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Full-Text Articles in Speech and Rhetorical Studies

“So How Reaganesque Exactly Are These Republicans?”: Strategic Invocations Of Collective Memory About Ronald Reagan During The 2015-2016 Republican Primary Presidential Debates, Rachel Moss May 2018

“So How Reaganesque Exactly Are These Republicans?”: Strategic Invocations Of Collective Memory About Ronald Reagan During The 2015-2016 Republican Primary Presidential Debates, Rachel Moss

Senior Honors Projects, 2010-2019

My thesis explores the implications of the references to President Ronald Reagan in the 2015-2016 Republican presidential primary debates. I conducted a rhetorical analysis of the references to Reagan throughout these debates, while also considering their relation to public and collective memory theory. In order to analyze the different ways in which Reagan was mentioned, I divided the analysis into the undercard debates, mainstage debates, and the mainstage debate that occurred at the Ronald Reagan Presidential Library in Simi Valley, California. In the undercard debates, candidates often utilized attention-grabbing strategies in order to aid their chances of moving up to …


The Myth Of Bernie Sanders’ “Medicare For All” Or “Healthcare For All”, Ari Kim Apr 2018

The Myth Of Bernie Sanders’ “Medicare For All” Or “Healthcare For All”, Ari Kim

Pepperdine Journal of Communication Research

As everyone is a consumer of the healthcare in one or more points of their lives, Americans have been exposed to the fractured healthcare system. We all hear stories concerning America’s overpriced medical care, medical debt and bankruptcies, and delayed treatments. However, with a partisan government and private businesses involved in these nationwide debates, many Americans believe in little to no effective change in our healthcare system to benefit the masses. Due to this, many Americans are defaulting in the idea of Bernie Sanders’ “Medicare for all” or “Healthcare for all” plan to work for America’s current health system.

Using …


Choosing The Best: A Rhetorical Analysis And Discussion Of An Abstinence-Centered Sexuality Education Curriculum, Carolyn Buonomo Apr 2017

Choosing The Best: A Rhetorical Analysis And Discussion Of An Abstinence-Centered Sexuality Education Curriculum, Carolyn Buonomo

Master of Arts in Professional Writing Capstones

This rhetorical analysis examines Choosing the Best Journey, a Choosing the Best, LLC student manual targeted at ninth and tenth grade students, and testimonials from the company’s website to provide insight about the ways in which the company’s curricula position women. In what way does this content position women in relation to men? Does the curriculum position women as those who both hold the responsibility for preventing and bearing the burden of premarital sexual activity? In what ways does this content work to reinforce gender stereotypes? By answering these questions, I am able to determine whether the curriculum works …


Maintaining Institutional Power And Constitutional Principles: A Rhetorical Analysis Of United States V. Nixon, R. Scott Medsker, Todd F. Mcdorman Mar 2016

Maintaining Institutional Power And Constitutional Principles: A Rhetorical Analysis Of United States V. Nixon, R. Scott Medsker, Todd F. Mcdorman

Speaker & Gavel

In examining these implications we argue that the Court’s Nixon decision was a uniquely strategic response to a complex rhetorical situation. In fact, the elements of the situation were so fundamental to the tenor of the Court’s response that this essay’s framework is drawn from Lloyd F. Bitzer’s construction of the rhetorical situation. The use of this system will allow for deeper consideration of the context of United States v. Nixon as well as assessment of the legal text as responsive to that context.


The Fantasy Of Separatism: An Examination Of The Rhetoric Of Sri Lanka’S Tamil Separatist Movement, Carolyn Prentice, Suranthi Boange Jan 2016

The Fantasy Of Separatism: An Examination Of The Rhetoric Of Sri Lanka’S Tamil Separatist Movement, Carolyn Prentice, Suranthi Boange

Speaker & Gavel

The study used symbolic convergence theory to analyze the rhetoric of the Tamil separatist movement in Sri Lanka to garner support for their cause. Examining two texts, the 1976 Vaddukoddai Resolution and the 2008 Heroes Day speech, we identified three main fantasy themes and a dominant rhetorical vision in both. This timely study clearly demonstrates the usefulness of SCT as a method of rhetorical analysis across cultures and also incorporates some recent criticisms of the theory. Thus, the study provides nuanced insights into how terrorists inspire followers through their rhetoric.


Chasing The American Dream: Marco Rubio’S Candidacy Announcement, Valerie Spreeman Jan 2015

Chasing The American Dream: Marco Rubio’S Candidacy Announcement, Valerie Spreeman

Rhetorical Analyses of the Announcement Speeches of Presidential Hopefuls

No abstract provided.


Structure’S Impact On Homiletic Rhetoric: A Case Study Of Melissa Scott’S Preaching, Erik S. Nelson Dec 2014

Structure’S Impact On Homiletic Rhetoric: A Case Study Of Melissa Scott’S Preaching, Erik S. Nelson

Honors Theses

Though the connection between the study of rhetorical processes and the practice of expository preaching is obvious, academic cooperation between the two fields is lacking. This case study presents an example of the harmony achievable between the disciplines through the production of constructive criticism, a process known to communication scholars as rhetorical analysis, for a sample of sermons given by Pastor Melissa Scott in recent years. Scott, whose preaching style is uniquely centered on translation-based exposition, represents the modern pastor whose skill and technique might be improved upon with the implementation of recent and emerging communication theory. Specifically, this study …