Library and Information Science Commons^™

The Goodness In The Evil Of Seo: Why Search Engine Optimization Matters To Information Professionals, Erin Rushton

Library Scholarship

During the past 10 years, the adoption and saturation of search engine optimization (SEO) of web content has been on a strong growth trajectory. Advanced search algorithms developed mainly at research universities have turned into “monetization” and marketing opportunities for the mainstream (Think Google and its research origins at Stanford University.) Yet, there are those information professionals who view SEO with some reservation or even actual contempt due to the rampant SEO techniques that reduce the quality of search results by driving traffic

to sites that take advantage of trending searches rather

than useful information.

Review Of Controlling The Past: Documenting Society And Institutions--Essays In Honor Of Helen Willa Samuels, Stephen J. Hussman

Library Scholarship

This book review considers Controlling the Past, a collection of nineteen essays written in honor of the former archivist Helen Willa Samuels.

Gaining Intellectual Controll Over Technical Reports And Grey Literature Collections, Adriana Popescu

Library Scholarship

No abstract provided.

The Librarian Says…Turn Your Cellphones On! Piloting Mobile Phones And Polling In Inquiry-Based Information Literacy Instruction, Andy Burkhardt, Sarah Faye Cohen

Library Scholarship

No abstract provided.

Whose Role Is It Anyway?: A Library Practitioner’S Appraisal Of The Digital Data Deluge, Marisa Ramírez

Library Scholarship

As the volume of digital data multiplies exponentially and the use of digital repositories to capture academic research expands, the demands on academic librarians are also increasing. Librarians are expected to serve as liaisons between data authors, managers, scientists and end users, while providing a full range of curation services. Little has been offered from the perspective of archival and records management, despite archivists’ traditional role as keepers and stewards of scholars’ data. Archival science focuses on appraising, selecting and describing data, managing data retention and attending to source, authenticity and preservation. Professional archivists have considerable expertise in handling volumes …

Fun, Thoughtful Technology In The Classroom, Andy Burkhardt, Sarah Faye Cohen

Library Scholarship

No abstract provided.

Approaches To Marketing An Institutional Repository To Campus, Marisa L. Ramirez, Michael D. Miller

Library Scholarship

Marketing is an activity that is integral to the growth and use of a campus
institutional repository (IR). But what kinds of marketing activities
do libraries engage in to advertise the new services associated
with an IR? This chapter summarizes basic marketing principles and describes
the application of those principles as they relate to marketing an institutional
repository within a higher education setting.

Incorporating Accreditation Into Strategic Planning In Academic Libraries: A Look At Nine Libraries In Washington State, Daniel Canncasciato

Library Scholarship

Accreditation for universities and colleges is a milestone achievement. Failing an accreditation review can have a dire impact on an institution. A successful accreditation process should be a major goal of all involved at the institution, as it brings with it a validation of that institution. The academic library is included in accreditation reviews, so library personnel should plan to succeed in the process. The purpose of this article is to investigate whether such planning is evident or explicit in the mission and planning documents of nine academic libraries in Washington State.

Picture-Pretty Presentations, Posters And Promos: Creative Design For The Creatively Challenged, Jennifer Kelley, Christine Kickels

Library Scholarship

Does your library have a graphic designer on staff?  Institutional licenses for Adobe InDesign? A hefty budget for promotions?  If you answered “What? Are you kidding?” to any of these questions, this breakout session is for you.

Creative, eye-catching and informative publications and presentations are easy to design without expensive resources and without relying on PowerPoint or Publisher templates and Word clip-art. Presenters will share examples of evolving promotional design from their own experiences and provide no-nonsense strategies for designing posters, handouts and presentations that will  both inspire and inform.

In addition, attendees of this breakout session will learn how …

Asking For Permission: A Survey Of Copyright Workflows For Institutional Repositories, Ann Hanlon, Marisa Ramirez

Library Scholarship

An online survey of institutional repository (IR) managers identified copyright clearance trends in staffing and workflows. The majority of respondents followed a mediated deposit model, and reported that library personnel, instead of authors, engaged in copyright clearance activities for IRs. The most common “information gaps” pertained to the breadth of information in copyright directories like SHERPA/RoMEO. To fill these gaps, most respondents directly contacted publishers for permissions. Respondents typically did not share publisher responses with other IRs, citing barriers such as time, expertise, staffing, and the need for improved methods for sharing data
with copyright directories.

Communication In “The Cloud”: Skype, Googletalk, And Google Voice, Marisa Ramirez

Library Scholarship

No abstract provided.

Research Dataset - Asking For Permission: A Survey Of Copyright Workflows For Institutional Repositories, Ann Hanlon, Marisa Ramirez

Library Scholarship

In October 2009, survey invitations were emailed via the OpenDOAR email service to 778 Institutional Repositories that met the OpenDOAR parameters of "content type=articles" and "repository type=institution". One hundred twenty-one completed online survey responses were collected from October 12 - November 12, 2009 using the SurveyMonkey tool. Please refer to the related publication for additional details and published findings.

Simple Visuals For Complex Research, Jesse Vestermark

Library Scholarship

No abstract provided.

History Of The Rise And Progress Of The Robert B. Haas Family Arts Library At Yale University, Jesse Vestermark

Library Scholarship

This article casts a wide net over the key events, people, locations and collections that shaped the development of the Arts Library at Yale University, beginning with its inception as a humble departmental collection. While the physical spaces that have housed the library have undergone tumultuous changes over the years, the collections themselves have evolved in ways both unique to Yale and universal to the field of librarianship. In autumn 2008, the library was re-christened the Robert B. Haas Family Arts Library and it is now housed within the renovated Paul Rudolph Hall and the newly constructed addition, the Jeffrey …

"The Doctor In Spite Of Himself" By Molière. Translated By Brett B. Bodemer, Brett B. Bodemer

Library Scholarship

2011 American translation of Jean Baptiste Poquelin’s comedy Le Médecin malgré lui. Some liberties taken to convey analogous colloquialisms, and to transform exclamatory oaths into something less alien to American speech patterns of the early twenty‐first century.

Is San Luis Obispo Really Happy?, Brett B. Bodemer

Library Scholarship

No abstract provided.

Decades To Digitization: A Pilot Project To Bring The Bexar Archives Online, Zach Vowell

Library Scholarship

No abstract provided.

Data Curation 101, Jeanine Marie Scaramozzino

Library Scholarship

No abstract provided.

Science And Technology Resources On The Internet: Selected Internet Resources On Digital Research Data Curation, Brian Westra, Marisa Ramirez, Susan Wells Parham, Jeanine Marie Scaramozzino

Library Scholarship

No abstract provided.

Developing A Science Café Program For Your University Library, Jeanine Marie Scaramozzino, Catherine Trujillo

Library Scholarship

The Science Café is a national movement that attempts to foster community dialog and inquiry on scientific topics in informal venues such as coffee houses, bookstores, restaurants and bars. The California Polytechnic State University, San Luis Obispo, Robert E. Kennedy Library staff have taken the Science Café model out of bars and cafes and into the university's library. They have created an outreach opportunity as the campus community comes together to share and discuss faculty research, student work, and outside speakers' knowledge. The Science Café programs encourage open, easy-to-understand conversation exploring scientific and interdisciplinary topics in an attempt to build …

The Digitalcommons@Calpoly: A Case Study On The Development And Implementation Of The Institutional Repository, Marisa Ramirez

Library Scholarship

Academe first took notice of institutional repositories (IRs) in 2002, when universities began offering in-house services to manage and disseminate digital materials created by students and faculty. These repositories developed in response to profound changes, both in the needs of faculty and students and in scholarly communication itself. As the Scholarly Publishing and Academic Resources Coalition (SPARC) notes, “…This increased visibility [and] demonstration of value can translate into tangible benefits, including the funding – from both public and private sources – that derives in part from an institution's status and reputation.”¹

The Cal Poly Provost and the Library Director …

5 Simple Things You Can Do To Engage Volunteers Using Social Media, Jennifer Kelley

Library Scholarship

A presentation given to DuPage Association of Volunteer Administration members.

Mba Student Library Collaboration: Progress And Pitfalls., Colleen Hailey, Jill Dixon

Library Scholarship

In 2008, four accounting students taking a graduate marketing class contacted the business and engineering librarians at the Binghamton University (BU) Libraries about collaborating on a market research project. We wholeheartedly agreed — at once recognizing the unique benefits of gaining patron feedback on library resources and services from the student perspective. The project was also an excellent opportunity to support the School of Management and business students with their graduate course work.

With the Libraries serving as their marketing client, the accounting students created a library survey to provide a “better understanding of the typical user and his/her perceptions …

Managing The Data Deluge: Understanding Scientists' Need For Data Curation Services, Jeanine Marie Scaramozzino, Marisa Ramirez, Karen Mcgaughey

Library Scholarship

While library research on data curation is active and ongoing in the humanities and social sciences, the research regarding data curation within the sciences is in its infancy. The lack of knowledge about data creation, management, and reuse has a direct impact on librarianship, library services, and library users, as libraries are now being asked to provide services to archive data created at their universities. What are the data curation needs on campus, and what services are libraries and librarians willing and able to provide to meet these needs? Information gathered from a survey distributed to Cal Poly State University …

Early Career Issues In Academic Librarianship, Katherine O'Clair

Library Scholarship

Are you early in your career (< 5 years) as an academic librarian or a library school student thinking about pursuing a career in academic librarianship? Do you have questions or concerns about how to plan your career and stay on track (RPT, anyone?) or even how to land that first job as an academic librarian? Bring your questions, concerns, thoughts, and more and let’s talk! We’ll get out that “elephant in the living room” and have a discussion about the issues that matter most to early career librarians and library school students. Are you an experienced librarian with some advice and suggestions for those early in their careers or just starting out? Please join us and share your thoughts on how to navigate successfully through the bends and turns of the first few years as an academic librarian.

Building Brick By Brick: A Pragmatic Approach To Measuring Impact, Sarah Faye Cohen, Janet R. Cottrell, Michelle G. Miller

Library Scholarship

Illustrates pragmatic approaches to building meaningful information literacy impact measures in an imperfect environment.

Making The Most Of Your Descriptive Metadata: Planning, Transforming, And Re-Using, Nancy J. Fallgren, Marisa Ramirez

Library Scholarship

Metadata is essential for organizing, searching, and managing information resources, particularly as libraries expand their efforts in making their collections available on the web. Libraries are populating institutional repositories with a myriad of resources, including digitized special collections materials, finding aids, electronic theses, peer-reviewed faculty work and other research, scholarship and creative outputs. But what are libraries doing about the descriptive metadata that allows users to search, find, and select these resources in their repositories? What redundancies are created when libraries engage in collecting, enhancing, or redistributing metadata in siloed systems? Can redundant metadata generation efforts be streamlined? We will …

Too Much Information: Helping Students Effectively Deal With Information Overload, Cyndi Brandenburg, Sarah Faye Cohen, Kelly Jane Thomas

Library Scholarship

How to help students deal effectively with information overload.

Wiki-Ing Your Way Into Collaborative Learning, Kenneth Orenic, Molly Beestrum

Library Scholarship

Practitioners in information literacy and library instruction have outed the benefits of collaborative learning for years. Students learn more when they work together to develop critical research skills. Wikis have added a new dimension to the process of collaborative learning. This presentation demonstrated how quickly and easily librarians can create classroom assignments and engage students, generate immediate results, promote collaboration, and reinforce learning objectives all through the use of a wiki.

Going Digital: Questions To Ask When Outsourcing Digitization, Marisa Ramirez

Library Scholarship

Outsourcing digitization of library materials can be a daunting endeavor. Developing a clear sense of project scope, requirements, and expected deliverables can help make a first digitization undertaking a success.