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Articles 421 - 450 of 490

Full-Text Articles in Other Communication

Loose Connections, Strong Networks: Self-Enrollment And The Rhetoric Of 350.Org, Daisy Celine Lucile Brightman Jun 2014

Loose Connections, Strong Networks: Self-Enrollment And The Rhetoric Of 350.Org, Daisy Celine Lucile Brightman

Communication Studies

No abstract provided.

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How Not To Get Lost In The Shuffle: Producing The Most Effective And Eye-Catching Press Release, Erica Derrico Jun 2014

How Not To Get Lost In The Shuffle: Producing The Most Effective And Eye-Catching Press Release, Erica Derrico

Journalism

The following study investigates how to produce the most effective and eye-catching press release on a national level for Summit Outdoor Supply (S.O.S). Winter quarter of 2014, my partner and I worked on a local campaign for S.O.S., using traditional text-based press releases to get media coverage. Although we did see some success with the traditional press release, there were often times our releases would get lost in the shuffle of the many releases that media outlets received each day. My goal with this project is to learn how to produce a press release that will get noticed out of …

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Public Interest In Climate Change Over The Past Decade And The Effects Of The ‘Climategate’ Media Event, William R. L. Anderegg, Gregory R. Goldsmith May 2014

Public Interest In Climate Change Over The Past Decade And The Effects Of The ‘Climategate’ Media Event, William R. L. Anderegg, Gregory R. Goldsmith

Biology, Chemistry, and Environmental Sciences Faculty Articles and Research

Despite overwhelming scientific consensus concerning anthropogenic climate change, many in the non-expert public perceive climate change as debated and contentious. There is concern that two recent high-profile media events—the hacking of the University of East Anglia emails and the Himalayan glacier melt rate presented in the Fourth Assessment Report of the Intergovernmental Panel on Climate Change—may have altered public opinion of climate change. While survey data is valuable for tracking public perception and opinion over time, including in response to climate-related media events, emerging methods that facilitate rapid assessment of spatial and temporal patterns in public interest and opinion could …

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Virtual Rebel Website: A Strategy To Increase User Engagement Through Bounce Rate Analysis, Michael Vendivel May 2014

Virtual Rebel Website: A Strategy To Increase User Engagement Through Bounce Rate Analysis, Michael Vendivel

UNLV Theses, Dissertations, Professional Papers, and Capstones

In a media environment that increasingly demands captivating content on a website, user engagement becomes a critical factor in the strategy of maintaining user interest. Research based on website analytics has shown that decreasing the Bounce Rate increased the time a web user spends on a website, entailing higher user engagement. Bounce Rate is the ratio of single-page visits on a website divided by the total number of visits, and it is used primarily used to quantify user interest. By examining the analytics and design of the student-run news siteVirtual Rebel, produced by the Hank Greenspun School of Journalism and …

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Attributions And Coping Behaviors Communicated Among Bullied Students: An Analysis Of Bullying Blogs, Carly Marie Danielson May 2014

Attributions And Coping Behaviors Communicated Among Bullied Students: An Analysis Of Bullying Blogs, Carly Marie Danielson

UNLV Theses, Dissertations, Professional Papers, and Capstones

Student bullying is a growing and damaging problem in society today. This study investigates the role of bullied students' attributions and coping strategies through Heider's (1958) attribution theory (AT) and Crick and Dodge's (1994) social information processing model (SIP). Rich data are obtained from bullying blogs that showcase how bullied individuals make sense of their experiences online. The important findings that emerge from this investigation relate to similarities in men's and women's attributions and differences in their coping strategies and resources to manage victimization. Additionally, both men and women experienced similar negative outcomes with particular coping strategies and resources, suggesting …

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Review: The Media Ecosystem: What Ecology Can Teach Us About Responsible Media Practice, Ju-Pong Lin Mar 2014

Review: The Media Ecosystem: What Ecology Can Teach Us About Responsible Media Practice, Ju-Pong Lin

Journal of Media Literacy Education

No abstract provided.

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Review: Arts, Media And Justice: Multimodal Explorations With Youth (2013), Kelsey Greene Mar 2014

Review: Arts, Media And Justice: Multimodal Explorations With Youth (2013), Kelsey Greene

Journal of Media Literacy Education

No abstract provided.

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Review: Slam School: Learning Through Conflict In The Hip-Hop And Spoken Word Classroom, Emily Bailin Mar 2014

Review: Slam School: Learning Through Conflict In The Hip-Hop And Spoken Word Classroom, Emily Bailin

Journal of Media Literacy Education

No abstract provided.

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A Media Literacy Education Approach To Teaching Adolescents Comprehensive Sexual Health Education, Tracy Marie Scull, Christina V. Malik, Janis Beth Kupersmidt Mar 2014

A Media Literacy Education Approach To Teaching Adolescents Comprehensive Sexual Health Education, Tracy Marie Scull, Christina V. Malik, Janis Beth Kupersmidt

Journal of Media Literacy Education

As states are moving toward comprehensive sexual health education, educators require engaging and effective curricula. This pre-post study (N=64) examined the feasibility of a comprehensive, media literacy education program for influencing adolescents’ sexual health and media literacy outcomes. After the program, participants were more likely to have the intention to use condoms during sex and talk to partners, parents, or medical professionals prior to sex. Media literacy outcomes included decreased perceived realism of and increased skepticism of media messages and improved media deconstruction skills. Overall, the results suggest that media literacy has the potential for positively influencing sexual health decisions.

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New Media Business Models, Where Content And Commerce Collide: Strategies And Ethical Considerations For Success In A New Media World, Aryn Bea Sanderson Mar 2014

New Media Business Models, Where Content And Commerce Collide: Strategies And Ethical Considerations For Success In A New Media World, Aryn Bea Sanderson

Journalism

Media practitioners are finding themselves at a crossroads. Due to increasing digitalization and decreasing funding for so-called traditional outlets, “new media” forms have emerged and, with those, new economic models to generate revenue. New media platforms diverge from old media archetypes in the way they utilize the interaction of content and commerce. The collision of content and commerce is both a novel idea for media sustainability and treacherous water for its credibility. This study analyzes a few key new media economic platforms - sponsored content in a digital-first publication, crowd funding stories and a ranked, e-commerce model - in hopes …

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The Effect Of Mediated Immediacy Upon State Motivation And Cognitive Learning In An Online Lesson, Gary K. Hughes Jan 2014

The Effect Of Mediated Immediacy Upon State Motivation And Cognitive Learning In An Online Lesson, Gary K. Hughes

Theses and Dissertations--Communication

The role of teacher immediacy and its impact upon student learning within the traditional classroom has been established within the instructional communication discipline in the past 30 years. In recent years, with the advent of computer-mediated distance education (i.e. online courses), some researchers have attempted to apply the same theories and measures of concepts without making the distinction between actual teacher behavioral indicants of immediacy and student perceptions of immediacy, nor recognizing that there may be a different number of variables involved between a single lesson presented online and an entire course presented over a period of time. Building upon …

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Speculative Design And Curriculum Development: Using Worldbuilding To Imagine A New Major In A Post-Course Era, Holly Willis, Steve Anderson Sep 2013

Speculative Design And Curriculum Development: Using Worldbuilding To Imagine A New Major In A Post-Course Era, Holly Willis, Steve Anderson

Journal of Media Literacy Education

Randy Bass, Executive Director of Georgetown’s Center for New Designs in Learning and Scholarship, recently made the provocative claim that we inhabit a “post-course era.” Building on the findings of the National Survey of Student Engagement that show that the places in which undergraduate students demonstrate the highest degree of engagement is in areas outside the traditional curriculum and its courses, Bass suggests that we not merely try to enrich the formal curriculum, but that we also consider supporting and augmenting activities in the “extra” curriculum. We can thereby create opportunities for learning within informal as well as formal settings. …

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Expanding Learning Opportunities With Transmedia Practices: Inanimate Alice As An Exemplar, Laura Fleming Sep 2013

Expanding Learning Opportunities With Transmedia Practices: Inanimate Alice As An Exemplar, Laura Fleming

Journal of Media Literacy Education

The proliferation of digital and networking technologies enables us to rethink, restructure, and redefine teaching and learning. Transmedia storytelling takes advantage of the rapid convergence of media and allows teachers and learners to participate in rich virtual (and physical) environments that have been shown to foster students’ real emotional engagement with the process of learning. Transmedia learning applies storytelling techniques across multiple platforms to create immersive educational experiences that enable manifold entry and exit points for learning and teaching. By utilizing constructivist and connectivist precepts in the application of these techniques, we can create pedagogies that are transformative on many …

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Transmedia Play: Literacy Across Media, Meryl Alper, Rebecca Herr-Stephenson Sep 2013

Transmedia Play: Literacy Across Media, Meryl Alper, Rebecca Herr-Stephenson

Journal of Media Literacy Education

Transmedia play is a new way to understand how children develop critical media literacy and new media literacies through their interactions with contemporary media that links stories and structures across platforms. This essay highlights five characteristics of transmedia play that make it particularly useful for learning: resourcefulness, sociality, mobility, accessibility, and replayability, and explains how each characteristic relates to digital and media literacy education.

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Guest Editor’S Introduction, Erin Reilly Sep 2013

Guest Editor’S Introduction, Erin Reilly

Journal of Media Literacy Education

No abstract provided.

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Approaches To Learning With Media And Media Literacy Education – Trends And Current Situation In Germany, Gerhard Tulodziecki, Silke Grafe Sep 2013

Approaches To Learning With Media And Media Literacy Education – Trends And Current Situation In Germany, Gerhard Tulodziecki, Silke Grafe

Journal of Media Literacy Education

German approaches to media literacy education are concerned with the questions, how the variety of media can be used in a meaningful way for learning and teaching and what educational tasks result from the extensive use of media. Considering these questions there are various conceptual ideas, research and development projects as well as implementations into practice in the field of education and teacher training. The development and the current situation of approaches to media literacy education in Germany are described and discussed in the article. Thereby, the focus is on media literacy education in schools.

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What A Difference Ten Years Can Make: Research Possibilities For The Future Of Media Literacy Education, Renee Hobbs Sep 2013

What A Difference Ten Years Can Make: Research Possibilities For The Future Of Media Literacy Education, Renee Hobbs

Journal of Media Literacy Education

No abstract provided.

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Media Literacy And Health Promotion For Adolescents, Lynda Bergsma Sep 2013

Media Literacy And Health Promotion For Adolescents, Lynda Bergsma

Journal of Media Literacy Education

No abstract provided.

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Media Literacy, Congratulations! Now, The Next Step, Jordi Torrent Sep 2013

Media Literacy, Congratulations! Now, The Next Step, Jordi Torrent

Journal of Media Literacy Education

No abstract provided.

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Media Literacy Education: Harnessing The Technological Imaginary, Katherine G. Fry Sep 2013

Media Literacy Education: Harnessing The Technological Imaginary, Katherine G. Fry

Journal of Media Literacy Education

No abstract provided.

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Ask, Don’T Tell: Pedagogy For Media Literacy Education In The Next Decade, Faith Rogow Sep 2013

Ask, Don’T Tell: Pedagogy For Media Literacy Education In The Next Decade, Faith Rogow

Journal of Media Literacy Education

No abstract provided.

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Media Literacy Education: On The Move, Margaret Carmody Hagood Sep 2013

Media Literacy Education: On The Move, Margaret Carmody Hagood

Journal of Media Literacy Education

No abstract provided.

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The Coming Of Age Of Media Literacy, Vanessa Domine Sep 2013

The Coming Of Age Of Media Literacy, Vanessa Domine

Journal of Media Literacy Education

No abstract provided.

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Participatory Learning Environments And Collective Meaning Making Practice, Erin Reilly Sep 2013

Participatory Learning Environments And Collective Meaning Making Practice, Erin Reilly

Journal of Media Literacy Education

No abstract provided.

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New Civic Voices & The Emerging Media Literacy Landscape, Paul Mihailidis Sep 2013

New Civic Voices & The Emerging Media Literacy Landscape, Paul Mihailidis

Journal of Media Literacy Education

No abstract provided.

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10 Years Of Media Literacy Education In K-12 Schools, Rhys Daunic Sep 2013

10 Years Of Media Literacy Education In K-12 Schools, Rhys Daunic

Journal of Media Literacy Education

No abstract provided.

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Editor’S Introduction, Amy Petersen Jensen Sep 2013

Editor’S Introduction, Amy Petersen Jensen

Journal of Media Literacy Education

No abstract provided.

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Using Collaborative Writing Tools For Literary Analysis: Twitter, Fan Fiction And The Crucible In The Secondary English Classroom, Jenna Mcwilliams, Daniel T. Hickey, Mary Beth Hines, Jennifer M. Conner, Stephen C. Bishop Sep 2013

Using Collaborative Writing Tools For Literary Analysis: Twitter, Fan Fiction And The Crucible In The Secondary English Classroom, Jenna Mcwilliams, Daniel T. Hickey, Mary Beth Hines, Jennifer M. Conner, Stephen C. Bishop

Journal of Media Literacy Education

No abstract provided.

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School-Based Smoking Prevention With Media Literacy: A Pilot Study, Melinda C. Bier, Spring J. Schmidt, David Shields, Lara Zwarun, Stephen Sherblom, Brian Primack, Cynthia Pulley, Billy Rucker Sep 2013

School-Based Smoking Prevention With Media Literacy: A Pilot Study, Melinda C. Bier, Spring J. Schmidt, David Shields, Lara Zwarun, Stephen Sherblom, Brian Primack, Cynthia Pulley, Billy Rucker

Journal of Media Literacy Education

School-based tobacco prevention programs have had limited success reducing smoking rates in the long term. Media literacy programs offer an innovative vehicle for delivery of potentially more efficacious anti-tobacco education. However, these programs have been neither widely implemented nor well evaluated. We conducted a pre-post evaluation of a cross-disciplinary tobacco media literacy program. The sample consisted of 204 students across six schools. Results indicated that students’ smoking-specific media literacy and general media literacy measures increased significantly over the course of the intervention.

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“Sounds Great, But I Don’T Have Time!” Helping Teachers Meet Their Goals And Needs, Cynthia Scheibe Sep 2013

“Sounds Great, But I Don’T Have Time!” Helping Teachers Meet Their Goals And Needs, Cynthia Scheibe

Journal of Media Literacy Education

No abstract provided.

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