Organizational Communication Commons^™

The Role Of Specificity And Apologies In Excuse Messages Following Train Delay, Emiel Cracco, Nicolas Dirix, Christopher P. Reinders Folmer

Journal of Public Transportation

An important issue in public transport is punctuality. Because delays are often caused by external factors, an efficient way to mitigate passengers’ negative reactions is to point out these factors in an excuse. The current study investigated whether excuses following train delay can be optimized by making minor changes to their content. Specifically, we compared the effectiveness of specific and non-specific excuses. Furthermore, we investigated whether adding different types of an apology influenced the effectiveness of the excuse. The results indicated that specific excuses resulted in more forgiveness and a reduced intention to avoid public transport in the future. Further …