happen in stores. This statistic highlights the continued importance of the in-store experience for the customer. Retail stores constantly rely on atmospherics to try and persuade the customers to make purchases and this study focuses on the use of mirrors to see if they can influence a customer’s attitude when a customer has encountered an unsettling situation.Specifically, this study was designed to investigate the possibility of using mirrors to aid in the …
Psychosocial Motivators For Obstacle Course Racing: A Qualitative Case Study, Aracely Rodriguez
Psychosocial Motivators For Obstacle Course Racing: A Qualitative Case Study, Aracely Rodriguez
Master's Theses
This study explored the psychological and sociological motivations of adult female and male obstacle course racers. A qualitative case study approach was used to explore the views, experiences, and motivations of obstacle course racing (OCR) participants. Descriptive statistics and cross tabulation was used to interpret responses to the 297 online questionnaires. A content analysis approach was used to analyze the qualitative data gathered from three focus groups with a total of 20 obstacle course racers. Three theories formed the basis of the study: Self-Determination Theory (SDT), Achievement Goal Theory (AGT), and Social Leaning Theory (SLT). Overall, findings supported previous research …
Se Habla Inglés Aquí: Las Dificultades En El Tratamiento De La Depresión En Latinos En Los Estados Unidos, Melissa Kim Dundas
Se Habla Inglés Aquí: Las Dificultades En El Tratamiento De La Depresión En Latinos En Los Estados Unidos, Melissa Kim Dundas
World Languages and Cultures
This project attempts to identify and bring to light the issues relating to treatment of Latinos and native Spanish speakers in the United States. The stigma surrounding depression is already strong in the U.S., and when minorities, who tend to have their own views of mental health disorders and who are less likely to seek treatment for any mental health disorder they might have, are added to the picture, the rates of treatment go drastically down. There are many factors that play into whether or not Latinos will seek treatment for depression, many of which revolve around language and culture, …
Color And Brand Design For Multicultural Packaging, Kyle Valdillez
Color And Brand Design For Multicultural Packaging, Kyle Valdillez
Graphic Communication
The purpose of this study is to determine how companies can use the color and brand design of packaging to effectively communicate their products across multiple cultures. Companies are entering new markets overseas where culture is affecting how a product is being perceived. Whether it is positive, negative, or neutral, they must accommodate these influences to potentially increase profits. This study will specifically explore the Spanish and Japanese cultures in comparison to the American culture, concerning the meanings of various colors and their use in brand design. The research methods used were historical research and content analysis. Through thorough examination …
Adolescent Use Of Social Networking Sites And Internet Safety, Mary Kate Whitcomb
Adolescent Use Of Social Networking Sites And Internet Safety, Mary Kate Whitcomb
Psychology and Child Development
The use of computers and the Internet continue to increase, especially by children and adolescents. Approximately 40% of adolescents access social networking sites in a typical day and spend on average 54 minutes on the sites (Rideout, Foehr, & Roberts, 2010). Social networking sites, such as Facebook, allow users to provide personal information, continually update information, post images, and communicate with friends. Due to an increase in availability, media has become greatly related to the socialization of adolescents. Identity formation is a major component of adolescence and social networking sites are a realm in which adolescents can explore and express …
Ethnic Identity And Sense Of School Belongingness: Behaviors And Beliefs Of Immigrant Hispanic Students And Parents, Francisco B. Ortiz
Ethnic Identity And Sense Of School Belongingness: Behaviors And Beliefs Of Immigrant Hispanic Students And Parents, Francisco B. Ortiz
Master's Theses
For many decades, the number of minority students, particularly Hispanics, dropping out from school has been noticeable to say the least (Rumberger, 1995). These students have in the past and continue in the present to struggle with the educational system, and it is certain, but not clear, that various factors contribute to Hispanics’ poor academic performance and not being able to graduate from High School (Rumbaut & Cornelius, 1995). Some of these factors are organized in three groups: School-Related; Parental-Related; and Student-Related. Thus, this study is an attempt to understand how immigrant students and parents are currently responding to the …