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Models and Methods Commons

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Full-Text Articles in Models and Methods

Extendsim-Based Research On Transport Process Optimization Of Emergency Cold-Chain Logistics, Ran Zhang Aug 2012

Extendsim-Based Research On Transport Process Optimization Of Emergency Cold-Chain Logistics, Ran Zhang

World Maritime University Dissertations

No abstract provided.


Research On Factors Affecting Thai Manufacturer Deal With Supply Chain Disruption Toward Decentralization, Supasiri Songsiridej Aug 2012

Research On Factors Affecting Thai Manufacturer Deal With Supply Chain Disruption Toward Decentralization, Supasiri Songsiridej

World Maritime University Dissertations

No abstract provided.


Customer Value Evaluation In X Logistics Enterprise, Yifan Wang Aug 2012

Customer Value Evaluation In X Logistics Enterprise, Yifan Wang

World Maritime University Dissertations

No abstract provided.


From Boardroom To Parliament, Singapore Management University Apr 2012

From Boardroom To Parliament, Singapore Management University

Perspectives@SMU

Everyone has different motivations for working, . But the primary incentive for slogging it out in the corporate jungle would be money— at least that is what employers believe. This helps explain why companies are often willing to shell out wads of cash to outbid one another in the labour market for top executives.


Modern Political Marketing: An Analysis Of Tactics, And The Changing Role Of The Media, Jill Donovan Mar 2012

Modern Political Marketing: An Analysis Of Tactics, And The Changing Role Of The Media, Jill Donovan

Journalism

Political marketing is evolving. Campaigns now rely on political marketing for success in elections, without the marketing tactics they employ; their messaging would not be distributed to the voting public. In many of the political marketing models and theories, however, there is a massive omission; the role of traditional media as an overwhelmingly influential factor over the voting public, which can misconstrue and negatively impact the message of the candidate. This study analyses classical marketing tactics a political marketer uses, and examines the changing environment of traditional media with the rise of social networking.