Cataloging and Metadata Commons^™

University Of Nebraska–Lincoln Libraries Archives And Special Collections Organizational Analysis, Carol Pitts Diedrichs

UNL Libraries: White Papers

Libraries everywhere are undergoing tremendous transformation in staffing, services, and collections. Archives and special collections are growing in importance and are moving quickly from the perimeter to the center of library activities and services. The University of Nebraska Lincoln Libraries invited me to conduct and facilitate a 1.5 day workshop/retreat on trends and strategic goals/initiatives for archives and special collections including review of the current organizational structure, staffing and services. The workshop/retreat focused on the following goals:

To hone strategic goals for UNL Archives and Special Collections over the next 3-5 years including evaluation of related staffing needs;

To identify …

Process Makes Perfect: Asking Your Target Audience What They Really Want To Know About You, Nichole M. Rustad

Roesch Library Staff Publications

Libraries often find themselves communicating programs and services to different audiences — students, faculty, donors and the community. So what happens when you are tasked with creating a marketing piece to pique donors’ interest? How do you know what they want to know about you, and what do they already know? Accurately assessing what your audience already understands about your library services can be a challenging aspect of your project. This column describes how an academic library in Ohio learned more about its target market to create a piece that could bring about the results it wanted.