The Pink And Blue Problem: Altercasting In Gendered Advertising, Abigail Benn

Capstone Showcase

When you meet a baby for the first time, and you don’t know its sex, if its wearing pink clothes, most people will automatically assume it’s a girl; or if they’re wearing blue clothes, it’s automatically a boy. The pink and blue problem is the enforcing of gender stereotypes through color, associated roles, and imagery. The root of this problem is that many people are unaware of the difference between “sex” and “gender”, and that they can be mutually exclusive. Your sex is the body you’re born with, and all the parts that come with it, while your gender is …

The Evolution Of Revenge: Genre, Feminist Theory And Jennifer’S Body, Sophia Birks

Capstone Showcase

The representation and proliferation of violence against women in media, when applying genre theory, reflects the social climate of rape culture and the social response to sexual violence. Looking at the Rape-Revenge genre through the scope of Feminist Theory, the only way to reintroduce female agency into a trauma led narrative is to reclaim the tropes used to perpetuation female exploitation and a popular culture ambivalent to male on female violence. Within this subversion and deconstruction, a genre benefiting from female trauma finally includes an honest artistic retelling of that female experience. With the intention of the creator in line …