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Full-Text Articles in Gender and Sexuality
An Indigenous Women Perspective Of Work And Organisation: The Maya Way, Jennifer Manning, J. Miguel Imas, Paul Donnelly
An Indigenous Women Perspective Of Work And Organisation: The Maya Way, Jennifer Manning, J. Miguel Imas, Paul Donnelly
Conference papers
Western literature in management/organisation studies focuses primarily on gender issues that affect inequalities experienced by women at work. Adopting, in some cases, critical and feminist theoretical positions, the gender debate unfolds questions on the prevailing male discourse that is dominant in management and business organisations. Most of these theoretical assumptions tend to influence, subsequently, the way in which we understand the experiences of women in the developing or under-developed world. That is, these theoretical positions occupy a privileged voice upon which to write, describe and analyse the experiences of women in contexts where these Western discourses seem either alien or …
The Gender Continuum: Analysing Constructions Of Masculinity Across The Situational Contexts Of Consumption And Leisure Practices, Deirdre Duffy
The Gender Continuum: Analysing Constructions Of Masculinity Across The Situational Contexts Of Consumption And Leisure Practices, Deirdre Duffy
Conference papers
This paper draws upon Foucauldian theory and considers Eric Anderson's (2009) more recent inclusive masculinity theory to explore how young Irish men construct their masculine identities and come to know themselves through their engagement with consumption and leisure practices. Locating the subject within influential discursive regimes allows for the consideration of identity construction as interconnected with one’s lived existence in the social world. This paper focuses on two practices: national sport and fashionable self-presentation. My findings show how new patterns of power relationships gradually develop, cultivating new constructions of masculinity. However, and challenging Anderson’s emancipatory tone of inclusive masculinities as …
Exploring Customer Contexts: How A Communitarian Business Model Enables Meaningful Customer Relationships, Deirdre Duffy
Exploring Customer Contexts: How A Communitarian Business Model Enables Meaningful Customer Relationships, Deirdre Duffy
Conference papers
Broadly this study explores the individual’s constructions of identity as situated within historically and locally particular cultural practices. Following this approach facilitates a better understanding of how consumers negotiate the world around them. In turn this provides marketers with valuable insights that better equip them to engage with their customers. The subject matter is the male consumer engaging in bodywork practices to construct a desired body type. The subjects are situated within two discursive regimes: practices of self-presentation and national sport. Moreover, looking across these contexts reveals situational differences that contribute further to managerial decision-making, helping build stronger customer relationships.