Leadership Studies Commons^™

Exploring The Use And Effectiveness Of Mediated Communication By Churches, Sarah Christine Syptak Hinrichs

Communication & Leadership Dissertations and Theses

In an era categorized by a decline in traditional religious participation, Protestant church leaders in the United States are utilizing computer mediated forms of communication to attract and retain members. Research shows, however, that many churches lack the resources or knowledge to communicate effectively online. To aid in a greater understanding of webbed communication tools, this thesis looks at the ability of dialogic mediated communication to contribute to satisfaction with communication in the church as well as overall organizational satisfaction and involvement. Rooted in the phenomenological tradition and in relationship management theory, the study focuses on mediated communication as a …

Teleconferencing In Large Corporations, Thomas E. Howard

Communication & Leadership Dissertations and Theses

Technology based communication tools in business represent an area that has been intensely researched. Of all the available tools, teleconferencing remains the most widely and frequently used in business communication. This case study explores whether teleconferencing is a useful communication tool for leadership to express objectives to the organization’s members. Philosophical assumptions in this paper are based on Aristotle’s components of rhetoric: ethos, pathos, and logos. Media Naturalness (Kock, 2004) and Social Presence Theory (Short & Williams, 1976) provide the theoretical basis for this paper. The study is based on qualitative data gathering and analysis surrounding the 3rd Quarter Organization-wide …

Determining Cultural Influence On Crisis Communications, Adam Thomas Holst

Communication & Leadership Dissertations and Theses

This study implemented an interpretive social science approach with an egalitarian perspective. It explores the relationship between culture and crisis communication. The researcher created a fictitious organizational crisis, then surveyed participants to gather their insights and guidance as they related to organizational response. The literature reviewed in this study provides detailed examination of crisis and culture. It calls for examination of how the two impact one another in communication settings. Survey questions were derived from Hofstede’s dimensions of cultural variability, which was the theoretical framework for this study. Efforts were made to include broad participation and incorporate simple random probability …

The Facebook Effect: Considering The Influence Of Facebook On The User's Sense Of Community, Stephanie Jo Hansen

Communication & Leadership Dissertations and Theses

A recent report on the impact of social media on children, adolescents and families cautioned that parents should now be concerned about Facebook Depression. This alleged new condition has been gaining popularity in social commentary regarding the effects of social networking websites, such as Facebook.com. Thus, it is critical that the potential effects of this social networking site be studied to counteract under-researched claims. This thesis focused on how the observable community construct created by Facebook may or may not have an effect on the user’s sense of community. Specifically, this paper used Walther’s Social Information Processing theory to explain …

Analyzing Espn And The Agenda-Setting Theory, Justin John Kischefsky

Communication & Leadership Dissertations and Theses

This thesis initially discussed the agenda-setting theory and framing and then examined how the two concepts related to the presentation of the lead stories on a trio of ESPN outlets in comparison to a pair of non-ESPN sports media outlets. This study was achieved by conducting a content analysis of the lead stories appearing on ESPN's SportsCenter and The Highlight Express televisions shows, ESPN.com, SportsIllustrated.com and CBSSports.com daily for four weeks. While the ESPN outlets made similar decisions to that of the non-ESPN outlets on the priority of story placement, there were enough instances to show that ESPN did frame …

Actor Skills In Managerial And Professional Development: Effective Leadership Training For The Information Age, David Hendrik De Vries

Communication & Leadership Dissertations and Theses

The knowledge-based economies of today’s information age demand a higher level of communication skills in the workplace. One viable method of teaching communication skills leverages the techniques found in actor training. This thesis explores the use and effectiveness of actor training in the training and development of managers and professionals. The theories of Aristotle, Burke, Dewey and Ong are referenced to understand the value of the performance metaphor—“As a leader, you’re always onstage”—as an underlying approach, while the theories of Wiener, Watzlawick, Baxter, Ting Toomey and others reinforce the viability of actor training in the field of communication. A review …

Computer-Mediated Communication And Educational Games, Stacy Lee Keller

Communication & Leadership Dissertations and Theses

The continuous development of technology has made Computer-mediated communication the normal means of communication in many organizations. Many educators are beginning to use resources designed to prepare their students for the global world of computer-mediated communication. Even though computer-mediated communication is different from face-to-face, it does not necessarily inhibit collaboration. This study examined the success of a non-collocated team playing MoonWorld using only computer-mediated communication versus the success of a team that was collocated and able to use face-to-face communication. The data showed that there were differences in the collaboration between the two teams, but that both teams were successful …

Authentic Blackness And The Portrayals Of African Americans In Prime Time Television Commercials, Dari L. Rogers

Communication & Leadership Dissertations and Theses

Though each African American person holds unique experiences, beliefs and preferences that are molded by his or her background, education, gender, sexual orientation and religion, he or she is often defined by superficial characteristics, such as how a person behaves, speaks and dresses, that determine his or her degree of authentic blackness. This thesis explores authentic blackness within the African American community and how television commercials help define what is considered authentically black. Based on the Social Cognitive Theory, Hall’s Theory of Encoding and Decoding, the Cultivation Theory and the Social Construction of Reality Theory, this thesis explores how African …

President Barack Obama's Speech In Cairo: A Metaphor Analysis, George Ebimobowei Oti

Communication & Leadership Dissertations and Theses

This study investigates the metaphors embedded in President Barack Obama’s speech in Cairo, delivered on June 4, 2009. Mr.Obama delivered his speech at a time when the dissonance between the Muslim world and the West expanded. The rhetor’s motive was to arrest the increasingly compounded atmosphere of rapprochements between the two worlds. The study employed two philosophical foundations, Burkean identification- consubstantiation and Buber’s I-thou personality theory. The two philosophies promote the notion of humankind’s sharing of a bond. The study categorizes the deployment of metaphors into archetypal and transcendent metaphors; the results show that both types of metaphors serve a …

Incorporating Aspects Of The 'Emotional Intelligence' Theory To Tactical Fundraising Strategies For Non-Profit Organizations (Npo's) In Recessive Economic Times "Vision Of Hope: Fundraising In Recessive Economic Times", Marc Knutson

Communication & Leadership Dissertations and Theses

The global economic picture over the past decade has created tough financial times for nations, individuals, and industry in general. With respect to organizations, there is no one single area more affected by devastating economic stress than non-profits. In economically prosperous times, philanthropists and other donors to non-profit organizations are open to, and regularly schedule, donations. However, as financial situations require belt-tightening and acute frugality, donations to non-profits are reconsidered. In light of the slumping economic times, I suggest that non-profit organizations, specifically those supporting laboratory research of debilitating diseases, review their fundraising strategies defining a differentiation strategy that sets …

This Just In: Breaking News With Social Media By The Newspaper Organizations In The Southwestern Corner Of New York State, Chris Chapman

Communication & Leadership Dissertations and Theses

Social media is the newest form of technology to tempt journalists. What is it? How can it be used to bring their information to the consumers? This thesis examines the ability of eight papers in the southwestern corner of New York state to break news on social media like Facebook and Twitter. The study, conducted by a survey of the journalists working for those papers, takes a look at the policies that govern social media within their organization. Through the lens of the agenda-setting theory, the data shows that the rural region of New York state has yet to find …

The Prettiest President I Ever Saw: Cold War Film Portrayals Of Women Political And Military Leaders, Michael Flannery Hatchett

Communication & Leadership Dissertations and Theses

This thesis offers generic criticism of the portrayal of women political and military leaders in Cold War films. The study uses textual analysis of several films to judge certain factors, including ethical, philosophical, and aesthetic concerns. The films examined in this thesis are: Project Moonbase, The Manchurian Candidate, Kisses for My President, and By Dawn’s Early Light. This thesis traces the evolution of attitudes about women leaders, identifies qualities that are shown to be important to leaders during the Cold War, and examines the ways in which these leaders manage to defy stereotypes in each of their films. It also …

Impact Of Improvisation On Interpersonal Communication, Brooklin Green

Communication & Leadership Dissertations and Theses

Improvisational games have grown outside the scope of performance to become tools to enhance, creativity, and communication. Recently, people have begun to use these games in a variety of fields including psychology, public speaking, corporate businesses, medicine, and education. Improvisational games help people learn through play. It shows that the use of these games can create an environment that opens communication to achieve learning and innovation. It is a positive tool in promoting confidence, empathy, listening skills, self-awareness, group awareness, quick thought and focus in the moment. While research on the benefit of improvisation does exist, few concentrate on the …

What Impact Does Social Media Have On Knowledge Transfer?, Michael Walgren Showalter

Communication & Leadership Dissertations and Theses

Knowledge management and knowledge transfer is vital to the long-term success of any organization. Social media is connecting people in a way never before possible. Previous research has concluded that knowledge transfer is more likely to take place between individuals in an organization who have built a relationship with each other. In parallel, social media is compared to Roger‟s Diffusion of Innovations Theory and his Technology of Acceptance Model. This thesis contains the results of focus groups conducted with engineers from an international aerospace corporation and examines the likelihood of knowledge transfer taking place based on social media relationships. This …

Intercultural Virtual Communications: A New Course Proposal, Haléakala

Communication & Leadership Dissertations and Theses

Technological advancements have introduced computer mediated communication (CMC) which has come to permeate our lives from the way we work, to the way we learn, to the way we teach. Current studies of CMC tend to ignore the importance of the intercultural factors that affect it. Additionally, CMC studies focus on the technology aspects of communication instead of focusing on the human aspect of CMC. This project puts together CMC research, community need, and business acumen, relates it to human theories of communication, and creates a usable course for teaching intercultural virtual communications in the undergraduate classroom. The findings from …

Bridging The Gap Between Academic And Practical Crisis Response Strategy Using A Public Risk Perception Model, Kyle Davidson

Communication & Leadership Dissertations and Theses

As risk is inherent in any profitable or viable business, it can be assumed that at some point an organization may face a crisis stemming from known or unknown risks. As such, it is important for organizations to understand how to respond to crises. Crisis communication really has one simple goal in mind: to minimize the effects of the crisis on the organization’s reputation. William Benoit’s “Image Restoration Theory” and Timothy Coombs’ “Situational Crisis Communication Theory” set a framework for how organizations can respond successfully in crisis situations. Yet much of the contemporary academic theory fails to translate from academic …

How Social Media Communities Impact Consumer Behavior, Leslie Martinka

Communication & Leadership Dissertations and Theses

Social media, in particular, Facebook and Twitter, are comprised of communities typically of like-minded individuals. Through social media sites we can network with these communities and converse in ways that are sometimes difficult to do offline. But do these social media communities influence how one purchases online? Mead’s theory of symbolic interactionism describes how offline communities influence one’s actions and helps to create our cultural norms and ideologies. Using Mead’s theory as a basis for the following study, this thesis attempted to determine if Facebook and Twitter communities influence consumers’ online purchasing behaviors. Employing a Likert-like scale of 1-3, a …

Gender Bias In Network News Reporting: Inaccurate Risk Information About Male And Female Birth Control, Krista Currer

Communication & Leadership Dissertations and Theses

Pharmaceutical companies spend considerable amounts of revenue on advertising; therefore, media networks must portray an agenda which supports those companies. This thesis attempts to discover if and to what extent women are marginalized by the promotion of hormonal birth control. Particular focus is placed on the link between these drugs and breast cancer risk, as well as the existence of gendered messages. Framework for the study is established through Agenda-setting Theory and Marxist and feminist criticism. Media messages about birth control are then interpreted through content analysis. Only 9% of messages about female birth control mention the link with breast …

The Reconciliation Of Personal-Corporate Identity Conflicts By Evangelical Christian Workers, Michael E. Anderson

Communication & Leadership Dissertations and Theses

Communication can be viewed as a negotiation of identity. In that negotiation it is inevitable that conflicts in identity will occur (Lederach, as cited in Stewart, 2006). When that conflict is between one’s personal identity and the corporate identity an organization asks, or even requires of that person, what processes are used to reconcile those differences? This question becomes even more salient in an organization utilizing a cultural style of organizational structure (Conrad & Poole, 2005). Cultural organizational structures are rooted in a belief that people, as emotional beings, need to feel connected to their work community. Understanding identity reconciliation …

The Corporate Social Network As An Internal Communication Medium: Employees' Perceptions Of Its Usefulness, Jeffrey Brady

Communication & Leadership Dissertations and Theses

Social media have become important tools in the workplace, allowing employees to share ideas and participate in running the business. Most large corporations currently use a corporate social network for internal communication, with over 80% of Fortune 500 companies using the Yammer platform alone (Yammer, 2012). Deetz (1992, 2003) theorizes that this return to the ancient Greek concept of participation has the potential to improve corporate productivity—and ultimately, profitability.

This pilot study set out to better understand employees’ perceptions of social networks, and how they influence productivity and engagement. Twenty-one participants responded to an online survey on these topics. The …

The Role Of Communication And Listening In Leadership, Elinor Kay Van Engen

Communication & Leadership Dissertations and Theses

In our world today, leadership is important in many organizations. Leaders create the opportunity to develop relationships based on listening. Listening is a multidimensional construct that requires further integration within leadership studies. This study aimed to seek the validity of focusing on listening within the study of leadership. The research promotes the understanding of the verbal and nonverbal characteristics of the listening process that have the greatest ability to influence a person’s leadership potential, as well as examining what leadership characteristics can influence a person’s listening. Understanding these characteristics presents evidence that listening deserves the recognition to be studied as …

Communication In Engineering: Developing A Targeted Course, Krysta Nicole Kirsch

Communication & Leadership Dissertations and Theses

In many technical undergraduate programs, specifically engineering, focus is placed on developing the technical abilities of students. Little emphasis is placed on communication, to include verbal, written, and presentation skills. In a dynamic corporate world, technical students can be put at a disadvantage if they are not taught the importance of being able to communicate with a variety of demographics in varying contexts. Companies are looking for engineering graduates who have strengths in both arenas. To address this issue, a semester-long communication course for engineering majors has been developed. The foundation is in current research on communication apprehension, the communication …

The Impact Of Technology And Teachers' Perceptions Of Changes In Student Learning, Sandra Marie Aggen

Communication & Leadership Dissertations and Theses

Today’s cell phones are small computers in their own right, many having the capability of Internet searching and downloading information, exchanging data, taking and storing pictures, and its most popular function with the current generation of young people: text messaging. While on the surface it appears that text messaging has brought users together and improved communication, its effects on learning and social relationships are cause for concern. Personal interviews and online surveys conducted with over 100 educators present a real and sometimes disturbing look at new challenges in teaching and communicating with today’s students. Reading and writing ability is declining, …

Using Social Judgment Theory To Identify Preexisting Attitudes In Millennial Audiences Of Public Radio, David W. Morrissey

Communication & Leadership Dissertations and Theses

As the Millennial generational group (individuals aged 34 or younger at time of publication) ages, it becomes a more important fundraising target for public radio organizations. This study explored ways to get members of the Millennial generational group more actively involved as financial contributors to public radio organizations. The Literature Review examined a brief history of public radio in the United States, including its move to listener funding, and the consolidation and homogenization of programming, which only occurred relatively recently and during the formative years of Millennials. The study used Social Judgment Theory as a theoretical framework to help identify …

A Case Study Of The Rhetorical Styles And Content Used In Devising And Delivering A Workplace Intimate Partner Violence Awareness Program As An Example Of A Gender-Related Power Construct In A Private Sector Workplace With A Predominantly Male Workgroup, Kimberly Campbell

Communication & Leadership Dissertations and Theses

This work examines what rhetorical approaches were used in the devising and delivery of workplace training materials that address intimate partner violence and gender-related power constructs in a predominantly male workplace and why these approaches were chosen. Specifically, this study analyzes the language used throughout the discourse for the purposes of determining how language can shape the perceptions, attitudes, and behaviors of the participants. The data was obtained using the qualitative methods of rhetorical analysis and interviewing. The materials were analyzed and this data was synthesized with the results of interviews with the author of the discourse. Supporting research examines …

An Expectancy Violations Theory Study Of Employee Satisfaction, Melissa Cleland

Communication & Leadership Dissertations and Theses

This study seeks to find what drives employee satisfaction using the expectancy violations theory. An exploration of the literature including Judee Burgoon’s expectancy violations theory against leadership credibility, narcissistic communication, and use of power are fully discussed. Ethnographic research is used to study a nonprofit organization, the three employees of Nonprofit XYZ were surveyed, interviewed, and observed over a two week period. The Executive Director of Nonprofit XYZ allowed full access to her office space and employees, however, didn’t participate in the study. The results of the study showed that employee satisfaction was a direct result of specific leadership attributes …

Website Development: A Study Of The Communication And Decision-Making Process Associated With Developing An Effective Website Within A Complex Corporate Structure, Leslie Marie Hebert

Communication & Leadership Dissertations and Theses

The 21st Century demands the use of technology and the internet to promote businesses and the services or products they provide. It is with this challenge that organizations are faced with how they can compete in their market place with their website. When an organization decides they need to create a website, several questions need to be asked and process structure needs to be created. In a complex organization, one with multiple offices and several employees, the communication process for developing a website can quickly become a multifaceted and unorganized if proper planning and communication tools have not been established. …

Media Portrayal Of The Feminist Movement: The Seattle Times Coverage From 1970 To 1979, Kelly Patricia Darrah

Communication & Leadership Dissertations and Theses

This research examines how feminism has been covered by mass media in general, and specifically how The Seattle Times portrayed the women’s movement in the 1970s. The fight for women’s suffrage in the early 20th century marks the beginning of the modern women’s movement for equal rights. Most young women today agree with many of the feminist ideals but reject the label. Because media have been proven to have a strong influence on public opinion, the question arises as to whether agenda-setting and negative media coverage are reasons for this disconnect. Using content analysis, this study analyzes print news media …

An In-Depth Look At How The Social Context Of Relationships Influences Communication Media Choice For Young Adults, Laura Christine Jollay

Communication & Leadership Dissertations and Theses

This thesis explores the impact of relational influence on communication media choice in young adults in the United States. It applies the media richness and uses and gratification theories to identify the purpose of communication media in varying interpersonal relationships using face-to-face communication (FtF), phone, text messaging, instant messenger and email. It utilizes survey software to yield quantitative results in an anonymous environment to measure the perceived closeness of the most common relationships for young adults and what specific media is utilized for those relationships. This research design echoes the design of researchers in 2007 in Korea, who sought to …

Relationship Maintenance And Facebook, Kelli Kapp

Communication & Leadership Dissertations and Theses

Research to date on Facebook users has not included part of Generation Y, those born from 1976 through 1989. This study examined the use of Facebook to maintain relationships to extend previous work by Steinfield and Lampe (2009), Pennington (2009), and Bryant and Marmo (2009) whose work served as a lens for comparison. A survey questionnaire (N=215) was administered to Facebook users to determine their uses for the site, frequency of use, and perceived closeness of Facebook friends. Results suggested Facebook has become a daily part of respondent’s lives. Questions regarding Facebook use indicated the number one motivator for using …