Leadership Studies Commons^™

Impact Of Improvisation On Interpersonal Communication, Brooklin Green

Communication & Leadership Dissertations and Theses

Improvisational games have grown outside the scope of performance to become tools to enhance, creativity, and communication. Recently, people have begun to use these games in a variety of fields including psychology, public speaking, corporate businesses, medicine, and education. Improvisational games help people learn through play. It shows that the use of these games can create an environment that opens communication to achieve learning and innovation. It is a positive tool in promoting confidence, empathy, listening skills, self-awareness, group awareness, quick thought and focus in the moment. While research on the benefit of improvisation does exist, few concentrate on the …

What Impact Does Social Media Have On Knowledge Transfer?, Michael Walgren Showalter

Communication & Leadership Dissertations and Theses

Knowledge management and knowledge transfer is vital to the long-term success of any organization. Social media is connecting people in a way never before possible. Previous research has concluded that knowledge transfer is more likely to take place between individuals in an organization who have built a relationship with each other. In parallel, social media is compared to Roger‟s Diffusion of Innovations Theory and his Technology of Acceptance Model. This thesis contains the results of focus groups conducted with engineers from an international aerospace corporation and examines the likelihood of knowledge transfer taking place based on social media relationships. This …

Intercultural Virtual Communications: A New Course Proposal, Haléakala

Communication & Leadership Dissertations and Theses

Technological advancements have introduced computer mediated communication (CMC) which has come to permeate our lives from the way we work, to the way we learn, to the way we teach. Current studies of CMC tend to ignore the importance of the intercultural factors that affect it. Additionally, CMC studies focus on the technology aspects of communication instead of focusing on the human aspect of CMC. This project puts together CMC research, community need, and business acumen, relates it to human theories of communication, and creates a usable course for teaching intercultural virtual communications in the undergraduate classroom. The findings from …

Bridging The Gap Between Academic And Practical Crisis Response Strategy Using A Public Risk Perception Model, Kyle Davidson

Communication & Leadership Dissertations and Theses

As risk is inherent in any profitable or viable business, it can be assumed that at some point an organization may face a crisis stemming from known or unknown risks. As such, it is important for organizations to understand how to respond to crises. Crisis communication really has one simple goal in mind: to minimize the effects of the crisis on the organization’s reputation. William Benoit’s “Image Restoration Theory” and Timothy Coombs’ “Situational Crisis Communication Theory” set a framework for how organizations can respond successfully in crisis situations. Yet much of the contemporary academic theory fails to translate from academic …

How Social Media Communities Impact Consumer Behavior, Leslie Martinka

Communication & Leadership Dissertations and Theses

Social media, in particular, Facebook and Twitter, are comprised of communities typically of like-minded individuals. Through social media sites we can network with these communities and converse in ways that are sometimes difficult to do offline. But do these social media communities influence how one purchases online? Mead’s theory of symbolic interactionism describes how offline communities influence one’s actions and helps to create our cultural norms and ideologies. Using Mead’s theory as a basis for the following study, this thesis attempted to determine if Facebook and Twitter communities influence consumers’ online purchasing behaviors. Employing a Likert-like scale of 1-3, a …

Gender Bias In Network News Reporting: Inaccurate Risk Information About Male And Female Birth Control, Krista Currer

Communication & Leadership Dissertations and Theses

Pharmaceutical companies spend considerable amounts of revenue on advertising; therefore, media networks must portray an agenda which supports those companies. This thesis attempts to discover if and to what extent women are marginalized by the promotion of hormonal birth control. Particular focus is placed on the link between these drugs and breast cancer risk, as well as the existence of gendered messages. Framework for the study is established through Agenda-setting Theory and Marxist and feminist criticism. Media messages about birth control are then interpreted through content analysis. Only 9% of messages about female birth control mention the link with breast …

The Reconciliation Of Personal-Corporate Identity Conflicts By Evangelical Christian Workers, Michael E. Anderson

Communication & Leadership Dissertations and Theses

Communication can be viewed as a negotiation of identity. In that negotiation it is inevitable that conflicts in identity will occur (Lederach, as cited in Stewart, 2006). When that conflict is between one’s personal identity and the corporate identity an organization asks, or even requires of that person, what processes are used to reconcile those differences? This question becomes even more salient in an organization utilizing a cultural style of organizational structure (Conrad & Poole, 2005). Cultural organizational structures are rooted in a belief that people, as emotional beings, need to feel connected to their work community. Understanding identity reconciliation …

The Corporate Social Network As An Internal Communication Medium: Employees' Perceptions Of Its Usefulness, Jeffrey Brady

Communication & Leadership Dissertations and Theses

Social media have become important tools in the workplace, allowing employees to share ideas and participate in running the business. Most large corporations currently use a corporate social network for internal communication, with over 80% of Fortune 500 companies using the Yammer platform alone (Yammer, 2012). Deetz (1992, 2003) theorizes that this return to the ancient Greek concept of participation has the potential to improve corporate productivity—and ultimately, profitability.

This pilot study set out to better understand employees’ perceptions of social networks, and how they influence productivity and engagement. Twenty-one participants responded to an online survey on these topics. The …

The Role Of Communication And Listening In Leadership, Elinor Kay Van Engen

Communication & Leadership Dissertations and Theses

In our world today, leadership is important in many organizations. Leaders create the opportunity to develop relationships based on listening. Listening is a multidimensional construct that requires further integration within leadership studies. This study aimed to seek the validity of focusing on listening within the study of leadership. The research promotes the understanding of the verbal and nonverbal characteristics of the listening process that have the greatest ability to influence a person’s leadership potential, as well as examining what leadership characteristics can influence a person’s listening. Understanding these characteristics presents evidence that listening deserves the recognition to be studied as …

Communication In Engineering: Developing A Targeted Course, Krysta Nicole Kirsch

Communication & Leadership Dissertations and Theses

In many technical undergraduate programs, specifically engineering, focus is placed on developing the technical abilities of students. Little emphasis is placed on communication, to include verbal, written, and presentation skills. In a dynamic corporate world, technical students can be put at a disadvantage if they are not taught the importance of being able to communicate with a variety of demographics in varying contexts. Companies are looking for engineering graduates who have strengths in both arenas. To address this issue, a semester-long communication course for engineering majors has been developed. The foundation is in current research on communication apprehension, the communication …

The Impact Of Technology And Teachers' Perceptions Of Changes In Student Learning, Sandra Marie Aggen

Communication & Leadership Dissertations and Theses

Today’s cell phones are small computers in their own right, many having the capability of Internet searching and downloading information, exchanging data, taking and storing pictures, and its most popular function with the current generation of young people: text messaging. While on the surface it appears that text messaging has brought users together and improved communication, its effects on learning and social relationships are cause for concern. Personal interviews and online surveys conducted with over 100 educators present a real and sometimes disturbing look at new challenges in teaching and communicating with today’s students. Reading and writing ability is declining, …

A Search For Home: Navigating Change In Battlestar Galactica, Kimberly S. Yost

Antioch University Dissertations & Theses

This dissertation explores the various ways in which the multiple leaders portrayed in the science fiction television series Battlestar Galactica (2003-2009) navigate extreme conditions of continual change. In addition, the dissertation contains a discussion of the larger narrative themes of love, forgiveness, redemption, and embracing the Other as principles effective leaders must cultivate. Through an interpretation of this specific popular media text, a deeper emotional sensitivity to and understanding of leadership, positive and negative, during extreme crises is gained. Furthermore, the series serves as a vehicle through which viewers can reflect on and engage in their own self-awareness about issues …

Using Social Judgment Theory To Identify Preexisting Attitudes In Millennial Audiences Of Public Radio, David W. Morrissey

Communication & Leadership Dissertations and Theses

As the Millennial generational group (individuals aged 34 or younger at time of publication) ages, it becomes a more important fundraising target for public radio organizations. This study explored ways to get members of the Millennial generational group more actively involved as financial contributors to public radio organizations. The Literature Review examined a brief history of public radio in the United States, including its move to listener funding, and the consolidation and homogenization of programming, which only occurred relatively recently and during the formative years of Millennials. The study used Social Judgment Theory as a theoretical framework to help identify …

A Case Study Of The Rhetorical Styles And Content Used In Devising And Delivering A Workplace Intimate Partner Violence Awareness Program As An Example Of A Gender-Related Power Construct In A Private Sector Workplace With A Predominantly Male Workgroup, Kimberly Campbell

Communication & Leadership Dissertations and Theses

This work examines what rhetorical approaches were used in the devising and delivery of workplace training materials that address intimate partner violence and gender-related power constructs in a predominantly male workplace and why these approaches were chosen. Specifically, this study analyzes the language used throughout the discourse for the purposes of determining how language can shape the perceptions, attitudes, and behaviors of the participants. The data was obtained using the qualitative methods of rhetorical analysis and interviewing. The materials were analyzed and this data was synthesized with the results of interviews with the author of the discourse. Supporting research examines …

An Expectancy Violations Theory Study Of Employee Satisfaction, Melissa Cleland

Communication & Leadership Dissertations and Theses

This study seeks to find what drives employee satisfaction using the expectancy violations theory. An exploration of the literature including Judee Burgoon’s expectancy violations theory against leadership credibility, narcissistic communication, and use of power are fully discussed. Ethnographic research is used to study a nonprofit organization, the three employees of Nonprofit XYZ were surveyed, interviewed, and observed over a two week period. The Executive Director of Nonprofit XYZ allowed full access to her office space and employees, however, didn’t participate in the study. The results of the study showed that employee satisfaction was a direct result of specific leadership attributes …

Website Development: A Study Of The Communication And Decision-Making Process Associated With Developing An Effective Website Within A Complex Corporate Structure, Leslie Marie Hebert

Communication & Leadership Dissertations and Theses

The 21st Century demands the use of technology and the internet to promote businesses and the services or products they provide. It is with this challenge that organizations are faced with how they can compete in their market place with their website. When an organization decides they need to create a website, several questions need to be asked and process structure needs to be created. In a complex organization, one with multiple offices and several employees, the communication process for developing a website can quickly become a multifaceted and unorganized if proper planning and communication tools have not been established. …

Media Portrayal Of The Feminist Movement: The Seattle Times Coverage From 1970 To 1979, Kelly Patricia Darrah

Communication & Leadership Dissertations and Theses

This research examines how feminism has been covered by mass media in general, and specifically how The Seattle Times portrayed the women’s movement in the 1970s. The fight for women’s suffrage in the early 20th century marks the beginning of the modern women’s movement for equal rights. Most young women today agree with many of the feminist ideals but reject the label. Because media have been proven to have a strong influence on public opinion, the question arises as to whether agenda-setting and negative media coverage are reasons for this disconnect. Using content analysis, this study analyzes print news media …

An In-Depth Look At How The Social Context Of Relationships Influences Communication Media Choice For Young Adults, Laura Christine Jollay

Communication & Leadership Dissertations and Theses

This thesis explores the impact of relational influence on communication media choice in young adults in the United States. It applies the media richness and uses and gratification theories to identify the purpose of communication media in varying interpersonal relationships using face-to-face communication (FtF), phone, text messaging, instant messenger and email. It utilizes survey software to yield quantitative results in an anonymous environment to measure the perceived closeness of the most common relationships for young adults and what specific media is utilized for those relationships. This research design echoes the design of researchers in 2007 in Korea, who sought to …

Relationship Maintenance And Facebook, Kelli Kapp

Communication & Leadership Dissertations and Theses

Research to date on Facebook users has not included part of Generation Y, those born from 1976 through 1989. This study examined the use of Facebook to maintain relationships to extend previous work by Steinfield and Lampe (2009), Pennington (2009), and Bryant and Marmo (2009) whose work served as a lens for comparison. A survey questionnaire (N=215) was administered to Facebook users to determine their uses for the site, frequency of use, and perceived closeness of Facebook friends. Results suggested Facebook has become a daily part of respondent’s lives. Questions regarding Facebook use indicated the number one motivator for using …

What Is The Perceived Impact Of Social Media On Personal Relationships In Adolescence?, Samantha Sexton

Communication & Leadership Dissertations and Theses

A study was conducted to review the perceived impact social media plays in children’s personal relationships during adolescence. Surveys and interviews were sent out to 50 subjects in an effort to gather and compile information for analysis. The Compulsive Internet Use Scale (Meerkerk et al.) was used in a survey format and administered to participants to access their perceptions in which their child(ren) and/or grandchild(ren)’s use the internet and social media. A 5-point Likert Scale was also implemented in order to provide measurable analysis. Adult anxiety in regards to social media was observed at different levels depending on the developmental …

Identifying Online Communities As Self-Sustaining Ecosystems For Fulfilling Members' Needs, Elliot S. Volkman

Communication & Leadership Dissertations and Theses

The following study shows what current online community members expect of their communities, and how each member plays a vital role in the self-sustaining ecosystem. In the past online communities were self-contained and managed by moderators who would often generate much of the content, and set guidelines for the users within the community. Based on the results of this study members now show that there are two different types of Lurkers (Active and Passive), which make up the majority of all members within a community. Active Lurkers have been identified as those who share content externally and back to their …

Symbolic Convergence: A Case Study Of Magnum, P.I., Melissa C. Wessman

Communication & Leadership Dissertations and Theses

The study that follows examines the depiction of Vietnam veterans in the television series Magnum, P.I., particularly the representation of the struggles Vietnam veterans faced when reintegrating into civilian society after the war. Assessment of the series using fantasy theme analysis reveals that Magnum, P.I. generates a shared understanding for regular viewers of the post-combat experience for veterans. This is important to note because entertainment media, namely television, is a far-reaching outlet that can be utilized to teach and expand viewer understanding of social issues, such as the plight of veterans. Also, the struggle of veterans to reintegrate into society …

Lifestyle, Identity And Social Impacts Of Branding A Group, Erin Irene Comer

Communication & Leadership Dissertations and Theses

The focus of this research was the impact of branding on individuals who ride Harley Davidson motorcycles, a group of very loyal consumers. The postmodern theories of Jean Baudrilliard and Frederic Jameson were used as a lens to understand why the brand of Harley Davidson has developed and sustained a lifestyle of loyal followers. The work of these theorists suggest that in our current society there are no new ideas, consumers look to the past to define their present and happiness for the average person is based on consumerism and the need to always need more. The finding of the …

Sneaky Peeks: An Examination Of The Use Of Subliminal Messages In Children's Television And Film, Mary Patricia Charvat

Communication & Leadership Dissertations and Theses

This thesis project is an account of how advertising agencies and film and television companies make use of subliminal messaging and product placement to manipulate viewers‟ subconscious minds. According to research, there is some skepticism in some areas as to the effectiveness of their subliminal messages. However, it is clear that there is some recognizable effect; statistics show an increase in obesity and self-image and self-esteem problems spurred on by subliminal messaging in television and film aimed at the young. The selected literature included well-known books on subliminal messages and other materials covering 50 years of research. The literature also …

Cracking The Case: Uncovering Key Communication Practices Of Successful Financial Professionals, Heidi Struve Currey

Communication & Leadership Dissertations and Theses

The economic events of recent years have unquestionably had an impact on the financial services industry; however the challenge to retain quality financial services professionals has been a struggle for decades. A review of the literature found that Cognitive Bias Theory, Social Judgment Theory, Cognitive Dissonance Theory and the Narrative Paradigm Theory uncovered two potentially valuable communication techniques that could be used by financial professionals: asking questions and sharing stories. The philosophical and ethical underpinning of this study assumed that all financial professionals view every client relationship as if it were personal; so that when a financial professional experiences success …

Direct Instruction And African American Middle School Students, Zelda Togun

Communication & Leadership Dissertations and Theses

This study examined teacher-created instruction and direct instruction using The Muted Group Theory. The study questions were: RQ1: Which is the better method for teaching African American middle-school children? RQ2: What role does Muted-Group Theory play in the academic choices offered to families of African American middle school children?

Women's Perceptions Of Identity Construction On Facebook, Melissa Melcombe

Communication & Leadership Dissertations and Theses

Facebook is an online space where people can form a self-presentation strategy and construct an identity through a personal profile. Because women are the biggest users of Facebook, this qualitative study used semi-structured interviews to explore the factors women between the ages of 18-34 consider when putting together their identity online. The data revealed that women are acutely aware of Facebook behavior and its consequences. This awareness is demonstrated by a woman's desire to appear a certain way for a professional audience and the fact that a woman's judgment of other users affects her behavior on the social network. The …

Friends On Facebook: The Impact Of Facebook On Interpersonal Friendships Of Female College Students, Kathryn T. Schultz

Communication & Leadership Dissertations and Theses

Using the Internet is extremely common among college students, and one major function of Internet use is communicating with friends from their offline lives. With the popularity of social networking sites, it is important to explore how the use of computer-mediated communication (CMC) is impacting female college students' relationships. Two theories provided a foundation for this study: Walther's social information processing theory (2002) and Baxter and Montgomery's relational dialectics theory (1996). Quantitative research was done for this work by surveying female college students regarding their feelings about Facebook's potential impact on their interpersonal friendships. Some initial findings include that, of …

Transparency Through Social Media: Improving The Credibility Of Pr Professionals In The Twenty-First Century, Pete Voss

Communication & Leadership Dissertations and Theses

This correlational study identifies opportunities for PR (public relations) professionals to gain trust by engaging online communities using unprecedented levels of transparency. The thesis begins by reviewing literature and setting the stage for how and when PR gained its PR problem (Thomas et al., 2009). The study observes how PR professionals are currently engaging these audiences, and also demonstrates how the public perceives these actions. The philosophical framework for this study stemmed from Aristotle's belief in goodwill in communities (Book 1, Chapter 1), and Augustine's (1909) belief that "All wish to rejoice in truth" (p. 186). Sherif's Social Judgment Theory …

Cultivating Culturally Empathic Environments In The Academic Setting, Sharon-Rose Lau

Communication & Leadership Dissertations and Theses

Teachers, as leaders and facilitators in the classroom, not only disseminate information, but ultimately propagate and perpetuate ideologies that shape their students' cognitive world. However, with the enrollment of minority students increasing in the United States, greater challenges are encountered as teachers struggle to promote advocacy, respect, and understanding in the classroom. Navigating the relationally ambiguous or uncertain requires certain cognitive tools. The Uncertainty Management Theory which encompasses relational mindfulness and empathy assists individuals in developing the communicative skills necessary to fortify relational contingencies. This thesis explores the communicative methods teachers use to create culturally empathic environments within the academic …