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California Polytechnic State University, San Luis Obispo

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Full-Text Articles in Other Communication

Bridging The Divide: How Political Polarization Shapes Communication Among College Students, Kylie C. Gaynor Jun 2026

Bridging The Divide: How Political Polarization Shapes Communication Among College Students, Kylie C. Gaynor

Communication Studies

The following study employed Social Identity and Affective Polarization theories to examine how political disagreement influences students’ willingness to engage in open dialogue within higher education during a time of polarization. This study employed a simple survey distributed to a sample of Cal Poly San Luis Obispo students from all colleges. The Qualtrics survey included multiple-choice questions assessing students’ political affiliation and examining how these affiliations influenced their willingness to engage in communication with individuals holding differing views, as well as their openness to developing deeper interpersonal relationships. The survey results were analyzed using SPSS statistical software. The results concluded …


Evaluating Campus Safety: Insights From Cal Poly Students, Demaree E. Lewis Mar 2025

Evaluating Campus Safety: Insights From Cal Poly Students, Demaree E. Lewis

Communication Studies

Campus safety is a major concern for students and faculty, especially in light of a few recent incidents at Cal Poly. This study explores students’ overall perceptions of safety, thoughts on Cal Poly’s method of communicating with students about crises, and the selection process of Resident Advisors (RA) on campus. Using a mixed methods approach, a survey collected responses from 125 students at Cal Poly, analyzing both qualitative and quantitative data. Analysis showed significant gender differences, with women reporting lower feelings of safety, satisfaction of Cal Poly crisis communication efforts, and overall lower trust in RA’s and Cal Poly’s vetting …


Still Accounting For My Teacher’S Body: The Objective Body/Body As Objective In The Classroom/Classzoom, Leda M. Cooks, Jennifer A. Zenovich Feb 2025

Still Accounting For My Teacher’S Body: The Objective Body/Body As Objective In The Classroom/Classzoom, Leda M. Cooks, Jennifer A. Zenovich

Feminist Pedagogy

This critical commentary reflects on Cooks’ 2007 article, “Accounting for my Teacher’s Body: What can I teach/What can we learn?” by reconsidering power and body relations in light of the concept and pedagogy of body neutrality in the classroom in the 2023 COVID-19 era. The digital and physical classroom are spaces where the (embodied) body is never neutral. By extension, the body is never neutral anywhere regardless of the mindful body neutrality practices suggested by Pellizzer and Wade (2023). In this commentary, we first discuss how the teacher in physical and digital space communicates ideals of competence in performance of …


Pokémon Go: Fostering Community In Location-Based Augmented Reality, Miranda Ward Dec 2024

Pokémon Go: Fostering Community In Location-Based Augmented Reality, Miranda Ward

Communication Studies

While most modern video games are played from the comfort of one's own home, Pokémon GO (2016) is a game that requires people to leave their homes and interact with other people in the real world. Pokémon GO contains community-building mechanics that reward players for interacting with each other and catching Pokémon. Due to this, players use third-party applications to organize meetups, particularly through Campfire, which is an app owned by the same company who created the game, Niantic. Uses and Gratifications Theory can be applied to understand why players choose to play Pokémon GO and what needs the game …


Disability, Belongingness, And Accommodations In Post-Pandemic Learning, Madelaine A. Coffman, Meagan Winkelseth Sep 2024

Disability, Belongingness, And Accommodations In Post-Pandemic Learning, Madelaine A. Coffman, Meagan Winkelseth

Feminist Pedagogy

During the post-pandemic return to campus, lingering expectations for instructor flexibility illuminated the need for classroom cultures that support inclusivity and belongingness for all students. Yet power asymmetries between students and instructors, along with implicit expectations about what it means to be normal, make disclosure of personal disability, precarity, or other concealable stigmatized identities a risky prospect for those who most need accommodation. By taking a dialogical approach to classroom culture and inviting students to identify areas where flexibility is needed, instructors can increase group cohesion and feelings of belongingness, improve student-instructor relationships, and promote non-stigmatized access to accommodations. In …


Carceral Liberalism: Feminist Voices Against State Violence, Andrea Michaels Aug 2024

Carceral Liberalism: Feminist Voices Against State Violence, Andrea Michaels

Feminist Pedagogy

The following book review of Shreerekha Pillai’s Carceral Liberalism: Feminist Voices against State Violence (2023) is an expansive and timely collection of essays on the carceral state in its implications for feminist educators. This review focuses on the connections and connectivity of two essays in the collection that attempt to address a minor examination of the person as political.


Failure To Contain Or Failure Of Imagination? Exploring Artificial Intelligence’S Implications For Feminist Pedagogy, Anne Kerber Jun 2024

Failure To Contain Or Failure Of Imagination? Exploring Artificial Intelligence’S Implications For Feminist Pedagogy, Anne Kerber

Feminist Pedagogy

No abstract provided.


Feminist Pedagogical Requirements Of Vulnerability In Writing Failure: Bad Claims And Worse Reviews, Katherine J. Denker Jun 2024

Feminist Pedagogical Requirements Of Vulnerability In Writing Failure: Bad Claims And Worse Reviews, Katherine J. Denker

Feminist Pedagogy

Our students have limited perception of their faculty based on our classes, or for our graduate students in our publications. This is a potentially harmful for emerging scholars to understand faculty work only in its final form. Feminist scholars need to actively seek spaces in their courses to note the challenges and limitations of their own work[1]. In this critical commentary, I offer an overview of student standpoints, feminist possibilities and futures with less threating failures. The emotional and face threating vulnerability in failure by feminist scholars can create more welcoming failures moving forward.


Cultivating Agriculture - Cultivando Agricultura: Content Creator, Sophia L. Garcia Jun 2024

Cultivating Agriculture - Cultivando Agricultura: Content Creator, Sophia L. Garcia

Agricultural Education: Graduate Internship Reports

Agriculture is rooted in culture, yet we rarely discuss the people who drive the industry today. Many voices have yet to share their stories of influencing or making a difference in the agriculture industry. As a result, the idea of a podcast arose as a free, convenient, and accessible way for everyone to hear and communicate stories. During the project, my co-host, Daniela Ramos, and I will work together to address this issue. To diversify and separate the workload, we will each host three episodes individually. As part of my role, I will also be responsible for marketing, including creating …


A Hip Hop Dialogic: Exploring Hip Hop Feminism In The College Classroom, Makini Beck, Nickesia Gordon Feb 2024

A Hip Hop Dialogic: Exploring Hip Hop Feminism In The College Classroom, Makini Beck, Nickesia Gordon

Feminist Pedagogy

In this paper, we explore the use of Hip Hop feminist pedagogy in an undergraduate classroom. We discuss the ways an in-class deliberation activity can: 1) engage students in ethical argumentation and critical reasoning on Black and Latina women’s representations in Hip Hop music and culture; 2) invoke discussions about the sexual and racial politics inherent in Hip Hop, including the objectification, hyper-visualization and marginalization of Black and Latina women; and 3) prompt students to think about Black and Latina women’s resistance to dominant male discourses and the ways women participation in the music and culture can be identified as …


Witnessing With Cameras Off: Feminist Pedagogy And The Zoom Classroom, Kristin Comeforo May 2022

Witnessing With Cameras Off: Feminist Pedagogy And The Zoom Classroom, Kristin Comeforo

Feminist Pedagogy

No abstract provided.


The Power Of Video Games: How Celeste And Hellblade Address Mental Health, Victor M. Ortiz Jun 2021

The Power Of Video Games: How Celeste And Hellblade Address Mental Health, Victor M. Ortiz

Communication Studies

The media has the power to educate audiences on topics through effective storytelling. This paper shows how video games as a medium possess unique potential to affect players through interactive experiences. Two video games titled Celeste and Hellblade: Senua’s Sacrifice serve as examples of social cognitive learning through media exposure. This paper conducts a content analysis on the two titles. From the analysis, we learn the stories in Celeste and Hellblade aim to help those who play them learn how to cope with mental health problems such as depression and anxiety. The literature review section discusses past research done on …


Market To Me: A Case Study On The Marketing Efforts Of Salesforce Software Company, Marissa Adrianna Spiess Espinola Nov 2020

Market To Me: A Case Study On The Marketing Efforts Of Salesforce Software Company, Marissa Adrianna Spiess Espinola

Experience Industry Management

Social media platforms constitute outstanding channels for fostering relationships with consumers. Recently, there has been a drastic shift towards social media marketing and away from traditional marketing. Marketers are beginning to understand the importance of social media opportunity and are implementing social media marketing strategies and initiatives into companywide marketing practices. Companies cannot afford to lack presence on social media, as competitors could outpace them with marketing efforts of products and services to the public. Social media has become a necessary tool when marketing and advertising. The purpose of this study was to examine social media marketing practices of Salesforce …


The Effect Of Communication Medium On Mental Health Outcomes, Brooke Emily Lyon Jun 2020

The Effect Of Communication Medium On Mental Health Outcomes, Brooke Emily Lyon

Communication Studies

This study examined which form of mental health treatment was considered to be most appealing if an individual is seeking help for a mental health related concern. Furthermore, it detected which communication media was perceived to make people feel the most comfortable, bring the most benefits to mental health, and was the easiest to access when it comes to mental health treatment. This study utilized a posttest-only experimental design to manipulate the different images of communication media that participants saw during the context of a hypothetical therapy session (face-to-face, group, or digital application). Following the experiment, differences amongst groups were …


Reading Robot, Gillian Watts, Andrew Myers, Sabrinna Tan, Taylor Klein, Omeed Djassemi Jun 2020

Reading Robot, Gillian Watts, Andrew Myers, Sabrinna Tan, Taylor Klein, Omeed Djassemi

General Engineering

Presently, there is an insufficient availability of human experts to assist students in reading competency and comprehension. Our team’s goal was to create an improved socially assistive robot for use by therapists, teachers, and parents to help children and adults develop reading skills while they do not have access to specialists. HAPI is a socially assistive robot that we created with the goal of helping students practice their reading comprehension skills. HAPI enables a student to improve their reading skills without an educator present, while enabling educators to review the student's performance remotely. Design constraints included: physical size, weight, duration …


Event Planning As A Means Of Applying Transferable Skills: The Planning Of The 2019 Communication Studies Banquet, Kylie E. Clark Jun 2019

Event Planning As A Means Of Applying Transferable Skills: The Planning Of The 2019 Communication Studies Banquet, Kylie E. Clark

Communication Studies

Though an annual event, The Communication Studies Banquet has had low attendance in the past and was seen as formal and expensive. This year’s event was revamped in order to make the banquet more fun, accessible, and affordable. The planning and enhancement of this event required several transferable skills which can be applied not only to event planning, but also to many other careers. These skills include organization, communication, negotiation, creativity, financial management, and resourcefulness. This paper examines the utility of transferable skills, including how they are acquired and why they are valuable, and explains how these skills were applied …


Agriculture Ambassador State Conference, James Andrew Broaddus, Quincie A. Gourley Jun 2018

Agriculture Ambassador State Conference, James Andrew Broaddus, Quincie A. Gourley

Agricultural Education and Communication

The Agriculture Ambassador organization at California Polytechnic State University, San Luis Obispo focuses on promotion of higher education, agriculture, and professional development among its members and community contacts. In 2018, the organization hosted the Agriculture Ambassador State Conference to bring together Californian Agriculture Ambassadors and industry professionals for workshops and advocacy planning. “Exposure to the different forms of leadership through out-of-classroom involvement offers concrete experiences and background knowledge upon which students can draw as they integrate leadership theories and skills,” (Fritz, S., 1998, p.58). Industry professionals have cited the need to emphasize soft skill development through college level education (Robles, …


The Relationship Between Nonverbal Communication And Patient Willingness To Comply In Framed, Low-Risk Medical Settings, Rachael A. Katz Dec 2017

The Relationship Between Nonverbal Communication And Patient Willingness To Comply In Framed, Low-Risk Medical Settings, Rachael A. Katz

Communication Studies

This study discusses framing and communication tactics in the medical field. It specifically aims to understand whether expertise and empathetic nonverbal communication impacts patient willingness to comply with physician directives in gain- and loss-framed medical settings. Framing has been studied in many settings, including medical situations, and has been found to impact decision-making. This experiment utilizes college-aged individuals to examine Meningitis, a disease where the most at-risk group is college aged young adults. Participants were exposed to one of six conditions to examine whether perceived expertise/empathy in their scenario impacted willingness to comply with the doctor directives. Although no mediation …


Transitioning College Media From Print Focused Business Models To Digitally Focused Business Models, Celina Oseguera Mar 2017

Transitioning College Media From Print Focused Business Models To Digitally Focused Business Models, Celina Oseguera

Journalism

The noticeable downturn in print advertising indicates a need for change in the news industry business model. College media is not immune to this decline and need for change. A change in business model calls for transitioning to an alternative system that does not primarily rely on print products and advertising — a digitally focused business model. Many college media organizations around the United States have started to pursue this type of model, changing the way they produce and present news in the process. Taking into account the state of print focused business models in the general and collegiate news …


Texting Etiquette And Its Effects On Our Perceptions Of Intimate Relationships, Taylor Clarke Jun 2016

Texting Etiquette And Its Effects On Our Perceptions Of Intimate Relationships, Taylor Clarke

Communication Studies

Abstract

This study seeks to understand the association between texting habits and characteristics and partner perceptions of intimate relationships. This study investigates multiple aspects of texting such as: temporality, participants’ perceived satisfaction with their significant other, length of text messages, frequency of communication, among others. It is hypothesized that texting etiquette and its various sub-components will be influential in how participants will rate their level of satisfaction (closeness, intimacy, emotional support, and effort) with their significant other. Ten in-depth interviews were conducted with college-aged participants. They were asked questions regarding the texting etiquette of their significant other as well as …


Beneath The Surface Dive And Beach Cleanup Festival, Megan Van Hamersveld Jun 2016

Beneath The Surface Dive And Beach Cleanup Festival, Megan Van Hamersveld

Communication Studies

No abstract provided.


A Fish Out Of (Open) Water: A Close Textual­-Intertextual Analysis Of The Monterey Bay Aquarium, Danielle Berton Jun 2016

A Fish Out Of (Open) Water: A Close Textual­-Intertextual Analysis Of The Monterey Bay Aquarium, Danielle Berton

Communication Studies

No abstract provided.


Establishing A Brand: How To Create A Household Name For A Wine Brand Through Social Media And Image, Megan Rodrigues Mar 2016

Establishing A Brand: How To Create A Household Name For A Wine Brand Through Social Media And Image, Megan Rodrigues

Journalism

This paper was conducted as a Senior Project for the Journalism Department at California Polytechnic State University in San Luis Obispo, California during a 10 week quarter. This paper explores the topic of wine branding through social media and image. The research for this paper consisted of interviews with three experts that are currently working in the wine industry as well as a literature review of several articles and books that support the topic. The questions that arose about wine branding, brand recognition, social media, wine label and image during the literature review were then asked to the three experts: …


The Movie "Wild": In Search Of A Lost Soul, Jerry Duane Gibson Jun 2015

The Movie "Wild": In Search Of A Lost Soul, Jerry Duane Gibson

Communication Studies

The Pacific Crest Trail is a 2,600 mile area that begins at the border of San Diego and Mexico and finishes near the Washington and Canadian border. Cheryl Strayed wrote her memoir about her journey along this trail in 1995 at the age of 26. Her book was then made into a motion picture and released on December 25th, 2015. The director, Jean-Marc Vallee, was suggesting the idea that the Pacific Crest Trail was a very effective psychological therapeutic tool for grieving the loss of a parent while discovering one’s true authentic self. The traditional western methods of …


The Power And Importance Of Emotional Investment In Scholarly Research: An Ethnographic Account Of San Luis Obispo County Juvenile Hall, Claire E. Shannon Jun 2015

The Power And Importance Of Emotional Investment In Scholarly Research: An Ethnographic Account Of San Luis Obispo County Juvenile Hall, Claire E. Shannon

Communication Studies

No abstract provided.


Investigating Hostility In A Retail Setting, Carlos D. Martinez Jun 2015

Investigating Hostility In A Retail Setting, Carlos D. Martinez

Communication Studies

Although there have been many changes in the way Americans shop, particularly the increase in eCommerce, studies have shown that 90% of all United States retail sales still happen in stores. This statistic highlights the continued importance of the in-store experience for the customer. Retail stores constantly rely on atmospherics to try and persuade the customers to make purchases and this study focuses on the use of mirrors to see if they can influence a customer’s attitude when a customer has encountered an unsettling situation.Specifically, this study was designed to investigate the possibility of using mirrors to aid in the …


Loose Connections, Strong Networks: Self-Enrollment And The Rhetoric Of 350.Org, Daisy Celine Lucile Brightman Jun 2014

Loose Connections, Strong Networks: Self-Enrollment And The Rhetoric Of 350.Org, Daisy Celine Lucile Brightman

Communication Studies

No abstract provided.


The Power Of Plur: Edmc As A Reflection Of A New Generation, Nichole Lorenz Jun 2014

The Power Of Plur: Edmc As A Reflection Of A New Generation, Nichole Lorenz

Communication Studies

With such a broad amount of musical expression and cultural appeal, EDM has quickly become a captivating phenomenon in the United States in recent years. There is a significant trend going on with EDM culture and what it represents for youth today. For this reason, I want to dig further into the growing phenomenon of EDMC (Electronic Dance Music Culture) in the United States. I want to better understand what is going on beneath the surface façade of costumes and drug use. Why does this culture appeal to so many young people? In addition, I seek to find out whether …


How Not To Get Lost In The Shuffle: Producing The Most Effective And Eye-Catching Press Release, Erica Derrico Jun 2014

How Not To Get Lost In The Shuffle: Producing The Most Effective And Eye-Catching Press Release, Erica Derrico

Journalism

The following study investigates how to produce the most effective and eye-catching press release on a national level for Summit Outdoor Supply (S.O.S). Winter quarter of 2014, my partner and I worked on a local campaign for S.O.S., using traditional text-based press releases to get media coverage. Although we did see some success with the traditional press release, there were often times our releases would get lost in the shuffle of the many releases that media outlets received each day. My goal with this project is to learn how to produce a press release that will get noticed out of …


New Media Business Models, Where Content And Commerce Collide: Strategies And Ethical Considerations For Success In A New Media World, Aryn Bea Sanderson Mar 2014

New Media Business Models, Where Content And Commerce Collide: Strategies And Ethical Considerations For Success In A New Media World, Aryn Bea Sanderson

Journalism

Media practitioners are finding themselves at a crossroads. Due to increasing digitalization and decreasing funding for so-called traditional outlets, “new media” forms have emerged and, with those, new economic models to generate revenue. New media platforms diverge from old media archetypes in the way they utilize the interaction of content and commerce. The collision of content and commerce is both a novel idea for media sustainability and treacherous water for its credibility. This study analyzes a few key new media economic platforms - sponsored content in a digital-first publication, crowd funding stories and a ranked, e-commerce model - in hopes …