Other Communication Commons^™

Noise., Laura Katherine Polaski

Graduate Theses and Dissertations

My research is in the realm of the psychological, the emotional and way these drives manifest physically. The works in Noise. aims to give a physical representation to the non-physical. Research on Affect Theory and the teachings of Silvan Tomkins were paramount to understanding emotional drives and the ways in which they manifest.

The purpose of this research is to understand how emotions are generated and communicated and to ask if specific emotions can be generated upon viewing inanimate objects. I create abstract figurative sculpture, which imitate emotion that has no specific physicality. These works exist with one foot in …

"A Short Burst Of Inconsequential Information": Networked Rhetorics, Avian Consciousness, And Bioegalitarianism, Damien S. Pfister

Department of Communication Studies: Faculty Publications

This essay uses the concept of “avian consciousness” to reconsider assumptions about human communication and theorize networked rhetorics. By adopting an ornithomorphic frame, I critically read Don DeLillo’s The Body Artist as an exploration of overlaps between human and avian consciousness. I then argue that avian consciousness provides a richer metaphor for understanding networked rhetorics than autistic consciousness, which is an increasingly dominant trope for explaining interaction with digitally networked media. I explore how Twitter, explicitly modeled on avian communication, can be understood as circulating information in ways analogous to the contact and assembly calls of birds. The essay concludes …

Developing Media Literacy: Managing Fear And Moving Beyond, Katherine G. Fry

Journal of Media Literacy Education

One way to view the development of the media literacy movement is through the various different ways in which strains of media literacy education have been called on to allay fears that accompanying new media technologies. This article focuses on how one media literacy organization,The LAMP, deals with two very different arenas —the internet safety arena and the news literacy arena--where fear of digital media has created narrow pockets of concern seeking narrow solutions. As media literacy grows and develops the hope is that these fears subside, a perception of separateness dissolves, and a broader media literacy vision advances.

Dusty But Mighty: Using Radio In The Critical Media Literacy Classroom, Miglena S. Todorova

Journal of Media Literacy Education

In a culture dominated by images, what is the capacity of radio-making to enact the ideals and meet the objectives of critical medial literacy education that empowers learners and expands democracy? This article conceptualizes a radio-based critical media literacy approach drawing upon a course project called “Borderless Radio,” where fifty-two students in a large urban Canadian university produced short radio programs narrating how they view and experience “multiculturalism.” Radio making in the classroom is soundscaping that politicizes intimacy, disrupts hegemonic discourses, and allows for teaching and learning to transgress; yet it also illuminates the ways in which self-positionality poses limitations …

Guiding Digital And Media Literacy Development In Arab Curricula Through Understanding Media Uses Of Arab Youth, Jad P. Melki

Journal of Media Literacy Education

The role of new media in the Arab uprisings and the news of widespread surveillance of digital and mobile media have triggered a renewed interest in Arab audiences research, particularly as it pertains to these audiences’ critical abilities and digital media literacy competencies. Taken for granted have been Arab youth’s widespread use of social media for activism and political expression and their suspicion of government monitoring and privacy threats. This study questions these assumptions and attempts to provide a more accurate picture of Arab youth’s media uses, with the goal of informing the development of digital and media literacy curricula …

When Actors Don’T Walk The Talk: Parasocial Relationships Moderate The Effect Of Actor-Character Incongruence, Riva Tukachinsky

Communication Faculty Articles and Research

The study examines the effect of a narrative that featured an actor playing a counterattitudinal role. Participants read an online magazine interview with a popular comedian and then watched a sitcom in which this actor played a role that was either consistent or inconsistent with his personal views. Parasocial relationships with the actor moderated the effect of actor-character incongruence. Specifically, incongruence was associated with lower support for narrative-related attitudes, but only among viewers with weak parasocial relationships. These results provide evidence of the existence of vicarious cognitive dissonance, wherein witnessing another person’s hypocritical behavior produces attitude change in the observer.

The Power Of Creativity: How Web-Based Parody Encourages Chinese Civil Participation, Amber Boczar

International ResearchScape Journal

This article investigates that relationship between e’gao (parody using web-based media) and Chinese civil participation. E’gao (恶搞 EUH-gow) uses videos, images, and text based campaigns that use humor to remove fear of political commentary and action. By detailing the development of China’s internet use, and the creation of the e’gao movement, I argue that e’gao removes the fear of participating in campaigns and movements, which criticize government policy and actions on both local and state levels, by using humor and anonymity of large online numbers. E’gao can provide a way for the common citizens to mold policy, and hold authority …

Turning The Page: Fandoms, Multimodality, And The Transformation Of The 'Comic Book' Superhero, Matthew Alan Cicci

Wayne State University Dissertations

Superheroes are increasingly becoming more affiliated with film media than comic books. The amount of revenue generated, the formation of new fans, and the interests of comic publishers’ parent companies all suggest that superhero film adaptations are the medium most associated with the superhero character. Such a monumental shift in the distribution of superheroes—comic books were long the dominant medium of superhero characters—is indicative of ongoing media convergence practices; the success of these contemporary adaptations, from 1998 on, have not only caused the filmic superhero to eclipse the comic one, it has inevitably led to a rewriting of superhero comic …

From Grapes To Wine To Brands To Culture: A Qualitative Study Of Kentucky Wineries And Kentucky Wine Producers, Benjamin J. Triana

Theses and Dissertations--Communication

The Kentucky wine industry has grown from six wineries in 1999 to more than sixty wineries as of 2013. However, the industry has reached a crucial point in its development as funds allotted from the Tobacco Master Settlement Agreement ended in 2014. As a result, Kentucky wine producers must navigate the demands of local, regional, national, and international wine markets without the same amount of economic support provided in the early stages of the industry’s development.

The purpose of this study was to investigate (1) how Kentucky wine producers use cultural associations to manage their brands, (2) communicate with multiple …

Expanding Eco-Visualization: Sculpting Corn Production, Jennifer E. Figg

Theses and Dissertations

This dissertation expands upon the definition of eco-visualization artwork. EV was originally defined in 2006 by Tiffany Holmes as a way to display the real time consumption statistics of key environmental resources for the goal of promoting ecological literacy. I assert that the final forms of EV artworks are not necessarily dependent on technology, and can differ in terms of media used, in that they can be sculptural, video-based, or static two-dimensional forms that communicate interpreted environmental information. There are two main categories of EV: one that is predominantly screen-based and another that employs a variety of modes of representation …

Evidence Of Things Not Seen: A Semi-Automated Descriptive Phrase And Frame Analysis Of Texts About The Herbicide Agent Orange, Sarah Beth Hopton

USF Tampa Graduate Theses and Dissertations

From 1961 to 1971 the United States and the Republic of South Vietnam used chemicals to defoliate the coastal and upload forest areas of Viet Nam. The most notorious of these chemicals was named Agent Orange, a weaponized herbicide made up of two chemicals that, when combined, produced a toxic byproduct called TCDD-dioxin. Studied suggest that TCDD-dioxin causes significant human health problems in exposed American and Vietnamese veterans, and possibly their children (Agency, U.S. Environmental Protection, 2011). In the years since the end of the Vietnam War, volumes of discourse about Agent Orange has been generated, much of which is …

Review Of “The Teacher’S Guide To Media Literacy: Critical Thinking In A Multimedia World” By Cyndy Scheibe And Faith Rogow, Julie Smith

Journal of Media Literacy Education

This article reviews “The Teacher’s Guide to Media Literacy: Critical Thinking in a Multimedia World” by Cyndy Scheibe and Faith Rogow

The Hyperreality Of Daniel Boorstin, Stephanie L. Viens

Journal of Media Literacy Education

Early media theorists can help us to link the past and present of media literacy to pose new questions and gain new knowledge. Historian, author and Librarian on Congress Daniel Boorstin (1914 – 2004) played an important role in increasing public awareness of the constructed nature of media representations. Connections are explored between constructed reality, technological advances, media literacy education, and the current work of media scholar Douglas Rushkoff on presentist society. Daniel Boorstin helped recognize the changing nature of knowledge in an image-saturated environment and influenced a new generation of theorists, scholars and educators who have advanced the …

The Core Concepts: Fundamental To Media Literacy Yesterday, Today And Tomorrow, Tessa Jolls, Carolyn Wilson

Journal of Media Literacy Education

“New media” does not change the essence of what media literacy is, nor does it affect its ongoing importance in society. Len Masterman, a UK-based professor, published his ground-breaking books in the 1980’s and laid the foundation for media literacy to be taught to elementary and secondary students in a systematic way that is consistent, replicable, measurable and scalable on a global basis – and thus, timeless. Masterman’s key insight was that the central unifying concept of media education is that of representation: media are symbolic sign systems that must be decoded. This paper explores the development and the application …

Teaching About Propaganda: An Examination Of The Historical Roots Of Media Literacy, Renee Hobbs, Sandra Mcgee

Journal of Media Literacy Education

Contemporary propaganda is ubiquitous in our culture today as public relations and marketing efforts have become core dimensions of the contemporary communication system, affecting all forms of personal, social and public expression. To examine the origins of teaching and learning about propaganda, we examine some instructional materials produced in the 1930s by the Institute for Propaganda Analysis (IPA), which popularized an early form of media literacy that promoted critical analysis in responding to propaganda in mass communication, including in radio, film and newspapers. They developed study guides and distributed them widely, popularizing concepts from classical rhetoric and expressing them in …

Media Now: A Historical Review Of A Media Literacy Curriculum, Yonty Friesem, Diane Quaglia Beltran, Ed Crane

Journal of Media Literacy Education

The Elizabeth Thoman Archive at the Harrington School of Communication and Media, University of Rhode Island, has the last complete kit of one of the milestones in the early chronology of media literacy, the 1972 Media Now curriculum. This curriculum was the first of its kind, using self-contained lesson modules that were part of a larger series of kits, text references, and accompanying workbook. Its self-directed learning model gave students the opportunity to learn about the media, by doing, responding to, and reflecting on core concepts of media production. Using physical artifacts from the Media Now kit, historical documents, promotional …

Cinekyd: Exploring The Origins Of Youth Media Production, Renee Hobbs, David Cooper Moore

Journal of Media Literacy Education

No abstract provided.

Introduction To Media Literacy History, Sarah Bordac

Journal of Media Literacy Education

Why is it important for us to consider the history of media literacy? Beyond forging connections of the past to the present, exploring the history of the field can deepen intellectual curiosity and understanding for those who work in media literacy education, ignite interest in others, and drive investigation into understanding the relationships of the facets and fundamentals of media literacy from past to present and into the future. The theme of leadership emerges from questions such as: How do people build programs? How does information get disseminated? What were the challenges? Who were the learners? Who were the teachers? …

Why History Matters For Media Literacy Education, Michael Robbgrieco

Journal of Media Literacy Education

The ways people have publicly discussed and written about media literacy in the past have great bearing on how citizens, educators and learners are able to think about and practice their own media literacy. Our concepts of media literacy have evolved over time in response to changing contexts of media studies and educational discourses as well as changes in communication technologies, media industries, politics, and popular culture. My research on the history of Media&Values magazine 1977-1993, made possible by the Elizabeth Thoman Media Literacy Archive, illustrates how tracing developments of media literacy concepts over time can give us much needed …

Creating Critical Viewers, Renee Cherow-O'Leary

Journal of Media Literacy Education

This essay is a personal reflection on the implementation of Creating Critical Viewers, a national media literacy program sponsored by the National Academy of Television Arts and Sciences (NATAS), an industry association, in 1995. The television industry’s decision to develop a media literacy curriculum in the 1990s was a powerful statement by certain broadcasters to take seriously the ethical and social questions being raised about the impact of their work and to learn how to address those questions through education.

Risk Of Compliance: Tracing Safety And Efficacy In Mef-Lariam's Licensure, Julie Marie Gerdes

USF Tampa Graduate Theses and Dissertations

The Walter Reed Institute of Army Research developed the antimalarial drug mefloquine then collaborated with Hoffman-La Roche to produce the drug under its brand name "Lariam," after Food and Drug Administration (FDA) approved licensure in 1989. For over twenty years, the Army used this pill as its "drug of choice" for soldiers deployed to endemic regions until 2009, and in 2013 the Food and Drug Administration warned that the drug's neurotoxic effects could be lasting, if not permanent. The sociopolitical exigence of developing a new biochemical antimalarial drug rushed the development and licensure processes, and the modern craving for certainty …

Stuart Hall: An Exemplary Socialist Public Intellectual?, Herbert Pimlott

Communication Studies Faculty Publications

This article offers an assessment of the Stuart Hall’s role as a socialist public intellectual during the 1980s and the circulation of his Thatcherism thesis via public interventions writing for the periodical, Marxism Today.

Contrary to most assessments of the influence of scholars and public intellectuals, which are based upon an implicit assumption that their widespread circulation are a result of the veracity and strength of the ideas themselves, this article focuses on the processes of production and distribution, including the intellectual’s own contribution to the ideas’ popularity by attending conferences and public rallies, writing for periodicals, and so …

Hermes, Technical Communicator Of The Gods: The Theory, Design, And Creation Of A Persuasive Game For Technical Communication, Eric Walsh

USF Tampa Graduate Theses and Dissertations

For my thesis, I have undertaken the creation of a persuasive game to advance a particular argument of the way that work is performed in the field of technical communication. Designed using procedural rhetoric, with an attention to aesthetics, fun, and the qualities that make games viable pedagogical tools, my game has been programmed using HTML5 and JavaScript, and made freely available online at RhetoricalGamer.com. This written document is meant to serve as a supplement to the game, providing a rationale for the use of games in education and in technical communication; a definition of procedural rhetoric and the necessary …

Review: The Media Ecosystem: What Ecology Can Teach Us About Responsible Media Practice, Ju-Pong Lin

Journal of Media Literacy Education

No abstract provided.

Review: Arts, Media And Justice: Multimodal Explorations With Youth (2013), Kelsey Greene

Journal of Media Literacy Education

No abstract provided.

Review: Slam School: Learning Through Conflict In The Hip-Hop And Spoken Word Classroom, Emily Bailin

Journal of Media Literacy Education

No abstract provided.

Commedia: Rhetoric And Technology In The Media Commons, Conor James Shaw-Draves

Wayne State University Dissertations

This dissertation analyzes the organization of individuals through online social media applications and other community-building websites, such as Facebook, Wikipedia, Google Maps, and online classrooms, using the Aristotelian rhetorical concept of the commonplaces as well as political, critical, and legal theory. Based on these analyses, this dissertation also provides pedagogical recommendations for the teaching of writing with technology in both online and physical classrooms.

Gauging The Alignment Between School And Work: An Activity Theory Analysis Of Police Report Writing Instruction, Marianna R. Hendricks

Open Access Theses & Dissertations

This Dissertation is based on a fifteen-month study of police report writing instruction at one agency, connecting the curriculum at the training academy, field training, and the needs and expectations of multiple report audiences and users. It draws from Rhetorical Genre Studies (Miller, 1984; Russell, 2009), Activity Theory (Engeström, 2008), and Situated Learning (Lave and Wenger, 1991; Dias, Freedman, Medway, and Paré, 1999) to explore how novices learn a new genre through activity, and how this is complicated by a transition between school and work outside of a university context. Specifically, it focuses on the role of andragogical (rather than …

Approaches To Learning With Media And Media Literacy Education – Trends And Current Situation In Germany, Gerhard Tulodziecki, Silke Grafe

Journal of Media Literacy Education

German approaches to media literacy education are concerned with the questions, how the variety of media can be used in a meaningful way for learning and teaching and what educational tasks result from the extensive use of media. Considering these questions there are various conceptual ideas, research and development projects as well as implementations into practice in the field of education and teacher training. The development and the current situation of approaches to media literacy education in Germany are described and discussed in the article. Thereby, the focus is on media literacy education in schools.

Dead Man's Switch: Disaster Rhetorics In A Posthuman Age, Daniel Patrick Richards

USF Tampa Graduate Theses and Dissertations

When a disaster the magnitude of the Deepwater Horizon blowout and oil spill takes place, is it natural for the news media stories, investigative reports, and public deliberation to focus almost exclusively on finding the person or group responsible for such a horrendous scene. Rhetorically speaking, the discourse surrounding the event can be characterized as a reductive form of praise and blame rhetoric (epideixis). However, these efforts, while well-intentioned, are troublesome because searches for the one technical cause and the sole personal culpability are thwarted by the sheer complexity of the ecological, technological, scientific, institutional, and communicative network required for …