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Articles 31 - 60 of 132
Full-Text Articles in Public Relations and Advertising
Ua11/1 Gary A. Ransdell, President, Wku Public Relations
Ua11/1 Gary A. Ransdell, President, Wku Public Relations
WKU Administration Documents
Promotional and biographical brochure regarding WKU president Gary Ransdell.
Ua11 Brag Sheet Update, Wku University Relations
Ua11 Brag Sheet Update, Wku University Relations
WKU Administration Documents
Newsletter highlighting WKU faculty and staff activities for the 1996-97 academic year.
Ua12/2/1 College Heights Herald, Vol. 73, No. 11, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 11, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Mains, Brian. Former Student Dies in Apartment Fire – Eric Hinkle
- Lanter, Charlie. Nursing Grading Scale Changes
- Kump, Katrina. Kids’ Feat – Children’s Classic Road Race
- Mains, Brian. Professor’s Baby Taken Off Life Support – Evan Figgs, Sally Hastings, Richard Figgs
- Dead Week Vote Put On Hold
- Court Date Set for Kappa Sigma – Hazing
- Back, Shannon. Western Racing to Guard Against Year 2000 Bug – Y2K, Information Technology, Year 2000 Date Conversion (Computer Systems)
- Batcheldor, Matt. Students Can Get Transcripts Online – Registrar
- Dead Week Could Make Finals …
Ua12/2/1 College Heights Herald, Vol. 73, No. 10, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 10, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Lenz, Rebecca. Artists, Feminist to Visit Campus – Judy Chicago
- Lanter, Charles. Academic Council to Vote on Dead Week
- Lenz, Rebecca. 50-Year-Old Finds Youth, Health Through Running – Bob Somers
- Chestnut Street Lot Closed
- Internet Provider to Change – Information Technology
- Publisher to Visit Next Month – University of Kentucky
- Harper, Molly. Depression Common, But So Is Cure
- Baker, Emily. Grant Allows Expansion of Lab, Increased Services – Industrial Hygiene, National Science Foundation
- Dorm Living Should Offer More Freedom – Housing & Residence Life
- Harlow, Paige. Editorial Cartoon Housing …
Ua68/13/4 The Link, Vol. 8, No. 2, Wku Journalism
Ua68/13/4 The Link, Vol. 8, No. 2, Wku Journalism
WKU Administration Documents
Newsletter created by the WKU Department of Journalism for students and alumni regarding departmental events and activities.
Ua12/2/1 College Heights Herald, Vol. 73, No. 9, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 9, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news:
- Stamper, John. Paul Patton Leaves Plan to Regents – Postsecondary Education Improvement Act
- Moore, Leigh. Students Rally Around Instructor – Valerie Haskins, Protests, Demonstrations
- Olmsted, Mikki. State Writers Draws Fans – Wendell Berry
- Back, Shannon. Radio Show Pulled – K.C. & the Brian
- Former Soviet Officials Coming to Bowling Green
- Stamper, John. Gary Ransdell Looks to Reform at Governor’s Conference on Postsecondary Education
- Stamper, John. Council on Postsecondary Education Sets Agenda
- Aramark Meeting Students Concerns – Dining Services
- Harlow, Paige. Editorial Cartoon Aramark, Dining Services
- Vaughan, Ryan. Audio Adrenaline …
Ua12/2/1 College Heights Herald, Vol. 73, No. 8, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 8, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Back, Shannon. James Ramsey Considers Other President Posts
- Olmsted, Mikki. Writer to Share Memory of Friend – Wendell Berry, Jim Wayne Miller
- Harper, Molly. Strange Dates – Singled Out Dating Game
- Lenz, Rebecca. 99 & Counting: Everything Changes – Tempie Basham, Adult Day Care Center
- Barren River to Be Cleaned
- Gary Ransdell On Campus Next Week
- Parking Restrictions on Creason Lot – Parking & Transportation
- Karen, Mattias. Western Among Pioneers with Electronic Textbooks
- Mains, Brian. Adopt-A-Cop Builds Respect with Students – WKU Police
- Harlow, Paige. Editorial Cartoon University Boulevard …
Ua12/2/1 College Heights Herald, Vol. 73, No. 7, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 7, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Baker, Emily. Christians Crusade on Campus – Celebration 1997, Ralph Bell
- Moore, Leigh. Groups Spread Word in New Ways – Celebration 1997
- Mains, Brian. Monthlong Program Shatters Rape Stereotypes – Sexual Assault Awareness Month
- Film Festival Begins Tomorrow – Judy Chicago
- Pikes Kick Off Peak Week Today – Pi Kappa Alpha
- Karen, Mattias. Spirit Masters: A Chance to Give Back
- Olmsted, Mikki. First Step in Pageant Begins Tomorrow – Miss Black & Gold Scholarship, Miss Black Western
- Search Marred by Ethical Lapses – Presidential Search, Regents
- Harlow, Paige. Editorial …
Ua12/2/1 College Heights Herald, Vol. 73, No. 6, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 6, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Back, Shannon. Gary Ransdell Gets Top Job – Presidential Search
- Leonard, Kim. Proposal Outlines Rights of Owners, Renters – Uniform Residential Landlord & Tenant Act, ULTRA
- Batcheldor, Matt. Campus Stores Offer Convenience
- Professors Read Writers’ Works - Poetry of Wendell Berry
- Mains, Brian. Crime Reports Do Not Reveal Whole Story
- Edelen, James. Alumni, Students Target in Fund-Raising Efforts – Phonathon, Institutional Advancement
- Legends Have Died, Lessons Have Not – Princess Diana, Mother Theresa
- Harlow, Paige. Editorial Cartoon Students Ignore Humanitarians
- People Poll: What Do You Think of Aramark Food …
Ua12/2/1 College Heights Herald, Vol. 73, No. 5, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 5, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Stamper, John. Parking Causes Territory Standoff
- Brewer, Jerry. Red Towels, Blue Tears – Football
- Siria, Stephenie. Local Sigma Alpha Epsilon Guard Against Trouble
- University Awaits Choice of President – Presidential Search
- Information Session Tomorrow
- Leonard, Kim. Habitat for Humanity Builds Homes for Three Local Families
- Batchedldor, Matt. Convenience Stores Yet to Open – Dining Services
- Freshman Seminar Helpful to Students’ Futures
- Harlow, Paige. Editorial Cartoon Freshman Seminar
- People Poll: Do You Think the Freshman Seminar Will Be Effective?
- Howard, Jake. Police Brutality Could Destroy Trust in Authority
- Lenz, Rebecca. …
Ua12/2/1 College Heights Herald, Vol. 73, No. 4, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 4, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Back, Shannon & John Stamper. No President After Five-Hour Meeting – Presidential Search
- Back, Shannon. Eugene Payne Emphasizes Quality – Presidential Search
- Moore, Leigh. Eating Habits Suffer at School
- Stamper, John. Former Professor Moves On – Ray Biggerstaff
- Wage Hike Won’t Affect Students – Salaries
- Book Sale Tomorrow at City Library
- Batcheldor, Matt. Convenience Stores to Open Next Week
- Siria, Stephenie. Greeks Assist in Annual Phonathon – Institutional Advancement
- Barbara Burch Has Done Well as Interim President
- Harlow, Paige. Barbara Burch Holding Up WKU
- Durbin, Derek. Apathy Not a …
A Study Of The Viability Of African American Adoption Recruitment Videotapes As A Promotional Tool For The One Church, One Child Of Pennsylvania, Incorporated Recruitment Campaign, Renee B. Gettys
Theses and Dissertations
Recognizing the enormous number of African American children in foster care in Pennsylvania, members of the Pennsylvania African American clergy, led by Reverend William B. Moore and the Honorable John F. White, Jr., Secretary of Public Welfare met with Governor Robert Casey in 1987.
This successful meeting resulted in the development of the One Church, One Child of Pennsylvania, Incorporated in 1987. The program is a branch of the national One Church, One Child organization, founded by Father George Clements in Chicago, 1970.
One Church, One Child of PA, Inc. is a non profit corporation in partnership with the Department …
1997 September-November, Morehead State University. Office Of Athletics.
1997 September-November, Morehead State University. Office Of Athletics.
Morehead State Athletics Press Release Archives
Morehead State Athletics press releases from September to November of 1997.
Ua68/13/4 The Link, Vol. 8, No. 1, Wku Journalism
Ua68/13/4 The Link, Vol. 8, No. 1, Wku Journalism
WKU Administration Documents
Newsletter created by the WKU Department of Journalism for students and alumni regarding departmental events and activities.
Wright State University Volleyball Media Guide 1997, Wright State University Athletics
Wright State University Volleyball Media Guide 1997, Wright State University Athletics
Athletics Publications
A media guide for Wright State University's 1997 Volleyball team. This guide includes photographs, player stats, game results, and records.
Ua12/2/1 College Heights Herald, Vol. 73, No. 3, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 3, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Olmsted, Mikki. Losing Our Religion
- Lanter, Charlie. Card Offers Driver Deals – Designated Driver Cards, Drunk Driving, Alcohol
- Back, Shannon. Edward Hammond Emphasizes Technology – Presidential Search
- Back, Shannon. Gary Ransdell Wants More Involvement
- Police Set Checkpoints – Drunk Driving, Alcohol
- Scholars Program Session Today – Honors Program
- Emergency Poles Functioning
- Baker, Emily. Michael Seidler Gives Philosophy a Global Perspective
- Stamper, John. Western Taking Lead in Planning State’s Virtual University – Internet
- Harlow, Paige. Editorial Cartoon Parking & Towing
- New Towing Policy Good for Students – Parking & Transportation …
Ua12/2/1 College Heights Herald, Vol. 73, No. 2, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 2, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Mains, Brian. Western Passes Test on Safety – WKU Police
- DeLessio, Christine. Sisterhood – Sororities
- Back, Shannon. James Ramsey Wants to Rebuild Sense of Family – Presidential Search
- Welcome Back Party Tomorrow – Big Red Bash
- New Staff Advisory Council Members Elected
- Cookout Welcomes Anthropologist – Anthropology Club, Jill Wagner
- Baker, Emily. Professor Recognized for Love of Teaching – Lawrence Snyder
- Batcheldor. Matt. Computers, Journalism May Get $18.5 Million Home – Mass Media Technology Hall
- Harlow, Paige. Editorial Cartoon Student Fees for Detrex Field
- Students Deserve Return on Fee …
Ua12/2/1 College Heights Herald, Vol. 73, No. 1, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 73, No. 1, Wku Student Affairs
WKU Administration Documents
WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.
- Back, Shannon. Campus to Host Finalist’s Forums – Presidential Search
- Karen, Mattias. Home on the Hill – Welcome Back Western Fair
- Batcheldor, Matt. Aramark Cook Up Changes in Food Service – Dining Services
- Steve Henry Running for U.S. Senate
- While You Were Gone – Regents, Gays, Lesbians, Budget, Luther Hughes, John Hardin, Schneider Hall, Bob Skipper, Jackie Addington
- Mains, Brian. Campus Towing Policy Changes – Parking & Transportation Services
- Lanter, Charlie. Bus Driver’s Death Shocks Riders, Friends – Ed Whitis, Big Red Shuttle
- Harlow, Paige. Editorial Cartoon Student Input …
Ua11/1 On Campus, Vol. 7, No. 6, Wku University Relations
Ua11/1 On Campus, Vol. 7, No. 6, Wku University Relations
WKU Administration Documents
On Campus newsletter featuring articles about faculty, staff and events at Western Kentucky University. Regular features are:
- College News
- Sponsored Programs
- Hot off the Press
- Personnel File
- Coming Up - Calendar of Events
This issue includes articles:
- Regents Name Four Finalists for WKU President
- Brief Profiles of the Presidential Candidates - Edward Hammond, Eugene Payne, James Ramsey, Gary Ransdell
- Status of Women on Campus Task Force to Complete Study by November
- Schedule for Interviews for Presidential Candidates
- Eison, Sheila. Good Things Come in Threes for Western's Joy Gramling
- Judy Chicago to Open Women's Studies Fall Lecture Series Sept. 25
- Eison, …
Guide To Web Site Promotion: How Companies Can Draw More Qualified Traffic To Their World Wide Web Sites, Donald L. Dunnington
Guide To Web Site Promotion: How Companies Can Draw More Qualified Traffic To Their World Wide Web Sites, Donald L. Dunnington
Theses and Dissertations
The purpose of this study was to compile techniques available to public relations practitioners to promote World Wide Web sites to a targeted business-to-business audience, Without an active promotion program, using a variety of online and offline media, companies are unlikely to draw sufficient qualified traffic to their web sites to justify the cost of a site. Web technology is changing so fast, and content and usage are growing so quickly, that the only way to keep up is through use of online resources. Finding the resources specifically focused on web site promotion can be daunting, however, without guidance as …
A Study Of Empowered Employees At Two Sears, Roebuck And Company Department Stores, Wellington Watts
A Study Of Empowered Employees At Two Sears, Roebuck And Company Department Stores, Wellington Watts
Theses and Dissertations
This study analyzed and compared the results of two surveys. The first survey of 40 empowered employees was conducted at the Sears department store in Deptford, New Jersey. The second survey of 40 empowered employees was conducted at the Sears department store in Alexandria, Virginia.
Both surveys tried to determine if being empowered helped employees feel valued by the company. The surveys also tried to determine if being empowered helped employees improve customer service and if managers upheld their obligations to let employees solve customer problems.
The survey results showed that empowered employees at both stores felt they were better …
Telecommuting (And Its Effect On Productivity And Morale), Shown M. Swangin-Horton
Telecommuting (And Its Effect On Productivity And Morale), Shown M. Swangin-Horton
Theses and Dissertations
The purpose of this study was to determine the type of effect telecommuting would have on employee morale and productivity. The sample population consisted of one hundred companies and corporations from seven eastern states.
The study indicates that telecommuting had a positive effect on respondents, as their morale and productivity increased. However, some expressed concern about resentment from on site employees and resistance from management regarding the program.
The researcher concluded that with economic, social and environmental concerns, telecommuting can be considered a feasible work solution.
A Study Of Political Campaign Communication Tactics, Janine M. Aruanno
A Study Of Political Campaign Communication Tactics, Janine M. Aruanno
Theses and Dissertations
This study identified issues and campaign elements important to registered voters in Atlantic County during the 1995 general election. In addition, it measured the importance of issues versus party affiliation and character.
The researcher surveyed 197 registered voters in New Jersey's second legislative district. The survey queried voters about their campaign and candidate preferences in the race for the New Jersey State Assembly.
The study determined the importance of several campaign elements: channels, messages, party affiliation and voting records, Additionally, the research showed which issues sparked interest in voters.
Finally, the research determined that party affiliation and effective campaigning are …
Ua68/13/4 The Hilltopper Journalist, Wku Journalism & Broadcasting
Ua68/13/4 The Hilltopper Journalist, Wku Journalism & Broadcasting
WKU Administration Documents
Newsletter created by the WKU Journalism Department for students and alumni.
Ua11/1 On Campus, Vol. 7, No. 5, Wku University Relations
Ua11/1 On Campus, Vol. 7, No. 5, Wku University Relations
WKU Administration Documents
On Campus newsletter featuring articles about faculty, staff and events at Western Kentucky University. Regular features are:
- College News
- Sponsored Programs
- Hot off the Press
- Personnel File
- Coming Up - Calendar of Events
This issue includes articles:
- Eison, Sheila. Our Time Now: 1997 Kentucky Postsecondary Education Act
- Regents Approve Budget; Honor Area Legislators
- President Search Continues
- VanWinkle, Cara. About Folklore & All Things Familiar - Erika Brady
- Faculty & Student Commencement Awards
- University Relations Staff Win Communicator Awards Again
- Bob Skipper Named Interim Director, University Relations
- Joy Gramling Re-Elected Staff Regent
- John Hardin Named Assistant Dean, Potter College
- Luther Hughes …
The Impact Of Intranets On College And University Public Relations Professionals, Daniel Murphy
The Impact Of Intranets On College And University Public Relations Professionals, Daniel Murphy
Theses and Dissertations
The purpose of this thesis was to determine the impact of intranets with regard to the future job responsibilities and functions of public relations professionals in the field of higher education.
The hypothesis of this paper was that as more and more colleges and universities begin embracing intranets as a communication tool, the issue of information management will arise. The question of who or what department will be responsible for the information that is placed on an educational institution's intranet will be consistent and problematic.
College and university public relations professionals need to be aware of the problems, opportunities, changes …
Interdisciplinary Public Relations: A Curriculum For Undergraduate Study At Oakwood College, Patrice Thomas Conwell
Interdisciplinary Public Relations: A Curriculum For Undergraduate Study At Oakwood College, Patrice Thomas Conwell
Theses and Dissertations
The purpose of this project was to create a public relations curriculum for undergraduate study to prepare students as effective practitioners and communicators in the 21st century.
Public relations education has changed over the years to meet the needs and trends of the industry, and today is no exception. The continued rise of Integrated Marketing Communications, and the desire to strengthen the counseling and management functions of public relations make it necessary to evaluate undergraduate curricula to ensure students are being properly prepared to enter the workforce.
The undergraduate curricula of 11 schools were analyzed and compared for subject matter …
Seashore Tourism Brochures And Advertising: Characteristics Of Effectiveness, Andrew Cripps
Seashore Tourism Brochures And Advertising: Characteristics Of Effectiveness, Andrew Cripps
Theses and Dissertations
The purpose of this study was to identify the visual design elements that contribute to the effectiveness of seashore tourism brochures and print advertising.
For the first part of the study, the researcher interviewed seven tourism communications professionals for resorts from Cape Cod, Mass., to Virginia Beach, Va. The researcher asked them to indicate the most effective elements in the following categories: brochure format, color tones, overall tone, use of text, style of text, use of photos and the elements within those photographs.
The researcher also conducted a survey of a non-random sample of 31 potential seashore resort visitors. The …
An Assessment Of The Sister Cities International Program As An International Public Relations Entity, Laura A. Mitchell
An Assessment Of The Sister Cities International Program As An International Public Relations Entity, Laura A. Mitchell
Theses and Dissertations
Going global is the business perspective for the 21st century. Unfortunately, global perspective from American business and organization is limited. With the world shrinking at an astonishing pace, organizations need to find their communication channels to their international publics.
The purpose of this study was to learn if the techniques used in the Sister Cities International Program are effective for international public relations. The findings of this study would prove helpful to international public relations professionals in planning their own programs based on the effectiveness of the Sister Cities Program.
Five cities were evaluated based on their activities, public relations …
A Case Study To Evaluate The Strategies And Techniques Used By The Cooper Foundation And Radio Station Wxtu, 92.5 Fm, To Coordinate And Conduct The First Annual Wxtu Cooper Kids Radiothon Broadcast, January 24 And 25, 1997, Randi Woerner
Theses and Dissertations
The purpose of this study was to evaluate the strategies and techniques used by The Cooper Foundation and radio station WXTU, 92.5 FM, to coordinate and conduct the first annual WXTU Cooper Kids Radiothon broadcast, January 24 and 25, 1997.
To start the evaluation process, a telephone survey was carried out by the author. To produce a +/- 8% margin of error, at the 95% confidence level, the author conducted 150 telephone surveys of donors who called-in pledges during the 1997 Radiothon. The systematic random sample method was used to draw names from the master list of 1100 Radiothon donors. …