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Full-Text Articles in Public Relations and Advertising

Leading The Horses To Water They'll Want To Drink: Strategies For Promoting Your Institutional Repository On And Off Campus, Daniel G. Kipnis, Msi Jul 2015

Leading The Horses To Water They'll Want To Drink: Strategies For Promoting Your Institutional Repository On And Off Campus, Daniel G. Kipnis, Msi

Daniel G. Kipnis

This presentation will outline strategies designed to promote institutional repositories to a university community.


Library Display 2.0: Evolving From Monologue To Dialogue, Ilishe Mikos, Brandy R. Horne, Kari D. Weaver Jul 2015

Library Display 2.0: Evolving From Monologue To Dialogue, Ilishe Mikos, Brandy R. Horne, Kari D. Weaver

Library Philosophy and Practice (e-journal)

Generally created by individual librarians and anchored to a physical space, library displays are often static, limited, and fleeting. However, these displays can evolve into wider, more affective, multi-dimensional, 21st century, virtual spaces by incorporating collaborative discourse between multiple librarians, by reaching out to the community for content, and by using technological tools, such as email, Google Drive, Google Images, QR codes, and social media. This paper presents a case study of the life of a library display from inception through execution. By pooling the skills, experiences, and stakeholder networks of two librarians and an MLIS intern, the library’s …


Collections & Connections, Jennifer Wilson Jul 2015

Collections & Connections, Jennifer Wilson

Collections & Connections

Collections & Connections is a bi-annual newsletter of WKU Libraries. This Spring-Summer 2015 issue features another successful book fest organized by the partnership of WKU Libraries, WC Public Library, and the Barnes & Noble Booksellers. Diana Gabaldon, an author known for her Outlander series, is featured in an headline article and so is Kiran Bhatraju, who received this year's Kentucky Literary Award.

Another article features the announcement of the launch of Kentucky Research Commons by WKU Libraries as well as the publication of the new Faith Community Nursing journal on its own digital institutional repository known as TopSCHOLAR.

Yet another …


“Save Our History!” Collaborating To Preserve The Past At Umass Boston, Meghan Bailey, Patricia Bruttomesso, Andrew Elder, Carolyn M. Goldstein, Jessica R. Holden, Joanne Riley May 2015

“Save Our History!” Collaborating To Preserve The Past At Umass Boston, Meghan Bailey, Patricia Bruttomesso, Andrew Elder, Carolyn M. Goldstein, Jessica R. Holden, Joanne Riley

Joseph P. Healey Library Publications

Sparked by the 50th anniversary of the founding of the University of Massachusetts Boston in June 1964, University Archives and Special Collections (UASC) staff in the Joseph P. Healey Library collaborated with departments across campus to carry out a wide range of initiatives, all focused on locating, accessioning, preserving, and sharing the physical evidence of the university’s history. This poster outlines the various collecting activities, outreach methods, digitization projects, and dogged detective work that resulted in the addition of more than 2,500 linear feet of unique historic materials to the University Archives, as well as a number of well-received public …


The Olive Tree, Volume 23 Issue 1 Mar 2015

The Olive Tree, Volume 23 Issue 1

The Olive Tree

The Olive Tree, published twice each year by Fogler Library at the University of Maine, features articles about library projects, collections, technological innovations, and events. The hallmark of the Fogler Library Friends, an ancient engraving of an olive tree, was adopted from the title page of La Cosmographie Universelle by André Thevet. The two volume encyclopedia, which was published in Paris in 1575, is shelved in the Library's Special Collections Department. One of the longest living trees, the olive tree parallels the development of civilizations.


Leading The Horses To Water That They Will Want To Drink: Strategies For Promoting Your Institutional Repository On And Off Campus, Daniel Kipnis Jan 2015

Leading The Horses To Water That They Will Want To Drink: Strategies For Promoting Your Institutional Repository On And Off Campus, Daniel Kipnis

Daniel G. Kipnis

This presentation will outline strategies designed to promote institutional repositories to a university community.


Collections And Connections, Jennifer Wilson Jan 2015

Collections And Connections, Jennifer Wilson

Collections & Connections

Collections & Connections is a bi-annual publication of the Western Kentucky University Libraries featuring the Libraries' events with a view of reaching out to the Libraries supporters in the community. This issue highlights the creation of an Open Access Hall of Fame, the Evelyn Thurman Book Award, and SOKY reads.


Can You Spare 2 Hours? Target Your Audience With Customized E-News, Bettina Peacemaker, Patricia D. Sobczak, Martha Roseberry, Sue Robinson Jan 2015

Can You Spare 2 Hours? Target Your Audience With Customized E-News, Bettina Peacemaker, Patricia D. Sobczak, Martha Roseberry, Sue Robinson

VCU Libraries Faculty and Staff Presentations

E-newsletters (built in an affordable or free online mail platform) allow librarians to reach faculty with pointed, subject-based information. This poster features a sample from a series of e-newsletters created by liaison librarians, as well as tips for producing custom newsletters and discussion of impact.