Mass Communication Commons^™

Ua12/2/1 College Heights Herald, Vol. 88, No. 45, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Matchen, Quiche. The Problem with Gas – Economy
• Stukenborg, Sarah. New Student Government Association Officers Planning for Fall
• Crumbie, Trey. V Is for Volley – Tennis
• Dassow, Amy. Students Engage in Feminist Issues On & Off Campus – Abortion, Pro-Life Movement
• Conniff, Ben. Holy Motors A Perplexing Masterwork – Movies
• Holloway, Kaely. Community College Transfer Students Recommend Money Saving Method
• Marnon, Christian. New Hardin Planetarium Show Explores a Rover on Mars
• Goodan, Allison. Bad to the Bottle – Wine
• Grogg, Mitchell. Upcoming Festival at WKU to Show French Films …

Spartan Daily April 4, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 32

Right Flier: Newsletter Of The Aaup-Wsu Volume 13, Number 3, 2012-2013, American Association Of University Professors-Wright State University

The Right Flier Newsletter

A two page newsletter created by the Wright State University chapter of the American Association of University Professors. This newsletter features an article for NTE faculty entitled "What It Takes to Get a Good Contract."

Spartan Daily April 3, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 31

The Guardian, April 3, 2013, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Ua12/2/1 College Heights Herald, Vol. 88, No. 44, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Aulbach, Lucas. WKU to Move to Conference USA – Athletics
• Koch, Cameron. Decreased Spring Enrollment Puts $880,000 Hole in WKU’s Budget
• French, Jackson. Give It All to Change A Life – St. Baldrick, Omega Phi Alpha
• Stukenborg, Sarah. Student Government Association Vice Presidential Candidates Debate
• Vogt, Darren. Editorial Cartoon Spring Sports Ignored
• Fans Have An Angsty Relationship with Spring Sports
• Garland, Hannah. Keyana Boka Is Best Choice in Student Government Association Presidential Election
• People Poll: What Sporting Events Do You Attend at WKU?
• Stukenborg, Sarah. Student Government Association Works …

The Prospector, April 2, 2013, Utep Student Publications

The Prospector

Headline: Wellness Issue

Vol. 25 Number 2, Newhouse Network, Spring 2013, Syracuse University. S.I. Newhouse School Of Public Communications

Newsletters from School of Public Communications - Newhouse Network

Dean;s Column -- Dick Clark Studios -- Mirror Award winners -- Harnessing big data -- Students win at Telly awards -- Student film project partnership -- Toner Prize -- Bright future for journalists -- Acclaimed photographer joins faculty -- Finding Entrepreneurship success -- Student App looks at CNY Winters -- Student Startup madness -- Parade of speakers -- Interning with Charles Barkley -- Alexia Awards -- Class notes -- Report of donors

Prospectus, April 1, 2013, Jojo Rhinehart, Ernie Springer, Ted Sutterlund, Craig Towsley, Spencer Brown, Gerardo Jimenez, Shane Rogers, Mark Roughton, Mace Mackiewicz, Alex Wallner

Prospectus 2013

DRUG TESITNG REQUIRED FOR ADMISSION; Confusion and mayhem ensues at smoker protest; Student Servies Center moving to Mahomet due to student demand; Parkland President resigns; Prospectus editor to take over; Cobra loose on Parkland Campus; Food Network to take over Parkland food service; Cobras to become Fighting River Otters; Snowboarding team wins National Championship; Parkland coach receives dream opportunity; 88.7 WPCD FM moves to all Nickelback format

Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen

Masters Theses

The media acts as a gatekeeper and decides what material to cover and what not to cover. In order to better understand why one disaster receives media coverage and another crisis is virtually unnoticed by the media, the motives behind covering one story over another is analyzed in this study. Three major American newspaper articles concerning the Haitian earthquake and the crisis in Darfur are examined in order to discover the media's motives for covering Haiti over Darfur.

The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton

Masters Theses

In 2009 the little known Broadway musical Next to Normal rose to fame through the aid of an unprecedented Twitter campaign conducted by Situation Interactive, a digital marketing agency. The Next to Normal Twitter account gathered over one million followers throughout a six-week campaign in which the Situation Interactive team joined forces with the book writer and lyricist of Next to Normal to recreate the plot in one hundred and forty-character snippets. By analyzing the data collected the researcher cultivates a collection of best practices for running a successful Twitter marketing campaign for a live experience.

Wright State University Magazine, Spring 2013, Office Of Communications And Marketing, Wright State University

Wright State University Magazine

Thirty-six page issue of the Wright State University Magazine. This magazine is published twice a year and focuses on news related to Wright State alumni, faculty, staff, and friends of the university.

Multimedia Use In Small News Organizations, Robyn K. Keriazes

Honors Theses and Capstones

No abstract provided.

Reefer Madness To Marijuana And Legalization: Media Exposure And American Attitudes Towards Marijuana (1975-2010), Richard James Stringer

Sociology & Criminal Justice Theses & Dissertations

American attitudes toward marijuana have varied greatly from the time it was criminalized in the 1930's until 2010, and public opinion favoring the legalization of marijuana has steadily risen since 1990. Since the media is purported to have had an impact on the legislation rather than objective risk factors, it is possible that the marijuana epidemic could be the result of a socially constructed moral panic. As such, this study utilized General Social Survey data to examine the relationship between media exposure and attitudes toward the legalization of marijuana from 1975 through 2010, 1975 through 1990, and 1991 through 2010. …

Exploration Of The Reputation Of The Nightclub Industry In Ireland, Anthony Friel

Masters

The purpose of the exploration was to research the reputation and public relations practised within the nightclub industry. This is achieved through exploring the public relations practices of the Irish Nightclub Industry Association (INIA) and individual nightclubs. The specific areas examined are public relations as a management function, communications, relationship management, an understanding of publics, issue management and crisis management. Reputation and the reputation management process are also assessed. These areas of practice combined give an understanding of how the nightclub industry’s reputation can be explored. Publics affected by the nightclub industry give their opinion on these practices by the …

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …

Developing Parasocial Relationships Through Emerging Social Media Platforms, Harkeet “Kittu” Pannu

Honors Capstones

No abstract provided.

Influencia De Los Programas De Concurso Televisivos En La Construccion De Identidad Cultural En Jóvenes Cusqueños, Tess Renker

Independent Study Project (ISP) Collection

Este informe describe la realización de mi proyecto de investigación sobre las influencias de los programas de concurso peruanos en la construcción de las identidades culturales de los jóvenes cusqueños. En el primer capítulo, describo las motivaciones por esta investigación, la área temática, y las preguntas de investigación, así como el marco teórico y la metodología del estudio. El segundo capítulo incluye la revisión de unas lecturas previas acerca del tema. Estas lecturas se enfocan en la vinculación de la televisión nacional peruana con la globalización y la manera en que estos programas pueden influir las identidades culturales de la …

Unleashing The Power Of Social Media Marketing Within Non-Profits, Through The Lens Of Social Cognitive Theory, Kerah Kemmerer

Masters Theses

While many organizations still struggle to effectively incorporate the present-day promotional framework of social media marketing, research reveals that non-profit organizations are lagging even further behind when it comes to the implementation of effective social media and interactive marketing strategies. The interactive marketing strategy model incorporates technology and media-based tactics designed to enhance marketing strategies within any industry. In this project, the primary researcher explored why non-profits are struggling to incorporate these specific strategies, and considered it through the lens of social cognitive theory. The purpose of this project was to focus on a specific non-profit organization and apply the …

Minero Magazine, Volume Xvi, Spring 2013, Utep Student Publications

The Prospector

Cover Story: Early Awakenings in the South Pacific

Ua12/2/1 College Heights Herald, Vol. 88, No. 43, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Stukenborg, Sarah. Presidential Candidates Debate Issues – Student Government Association
• French, Jackson. Largest Fundraising Campaigns Occur During Gary Ransdell’s Presidency – College Heights Foundation
• Marnon, Christian. WKU Men Walk a Mile to Protest Sexual Assault, Domestic Violence – Sexual Assault Awareness Month
• Watson, Paul. Can You Duet? Talent Show Raises Money for Charity – Sigma Kappa
• Prochazka, Tyler. Omega Phi Alpha to Host St. Baldrick’s for Fourth Year
• Jacobs, Alex. Candidate Cain Alvey: A Man After the Student Body’s Own Heart – Student Government Association, Elections
• Grogg, Mitchell. Radio …

The Prospector, March 28, 2013, Utep Student Publications

The Prospector

Headline: UTEP Creates It's Own Criteria for Tier One

Prospectus, March 27, 2013, Taylor Redeker, Ernie Springer, Spencer Brown, Craig Towsley, Alisha Kirkley, Jojo Rhinehart, Ted Sutterlund, Emily Sur, Alex Wallner, Mark Roughton

Prospectus 2013

CRIME RAES RISE AT PARKLAND IN 2012; Parkland College recieves reaccreditation; Center for Academic Success offers assistance to students; New film festival allows children to create screenplays; Students "bone up" for exams; Getting involved while living off campus; Who pays 'unpaid' writers' bills?; Britain's plan to regulate the press goes too far; Transferring to a new program; Cobras Golf expect strong spring season; "Oz the Great and Powerful" disappoints;

The Guardian, March 27, 2013, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Ua12/2/1 College Heights Herald, Vol. 88, No. 42, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Harrison, Taylor. Gary Ransdell to Push WKU’s Need for Tuition Increase with Council on Postsecondary Education
• Aulbach, Lucas. Seeing Double – Basketball
• Grogg, Mitchell. Shamrock Shootout Raises Money for Family & Children’s Charities – Kappa Delta
• Stukenborg, Sarah. Student Government Association Prepares for Upcoming Election Debate
• Matchen, Quiche. International Justice Mission Stands for 27 Hours Against Sex Trafficking – Human Trafficking
• Vogt, Darren. Editorial Cartoon Voting
• Students Should Vote for Those Who Represent Them – Student Government Association, Elections
• People Poll: Do You Think the Student Government Association Makes …

The Prospector, March 26, 2013, Utep Student Publications

The Prospector

Headline: UTEP Requests a $99-Million Tuition Bond For Construction

Ua12/2/1 College Heights Herald, Vol. 88, No. 41, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Aulbach, Lucas. Former WKU Players Take Part in Pro Day – Football
• Grogg, Mitchell. Gary Ransdell: Budget Challenges Face WU Next Year
• French, Jackson. Newly Proposed South Campus Food Court May Be Student Run – Dining Services
• Koch, Cameron. Theatre & Dance and Sociology Students Work with Juvenile Delinquents
• Burnside, Ella. Students Speak Out Through The Vagina Monologues – Sexual Assault Awareness Month
• Crumbie, Trey. T Is for Tuba – Pep Band, Matt McCay, Music
• Parker, Jacob. Student Creates Peace Mural with 60 Elementary Schoolers – Megan McDonald, Hartstern …

Spartan Daily March 21, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 30

Spartan Daily March 20, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 29

The Guardian, March 20, 2013, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.