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Full-Text Articles in Quantitative, Qualitative, Comparative, and Historical Methodologies
Unpacking The Black Box Of Survey Costs, Kristen M. Olson
Unpacking The Black Box Of Survey Costs, Kristen M. Olson
Department of Sociology: Faculty Publications
Survey costs are a critically important input to and constraint on the quality of data collected from surveys. Much about survey costs is unknown, leading to lack of understanding of the drivers of survey costs, the relationship between survey costs and survey errors, and difficulty in justifying the importance of survey data versus other available administrative or organic data. This commentary outlines a recently developed typology for survey costs, illustrates this typology using methodological articles that report on costs in pharmacy surveys, and provides recommendations for research on the relationship between fixed and variable costs as a major area for …
Item Location, The Interviewer–Respondent Interaction, And Responses To Battery Questions In Telephone Surveys, Kristen Olson, Jolene Smyth, Beth Cochran
Item Location, The Interviewer–Respondent Interaction, And Responses To Battery Questions In Telephone Surveys, Kristen Olson, Jolene Smyth, Beth Cochran
Department of Sociology: Faculty Publications
Survey researchers often ask a series of attitudinal questions with a common question stem and response options, known as battery questions. Interviewers have substantial latitude in deciding how to administer these items, including whether to reread the common question stem on items after the first one or to probe respondents’ answers. Despite the ubiquity of use of these items, there is virtually no research on whether respondent and interviewer behaviors on battery questions differ over items in a battery or whether interview behaviors are associated with answers to these questions. This article uses a nationally representative telephone survey with audio-recorded …