Public Relations and Advertising Commons^™

Ua19/16/1 Lady Topper Basketball Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2021-22 women's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua68/17 Wku Dance: Creating, Thinking, Artists, Wku Theatre & Dance

WKU Administration Documents

Newsletter created by and about the WKU Dance program.

Ua19/16/2 Softball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU softball team in 2021.

Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU volleyball team in 2021.

Ua19/16/1 Volleyball Media Guide, Wku Athletic Media Relations

WKU Administration Documents

Athletic media guide for volleyball team.

Ua12/2/1 College Heights Herald, Vol. 96, No. 13, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Burned Out – COVID-19
• Payne, Michael. 15 Years with the Bagel Brothers – Sandra Hurley
• Hargrove, Matthew. Hilltoppers Get in the Win Column, Home Finale Up Next - Football
• Kieser, Nick. All Eyes on the Spring – Basketball, Softball, Soccer, Baseball
• Leboutier, Addison. Little Flock of Jesus Christ Fellowship Comes Home – Clarence Tapp
• Cox, Alex. Editorial Cartoon re: Kamala Harris
• What a Kamala Harris Vice Presidency Means for Young People of Color
• Lattimer, Jacob. Student Government Association Sustainability Committee Looks to Make an Impact …

Ua12/2/1 College Heights Herald, Vol. 96, No. 12, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Kieser, Nick. Boyce Store, 1869 to COVID-19
• Bertucci, Leo. Barren River COVID-19 Data Still Delayed
• Frazier, Keilen. Joe Biden Their Time
• Extending the Withdrawal Date Is Not Enough – Pass / D / Fail Option
• Reynolds, Easton. WKU Extends the Deadline to Withdraw a Class
• Mallon, Sam. WKU, Barren River Area Child Advocacy Center Initiative Aims to Curb Child Abuse, Neglect – Child Welfare Education
• Hargrove, Matthew. Hilltoppers Drop Game at Florida Atlantic University, Southern Mississippi Visits the Hill Saturday – Football
• Gaylord, Kaden. Time …

Ua12/2/1 College Heights Herald, Vol. 96, No. 11, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Murray, Debra. Campaigning During COVID-19
• Stryker, Shane. Third Party Candidates Present Options Outside Democrats & Republicans
• WKU Young Democrats
• WKU College Republicans
• Serrano, Francisco. A Voice of Change for the Young Generation
• Thornton, Maggie. Kentucky’s 1^st Congressional District
• Holland, Kelley. Kentucky’s 2^nd Congressional District
• Latimer, Jacob. Senate Candidates on College-Level Issues – Mitch McConnell, Amy McGrath
• Collins, Michael. District 20 Candidates on the Issues – Patti Minter, Leanette Lopez
• Who’s Running for City Commission?

Ua12/2/1 College Heights Herald, Vol. 96, No. 10, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Nutter, Abbey. Haunting on the Hill
• Latimer, Jacob. Campus Community Expresses Their Thoughts on Buildings & Colleges Connected to Slave Owners
• Collins, Michael. Greek Organizations Under Scrutiny for COVID-19 Violations
• Cox, Alex. Editorial Cartoon re: Body Image
• College Diet Culture
• Frazier, Keilen & Anna Leachman. Carving New Paths – Southwest Kentucky Mountain Bike Association
• E-Sports Explained
• Gaylord, Kaden. Nothing to Celebrate About That Win – Football
• Hargrove, Matthew. Tyrell Pigrome’s Late Touchdown Gives Hilltoppers First Win in Two Weeks – Football

Ua12/2/1 College Heights Herald, Vol. 96, No. 9, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Aboah, Henri. Blooming – Flower Shops
• Reynolds, Easton. Record Setting Voter Turnout Expected This Election Season
• Collins, Michael. Grocery Shopping In a Pandemic
• Mallon, Sam. Fighting for Peace – Bowling Green for Peace
• Tomlin, Laura. WKU Environmental Health & Safety Provides Do’s & Don’t’s for This Halloween During COVID-19
• It’s Time for WKU to Switch to Environmentally-friendly Take-out Products – Dining Services
• Keiser, Nick. Covering a WKU Football Game Amid the COVID-19 Pandemic
• Hargrove, Matthew. In Ruins – Football
• Gaylord, Kaden. The Offense Doesn’t Have …

Ua12/2/1 College Heights Herald, Vol. 96, No. 8, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Lowe, Julianna. A Look Inside – Jamison Moorehead, Quarantine
• Burris, Lily. Day in the Life – Sharon Hunter
• Collins, Michael & Lauren Deppen. Need to Know – COVID-19
• Frazier, Keilen. Homecoming in Barnes-Campbell Hall – Quarantine
• Lowe, Julianna. Survey to Student – Dining Services, Quarantine
• Collins, Michael. Kentucky Universities’ Records on COVID-19
• Burris, Lily. Voices on the Inside – Sam Padgett, Chris Willis, Parker Randall, River Carter, Iyanla Shackelford
• Hargrove, Matthew. Herd Tramples WKU – Football
• Gaylord, Kaden. Travis Hudson is the Greatest of All …

Ua12/2/1 College Heights Herald, Vol. 96, No. 7, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Murray, Debra. Truckin’ Great: COVID-19 Leads to New Dining Options
• Bertucci, Leo. WKU COVID-dashboard Lacks Active Case Count
• Rash, Liza. Math Department Head Responds to Demotion, Reanalyzes Model 41 Days Later - Bruce Kessler
• Kieser, Nick. Lady Topper Golf Finishes Second in Hoover Invitational
• Cox, Alexander. Editorial Cartoon re: Scholarship Money
• Opening Doors: New Scholarships Show that WKU Cares
• Edmonds, Garrett. Student Government Association President Garrett Edmonds Plans for New Academic Year
• Hargrove, Matthew. Tops Take Victory – Football
• Gaylord, Kaden. Don’t Let This Be …

Ua77/1 Wku Spirit, Wku Alumni Relations

WKU Administration Documents

WKU's alumni magazine. Contents:

• Trabue, Amanda. VP Notes
• WKU Increases Access with Hilltopper Guarantee, Other Scholarship Program Changes
• WKU Sets Records in Freshman Class Growth, Quality
• Four New Members Join WKU Board of Regents – Currie Millikin, Jan West, Garrett Edmonds, Shane Spiller
• Ethan Logan Named Vice President for Enrollment & Student Experience
• WKU Celebrates World Teachers’ Day by Announcing Two Scholarship Programs
• WKU Student Publications Earns Three National Pacemakers
• WKU to Go Test Optional for Admission
• WKU’s Panhellenic Council Earns National Recognition
• WKU Department of Art is Now WKU Department of Art & Design
• WKU Food Recovery Network Redirects …

Ua3/10 President's Messages - Fall Semester, Wku President's Office - Caboni

WKU Administration Documents

President's Message emails sent by Timothy Caboni to faculty & staff during fall semester, 2020.

• Big Red Restart
• Bowling Green/Warren County Coronavirus Workgroup
• Climbing to Greater Heights – Strategic Plan
• COVID-19 – Campus Climate Survey – Personnel Searches – Homecoming
• COVID-19 Escalation
• Diversity, Equity & Inclusion Work Group
• End of Semester
• Faculty/Staff Open Forum & Convocation
• Fall Semester – Big Red Restart
• Healthy on the Hill
• Healthy on the Hill – Graves Gilbert Clinic
• Hilltopper Guarantee: WKU’s Commitment to the Commonwealth
• Salary Reductions

Ua12/2/1 College Heights Herald, Vol. 96, No. 6, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Reynolds, Easton. 8 Juveniles Responsible for Recurring Water Throwing Harassment
• Thornton, Maggie. Marching at a Distance – Marching Band
• Reynolds, Easton. Local Small Businesses Work to Recover from Pandemic Losses
• Hendricks, Allie & Preston Romanov. Art for All – SoKY Marketplace
• Cox, Alex. Editorial Cartoon re: Breonna Taylor
• Bunton, Gabrielle. I Choose Black Women Every Time
• Nash, Slim. Commissioner Candidate Slim Nash: Your Right to Vote is Special
• Hargrove, Matthew. Hilltoppers Look to Bounce Back Against Middle Tennessee State University – Football
• Kieser, Nick. Budget …

Ua12/2/1 College Heights Herald, Vol. 96, No. 5, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Murray, Debra. Voting in College
• Reynolds, Easton. WKU and Barnes & Noble Partner in 10-year Deal
• Latimer, Jacob. Online & Hybrid Courses Pose Challenge to Professors
• Dobbs, Jack & Anna Leachman. Last Ride: Beech Bend Park
• Lowe, Julianna. A Call to Mitch McConnell – Ruth Bader Ginsburg
• Stack, Madalyn. Editorial Cartoon re: Ruth Bader Ginsburg
• Bailey, Carlos. Bowling Green City Commissioner Candidate Shares Statement on the Importance of Voting in Local Elections
• Kieser, Nick. Football Fans Use New Ticketing App at Home Opener
• Hargrove, Matthew. …

Ua12/2/1 College Heights Herald, Vol. 96, No. 4, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Bertucci, Leo. System Upgrade from Local Health Department Affects WKU’s COVID-19 Case Count
• Holland, Kelley. WKU Alum Works as Photojournalist for USA Today – Harrison Hill
• Latimer, Jacob. Nursing Students Employed at On-campus Clinic Assist with COVID-19 Testing
• Frazier, Keilen. Dried Out – Tobacco
• Gray, Tim. Better Together: Black Lives Matter
• Stack, Madalyn. Editorial Cartoon re: Social Distancing
• Send Students Home: WKU’s Campus Isn’t Safe
• Kieser, Nick. To the Mountains – Brooks LeCompte, Track & Field
• Warner, Casey. Hilltoppers to Host Liberty for Home Opener …

Ua12/2/1 College Heights Herald, Vol. 96, No. 3, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Reynolds, Easton. Coping with Crisis – Hurricane Katrina, COVID-19
• Bunton, Gabrielle. Students Adjust to Hybrid Classes During COVID-19 Pandemic
• Latimer, Jacob. WKU Student Lorena Silva Releases Springhouse
• Celebration Despite Separation
• Stack, Madalyn. Editorial Cartoon re: Zoom Meetings
• Marshall, Olivia. Navigating My Sorority in a Global Pandemic – Delta Zeta
• Warner, Casey. Review: Bowling Green Punk-rock Duo Releases Album – Dos Cobros
• Kieser, Nick. WKU Coaches Adapt to Postponed Season – Soccer, Volleyball
• Warner, Casey. Piggy-T – Tyrell Pigrome, Football
• Gaylord, Kaden. Support the Players – …

Ua12/2/1 College Heights Herald, Vol. 96, No. 2, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Collins, Michael. Rough Start – COVID-19
• Thornton, Maggie. What a WKU Student Learned from Her Experience with COVID-19
• Harkreader, Dylan & Debra Murray. Programs That Rely On Hands-on Learning Adapt to Virtual Courses
• Meyer-Thornton, Zane. Keep It Going
• Hurst, Courtney, Robin Lester & Trenton Peyton. What Is Intercultural Student Engagement Center?
• Sisler, Julie. WKU Grad Student: It’s On the Administration, Not the Students
• Kieser, Nick. Football Takes Precautions to Kick Off Season COVID-Free
• Warner, Casey: Setting Up – Football
• Gaylord, Kaden. Making It Safe to …

Ua12/2/1 College Heights Herald, Vol. 96, No. 1, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Rash, Liza. Math Department Head Makes a Shocking Model Regarding Potential Campus COVID-19 Death Rate
• Bertucci, Leo. WKU Introduces COVID-19 Testing to Campus Community
• Marshall, Olivia. How Students Can Navigate Campus Facilities This Semester
• Bunton, Gabrielle. Campus Organizations Prepare to Engage Students Amid COVID Restrictions
• Deppen, Laurel. On-campus Students Who Contract COVID to be Moved to New Location to Quarantine
• Stack, Madalyn. Editorial Cartoon re: Social Distancing
• College of Health & Human Services Should Have Been More Involved in Restart Committee
• Deppen, Laurel. From the …

“I’M Real I Thought I Told Ya”: Developing Critical Media Literacy Through U.S. Latinx Digital Media Representations, Solange T. Castellar

Dissertations, Theses, and Capstone Projects

This thesis explores how audiences engage with U.S. Latinx media representations through the practice of critical media literacy. I interrogate how media consumers construct critical media literacy through interacting with U.S. Latinx figures on digital media platforms, particularly on the social-media app, Twitter, and the user-generated video content platform, YouTube. Throughout this thesis, I argue that users on these platforms who engage with U.S. Latinx pop culture figures, like Jennifer Lopez and Belcalis Almanzar (Cardi B), read, digest, and comprehend a variety of multimedia images, texts, or videos, and that this engagement becomes an accessible form of critical media literacy, …

Ua35/8 Reveille, Vol. 28, No. 1, Wku Veterans Upward Bound

WKU Administration Documents

Newsletter created by and about WKU Veterans Upward Bound.

• COVID-19 Temporarily Closes Veterans Upward Bound
• Veternas Administration Partners with Treasury Department to Deliver Economic Impact Payments to Veternans & Survivors

Ua3/10 President's Message - Spring Semester, Wku President's Office - Caboni

WKU Administration Documents

President's Message emails sent by Timothy Caboni to faculty & staff during spring semester, 2020.

• Announcing WKU Restart Committees & Commencement Update
• Big Red is in the Final Four! Vote Now!
• Big Red Restart Draft
• Big Red Restart Panel
• Big Red Restart Plan Answers
• COVID-19 & Holiday Schedule
• COVID-19 Testing
• COVID-19 Update
• COVID-19 Update – March 13^th
• COVID-19 Update 4.6.20
• COVID-19 Update: 3/17/20
• End of Semester
• Executive Order to Close Non-Life-Sustaining Businesses to In-Person Traffic
• Healthy On the Hill
• New Vice President for Enrollment & Student Experience – Ethan Logan

Ua12/2/1 College Heights Herald, Vol. 95, No. 20, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Alvey, Rebekah. WKU Students in Italy to Return Early – Coronavirus, COVID-19
• Williams, Matthew. Arabic Program Stands Out in State
• Lowe, Julianna. Student Government Association Rally for Higher Education
• Stack, Madalyn. Editorial Cartoon re: Politics
• Dressman, Jake. Partisan & Polarized – Politics
• Meyer-Thornton, Zane. Rolling Over Differences – Wheelchair Basketball
• Rash, Liza. A Palace for Bowling Green – Anna’s Greek Restaurant
• Lowe, Julianna. How WKU Is Celebrating 5^th Annual Social Work Month
• Wells, Elliott. Winning & Losing Is a Fine Line – Basketball
• Kieser, …

Enhancing Trustworthiness Of Qualitative Findings: Using Leximancer For Qualitative Data Analysis Triangulation, Laura L. Lemon, Jameson Hayes

The Qualitative Report

This paper offers an approach to enhancing trustworthiness of qualitative findings through data analysis triangulation using Leximancer, a text mining software that uses co-occurrence to conduct semantic and relational analyses of text corpuses to identify concepts, themes, and how they relate to one another. This study explores the usefulness of Leximancer for triangulation by examining 309 pages of previously analyzed interview data that resulted in a conceptual model. Findings show Leximancer to be an ideal tool for refining a priori conceptual models. The Leximancer analysis provided missing nuance from the a priori model, depicting the value of and connection between …

The United States Of America’S Interlocked Information Industry: An Examination Into Seven U.S. Media Sectors’ Boards Of Directors, Jennifer L. Harker

Faculty & Staff Scholarship

This research explores the interfirm interlock networks that currently exist among publicly-traded media conglomerates operating in the United States of America. Directorship information was gathered from annual reports and definitive proxy reports filed with the U.S. SEC for 68 media conglomerates across seven media sectors for year ending 2018. This investigation applies social resource theory to assess the social networks formed by interfirm interlocks and how such network structures address environmental uncertainty. Results indicate that not all alliances are mutually beneficial and those that are more resource-dependent endure negative cooptation effects. This research discusses how these changes in interfirm interlocks …

Ua12/2/1 College Heights Herald, Vol. 95, No. 19, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Dobbs, Jack. Board of Regents Committee to Raise Timothy Caboni Salary
• Nutter, Abbey. Popular Bowling Green Bar Closes After Just Two Years – Hideout Bar & Grill
• Chambers, Max. Pride Policy Problems – Diversity Policy
• Breu, Natasha. School of Media Director Committee Concludes Search
• Stack, Madalyn. Editorial Cartoon re: Cows
• Dressman, Jake. Cows on Campus
• Warner, Casey. Tidball’s Showcases Bowling Green’s Best Rock’n’Roll
• Meyer-Thornton, Zane. Smiles from the Heart – Chandler Park Dental Care
• Marshall, Olivia. Above & Beyond – Kimber Morris
• Bunton, Gabby. What …

Do Families That Tailgate Together Stay Together?, Meredith David, Luke C. Lorick

Atlantic Marketing Association Proceedings

No abstract provided.

Ua12/2/1 College Heights Herald, Vol. 95, No. 18, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Lamb, Cassady. Posted Up: Local Apartment Complexes Are Suing the United States Post Office
• Williams, Matthew. WKU to be Evaluated by Higher Education Consulting Firm
• Collins, Michael. Strategic Sustainability Plan to be Developed
• Stack, Madalyn. Editorial Cartoon re: Racism
• Black History Month: Past & Present
• Warner, Casey. Kentucky Canabis Laws Are Behind the Times – Marijuana
• Dobbs, Jack. Bitter Sweet – Chocolate Festival, Hospice of Southern Kentucky
• Metcalf, Taylor. Fast Fashion
• Lowe, Julianna. Sustainable On-campus Bathroom Practices, In Public or Private
• Gaylord, Kaden. WKU Softball …

Ua12/2/1 College Heights Herald, Vol. 95, No. 17, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Coyle, Cameron. Cut It Out – Athletics
• Williams, Matthew. Students Are More Concerned with Debt than Pursuing Interests
• Robinson, Andrew. Former Herald Editor Questions WKU Legitimacy as FBS Contender – Football
• Valentines from the College Heights Herald
• Bass, Morgan. Old Town Rodeo
• Lowe, Julianna. Black History – Intercultural Student Engagement Center
• Love Notes
• Gaylord, Kaden. WKU Softball Finishes Opening Weekend Above .500
• Bunton, Gabby. Entrepreneur Runs Two Businesses, On to Honor Mother – Kira Bowling
• Wells, Elliott. Poetic Camron Justice – Basketball
• Gadd, Matt. Lady …