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Mass Communication Commons^™

Open Access. Powered by Scholars. Published by Universities.^®

Selected Works

Public Relations and Advertising

1999

Articles 1 - 7 of 7

Full-Text Articles in Mass Communication

Survey Says … How Satisfied Are Advertising Professionals With Their Jobs, James Pokrywczynski, Jack Crowley Sep 1999

Free Radio: Electronic Civil Disobedience, Lawrence Soley Dec 1998

Review Of Permission Marketing By Seth Godin (1999), James Pokrywczynski Dec 1998

Understanding The 'Social Gifts' Of College Drinking Rituals: An Alternative Framework For Psa Developers, Joyce Wolburg, Deborah Treise, Cele Otnes Dec 1998

Cognitive Restructuring As A Relapse Prevention Strategy: Teaching Alcoholics To Talk Back To Beer Ads, Joyce Wolburg, Roxanne Hovland, Ronald Hopson Dec 1998

Some Days Are Better Than Others: Beer Commercials And A Question Of Ethics, Joyce Wolburg, Roxanne Hovland, Ronald Hopson Dec 1998

Time: The ‘Silent’ Cultural Value In American Television Advertising, Joyce Wolburg Dec 1998