Communication Technology and New Media Commons^™

Lindenwood Digest, November 13, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, November 10, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Electronic Voluntarism Is A Means To Reinforce Voluntary Work, Emad Nazal

Journal of the Arab American University مجلة الجامعة العربية الامريكية للبحوث

This study examines the concept of E-volunteerism via the modes of information network, as it is a new term in the field of voluntary work and its diverse domains. The study discusses this new practice in terms of meanings and relevance to the scientific progress as well as the current global and technological revolution, particularly the great development in information network (Internet). To achieve this, the study adopted the inductive method and the content analysis of the various related texts. This study also sheds light on the ways people approach E- volunteerism, and devises methods for indi-viduals/groups/institutions to take advantage …

Lindenwood Digest, November 6, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

FacebookʼS Latest Attempt To Address Vaccine Misinformation — And Why ItʼS Not Enough, Ana Santos Rutschman

All Faculty Scholarship

On October 13, 2020 Facebook announced the adoption of a series of measures to promote vaccine trust “while prohibiting ads with misinformation that could harm public health efforts.” In the post written by Kang-Xing Jin (head of health) and Rob Leathern (director of product management), the company explained that the new measures were designed with an emphasis on encouraging widespread use of this yearʼs flu vaccine, as well as in anticipation of potential COVID-19 vaccines becoming available in the near future.

The changes focus mainly on the establishment of a multiprong informational campaign about the seasonal flu vaccine, which includes …

Lindenwood Digest, November 3, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Market To Me: A Case Study On The Marketing Efforts Of Salesforce Software Company, Marissa Adrianna Spiess Espinola

Experience Industry Management

Social media platforms constitute outstanding channels for fostering relationships with consumers. Recently, there has been a drastic shift towards social media marketing and away from traditional marketing. Marketers are beginning to understand the importance of social media opportunity and are implementing social media marketing strategies and initiatives into companywide marketing practices. Companies cannot afford to lack presence on social media, as competitors could outpace them with marketing efforts of products and services to the public. Social media has become a necessary tool when marketing and advertising. The purpose of this study was to examine social media marketing practices of Salesforce …

Should You Pay For The Chicken When You Can Get It For Free? No Longer Life On The Farm As We Know It, Sharon M. Mattern Büttiker, James King, Susie Winter, Crane Hassold

Charleston Library Conference

The scholarly publishing ecosystem is being forced to adapt following changes in funding, scholarly review, and distribution. Taken alone, each changemaker could markedly influence the entire chain of research consumption. Combining these change forces together has the potential for a complete upheaval in the biome. During the 2019 Charleston Library conference, a panel of stakeholders representing researchers, funders, librarians, publishers, digital security experts, and content aggregators addressed such questions as what essential components constitute scholarly literature and who should shepherd them. The 70-minute open dialogue with audience participation invited a range of opinions and viewpoints on the care, feeding, and …

An Experimental Investigation Into Promoting Mental Health Service Use On Social Media: Effects Of Source And Comments, Zhaomeng Niu, Lun Hu, David C. Jeong, Jared Brickman, Jerod L. Stapleton

Health, Behavior & Society Faculty Publications

Mental health is an increasingly prevalent topic of public interest, but remains a complex area requiring focused research that must account for negative perceptions surrounding mental health issues. The current work explores the roles of social media information source credibility and valence of social media comments on health outcomes in such a mental health context. We used a 2 (message source: professional vs. layperson) × 3 (valence of comments: positive vs. negative vs. mixed) online experiment to examine the effects of source and valence of comments on trust, attitudes and intentions related to mental health information and services among 422 …

Lindenwood Digest, October 27, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Youth’S Usage Of New Media: Exploring Learning And Identity Formation, Nurzali Ismail

The Qualitative Report

This study investigated youth’s usage of new media technologies in and out of school as well as how it relates to learning and identity formation. Even though youth’s usage of new media in school is inferior compared to out of school, it does not mean that both contexts are disconnected. In fact, there is a possible relationship established between both contexts and such connection can prove to be significant for youth’s learning and identity formation. Communities of Practice (COPs) was adopted as the theoretical foundation of the study. The research method employed was case study. Data collection involved six 13 …

Lindenwood Digest, October 23, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, October 20, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Social Media As An Innovative Policy Tool: Lessons And Recommendations From The City Of Austin, Jayce L. Farmer, William A. Costello Jr.

Journal of Public Management & Social Policy

Social media brings opportunities for local governments to innovatively engage the public to enhance service delivery. Using the City of Austin, Texas as a backdrop, we assess the Austin Police Department’s utilization of social media in its communication efforts around community policing. This assessment develops a practical model to evaluate its community policing communication policies and practices by way of social media. The findings from this assessment provide several lessons and recommendations for practitioners to use in their efforts to integrate social media into public service delivery. These lessons and recommendations drawn from this case can provide an example of …

Social Media Impact On Urban Awareness In Saudi Arabia: An Empirical Study, Nahar Bahij, Mohammad Alghamdi

Emirates Journal for Engineering Research

The Kingdom of Saudi Arabia is one of the most active countries in social media, as it is leading the world in the number of active users on Snapchat and on the way to top the number of users on Instagram. Recently, many local and Arab influencers have launched accounts on social media platforms to create urban awareness among the public, which makes it a new phenomenon that needs to be studied.

This research aims to study the impact of social media platforms and applications on urban awareness in the Kingdom of Saudi Arabia. The research used the methodology of …

Accessibility Compliance And Assessments For Gateway Websites In Life Sciences: Toward Inclusive Design, Noreen Y. Whysel, Shari Thurow, Bev Corwin

Publications and Research

One main purpose of information architecture and site navigation is to enhance the effectiveness of user interfaces (UIs) by supporting and enabling task completion, accessibility, and sustainability. This is of particular importance for science gateways given the complexity of information on portal sites.

We examined the accessibility of 50 randomly selected gateway websites in the Life Sciences category in the Science Gateways Community Institute (SGCI) catalog, using both manual and automated methodologies. None of these sites produced an accessible website as per W3C, WCAG 2.1, and Section 508 standards. The most common accessibility success in these websites was URL structure, …

Lindenwood Digest, October 13, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, October 9, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, October 6, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, October 2, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Oer Immersive Video Use And Production In Com1010, Allison H. Hahn

Open Educational Resources

This unit is designed for a Public Speaking course and uses immersive technologies, found as OERs, which bring attention to the needs of Baruch students’ communities. By participating in this unit, students will spend time exploring OERs, and then receive training in video capture and editing tools including 360 cameras and Adobe Premier Pro to produce their own OERs which will be viewed by future classes. They will be partnered with the Baruch Maker Hub to explore how these tools have been used to produce public advocacy campaigns, and then in the classroom they will story board, rehearse and edit …

Policing Politics: Facebook And A Politician's Right To Free Speech, Adewunmi Adedji, Nisha Hemantha Raju, Jennifer Wagner, Alfonso Herrero, Matthew Johnson

Engineering and Technology Management Student Projects

Advancements in technology are not without their own ethical concerns. Social media technology provides for platforms which allow users to interact and exchange ideas in virtual communities. Of these Facebook is among the leaders of the pack with an estimated 2.7 billion monthly active users globally as of the second quarter of 2020 and estimated 190 million users in the United States as of October 2020.

This wide reach, in combination with low cost for advertisement makes it one of the platforms of choice for Organization to promote their products, services or agenda. This accounts for why 98% of the …

Reflections Of A World In Crisis

Conversations

Photojournalism professor Robin Hoecker discusses teaching during a period of pandemic and social unrest, including the challenges of remote and trauma-informed teaching, and offers advice.

Zooming In On Remote Work

Conversations

How we do our work has been shifting for decades as new technologies have made remote working not only possible, but also desirable from productivity, lifestyle and environmental perspectives. Such technologies have been crucial to keeping many businesses and employees going during the enforced isolation of the coronavirus pandemic. The advantages and pitfalls of remote work are discussed.

The Power Of The Student Press

Conversations

Student publications used to be by students for students. They still are, but with upheavals in media, student journalists are starting to reach audiences well beyond campus. DePaul's student newspaper, The DePaulia, started a Spanish-language edition called La DePaulia that is distributed via social media, and its online magazine, 14 East, has a Spanish-language section called Pueblo.

Serena, Inc.: Using Instagram To Build Brand Equity After A Crisis, Frauke Hachtmann

College of Journalism and Mass Communications: Faculty Publications

Serena Williams is one of the most successful athletes of all time. In addition to dominating the professional tennis circuit for decades, she has also built a massive business empire while becoming a first-time mother and wife. During this time of transition, Williams experienced a significant crisis moment during the 2018 US Open. Williams did not publicly acknowledge or apologise for the crisis and instead focused on a new sense of direction after living through the experience, much of which is documented and promoted on her Instagram account. This exploratory case study focuses on Serena Williams’s use of Instagram as …

Front Liners Fighting Fake News: Global Perspectives On Mobilising Young People As Media Literacy Advocates, Sun Sun Lim, Kai Ryn Tan

Research Collection College of Integrative Studies

With young people at the vanguard of technology adoption and media consumption, many governments are actively incorporating young people into their public education campaigns, and young people are enlisting themselves as media literacy advocates. This article reviews a selection of such media literacy programmes to unpack their key thrusts and components so as to identify best practices and learning points. It will also closely investigate one particular youth-led effort and chart its conception, execution and development.

Lindenwood Digest, September 29, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, September 25, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Lindenwood Digest, September 18, 2020, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.