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Articles 31 - 60 of 521

Full-Text Articles in Library and Information Science

Pedagogy In The Age Of Ai: Exploring Generative Ai For Higher Education, Alison Munsch Phd Jan 2025

Pedagogy In The Age Of Ai: Exploring Generative Ai For Higher Education, Alison Munsch Phd

Journal of International Technology and Information Management

Generative Artificial Intelligence (AI) presents transformative opportunities for higher education, enabling personalized learning, enhanced student engagement, and efficient pedagogical practices. This tutorial-style article guides educators in integrating generative AI into their classrooms through hands-on activities, practical strategies, and reflective exercises. It explores the capabilities of AI tools such as ChatGPT, their applications across disciplines, and the ethical considerations for their use. By cultivating critical thinking and fostering student readiness for AI-driven futures, this article underscores the transformative potential of generative AI in higher education with an emphasis on the academic areas of business analytics, information systems, and computer science.


Surviving And Thriving In The Hybrid Cloud: A Review Of The Current Cloud Computing Landscape, Peter Munsch, Alison Munsch Jan 2025

Surviving And Thriving In The Hybrid Cloud: A Review Of The Current Cloud Computing Landscape, Peter Munsch, Alison Munsch

Journal of International Technology and Information Management

Background and Purpose

Both academic and industry institutions have increasingly migrated essential services to public cloud providers (e.g., Microsoft, AWS, Google) with mixed outcomes. Some industry leaders attempted to fully replace their on-premises data centers with public cloud services, a move not advised without thorough performance and cost analyses (Potel, 2023). Despite some organizations pulling back from the “Cloud First” strategy, the public cloud services market continued to grow, with revenue increasing by approximately 20% year-over-year since 2020 and surpassing half a trillion dollars in 2022 (IDC Worldwide Semiannual Public Cloud Services Tracker, 2H 2022). Cloud technologists suggested that hybrid …


Predicting Global Healthcare Supply Chain Delays: A Machine Learning Approach Leveraging Country-Level Logistics Metrics, Jeevan Sai Gali, Nima Molavi, Sepideh Alavi Jan 2025

Predicting Global Healthcare Supply Chain Delays: A Machine Learning Approach Leveraging Country-Level Logistics Metrics, Jeevan Sai Gali, Nima Molavi, Sepideh Alavi

Journal of International Technology and Information Management

In global healthcare logistics, ensuring the timely delivery of medical commodities is critical, particularly in low- and middle-income countries characterized by infrastructural limitations and operational uncertainties. This research introduces an advanced, data-driven predictive framework designed to forecast delivery delays by synthesizing granular, internal shipment-level data from the USAID Global Health Supply Chain Program (GHSC-PSM) with external country-level logistics capabilities indicators derived from the World Bank’s Logistics Performance Index (LPI). Rather than relying on retrospective trend analyses, this study employs machine learning algorithms such as Random Forest, XGBoost, Support Vector Machines (SVM), and Multi-Layer Perceptron (MLP) to detect …


The Sisu Of It All: Authentic Application Of Vital Skills, Samantha Hull Jan 2025

The Sisu Of It All: Authentic Application Of Vital Skills, Samantha Hull

STEMPS Faculty Publications

The article focuses on the integration of multiliteracy and media literacy within the Finnish education system and the role of school librarians in supporting this initiative. Multiliteracy is defined as the ability to obtain, combine, modify, produce, present, and evaluate information across various contexts and tools, fostering critical thinking and learning skills. The Finnish national curriculum emphasizes collaboration between classroom teachers and librarians to enhance educational experiences, with public libraries serving as vital partners in promoting lifelong learning. The article highlights the importance of creating authentic learning environments where students can practice real-world skills, ultimately preparing them to be engaged …


Imagining The Future Of Records Management: An Analysis Of The Srikandi In Indonesia Through Documentation Studies, Suprayitno Suprayitno, Rahmi Rahmi, Zulfatun Sofiyani Dec 2024

Imagining The Future Of Records Management: An Analysis Of The Srikandi In Indonesia Through Documentation Studies, Suprayitno Suprayitno, Rahmi Rahmi, Zulfatun Sofiyani

Proceedings from the Document Academy

The SRIKANDI application, a cornerstone of Indonesia's digital records management initiative, embodies the nation's commitment to modernizing governance through electronic systems. This study employs Niels Windfeld Lund’s Complementary Documentation Analysis Model to dissect SRIKANDI'S evolution (diachronic analysis) and its current state (synchronic analysis), offering a comprehensive understanding of its role in Indonesia's e-government landscape. Diachronically, SRIKANDI'S development reflects a strategic shift from fragmented, standalone applications towards a unified, interoperable platform, as mandated by Presidential Regulation No. 95 of 2018. This transition aims to streamline government processes, reduce redundancy, and enhance budget efficiency. Synchronically, SRIKANDI is evaluated as a digital platform …


Effectiveness Of Digital Communication In Tackling Environmental Degradation In Owerri, Imo State, Nigeria, Bjc Anyanwu, Cynthia N. Jumbo, Oba Sunday Aikuirawo Anyi, Emeka Williams Etumnu, Alexander Chima Onyebuchi, Ezekiel S. Asemah Aug 2024

Effectiveness Of Digital Communication In Tackling Environmental Degradation In Owerri, Imo State, Nigeria, Bjc Anyanwu, Cynthia N. Jumbo, Oba Sunday Aikuirawo Anyi, Emeka Williams Etumnu, Alexander Chima Onyebuchi, Ezekiel S. Asemah

Library Philosophy and Practice (e-journal)

Environmental deterioration as a whole is dangerous because it is currently causing widespread health concerns. The technological determinism theory served as the basis for this study. A descriptive survey was used in the investigation. The Australian sample size calculator was used to select 385 participants from the 983,000 total population. The multistage sampling was applied. Data was collected via a questionnaire, and analysis was done using percentages. Results revealed that 53.6% of the respondents confirmed that digital communication is used to circulate information on the dangers of environmental degradation in Owerri, Imo State, but to a low extent. The results …


Scla 521 Ai In Society, Bert Chapman Aug 2024

Scla 521 Ai In Society, Bert Chapman

Libraries Faculty and Staff Presentations

Provides access to information resources on societal impacts of artificial intelligence from multiple libraries databases covering multiple disciplines including government information resources.


Memetic Memory As Vital Conduits Of Troublemakers In Digital Culture, Alexander O. Smith, Jordan Loewen-Colón Jul 2024

Memetic Memory As Vital Conduits Of Troublemakers In Digital Culture, Alexander O. Smith, Jordan Loewen-Colón

School of Information Studies - Post-doc and Student Scholarship

Recent fears of data capitalism and colonialism often argue using implicit assumptions about cybernetic technology’s ability to automate data about culture. As such, the level of data granularity made possible by cybernetic engineering can be used to dominate society and culture. Here we unpack these implicit assumptions about the datafication of culture through memes, which both act as cultural data and cultural memory. Using Alexander Galloway’s critical method of protocological analysis and descriptions of media tactics, we respond to fears of cybernetic domination. Protocols – the source by which cybernetic technologies enable automated datafication – enables us to respond to …


Integrating Mindfulness In Media Literacy: A Culture-Responsive Training Programme For Older Thai Adults, Nuntiya Doungphummes, Kwanchit Sasiwongsaroj, Theeraphong Boonrugsa, Sirintorn Bhibulbhanuvat, Waraporn Suebwongsuwan Apr 2024

Integrating Mindfulness In Media Literacy: A Culture-Responsive Training Programme For Older Thai Adults, Nuntiya Doungphummes, Kwanchit Sasiwongsaroj, Theeraphong Boonrugsa, Sirintorn Bhibulbhanuvat, Waraporn Suebwongsuwan

Journal of Media Literacy Education

Media literacy is a much-needed competency in the digitalised world, but it is still an unknown knowledge base for older Thai adults. This design-based research set out as an initiative to promote media literacy through an agefriendly and culture-responsive training programme. The design process involved focus groups with key stakeholders and older adult ‘learners’ as well as field observations. This type of research work, in the Thai context, revealed the primacy of integrating media literacy learning with the Buddhist practice of mindfulness. It also highlighted the importance of incorporating certain cultural values and practices - collectivism, a sense of enjoyment, …


Communication Branches Out: Developing Interpersonal Skills Through Genealogical Research, Julian Costa, Gary Snyder Apr 2024

Communication Branches Out: Developing Interpersonal Skills Through Genealogical Research, Julian Costa, Gary Snyder

Proceedings of the New York State Communication Association

Communication students of the twenty-first century must not only be able to interact in multiple formats but be able to express their ideas across varied platforms. A common deterrent faced by students conducting research is the lack of applicability of the subject matter to their lives. The integration of genealogical research can address this issue because it allows students to learn about, and celebrate, their family history. While engaged in such a pursuit, students will develop core communication skills, such as speaking and listening, online research, and message design.


U.S. Government Agency Podcasts, Bert Chapman Apr 2024

U.S. Government Agency Podcasts, Bert Chapman

Libraries Faculty and Staff Presentations

Presents podcasts from U.S. Government agencies which can be discovered through the U.S. Government Publishing Office's Catalog of Government Publications. Agencies whose podcasts are presented include the National Institutes of Health, U.S. Peace Corps, U.S. Department of Agriculture, Government Accountability Office (GAO), National Park Service, Department of Justice, Federal Reserve System, and U.S. Naval War College.


Trust Me: Film + Q&A (February 22, 2024, 5:30 Pm, Sheldon Museum Of Art) [Poster], Sheldon Museum Of Art, University Of Nebraska-Lincoln Feb 2024

Trust Me: Film + Q&A; (February 22, 2024, 5:30 Pm, Sheldon Museum Of Art) [Poster], Sheldon Museum Of Art, University Of Nebraska-Lincoln

Sheldon Museum of Art: Catalogs and Publications

Poster for Trust Me: Film + Q&A held February 22, 2024 at 5:30 PM at the Sheldon Museum of Art (University of Nebraska-Lincoln, Lincoln, Nebraska, United States).

Poster blurb:

In today's information landscape, how do you know whom--and what--you can trust? Watch the award-winning, feature-length documentary Trust Me, which explores how media technology is influencing society and what we can do about it.

A Q&A with Rosemary Smith, filmmaker and managing director of the non-partisan Getting Better Foundation, follows.

More information about the screening is available at https://news.unl.edu/newsrooms/today/article/trust-me-documentary-to-screen-at-sheldon/.

More information about the film is available at https://www.trustmedocumentary.com/ …


Identifying Dark Patterns In User Account Disabling Interfaces: Content Analysis Results, Dominique Kelly, Victoria L. Rubin Jan 2024

Identifying Dark Patterns In User Account Disabling Interfaces: Content Analysis Results, Dominique Kelly, Victoria L. Rubin

FIMS Publications

Dark patterns are user interface (UI) strategies deliberately designed to influence users to perform actions or make choices that benefit online service providers. This mixed methods study examines dark patterns employed by social networking sites (SNSs) with the intent to deter users from disabling accounts. We recorded our attempts to disable experimental accounts in 25 SNSs drawn from Alexa’s 2020 Top Sites list. As a result of our systematic content analysis of the recordings, we identified major types of dark patterns (Complete Obstruction, Temporary Obstruction, Obfuscation, Inducements to Reconsider, and Consequences) and unified them into a conceptual model, based on …


Digital Phobia: An Inquiry For Mapping The Unseen Dimension Of New Digital Anxiety, The ‘Digiphobia’, Amarjit Kumar Singh ,Library Assistant, Md. Arshad Ali , Professional Assistant, Dr. Pankaj Mathur, Deputy Librarian, Jan 2024

Digital Phobia: An Inquiry For Mapping The Unseen Dimension Of New Digital Anxiety, The ‘Digiphobia’, Amarjit Kumar Singh ,Library Assistant, Md. Arshad Ali , Professional Assistant, Dr. Pankaj Mathur, Deputy Librarian,

Library Philosophy and Practice (e-journal)

Background: As technology continues to advance, individuals' interactions with digital platforms have become integral to daily life. Amidst this technological evolution, a novel concern emerges—Digital Phobia, hereafter referred to as “Digiphobia.” This phenomenon, although not previously explored in scholarly literature, necessitates an in-depth investigation due to its potential impact on individuals' well-being. Our research employs a two-step methodology to investigate its existence, implications, and manifestations.

Introduction: This research paper introduces and proposes the term "Digiphobia" as a comprehensive conceptualization of anxiety arising from interactions with digital spaces, applications, and environments. The proliferation of digital technologies has led to the emergence …


Exploring Artifacts And Documents In Collective Creativity Workshops Applied To Future Studies, Mathilde Sarré-Charrier Jan 2024

Exploring Artifacts And Documents In Collective Creativity Workshops Applied To Future Studies, Mathilde Sarré-Charrier

Proceedings from the Document Academy

In a context of uncertainty, organizations use creativity methods to anticipate future challenges in relations with the long-term evolutions of the society. These approaches consist in bringing together people with complementary points of view to multiply the diversity of ideas. This paper focuses on the process of transformation and selection of ideas and artifacts from a collective perspective in the unprecedented circumstances that occurred during the pandemic.

We question how ideas are grounded in the documents and artifacts produced at the key moments of the creative process from the perspective of the facilitators and the participants.

In this paper we …


Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal Jan 2024

Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal

West Chester University Master’s Theses

Proposed regulations for alcohol advertising prevent beverage companies from targeting people under the legal drinking age. However, similar regulations for alcohol alternative beverages are less explored, which could allow alcohol alternative products to create awareness for alcoholic beverages among youth. Alcohol alternatives beverages, including no-alcohol and low-alcohol products, are increasing in popularity and can function as compliments to alcoholic products to decrease the total alcohol volume consumed or as substitutes for alcoholic products. Framing theory can be operationalized through the Content Appealing to Youth Index, an index of content elements found in research literature to be appealing to youth, to …


The Impact Of Social Media On Charitable Giving For Nonprofit Organization, Namchul Shin Jan 2024

The Impact Of Social Media On Charitable Giving For Nonprofit Organization, Namchul Shin

Journal of International Technology and Information Management

Research has extensively studied nonprofit organizations’ use of social media for communications and interactions with supporters. However, there has been limited research examining the impact of social media on charitable giving. This research attempts to address the gap by empirically examining the relationship between the use of social media and charitable giving for nonprofit organizations. We employ a data set of the Nonprofit Times’ top 100 nonprofits ranked by total revenue for the empirical analysis. As measures for social media traction, i.e., how extensively nonprofits draw supporters on their social media sites, we use Facebook Likes, Twitter Followers, and Instagram …


Key Issues Of Predictive Analytics Implementation: A Sociotechnical Perspective, Leida Chen, Ravi Nath, Nevina Rocco Jan 2024

Key Issues Of Predictive Analytics Implementation: A Sociotechnical Perspective, Leida Chen, Ravi Nath, Nevina Rocco

Journal of International Technology and Information Management

Developing an effective business analytics function within a company has become a crucial component to an organization’s competitive advantage today. Predictive analytics enables an organization to make proactive, data-driven decisions. While companies are increasing their investments in data and analytics technologies, little research effort has been devoted to understanding how to best convert analytics assets into positive business performance. This issue can be best studied from the socio-technical perspective to gain a holistic understanding of the key factors relevant to implementing predictive analytics. Based upon information from structured interviews with information technology and analytics executives of 11 organizations across the …


Media And Internet Censorship In India: A Study Of Its History And Political-Economy, Ramesh Subramanian Jan 2024

Media And Internet Censorship In India: A Study Of Its History And Political-Economy, Ramesh Subramanian

Journal of International Technology and Information Management

The Indian Constitution, which came into force on January 26, 1950, guarantees various fundamental rights, such as the freedom of speech and expression, freedom of religion, rights to form association, as well as rights to privacy. Yet, since the adoption of the Constitution, the Indian citizen has been subject to varying degrees of media censorship and surveillance. This paper seeks to delve into the historical evolution of media and Internet censorship and surveillance in India. It shows how media censorship of varying types have existed since the British colonists introduced restrictive laws in order to expand and control the native …


Activities Tailoring Within Agile Scrum Roles: A Case Of Nigerian Healthcare Information Systems Development, Yazidu Salihu, Julian Bass, Gloria Iyawa Jan 2024

Activities Tailoring Within Agile Scrum Roles: A Case Of Nigerian Healthcare Information Systems Development, Yazidu Salihu, Julian Bass, Gloria Iyawa

Journal of International Technology and Information Management

Developing quality agile healthcare information systems requires understanding regulatory compliance and evolving healthcare needs through activities tailored within agile scrum roles. Agile scrum, a widely adopted philosophy, offers significant advantages in managing software development processes. This research explores how activities within the agile scrum roles are tailored to agile healthcare information systems development within the Nigerian context. This study adopted a qualitative case study methodology and interviewed 12 agile practitioners developing healthcare information systems within Nigeria using semi-structured open-ended interview guide questions. The practitioners were selected based on a snowballing process, a sunset of purposive sampling techniques from our network …


What Can We Learn From A Co-Creation Journey For A Quick Scan Digital Transformation Maturity Assessment Tool For Development Ngos?, Anand Sheombar Jan 2024

What Can We Learn From A Co-Creation Journey For A Quick Scan Digital Transformation Maturity Assessment Tool For Development Ngos?, Anand Sheombar

Journal of International Technology and Information Management

This paper describes the approach and lessons learned from a co-creation process with Dutch development NGOs to create a practical and easy-to-use assessment tool for practitioners to assess the organisation's maturity level of digital transformation. For this study, we applied a design science research methodology, specifically a six-step co-creation approach suitable for developing maturity models. The digital maturity assessment tool (quick scan) created is a domain- specific digital transformation maturity tool for development NGOs rather than a generally applicable tool. This artefact was evaluated using an eight-point Requirements framework for the development of digital maturity assessment tools. By developing a …


Identifying Accessibility Improvement Opportunities For Global Environmental Communication Websites, Alicia Mason, Josh Compton, Sakshi Bhati Jan 2024

Identifying Accessibility Improvement Opportunities For Global Environmental Communication Websites, Alicia Mason, Josh Compton, Sakshi Bhati

Faculty Submissions

Digital environmental information presented with low web accessibility reduces parti-cipation in environmental advocacy and information seeking behaviors for many people with disabilities, creating a consequential digital divide. We use WEB AIM computer automated analysis of web accessibility to assess the general accessibility of online environmental communication messages. Results show 95.3% of the popular websites in our sample had indicators of potentially critical accessibility errors. Our findings highlight the importance of addressing digital environmental information accessibility shortcomings so that educational, informational and persuasive environ-mental messages can increase environmental literacy of vulnerable populations and help to bridge the digital divide.


Radicalisation And Extremism On Social Media: What Steps Can Be Taken?, Emeka Williams Etumnu, Oluchi I. Williams-Etumnu Dec 2023

Radicalisation And Extremism On Social Media: What Steps Can Be Taken?, Emeka Williams Etumnu, Oluchi I. Williams-Etumnu

Library Philosophy and Practice (e-journal)

Unarguably, the social media has brought the world together in an online space and as a result of this, extremist groups utilise the social media to radicalise people especially the youths who are vulnerable and fancy their ideology towards their cause. The paper was underpinned on public sphere theory and the desk research method was employed in the course of the study. It was revealed that social media plays a tremendous role towards radicalisation and extremism. The need for digital literacy, where rules can be made to assist individuals of all ages in developing critical thinking skills and building resilience …


Review Of "Faith And Fake News: A Guide To Consuming Information Wisely", Katherine J. Graber Dec 2023

Review Of "Faith And Fake News: A Guide To Consuming Information Wisely", Katherine J. Graber

The Christian Librarian

No abstract provided.


Comparative Analysis Of Covid-19 Non-Pharmaceutical Intervention Videos On Facebook: Insights From Nigeria And Benin Republic, Jimme Matyek, Sheba Umbule Tayo-Garbson, Philomena Effiong Umoren Phd, Benmun Paul, Emeka Williams Etumnu Sep 2023

Comparative Analysis Of Covid-19 Non-Pharmaceutical Intervention Videos On Facebook: Insights From Nigeria And Benin Republic, Jimme Matyek, Sheba Umbule Tayo-Garbson, Philomena Effiong Umoren Phd, Benmun Paul, Emeka Williams Etumnu

Library Philosophy and Practice (e-journal)

Facebook has been adopted by public health organisations for health promotion, psychoeducation and behaviour change campaigns. Studies have underscored the potential advantages of non-pharmaceutical interventions (NPIs) in decelerating the transmission of COVID-19 and mitigating its severe health consequences. However, these studies did not content analyse these NPI messages especially on Facebook. This study sought to investigate the phenomenon of NPI COVID-19 videos on Facebook that were viewed by Nigerians and Beninese. This study used quantitative content analysis as the research design and analysed 56 Nigerian videos and 36 Beninese videos totalling 92 on Facebook with an inter-rater reliability of 96%. …


Early Response To False Claims In Wikipedia, 15 Years Later, P.D. Magnus Sep 2023

Early Response To False Claims In Wikipedia, 15 Years Later, P.D. Magnus

Philosophy Faculty Scholarship

Fifteen years ago, I conducted a small study testing the error-correction tendency of Wikipedia. Not only is Wikipedia different now than it was then, the community that maintains it is different. Despite the crudity of that study’s methods, it is natural to wonder what the result would be now. So I repeated the earlier study and found surprisingly similar results.


Online Media Literacy Intervention In Indonesia Reduces Misinformation Sharing Intention, Trenton Ford, Michael Yankoski, Matthew Facciani, Tim Weninger Jul 2023

Online Media Literacy Intervention In Indonesia Reduces Misinformation Sharing Intention, Trenton Ford, Michael Yankoski, Matthew Facciani, Tim Weninger

Journal of Media Literacy Education

Media literacy is widely viewed as an important tool in the fight against the spread of misinformation online. However, efforts to boost media literacy have primarily focused on Western-media and Western-oriented social media platforms, which are substantively different from the media and platforms used widely in the Global South. In the present work, we focus on the media ecosystem of Indonesia and report the results of an online media literacy intervention consisting of short-videos that were targeted specifically to social media users in Indonesia (N= 656). We found that participants in our media literacy intervention were 64% more …


Filipino Students’ Competency In Evaluating Digital Media Content Credibility: ‘Beginning’ To ‘Emerging’ Levels, Margarita Felipe Fajardo Jul 2023

Filipino Students’ Competency In Evaluating Digital Media Content Credibility: ‘Beginning’ To ‘Emerging’ Levels, Margarita Felipe Fajardo

Journal of Media Literacy Education

This study investigates Filipino students’ reasoning competency levels in evaluating the credibility of digital media content and whether significant statistical differences exist in their competency by education status, sex, age group, Internet use, and geographical location. Four hundred twenty-four students representing the senior high school, undergraduate, and postgraduate levels responded to four modified versions of the Stanford History Education Group’s civic online reasoning tasks. The study found that most students have ‘beginning’ competency levels in author-checking, fact-checking, and bias-checking but ‘emerging’ competency levels for image-checking. Younger students and those who spend more hours online have higher mean competency levels for …


From Archive To Anarchive: How Bereal Challenges Traditional Archival Concepts And Transforms Social Media Archival Practices, Mandi Li Jul 2023

From Archive To Anarchive: How Bereal Challenges Traditional Archival Concepts And Transforms Social Media Archival Practices, Mandi Li

Journal of Contemporary Archival Studies

BeReal, an “anti-Instagram” photo-sharing app, not only challenges the performative culture of social media but also revolutionizes the very concept of ‘archives.’ By employing the technical walkthrough method grounded in software studies, this research found that BeReal can be conceptualized as an anarchive that consists of diverse storytellers, decentralized micro-narratives, and interdependent contexts. More specifically, although some classical archival elements can be found in BeReal, the platform challenges the traditional archival industry in two ways: one, its ordinary record subjects and high level of accessibility shatter the centralization of traditional archives; two, it challenges the humanist value of archivists by …


Implementation Of Health Communication In Tb Management In Indonesia, Olih Solihin, Djuara P. Lubis, Pudji Muljono, Siti Amanah Apr 2023

Implementation Of Health Communication In Tb Management In Indonesia, Olih Solihin, Djuara P. Lubis, Pudji Muljono, Siti Amanah

Library Philosophy and Practice (e-journal)

Tuberculosis (TB) remains a public health problem in Indonesia despite various efforts to combat it. TB is the leading cause of death in Indonesia and requires more comprehensive action, including in health communication. Indonesia ranks second after India in the number of TB cases and fourth in TB deaths in Asia. Efforts to address TB in Indonesia continue, including the implementation of more comprehensive prevention and treatment programs and effective health communication campaigns. However, the implementation of health communication in TB management in Indonesia still faces challenges such as infrastructure, policy, human resources, and community participation. Evaluation of the effectiveness …