Mass Communication Commons^™

Horsey Magazine An Online News Source For Dedicated High School Equestrians, Kathryn Krawczyk

Renée Crown University Honors Thesis Projects - All

Horsey is an online news source and community for high school equestrians. The project began with planning and building a Wordpress-based website, as well as building a visual identity for the brand. Since then, Horsey has posted more than two dozen features, lifestyle content, opinions, horse show coverage, and photo galleries. Beyond create robust, high-quality content, Horsey is also focused on building a brand and audience. Social media strategizing and search engine optimization techniques were utilized to build, retain and engage an audience in Horsey’s target demographic.

Tweets From The Bully Pulpit: President Trump’S Twitter Habits And His Popularity, Josh Pavek

Political Science Theses and Capstones

One way that a President can use their position to indirectly effect legislation is through the messaging they present to the public. This idea has been termed the Bully Pulpit by political scholars and we have seen multiple different strategies for using this power. President Trump has shown a disdain for traditional media environments, opting instead to use Twitter as his primary means of communicating with the public in combination with some traditional methods as well. Is Twitter an effective use of the presidential office and the Bully Pulpit? I examine the effectiveness of Trump's communication methods by comparing his …

Information Wars: A Look At The Role Of Social Media In The 2014 Ukrainian Revolution, Natalie Rudakevych

Renée Crown University Honors Thesis Projects - All

Guided by American University Professor Rhonda Zaharna’s previous works on narrative battles, this thesis examines the Facebook pages of four major players in the 2014 Ukrainian Revolution to determine how social media is used to create narratives during times of conflict. The paper argues that modern day wars are partially fought in virtual spaces and social media platforms serve as important battlegrounds for "information wars" between opponents. Over 300 Facebook posts from between November 2013 and May 2014 were collected from the Facebook pages representing the Euromaidan protestors, the Russian Ministry of Foreign Affairs (MFA), the European Union in Ukraine …

Sensibility And Self-Denial: A Christian Evaluation Of Journalistic Care Ethics And Traditional Ethics, Valerie Pors

Senior Honors Theses

Traditional ethical models within journalism have upheld truth and objectivity as the highest standard, based on a conglomeration of Western ethical traditions. However, as the age of subjective moral reasoning ushered in skepticism and independently subjective philosophies, ethicists have examined the application of care ethics to the field of journalism. Scholars have viewed care ethics and traditional ethics as conflicting theories, but both contain elements of God’s nature as revealed in the Bible. Both models also harbor secularized elements. In a biblical analysis of the two systems and their underlying assumptions, this thesis identifies crucial biblical differences in their views …

The Curated Chronicles Of The American Family: An Ideological Analysis Of The Love Taza Blog, Elizabeth Radley

Master's Theses

Named one of the top ten influencers of parenting by Forbes, Naomi Davis of the family-lifestyle Blog, Love Taza has transformed her family chronicles into a successful Internet business with an extensive following ("Top Influencers of 2017: Parenting"). This thesis examines the content of Love Taza to understand what messages Naomi communicates to her readers and how her readers may be receiving those messages. Using a sample of 600 posts from 2012-2017, a quantitative analysis was conducted to determine the type of content being presented. According to the findings, the majority of the posts included sponsored content and the most …

“Friendship With A Brand”: Parasocial Interaction With Burger Brands On Social Media, Alexander E. Carter

Electronic Theses and Dissertations

The present study represents a content analysis of the efforts of real-world brands to facilitate parasocial interaction with their followers. The researcher examined these social media exchanges through the scope of parasocial interaction theory, uncertainty reduction theory, and social response theory. The researcher examined posts in mid to late August 2017 and utilized a code sheet to find confirmed parasocial interaction triggers by brands, and examples of parasocial interaction in the posts of those brands’ followers. The researcher looked to see if the utilization of previous research in controlled environments could provide the framework for studying the non-controlled conditions of …

Spartan Daily, May 1, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 38

A Focus On The Us Narrative: Does The New York Times Portrayal Of Women Living With Hiv And Aids In Southern Africa Perpetuate Hiv/Aids Stigma?, Boitshepo Monte Balozwi

Graduate Theses and Dissertations

The aim of the study was to determine the dominant and recurring frames influencing the narrative and media portrayal of women living with HIV and AIDS in Southern Africa, a region characterized by a low socio-economic status and the highest HIV and AIDS infection rates globally. The study analyzed 238 stories published in The New York Times from 1985 to 2017. Findings of the study show that news reports frequently associate sex workers and pregnant women to coverage on HIV and AIDS therefore stigmatizing them as vectors of the disease. The newspaper stories provided adequate socioeconomic context resulting in African …

Applause, Laughter, Chants, And Cheers: An Analysis Of The Rhetorical Skill Of The “Great Communicator”, Reagan Gresham Dye

Graduate Theses and Dissertations

This study takes a content analytic approach to analyze the use of rhetorical devices in televised Republican National Convention (RNC) addresses by former U.S. President Ronald Reagan. By measuring rhetorical strategies and their relationship with the type, strength, synchrony, and duration of audience responses during the 1976, 1980, 1984, and 1992 RNCs, this study finds that Reagan had the ability to control speech factors to his advantage to promote positive audience response. This study finds that Reagan was adept at utilizing humor, external attacks, and advocating for his policy agenda in a way that elicited positive audience responses such as …

Ua3/10/2 Investiture - Thank You, Wku President's Office - Caboni

WKU Administration Documents

Email from WKU president Timothy Caboni to faculty & staff regarding his installation as president.

Spartan Daily, April 26, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 37

Spartan Daily, April 25, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 36

Prospectus, April 25, 2018, Greg Gancarz, Kaiden Pope, David Saveanu, Evyjo M. Compton

Prospectus 2018

LIBRARY HOSTS POETRY READING OUTSIDE LIBRARY FOR FIRST TIME; Meet the Staff: Kaiden Pope; Giertz Gallery holds student juried exhibition; Champaign celebrates 20th annual Ebertfest; Summer fun awaits in Illinois

Parasocial Romantic Relationships, Romantic Beliefs, And Relationship Outcomes In Usa Adolescents: Rehearsing Love Or Setting Oneself Up To Fail?, Riva Tukachinsky, Sybilla M. Dorros

Communication Faculty Articles and Research

The study examines the associations between adolescents’ emotional and physical aspects of parasocial romantic relationships with media figures, idealized romantic beliefs, perceptions of a current dating partner, and relationship satisfaction. A two-study design included concurrent data from 153 adolescents ages 13–17 (55.6% female), and retrospective data from 274 college students ages 18–22 (79.8% female). Across both samples, emotional involvement in a PSRR was related to more idealized romantic beliefs. The intensity of emotional involvement with the media figure during adolescence was associated with lower relationship satisfaction and less favorable perceptions of a current romantic partner in college students. However, there …

How To Be The Perfect Asian Wife!, Sophia Hill

Art and Art History Honors Projects

“How to be the Perfect Asian Wife” critiques exploitative power systems that assault female bodies of color in intersectional ways. This work explores strategies of healing and resistance through inserting one’s own narrative of flourishing rather than surviving, while reflecting violent realities. Three large drawings mimic pervasive advertisement language and presentation reflecting the oppressive strategies used to contain women of color. Created with charcoal, watercolor, and ink, these 'advertisements' contrast with an interactive rice bag filled with comics of my everyday experiences. These documentations compel viewers to reflect on their own participation in systems of power.

Spartan Daily, April 24, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 35

Ua12/2/1 College Heights Herald, Vol. 93, No. 39, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Henderson, Andrew & Nicole Ziege. Fearing for My Life – Andi Dahmer, Harassment
• Deletter, Emily. Kelly Burch Institute Established to Aid Student Success
• Chamber of Conflict – Student Government Association
• Hormell, David. Maintaining a Spirit of Objectivity in American Politics
• Leboeuf, Hannah. Song & Dance – Greek Week
• Yaacoub, Sarah. Right on Cue – Cue Time Cocktails & Billiards
• Kizer, Drake. Local Art Studio Makes Antique Items New Again – Resurrection Shop
• Moore, Noah. ENACTUS Brings Students Skills in Entrepreneurship
• Sisler, Julie. Winemakers to Speak …

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.

Ua12/2/1 Best Of The Hill, Wku Student Affairs

WKU Administration Documents

College Heights Herald magazine rating restaurants, stores, bars and music.

The Prospector, April 24, 2018, Utep Student Publications

The Prospector

Headline: Arts and Entertainment Issue: Creating a Space for Creatives

The Guardian, Week Of April 23, 2018, Wright State University Student Body

The Guardian Student Newspaper

News articles from The Guardian for the week of April 23, 2018. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

Exploring Screen Time Habits And The Life Empowerment Divide At An Hbcu, Kim Smith, Tobin Walton, Alvin Keyes

Faculty Publications

College students at a historically black university used their social media accounts to recruit 1,232 of their peers to take an online survey that explored digital screen time and social media habits at this HBCU. The study revealed that 51% devoted daily screen time to academic empowerment, 31% devoted it to leisure, and 11% devoted it to life empowerment. Sixty-six percent said they spent too much screen time on leisure and not enough on life empowerment, i.e., using resources in the digital world to improve their lives. The paper explored the divide, its implications, and how to narrow it.

Spartan Daily, April 19, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 34

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.

Prospectus, April 18, 2018, Parkland College, Evyjo M. Compton, Greg Gancarz, Emma Gray, Kaiden Pope, David Saveanu

Prospectus 2018

Parkland to hold living tree ceremony; Parkland literary and visual arts magazine seeks artists; Planetarium presents new plate tectonics hypothesis; Illinois should protect pets from extreme weather;

Spartan Daily, April 18, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 33

Ua12/2/1 College Heights Herald, Vol. 93, No. 38, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Henderson, Andrew. Timothy Caboni Announces $16 Million in Cuts
• Ziege, Nicole. Dissolved – University College
• Deletter, Emily. First of Three Candidates for Provost Visit WKU - Jeffery Osgood
• Eiler, Olivia. Woman Reports Burglary, Assault in Bowling Green
• Editorial Cartoon re: Kern Alexander & College Heights Herald
• Save Student Newsrooms – Editorial Independence
• Dimeo, Chris. San Juan Smokehouse: A Plate Where Two Worlds Meet
• Leonard, Nicole. The Rise of Identity Politics in Society
• Eaton, Tyler. WKU Athletes Make Up 5 Percent of C-USA Honor Roll
• Stahl, …

Spartan Daily, April 17, 2018, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2018

Volume 150, Issue 32

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.

The Prospector, April 17, 2018, Utep Student Publications

The Prospector

Headline: The Earth Day Issue: One Project at a Time