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Multicultural Psychology Commons

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Full-Text Articles in Multicultural Psychology

Like Or Dislike: The Emotional Toll Of Being On Facebook, Lauren N. Weathers Aug 2013

Like Or Dislike: The Emotional Toll Of Being On Facebook, Lauren N. Weathers

Masters Theses & Specialist Projects

The current study examined the relationship between affect changes or lack thereof when one logs onto Facebook or Yahoo!. Facebook was specifically chosen for examination in the current study due to its widespread use, its vast effect on society, and its unique features that allow users to obtain information and have social interaction at the same time. Yahoo! served as a control due to the fact that it is a highly popular site that has similar features of Facebook without having the social functions. Both sites allow users to observe news that is pertinent and of interest to them and …


Cultural Differences And Switching Of In-Group Sharing Behavior Between An American (Facebook) And A Chinese (Renren) Social Networking Site, Lin Qiu, Han Lin, Angela K. Y. Leung Jan 2013

Cultural Differences And Switching Of In-Group Sharing Behavior Between An American (Facebook) And A Chinese (Renren) Social Networking Site, Lin Qiu, Han Lin, Angela K. Y. Leung

Research Collection School of Social Sciences

Prior research has documented cultural dimensions that broadly characterize between-culture variations in Western and East Asian societies and that bicultural individuals can flexibly change their behaviors in response to different cultural contexts. In this article, we studied cultural differences and behavioral switching in the context of the fast emerging, naturally occurring online social networking, using both self-report measures and content analyses of online activities on two highly popular platforms, Facebook and Renren (the “Facebook of China”). Results showed that while Renren and Facebook are two technically similar platforms, the Renren culture is perceived as more collectivistic than the Facebook culture. …