Mass Communication Commons^™

Deconstructing Media In The College Classroom: A Longitudinal Critical Media Literacy Intervention, Andrea M. Bergstrom, Mark Flynn, Clay Craig

Journal of Media Literacy Education

While many studies have addressed the impact of media literacy interventions on knowledge of specific topic areas, few have explored improvements in media literacy skills as outcome measures. This study analyzed the impact of a media literacy intervention on participants’ critical thinking skills and understanding of media literacy principles by addressing the topics of body image and media representations of gender and race. A two-group, longitudinal experimental design was implemented using college-aged student participants across multiple course sections (n = 198) at a public university in the southeast. Results were significant for several media literacy measures for the treatment …

How Brazil’S Unified University Entrance Exam (Enem) Impacts Media Literacy Education, Danilo Venticinque, Andrew Whitworth

Journal of Media Literacy Education

This article discusses the outcomes of research into the media literacy aspects of ENEM (Exame Nacional do Ensino Médio), Brazil's unified university entrance exam, which contains a significant number of exam questions based on excerpts from newspaper articles, online news and other media sources. Through content analysis, these questions are classified according to the platform (digital or print) and source (traditional media, niche media and government agencies). The results show a strong prevalence of traditional media, either in print or digital platforms, and a tendency to present the government in a positive light, avoiding issues such as the …

Food For Thought: A Novel Media Literacy Intervention On Food Advertising Targeting Young Children And Their Parents, Rachel M. Powell, Tyra Gross

Journal of Media Literacy Education

The prevalence of obese children has tripled during the past three decades. While lack of physical activity and unhealthy eating have been the primary focus of public health efforts, media has a significant influence on food choices and food consumption.

The purpose of this exploratory study was to examine if a media literacy intervention would increase knowledge and decrease the persuasive nature of unhealthy food advertisements. Parents (n=12) and their children (n=15) were recruited from two Boys and Girls clubs. They participated in a 2-hour educational, intervention workshop. The parents completed a pretest and a posttest assessing changes in knowledge …

Foregrounding Morality: Encouraging Parental Media Literacy Intervention Using The Tares Test For Ethical Persuasion, Kevin J. Pearce, Stanley Baran

Journal of Media Literacy Education

In the United States, children are exposed to literally hundreds of thousands of television commercials a year and virtually every aspect of kids’ lives are replete with commercial messages. The negative effects of this exposure are well documented. Yet, there remains very little regulation or limit on advertising to children beyond that which exists for adults. Additionally, only about 1/3 of U.S. parents wish for stronger controls. This presents a challenge for media literacy scholars and practitioners. Research has shown that, when presented with information about the negative effects of commercial messages, parents are more likely to adopt some form …

Media Literacy And Response To Terror News, Daniel Bergan, Heysung Lee

Journal of Media Literacy Education

Increased fear and threat toward terrorism in the current American society is largely due to vivid news coverages, as explained by cultivation theory and mean world syndrome. Media literacy has potential to reduce this perception of fear and threat, such as people high on media literacy will be less likely to be affected by terror news. We focus on representation and reality for investigating the relationship between influence of terror news and media literacy, one component of media literacy framework developed by Primack and Hobbs (2006), which deals with how media messages reflect or exclude the reality. Our study divided …

Teaching Girls Online Skills: Results Of The Wikid Grrls Intervention, Stine Eckert, Jade Metzger-Riftkin, Joanna Nurmis

Journal of Media Literacy Education

In 2013-2016 we designed and implemented Wikid Grrls, a 10-week after-school workshop series to teach online skills to middle school girls in U.S. schools. We interviewed and surveyed 80 participants before and after the workshops. Girls’ online skills and confidence in them increased measurably for the duration of the workshop series. Participants expressed great interest in learning more, but media literacy programs at their schools regarding online skills were lacking. Using feminist theories and the reader-to-leader framework, we argue that such media literacy interventions bring immediate learning rewards for participants. Yet, we conclude that to narrow gender gaps in digital …

Media Literacy Policy In Flanders – Belgium: From Parliamentary Discussions To Public Policy, Leo Van Audenhove, Hadewijch Vanwynsberghe, Ilse Mariën

Journal of Media Literacy Education

The discussion on media literacy in Flanders starts in the Flemish Parliament in 2006. It will take until 2013 before the Flemish Government will set up the Knowledge Center for Media Literacy—Mediawijs. Flanders is therefore rather late in establishing a dedicated institute for media literacy. The same can be said for developing a formal policy framework in relation to media literacy. This article starts with a theoretical discussion of three major trends in the current media literacy debate. The article moves on to describe and analyze Flanders media literacy policy debates and policy formulation. It highlights the development and remit …

Teaching Social Justice: Intergenerational Service-Learning In Digital Media Course, Margaret O. Finucane, Linda M. Seiter, Nathan C. Gehlert

Journal of Media Literacy Education

Digital media play an increasingly dominant role in reinforcing and challenging power inequality in social and institutional relationships. This paper describes how a service-learning component engaged students in community-based interactions that not only deepened their understanding of course content but also increased their commitment to diversity, community issues, and personal development. A close look at three case studies shows that integrating service learning into a first year seminar on digital media and social justice had positive outcomes for students when intentionally paired with community partners offering course-related projects.

Youth And The City: Reflective Photography As A Tool Of Urban Voice, Roman Gerodimos

Journal of Media Literacy Education

YYoung people’s engagement with urban public space has been facing a number of obstacles that reflect a lack of understanding of their needs, values and priorities. The emergence of digital devices and social media as integral elements of youth culture adds further urgency to the need to understand how young people themselves visually articulate their perceptions of life in the city. Bringing together elements from urban studies, youth studies and digital media literacy, this paper puts forward a pedagogic and research approach that aims to facilitate youth engagement with urban landscapes and the community. Participatory photography was used a tool …

Too Much Of A Good Thing? How Teachers’ Enthusiasm May Lead To Protectionism In Exploring Media & Gender, Elizaveta Friesem

Journal of Media Literacy Education

Challenges of media and gender literacy classes include the danger of steering students towards “right” interpretations of media texts while simplifying the complex relationship between audiences and media texts. The current paper describes a case study that focused on two high school teachers who were motivated by their protectionist concerns to analyze media representations of gender with students. The study aims to answer the question: Can teachers’ enthusiasm lead to protectionism in media and gender classes, and if so, what does that look like? The author concludes that teachers passionate about shielding students from problematic ideologies may miss out on …

The Promises, Challenges, And Futures Of Media Literacy, Monica Bulger, Patrick Davison

Journal of Media Literacy Education

Media literacy has become a center of gravity for countering fake news, and a diverse array of stakeholders – from educators to legislators, philanthropists to technologists – have pushed significant resources toward media literacy programs. Media literacy, however, cannot be treated as a panacea. This paper provides a foundation for evaluating media literacy efforts and contextualizing them relative to the current media landscape. Media literacy is traditionally conceived as a process or set of skills based on critical thinking. It has a long history of development aligned along the dialectic between protection and participation. Contemporary media literacy tends to organize …

Radio Waves And Curriculum Pathways: Jamaican “At Risk” Learners Construct Media, Paulette J. Feraria

Journal of Media Literacy Education

This paper explores radio play as an alternative space for learning language and literacy for Jamaican students labelled as ‘at-risk’ learners. Through the creation of a make-believe radio station in the classroom, students developed oral language skills as a necessary precursor for social literacy. They connected reading and writing activities and the simulated classroom radio station promoted the development of learners’ self-efficacy. The students’ use of the learning space as newscasters, hosts, writers and reporters revealed that those who took risks in learning language and literacy in these spaces subverted the label of ‘at-risk-learners’ and repositioned themselves as risk-takers in …

Resources Review: Adaptive (Podcast), Montreal*In/Accessible (Mobile App), Accessible Arcade Tables (Diy Project), Giuliana Cucinelli

Journal of Media Literacy Education

Thisresourcesreview spotlights a variety of DIY (do-it yourself) innovative media projects. Examples of these projects include: a podcast series on adaptive technologies, building mobile applications that allow participants to publish images, text and sound recordings, an interactive map that documents disability discrimination in the certain cities and the DIY creation of accessible arcade tables.

The social production of disability is seen in barriers created by society to restrict access to certain places or even certain cultural forms. The internet offers a space to share media productions and social media initiatives that use digital media to intervene, creatively, in theableistassumptions embedded …

Access Denied: Ending The Exclusion Of Disabled Students From Media Production Courses In Higher Education, Jayne Cubbage

Journal of Media Literacy Education

As the acceptance of media literacy increases among educators, media producers and consumers, one group is often missing from the dialogue—persons with disabilities. This absence is witnessed in the marginalized media depictions of the disabled. To gain entry into the media professions, some form of higher education is required. Using muted group theory as a backdrop, this work, a narrative analysis of the author’s experience with students with disabilities in media production courses, explores the de facto exclusion of persons with disabilities in such classes, due to the poorly outfitted and non-compliant nature of audio and video production facilities.

The Book Trailer Project: Media Production Within An Integrated Classroom, Karen Festa

Journal of Media Literacy Education

A special education co-teacher in an integrated elementary classroom describes key aspects of media literacy pedagogy for all students, including opportunities for critical analysis and creative media production. After elementary school students learned about author’s craft, purpose, theme/message, three types of writing, and target audience, they began looking at these elements using Super Bowl ads and participated in rich discussions which demonstrated their analysis and reflection on advertising. Students created a book trailer project, working in small groups to create videos to promote a book written by a local author and illustrator. Such work bridges gaps in social-emotional development, communication …

Teaching The Presidential Elections Using Media Literacy In The Ld Classroom, Jaclyn K. Siegel

Journal of Media Literacy Education

This paper examines how an educator at a school for students with learning disabilities (LD) used various types of media to engage her students, to develop their academic and executive functioning skills, and to heighten their awareness of media literacy and the 2012 and 2106 Presidential elections. Teacher-created curriculum materials and activities are provided that support students’ ability to analysis media coverage in the context of a special education history classroom. Both media literacy and academic skills were developed through activities that enabled students to find and select resources from their media use at home.

Journalism And Mass Communication Textbook Representations Of Verbal Media Skills: Implications For Students With Speech Disabilities, Elia M. Powers, Beth Haller

Journal of Media Literacy Education

This study examines representation of disabilities by conducting a qualitative content analysis of how 41 journalism/mass communication textbooks frame the ideal standards of verbal communication for media professionals. Textbooks are integral to students’ understanding of professional norms and may influence career decisions. Results show that textbooks rarely address the topic of speech disabilities, describing them as “roadblocks to success.” Instead, authors often address best practices in broadcast voicing and the value of projecting confidence in interviews and press conferences. What are the explicit and implicit messages for students with speech disabilities such as stuttering? We argue that such framing is …

Universal Design For Learning: Guiding Principles To Reduce Barriers To Digital & Media Literacy Competence, Elizabeth M. Dalton

Journal of Media Literacy Education

Universal Design for Learning (UDL), a framework for designing instruction to address the wide range of learner variation in today’s inclusive classrooms, can be applied effectively to broaden access, understanding, and engagement in digital and media literacy learning for ALL. UDL supports constructivist learning principles. UDL strategiesand methods encouragedevelopment of expert learners though personal engagement and motivation. UDL transforms one-size-fits-all instruction into diverse, multiple, and accessible learning opportunities that embrace student variation. UDL principles and guidelines offer a unique way for educators in digital and media literacy fields to ensure that their work will benefit the widest range of learners, …

Beyond Accessibility: How Media Literacy Education Addresses Issues Of Disabilities, Yonty Friesem

Journal of Media Literacy Education

This special issue on media literacy and disability provides a variety of examples and case studies to showcase the importance of addressing issues of disability in the media literacy community. The literature on the intersection of media literacy and disability is slender but suggests four distinct uses of media for students with disabilities. However, none include applying a critical lens to the use of media for students with disabilities. By connecting the practice of critical media literacy with disability theory, this paper offers a theoretical and practical framework for media literacy educators, extending NAMLE’s principles of media literacy education to …

The Basic Course In Communication, Media Literacy, And The College Curriculum, Evelyn M. Ramsey

Journal of Media Literacy Education

V Various authors make excellent suggestions about the inclusion of public address, civility critical communication pedagogy and social justice into the basic course in communication studies. Media literacy pedagogy encourages students to actively and critically consider the messages they send and receive, critically assess all forms of communication, be encouraged to engage more actively with governmental affairs, understand the role of media and other messages in the construction of their own identities, and more effectively understand the role of values, standpoints, beliefs, etc. on their communication choices, as well as on those of others. However, the National Communication Association does …

Measuring Media Literacy For Media Education: Development Of A Questionnaire For Teachers' Competencies, Mathea Simons, Wil Meeus, Jan T'Sas

Journal of Media Literacy Education

Effective media education requires that teachers dispose of sufficient media literacy and that they have the competencies to promote media literacy in students. This article describes the development of a questionnaire to measure these competencies individually or as a team. The questionnaire was developed in five stages. A systematic and critical listing of existing inventories resulted in a preliminary questionnaire. In the final stage, the questionnaire was submitted to a representative sample of 454 teachers and 219 student teachers, and an exploratory factor analysis was conducted. The results show that the questionnaire is sufficiently valid and reliable.

News Media Literacy And Political Engagement: What’S The Connection?, Seth Ashley, Adam Maksl, Stephanie Craft

Journal of Media Literacy Education

Scholars and educators have long hoped that media education is positively related to pro-social goals such as political and civic engagement. With a focus on measuring news media literacy with emphasis on media knowledge, need for cognition and media locus of control, this study surveyed 537 college students and found positive relationships between news media literacy and two political engagement measures: current events knowledge and internal political efficacy. Findings show that news media literacy is not associated with political activity, although some dimensions of news media literacy are associated with lower levels of political trust. Results help to define significant …

Towards A Culturally Inclusive, Integrated, And Transdisciplinary Media Education Curriculum— A Case Study Of An International Ma Program At The University Of Lapland, Päivi M. Rasi, Heli Ruokamo, Mari Maasilta

Journal of Media Literacy Education

Internationalization presents both opportunities and challenges for higher education policies and curricula, as well as for teaching and learning methods. This article describes and discusses ongoing exploration and development of the planned curriculum of the MA in Media Education at the Faculty of Education at the University of Lapland, Finland in terms of cultural inclusion and the integration of disciplines. The study concludes that the planned curriculum now includes new content that better supports cultural inclusion. Nevertheless, it was established that several steps are needed to move toward a more inter- and even transdisciplinary media education higher education curriculum.

Walking The Line Between Reality And Fiction In Online Spaces: Understanding The Effects Of Narrative Transportation, Sarah Gretter, Aman Yadav, Benjamin Gleason

Journal of Media Literacy Education

Recent contentions about "fake news" and misinformation online has shed light on the critical need for media literacy at a global scale. Indeed, digital stories are one of the main forms of communication in the 21st century through blogs, videos-sharing websites, forums, or social networks. However, the line between facts and fiction can often become blurry in these online spaces, and being able to distinguish between reality and fantasy can have important consequences in the lives of young Internet users. Using contemporary examples from news stories, fanfiction, advertising, and radicalization, this article outlines the features, affordances, and real-life implications of …

In Memoriam: Elizabeth Thoman, Renee Hobbs

Journal of Media Literacy Education

No abstract provided.

Book Review: Making Media Studies By David Gauntlett, Antonio Lopez

Journal of Media Literacy Education

Making Media Studies is a collection of previously published and updated works by David Gauntlett, including his infamous essay, “Media Studies 2.0.” It explores ways in which the traditional media studies paradigm has been disrupted by prosumers and the practices of everyday people and DIY “makers” who are using the internet to learn, make things and share ideas. He argues that media studies practitioners need to learn from the makers movement to encourage more creativity, design thinking and conversation. Gauntlett positions himself as an optimist and criticizes overly negative approaches to internet culture that he sees as common among media …

Book Review: Healthy Teens, Healthy Schools By Vanessa Domine, Hailee K. Dunn

Journal of Media Literacy Education

No abstract provided.

Smartphone Apps In Education: Students Create Videos To Teach Smartphone Use As Tool For Learning, Kara E. Clayton, Amanda Murphy

Journal of Media Literacy Education

Smartphones are regular classroom accessories. Educators should work with children to understand the capacity of smartphones for learning and civic engagement, rather than being a classroom distraction. This research supports a collaborative project the authors engaged in with students in two states to discover what the perception of smartphone use was by students and teachers. One element of this project included students producing YouTube style tutorials on the educational use of mobile apps. The authors explored smartphone use in the classroom. Student created products correlated to technology trends in K-12 education and their relationship with state by state demographic data.

What Do You Use Mobile Phones For? A Creative Method Of Thematic Drawing With Adolescents In Rural China, Jiachun Hong

Journal of Media Literacy Education

This study sets out to explore Chinese adolescents’ subjectivities toward the use of mobile phones, and reveal the dynamic relationship among students, parents, and school concerning mobile phone usage in rural China. Twenty-one high school students were recruited, and asked to draw a painting that expresses their perceptions of mobile phones in relation to family and school life. After analyzing the thematic drawings and their self-explanations upon the drawings, several themes arise: the mobile phone as a bridge of love, as an extension of the home, as an iron cage, as the blasting fuse of family conflicts, and as a …

A Phenomenological Investigation Of Social Networking Site Privacy Awareness Through A Media Literacy Lens, David Magolis, Audra Briggs

Journal of Media Literacy Education

This research study focused on the social networking site (SNS) awareness of undergraduate students, examining their experiences through the type and extent of the information shared on their SNSs in order to discover the students’ experiences with SNS privacy. A phenomenological research approach was used to interview eight undergraduate to explore the question, “what is the nature of undergraduate students’ social networking privacy?” Each recorded interview lasted up to one hour in duration and was transcribed verbatim. A thematic analysis of the interview data revealed that all of the participants were aware of their online privacy, but each had different …