Business Commons^™

Tik Tok University: Rusche College Of Business, Johanna Bruhn

Undergraduate Research Conference

Across the country, universities have incorporated the use of social media platforms to target prospective students, keep current students in the loop, and create a stronger online presence overall In a world where certain platforms may rise to the top and others may just be a fading trend, it is even more important for these universities to determine what social media platforms to utilize and perform well on For the last two years, TikTok has become an increasingly popular social media application, particularly in regard to students Although its popularity seemed to only be temporary, the last year has shown …

Becoming A Youtuber, Johanna Bruhn

Undergraduate Research Conference

No abstract provided.

Creating An Organization To Support Sfa’S Women Employees, Heather K. Olson Beal, Sarah Sanchez, Lauren Brewer, Amanda Rudolph

Diversity Conference

The purpose of this session is two-fold. First, we wish to introduce the SFA OWLE (Organization for Women’s Leadership and Equity), the newly created professional women’s organization, to interested members of our campus community. Second, we wish to share experiences that we believe are relevant to others on our campus, in our community, and at other institutions, who might seek to create organizations through which to advocate for the unique needs of their marginalized or underrepresented group. To that end, this session will include a panel of female employees at SFA who have worked for more than a year to …

Using Power Bi Reports To Support Stakeholder Relations For A Regional Non-Profit Mental Health Care Provider, Hannah Percell

Undergraduate Research Conference

Our Goal: To aid Burke in its communication of relevant data to its network of stakeholders. By presenting the data in a more visual format using Power BI, we hoped to increase reader understanding of key metrics and facilitate communication between Burke and its stakeholders.

Do Bilinguals Earn More In Texas?, Karina Weathers

Undergraduate Research Conference

Curious about the effects of knowing a second language on income, I used data from the 2017 American Community Survey to analyze the economic advantages associated with bilingualism for adults 18-64 in Texas who reported an income and positive weeks worked in the year prior to the survey. Bilingualism is defined as speaking a language at home other than or in addition to English.

Sector Correlations & Rotational Investing, Helena Collmorgen

Undergraduate Research Conference

The correlation between risk and expected return of an investment is very high. Because investors are typically risk adverse, they will take on more risk only if rewarded with higher expected returns.

Mickey’S Mustard Awareness Campaign, Juan Garcia, Miguel Esquivel, Aryauna Barnes

Undergraduate Research Conference

Mickey’s Mustard has the potential to grow sales in both main regions of Texas and its place of origin, Ohio, by increasing awareness through different channels that include social media, word of mouth, and in store adverting, and seasonal events where mustard is highly present.

Parental Financial Conditions As A Source Of Stress On First-Generation Tjc Honors Students, Michelle Reyes

Undergraduate Research Conference

INTRODUCTION

Parental support is a key factor in a child's development. Motivation coming from a parent is a substantial help on the realization of tasks. The involvement of parents on children's education is directly proportional to the level of achievement and success of the students. In low income families, parental support can be translated to pressure, the anxiety of seeing their children to pursue a career and achieve success is not a desire but it is a necessity. Regularly, the students’ parents will use their own lack of financial stability as an example to motivate their children to be better. …

A Study On The Preferences Of Generation Z On Hotel/Lodging Amenities, Maya Carter

Undergraduate Research Conference

No abstract provided.

A Valuation Of Trecora Resources, John Bledsoe, Braxton Berthot, Ashley Spitzmiller, Joshua Hunter Mcclellan

Undergraduate Research Conference

No abstract provided.

A Macroeconomic Approach For Modeling Road Traffic Fatality Rates, Josephine Unger

Undergraduate Research Conference

Introduction

After spending a month in Senegal, I noticed the lack of sound infrastructure and safe, reliable transportation systems. Using World Bank data I developed a macroeconomic predictive model for national road traffic mortality rates.

The Impact Of Political Ideology And Mass Shootings On Firearm Acquisition In The United States, Seraiah L. Scamardo

Undergraduate Research Conference

This research explores the determinants of firearm acquisition in the United States in two parallel areas: (1) the impact of political ideology, and economic well-being and (2) the impact of mass shootings.

Sfa Student Involvement In Religion And Spirituality, Jannah Wright

Undergraduate Research Conference

Understanding how others interact with religion and spirituality in both broad and narrow terms can aid in successfully reaching a captive audience. Here, information regarding relationships with religion and spirituality will be reported to understand trends in spiritual involvement among SFA students. The latter of these two is a potentially useful resource for campus spiritual organizations looking to understand and expand their current audience and increase service attendance.

Representation Of Minorities Displayed On College Webpages, Jose Cruz Perez

Undergraduate Research Conference

Advertisements play an important role in nearly everyone's life. Every single day people view a wide range of advertisements. With the population of America becoming more and more diverse in terms of race it would make sense that advertisements would reflect that same concept. However, it does not appear that advertisements actually reflect this idea. In the 2010 ads for the Super Bowl, only four out of the sixty-seven featured an African American in an ad. (Lapchick, 2010) Not only are minorities not being adequately represented in advertisements but they also only get featured for certain ads. African Americans find …

Performance Of Hispanic-Owned Businesses In Nacogdoches, Texas, Francia Y. Olivares Briseno

Undergraduate Research Conference

Hypothesis

"The Hispanic business owners have an increasing potential to become big businesses in the East Texas town because of the growth of the Hispanic population in town"

Dealing With White Privilege In The Hospitality Workplace, Ashley Camarillo, Jasmine Edwards

School of Human Sciences Research Showcase

White privilege is defined as inherent advantages possessed by a white person on the basis of their race in a society characterized by racial inequality and injustice. White privilege is the societal privilege that benefits people whom society identifies as white in some countries, beyond what is commonly experienced by non-white people under the same social, political, or economic circumstances. In researching articles about white privilege in the workforce, we learned that this is very apparent in every workplace. In reading these articles, we found out that Caucasian people are not very aware of their white privilege, while people of …

Family Medical Leave Act: The Impacts On Family Relationships, Jaycie J. Case, Jennifer Newquist

School of Human Sciences Research Showcase

The Family and Medical Leave Act (FMLA) authorizes eligible employees of covered employers to take unpaid, job-protected leave for specified family and medical reasons (H.R. 1, 1993). This policy allows for a total of 12-weeks of leave within a 12-month period. While this may be sufficient in terms of time off, it is still unpaid. Compared to other nations, the United States still lags behind on providing benefits and protections for employees who have taken on the role of caretaker (Arellano, 2015). This white paper will explain how employees benefit from paid maternity/paternity and family medical leave.

Hospitality Fighting Against Sex Trafficking, Ashley Camarillo

School of Human Sciences Research Showcase

Sex trafficking is defined as “a commercial sex act that is induced by force, fraud, or coercion, or in which the person induced to perform such act has not attained 18 years of age or the recruitment, harboring, transportation, provision, or obtaining of a person for labor services, through the use of force, fraud, or coercion for the purpose of subjection to involuntary servitude, peonage, debt bondage, or slavery” (USC, Title 22, Chapter 78, 7102, Sec. 9A and B). Whether we realize or not, sex trafficking is looming specifically in hotel and lodging facilities. The ease of traffickers to use …

Stereotypes Within The Hospitality Industry, Shelby Becker, Joli Ballew, Nikki Acayan

School of Human Sciences Research Showcase

Stereotypes are present in our day to day lives as microaggressions towards people of different diversity subgroups. These stereotypes are toxic to the workplace in any industry, but especially in the hospitality industry. In a business that revolves around global travel, it’s imperative that stereotypes do not have a place in the day-to-day operations. Hospitality is an industry in which having an open mindset and welcoming people who are different from you needs to be the standard. People are not defined by titles or skin color, they deserve the chance to define themselves.

Sustainability In The Housekeeping Department Of A Lodging Facility, Samantha Kimball

School of Human Sciences Research Showcase

Sustainability is a trend that has increased tremendously in today’s society. It is especially important in finding ways to go green, and to help the environment be cleaner and healthier. This comes to show in the hospitality industry especially in the lodging industry. The study consists of two surveys: one that is sent out to the different hotel managers in the Nacogdoches area and another that students in a hospitality course take based on their previous stay in a hotel.

Working With People From The Middle East, Savannah Holbrook, Erin Keir, Samantha Kimball

School of Human Sciences Research Showcase

People from the Middle-East encounter a lot of issues in American society. They encounter public humiliation, religious oppression, and violence in many ways. In this assignment we looked at the cause, effect, and resolution of integrating Middle Eastern people into the hospitality workforce. Within our research, we want to look at what the common misconceptions of Middle Eastern people are, what the culture entails, and how businesses in the United States can be more inclusive to Middle Eastern workers.

Working With Older Workers, Walter Orocio, Alexandra Mulvey, Duy Nguyen

School of Human Sciences Research Showcase

The workforce is aging as baby boomers move toward retirement. Younger employees and managers need to motivate and manage older workers in a way where they can work well with others and be used to their full potential. Both generations have very different views of the other and can learn a lot from each other. Both generations need to take the lead and create the climate in which older workers will remain engaged and productive. Younger employees need to throw out all assumptions that they have about older workers. Both generations need to get rid of their stereotypes in order …

Working With People With Disabilities, Victoria Wentzel, Christopher Toppeto, Patrick Winfield

School of Human Sciences Research Showcase

Not everyone is created equally, but they should be treated as such. In this study we have found that through corrective lenses, seeing eye dogs, prosthetics, and many other methods, those with disabilities can lead normal lives. “...being told “you can’t do that,” …takes a toll on the self-esteem…” (Thomas 2016). We seek to change the way people see those with disabilities from one of something that’s broken or beyond repair to one where they are colleagues and friends amongst the workplace.

Working With Latinos, Monique Lampkin, Maysara Mainor, Stacy Kolander

School of Human Sciences Research Showcase

For this article, our topic was “Working with Latinos/Hispanics”. We used social media, search engines such as google, worldly news, and other scholarly articles to research this topic. What we concluded was that many people had a stereotypical idea of what working with latinos was like. Many people don’t realize the cultural difference that America has in the workplace compared to other countries. As well as, the stereotyped idea of what jobs Latino/Hispanics work, how they carry out those jobs, and the struggles they face in those workplaces. In this paper we will discuss more, in detail, about what it …

Working With Native Americans, Rachel Strauss, Klaire Timmins, Shannon Taylor

School of Human Sciences Research Showcase

No abstract provided.

Working With Asians And Asian-American In The Hospitality Workforce, Alvaro Gutierrez-Frausto, Ryan Hall, Haley Harp

School of Human Sciences Research Showcase

After assessing what barriers are in place that impede the success of Asians and Asian-Americans, content analysis was utilized to determine what could be done to alleviate these issues. One of the bigger issues that came up frequently was the lack of advancement opportunities given to people in these communities. Over 25% of the workforce is a part of this demographic but only 11% are either executives or managers. When Asian people are put into positions of power they are often put there to fix an underlying issue or “go down with the ship”. This puts these executives in a …

Process Analysis And Improvement Of Employee Tasks: A Study Of Wisely Hall, Shaye Smith

Undergraduate Research Conference

No abstract provided.

Cost Analysis Of Private Student Loans, John Bledsoe

Undergraduate Research Conference

Purpose of Study: To help educate students on the types and possible outcomes of private student loans, hopefully giving them an advantage when/if they are faced with the decision of what type of loan to choose.

Starbucks Corporate Social Responsibility Report, Kaylee Real, Hannah Percell

Undergraduate Research Conference

No abstract provided.

Drug Usage Among Women Attending Stephen F. Austin State University, Kimberly Pepper

Undergraduate Research Conference

The purpose of this study is to determine illegal drug usage among women attending Stephen F. Austin State University.