Demography, Population, and Ecology Commons^™

Trust And Discourse: A Case Of Land-Use Conflict In Alachua County, Florida, Anne Saville, Alison Adams

Journal of Rural Social Sciences

Research on natural resources controversies such as land-use conversions has highlighted how stakeholder groups can have significantly different interpretations of the issue. Differing or opposing social values, political interests, and economic concerns play a large part in shaping how groups of people perceive a conflict. In these instances, opposing sides often use discursive frames to communicate their interests and garner support. While previous research has illustrated how frames are deployed in these cases, less is known about the role of trust in the context of frame resonance, especially when the frame deployer is a large corporation. We use the case …