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Communication Technology and New Media Commons™
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Articles 1 - 5 of 5
Full-Text Articles in Communication Technology and New Media
Zeitgeist Of The 2010s And Impact On Fashion Trends, Sophie Scott Anderson
Zeitgeist Of The 2010s And Impact On Fashion Trends, Sophie Scott Anderson
Senior Theses
The zeitgeist of the 2010s can be examined through shifts in technology, politics, economy, environment, religion, and entertainment. This research explores how fashion serves as both a mirror and a driver of societal change during this transformative decade. Trend diffusion itself evolved from the traditional theories of trickle-up and trickle-down because of the prominence of influencer culture, giving average consumers the platform to influence numerous like-minded consumers. Defining the 2010s zeitgeist requires an analysis of the significant patterns in the technological and sociocultural environment through as many sources as possible for a holistic approach. Sociologically, fashion has been accepted as …
Assessing The Threat Of Social Media To National Security: Information Operations In The 21st Century, Brendan M. Cullen
Assessing The Threat Of Social Media To National Security: Information Operations In The 21st Century, Brendan M. Cullen
Senior Theses
The ubiquity of social media has enabled an unprecedented amount of personal data to be accessible to various entities. Social media platforms leverage this data to optimize algorithmic recommendation systems, persuade users to engage, and promote monetization. The social media ecosystem’s business model demands continuous engagement and the relentless collection of user data to grow and scale. Not only is social media massively popular around the world, but it has integrated heavily into users’ daily lives. This integration is driven by social platforms’ deliberate architectures and affordances. The intentionality of social media can be exploited by state and non-state actors …
The New Frontier Or A Billionaire’S Joy Ride? Artificial Intelligence Driven Analysis Of Twitter Conversations Of The Spacex Company, Meghan Whittle, Miranda Butler
The New Frontier Or A Billionaire’S Joy Ride? Artificial Intelligence Driven Analysis Of Twitter Conversations Of The Spacex Company, Meghan Whittle, Miranda Butler
Senior Theses
In recent years, space travel has become less of a vision for select individuals in the field of research and is now on the cusp of becoming an experience available to paying customers. The purpose of this study is to determine Twitter users’ perceptions of SpaceX during the COVID-19 pandemic period from March 2020 to December 2021. We identified Twitter sentiment and emotions regarding such a new and abstract notion of a service that could be more widely available in the future. To achieve these goals, we collected tweets related to SpaceX using Brandwatch – a tool allowing the search …
The Effects Of Social Media On Music Sharing, Rachel Zucker
The Effects Of Social Media On Music Sharing, Rachel Zucker
Senior Theses
Studying music and its evolution in a society can give researchers a clue about the culture of a group of people as a whole. I believe that studying the way that music is shared is an integral part of this. In my research, I explored the historical roots of the digitization of music, while simultaneously examining the evolution of social media networks and their role in music sharing. Through my research, I gained an understanding of the flow of music exchange in today’s society by identifying the current, dominant social media and music streaming platforms and examining how each platform …
Approaching Ideals Through Innovation: Twentieth And Twenty-First Century Mass Media Technology And American Democracy, Elizabeth Brand Cermak
Approaching Ideals Through Innovation: Twentieth And Twenty-First Century Mass Media Technology And American Democracy, Elizabeth Brand Cermak
Senior Theses
From the moment our First Amendment was adopted, America’s ideal of democracy has been firmly intertwined with media communications between the President and the citizenry. Over time, technological advancements have altered the way this communication is facilitated, increasing the public’s access to the Office of the Presidency, and visa versa, via new forms of media. Through an examination of Franklin Delano Roosevelt’s use of the radio, the first televised debate between John F. Kennedy and Richard Nixon in 1960, and Barack Obama’s use of Social Media and the Internet, this thesis will seek to answer the question of whether the …