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Communication Technology and New Media Commons™
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- Social media (8)
- Digital media (5)
- Climate change (4)
- Nation Media Group (4)
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- Fake news (3)
- Framing theory (3)
- Mass media (3)
- Mass media audiences (3)
- Online journalism (3)
- Agenda setting theory (2)
- Artificial Intelligence (2)
- Content analysis (2)
- Coronavirus disease (2)
- Covid-19 (2)
- Digital content (2)
- Drought (2)
- Ethics (2)
- Fact-checking (2)
- Journalism ethics (2)
- Mass media - Kenya (2)
- Mass media--Economic aspects (2)
- Media business management (2)
- Media convergence (2)
- Misinformation (2)
- News reporting (2)
- Pandemic (2)
- Public relations (2)
- Revenue (2)
- WhatsApp (2)
Articles 91 - 120 of 127
Full-Text Articles in Communication Technology and New Media
An Analysis Of The Programming Of Local And Foreign Content In Kenya’S Tv Programming, Christine Kasiva Muthee
An Analysis Of The Programming Of Local And Foreign Content In Kenya’S Tv Programming, Christine Kasiva Muthee
Master of Arts in Digital Journalism
This study analysed the content programming on Kenyan TV and established the factors that inform TV managers' preference for foreign content and the attendant effects such preferences have on the local filming/production industry. This research was guided by three objectives, to investigate: What is in the programming menu of Kenyan TV stations. The factors that inform TV programming managers preference for foreign TV content and the ways that programming of foreign content influence the local filming/production industry. This study was anchored on two theories that is the cultural imperialism theory and the political economy of mass media theory. This research …
How The Print Media In Kenya Framed State Of The Nation Addresses On Covid-19 Pandemic By President Uhuru Kenyatta, Victor Odhiambo Edwin
How The Print Media In Kenya Framed State Of The Nation Addresses On Covid-19 Pandemic By President Uhuru Kenyatta, Victor Odhiambo Edwin
Master of Arts in Digital Journalism
This study sought to find out how the print media in Kenya framed State of the Nation addresses on COVID-19 by President Uhuru Kenyatta. The objectives of this study were; (a) to ascertain the main messages or themes that were dominant in President Uhuru Kenyatta’s State of The Nation (SOTN) addresses on COVID-19, (b) to determine the frames the print media used in the coverage of the State of the Nation addresses by President Uhuru Kenyatta in regards to the containment measures, (c) to determine the sources that the print media incorporated in their coverage of the State of the …
News Media Presentation Of Basic Education Teachers During The Covid-19 Pandemic: A Content Analysis Of The Daily Monitor And The New Vision In Uganda, Andrew Arinaitwe
News Media Presentation Of Basic Education Teachers During The Covid-19 Pandemic: A Content Analysis Of The Daily Monitor And The New Vision In Uganda, Andrew Arinaitwe
Master of Arts in Digital Journalism
The studies in Uganda on the coverage of basic education teachers in the press are very few and this research went a long way to bridge the gap and to paint a picture of the nature of the coverage of education issues during the COVID-19 pandemic. The objectives of this research were to examine how teacher coverage in the Daily Monitor and the New Vision related with the frames and themes, identify the teacher frames and examine the major themes published. The theoretical framework included the framing theory and the agenda setting theory. The researcher used mixed methods research approach. …
Reporting On Sexual Orientation And Gender Identities In Kenya A Study Of Factors That Influence Ethical And Legal Decision-Making By Print Media Journalists, Paul Omondi Otieno
Reporting On Sexual Orientation And Gender Identities In Kenya A Study Of Factors That Influence Ethical And Legal Decision-Making By Print Media Journalists, Paul Omondi Otieno
Master of Arts in Digital Journalism
The coverage of sexual minority groups like the lesbian, gay, bisexual, and transgender (LGBT) community by print media, tends to raise multiple legal and ethical questions for journalists in Kenya. This study sought to identify and explain the legal and ethical guidelines for print media journalists in Kenya, as well as the factors that influence journalists’ ethical decisions. These decisions are subject to legal restrictions, professional ethics, personal values, religious and cultural bias. This raises ethical and legal debates for journalists since a democratic society and free media – both of which are billed as cornerstones of Kenya’s constitution – …
The Inclusion Of Medical And Health Experts In The Coverage Of Covid-19 In Print Media In Kenya, Sarah Okuoro
The Inclusion Of Medical And Health Experts In The Coverage Of Covid-19 In Print Media In Kenya, Sarah Okuoro
Master of Arts in Digital Journalism
When the first cases of coronavirus infection emerged in Kenya, the focus of print media moved to cover COVID-19 pandemic stories. This study aimed to analyze the extent to which medical experts were included in the reporting since patient zero was diagnosed in Kenya. Specifically, the study sought to identify the sourcing methods adopted by mainstream print media, analyse the incorporation of health and medical experts and examine the nature of information given by health and medical experts in the coverage of COVID-19 stories in the first one year since the diagnosis of patient zero in Kenya. The study adopted …
How The Social Media Phenomena Of Publishing Private And Personal Information About Prominent Public Figures Is Influencing Ethical Decision Making By Legacy Media Editors, Evelyne Nyakiega Kahungu
How The Social Media Phenomena Of Publishing Private And Personal Information About Prominent Public Figures Is Influencing Ethical Decision Making By Legacy Media Editors, Evelyne Nyakiega Kahungu
Master of Arts in Digital Journalism
The social media revolution continues to impact legacy media’s ethical decision-making protocols, especially when dealing with private and personal information of public figures published on these platforms by non-legacy media actors. The objectives of this study were: to examine the ethical dilemmas that legacy media editors are confronted with when private and confidential information of public figures is reported by non-legacy media content producers; to determine what considerations legacy media journalists make before publishing that information on their platforms; to assess the ethical decision-making protocols that legacy media editors in Kenya follow when dealing with the private information of public …
Digital Native Media: Growing Online Audiences And Challenges Of Monetization, Martin Wachira Njoroge
Digital Native Media: Growing Online Audiences And Challenges Of Monetization, Martin Wachira Njoroge
Master of Arts in Digital Journalism
Digital native media platforms have grown and amassed massive audiences and readership online. Despite the audience growth, they have been experiencing challenges in monetizing and generating revenues. The objectives of the study were: (a) to establish monetization opportunities for digital native media houses, given their growing online audience numbers, (b) to determine strategies deployed by digital native media to help them monetize online content given the high numbers on the digital platforms, and (c) to establish challenges digital native media are facing in leveraging the online audiences and monetizing the content. The study adopted a qualitative research approach and employed …
The Adoption Of Artificial Intelligence In Newsrooms In Kenya: A Multi-Case Study, Peter Mwangangi Kioko
The Adoption Of Artificial Intelligence In Newsrooms In Kenya: A Multi-Case Study, Peter Mwangangi Kioko
Master of Arts in Digital Journalism
Deployment of Artificial Intelligence (AI) in newsrooms is gaining prominence across the world, with the technology being used to enhance the processes of news gathering, packaging, and distribution. The objectives of this study were to: explore the extent of use of AI in newsrooms in Kenya, determine the factors driving the adoption of AI or lack of it, and identify the challenges and opportunities presented by the adoption of AI in newsrooms in Kenya. The study was guided by the theory of disruptive innovation, the technology acceptance model, and the domestication of technology theory. Qualitative research approach and the exploratory …
Online Audiences And Gatekeeping: User Comments And Their Influence On Editorial Processes In Newsrooms In Kenya, Beryl Anyango Oywer
Online Audiences And Gatekeeping: User Comments And Their Influence On Editorial Processes In Newsrooms In Kenya, Beryl Anyango Oywer
Master of Arts in Digital Journalism
There has been an ongoing debate in Kenyan newsrooms on whether or not to retain the comment section on news websites in the wake of Social Media Networks which allow the media to still get user feedback devoid of any liability of unregulated third-party comments. This study set to establish the role and influence user comments have on editorial processes as well as explain what value media houses that have retained the comment section are receiving. Using methodological triangulation, this study analysed the nature of user comments, how comments influence editorial processes and the value the three media houses with …
News Consumption Habits On Social Media: A Study Of Unemployed Kenyan Millennials At National Employment Authority In Kasarani Sub-County, Teresia Wambui Ndonye
News Consumption Habits On Social Media: A Study Of Unemployed Kenyan Millennials At National Employment Authority In Kasarani Sub-County, Teresia Wambui Ndonye
Master of Arts in Digital Journalism
Social media started as a social meeting point where users met to socialize, network and connect. The earliest users of social media applications were millennials and with time they became addicts and spent a lot of time online. The study aimed to identify the social media applications Kenyan Millennials use to consume news, what motivates them to use the applications, the gratification they get and amount of time they spend on news on social media. The study was carried out at the National Employment Authority headquarters in Kasarani Sub-County. The study targeted all walk-ins to the office for a period …
News Processes, Opportunities And Challenges In Converged Kenyan Newsrooms: A Case Study Of Standard Group Plc, Agnes Aineah
News Processes, Opportunities And Challenges In Converged Kenyan Newsrooms: A Case Study Of Standard Group Plc, Agnes Aineah
Master of Arts in Digital Journalism
Convergence is not a new concept in Kenya’s media industry. Legacy media organizations in Kenya have relaunched several times in an attempt to integrate their newsroom operations and to create digitally fronted newsrooms. This study explores the news processes that converged newsrooms have put in place to support the integration of previously distinct media operations and the opportunities and challenges inherent in converged newsrooms in Kenya. It is a case study of Standard Group PLC which fully converged its newsroom operations in April 2021 after having undergone several convergence attempts “with little success” (Vaseling, 2021). This study was guided by …
Towards A News Industry Framework For Tackling The Vice Of Brown Envelope Journalism: Perceptions Of Journalists And Public Relations Practitioners In Uganda, Sandra Lamwaka
Master of Arts in Digital Journalism
Journalism, just like any other institution in society has been tainted with acts of corruption and bribery or what is scholarly known as Brown Envelope Journalism (BEJ). The practice takes shape in form of cash, gifts/ freebies, and incentives, given to a journalist to influence the reportage of news. This has affected the quality of news and undermined fundamental journalistic principles. Anchored on McQuail’s theory of Media and Society and the Social Responsibility Theory of the Press, this study sought to examine journalists and PR practitioners’ perceptions of BEJ and what the industry can employ to address the vice The …
Monetising Digital Content: Lessons From Nation Media Group, Augustine Kipkosgei Sang
Monetising Digital Content: Lessons From Nation Media Group, Augustine Kipkosgei Sang
Master of Arts in Digital Journalism
The advent of digital media has seen legacy news organisations record a decline in revenue as audiences shifted online, where access to information was relatively cheaper and more convenient. Newspaper circulation plummeted, and so did their revenue as advertisers followed the audiences online, where the media were abundant and could pay less. Media houses switched focus to digital after traditional models were disrupted, the intention being to use digital to plug the losses in legacy platforms. Within this tenet, this study sought to determine the lessons learned by legacy media in Kenya and identify the critical success factors in the …
Sharing The News: The Role Of Social Media In News Diffusion And Audience Building In Media Houses In Kenya, Isaac Swila
Sharing The News: The Role Of Social Media In News Diffusion And Audience Building In Media Houses In Kenya, Isaac Swila
Master of Arts in Digital Journalism
The purpose of the study is to assess how media houses in Kenya are using social media to diffuse their news content and build loyal audiences in a competitive media environment. It uses two media houses, the Nation Media Group and Royal Media Services as case studies. The study aimed at attaining four specific objectives: to examine how social media platforms, facilitate diffusion of news content in media houses in Kenya; to examine whether sharing of news on social media lead to growth of digital audiences; to examine the strategies legacy media stations in Kenya, use to disseminate news content …
An Exploratory Study Of Fake News And The 2017 Presidential Elections In Kenya, Anthony Kuria Wanjiru
An Exploratory Study Of Fake News And The 2017 Presidential Elections In Kenya, Anthony Kuria Wanjiru
Master of Arts in Digital Journalism
This study explored the proliferation of fake news in Kenya and sought to uncover if fake news affected the 2017 Presidential Election outcomes. Just like in the two previous elections (2007 and 2013), the 2017 presidential polls were closely contested. The use of social networking sites and other online platforms like websites for campaigns was common during the 2017 Presidential Elections. Presidential candidates did not only set up websites, but also employed bloggers, social media savvy individuals and public relations firms to manage their social media accounts and other parody accounts that they used for their online campaigns. Thus, the …
Fact-Checking In The Digital Era: A Multi-Case Study Of How Newsrooms Address Disinformation During Breaking News, Mary Nyambura Kulundu
Fact-Checking In The Digital Era: A Multi-Case Study Of How Newsrooms Address Disinformation During Breaking News, Mary Nyambura Kulundu
Master of Arts in Digital Journalism
The role of the media is to inform its audience. This entails the supply of truthful and credible information. However, the traditional practices of ascertaining the truthfulness of news sources are now threatened by the rise of social media as a news source. The complexity arises from the fact that social media platforms lack an established means of confirming the credibility of both the source and the information. More so, the established procedures are randomly ignored in the event of breaking news, a time when the newsroom is time-bound and faces the highest risk of misinformation and disinformation. Subsequently, there …
News Media Framing Of Femicide: An Analysis Of Kenyan Newspapers’ Reports On The Killing Of Two Women, Rose Wangui Ng'ang'a
News Media Framing Of Femicide: An Analysis Of Kenyan Newspapers’ Reports On The Killing Of Two Women, Rose Wangui Ng'ang'a
Master of Arts in Digital Journalism
The Kenyan media has brought to the limelight disturbing issues of women who are murdered as a result of intimate partner violence. However, the framing of the femicide stories has brought about different perspectives in their interpretation, deeming the victims responsible for murder by blaming them. The framing justifies the actions taken by the perpetrators in committing murder. It is therefore against this background that the study focused on analyzing the frames used by the Kenyan media in covering homicide. The objectives that guided the study included; (i) to examine the major frames in the coverage of femicide by Kenyan …
Drought And Food Security In Kenya: Content Analysis Of The Nation And The Standard Newspapers 2018-2019, Mark Simiyu Namaswa
Drought And Food Security In Kenya: Content Analysis Of The Nation And The Standard Newspapers 2018-2019, Mark Simiyu Namaswa
Master of Arts in Digital Journalism
The study is motivated by repetitive cycles of drought and food security crises in Kenya where there seems to be no solution in dealing with cyclic but erratic weather patterns. The study focused on examining patterns of coverage and prominence of drought and food security stories in two major Kenyan newspapers, The Nation and The Standard and if these trends were event-driven or influenced by among other factors, politics or alters by humanitarian organizations or the scientific community. This study sought to explore media coverage of drought and food security in Kenya over the entire year 2018 and year 2019. …
Coverage Of Climate Change Issues In Kenyan Print Media: A Case Of Daily Nation And Standard Newspapers, Esther Wanja Mungai
Coverage Of Climate Change Issues In Kenyan Print Media: A Case Of Daily Nation And Standard Newspapers, Esther Wanja Mungai
Master of Arts in Digital Journalism
Climate change is an issue of public interest and given the adverse effects of climate change, concerted efforts are imperative as different stakeholders work on solutions. The media with its power to set and build agenda is very critical, especially in its coverage of climate change. This study sought to analyse the extent to which climate change stories are given prominence, the nature of climate change stories, and drivers of climate change stories in The Daily Nation and The Standard between 2018 and 2019. The study was anchored on the agenda setting theory to examine prominence accorded to climate change …
Viability Of Free Newspapers In The Kenyan Market: A Case Of The People Daily, Veronica Wambui Mwangi
Viability Of Free Newspapers In The Kenyan Market: A Case Of The People Daily, Veronica Wambui Mwangi
Master of Arts in Digital Journalism
This study sought to establish the viability of free newspapers in the Kenyan market, using the case of The People Daily. The research objectives of this study were: (i) to establish the management strategy behind The People Daily’s conversion into a free newspaper; (ii) to determine the relationship between advertising revenue and The People Daily’s viability as a news media outlet; (iii) to assess financial sustainability of The People Daily as a free newspaper; and (iv) to establish the quality control measures that The People Daily has put in place to promote quality journalism. This study was based on the …
Place Of Solutions Journalism In Coverage Of A Crisis: Examining Reporting Of Covid-19 Pandemic In Kenyan Newspapers, Rebecca Mutheu Mutiso
Place Of Solutions Journalism In Coverage Of A Crisis: Examining Reporting Of Covid-19 Pandemic In Kenyan Newspapers, Rebecca Mutheu Mutiso
Master of Arts in Digital Journalism
The outbreak of the Covid-19 pandemic in Kenya in March 2020 created an unprecedented challenge to media houses. Media coverage of the disease raised questions on the best approach that can be used for reporting the Covid-19 crisis and whether journalists should only report the reality of the social and economic impact of the pandemic or they have a duty to also tell stories on the responses to the crisis, an approach referred to as solutions journalism. The study’s objectives were: - (i) examine the major themes in the coverage of Covid-19 pandemic in Kenya’s media, (ii) to explore the …
A Content Analysis Of The Coverage Of Covid-19 In The First Seven Days, Chrystal Celestine Kerubo Onkeo
A Content Analysis Of The Coverage Of Covid-19 In The First Seven Days, Chrystal Celestine Kerubo Onkeo
Master of Arts in Digital Journalism
This study explored how the Kenyan print media covered Coronavirus Disease 2019 (COVID-19) in the first seven days after the first infection was confirmed in Kenya. The was guided by the following research objectives: - (i) To find out the prominence the Kenyan media gave COVID-19 stories in the first seven days following the announcement of patient zero, (ii)To identify the frames that were predominantly used by the media in the coverage of COVID-19 following the announcement of patient zero, and (iii)To examine the extent to which COVID-19 stories published in the first seven days following the announcement of patient …
Exploring The Effects Of Digital Disruption On Radio Revenues Among Urban Radio Stations In Kenya, Baron Khamadi Shitemi
Exploring The Effects Of Digital Disruption On Radio Revenues Among Urban Radio Stations In Kenya, Baron Khamadi Shitemi
Master of Arts in Digital Journalism
This study sought to investigate the effects of digital disruption on radio revenues among urban radio stations in Kenya. The specific objectives of the study were: (i) to explore the trends in radio revenues in a competitive media environment in Kenya; (ii) to examine how radio revenues have been affected by digital disruption; and (iii) to establish new revenue generation strategies adopted by radio stations in Kenya today. The study adopted qualitative approach and employed exploratory research design. Four radio stations in the country were the sample size; Capital FM, Radio Citizen, KBC Radio and Spice FM, where editors, station …
Viability Of Digital Subscription In Uganda: An Analysis Of Chimpreports’ Paywall, Alex Taremwa
Viability Of Digital Subscription In Uganda: An Analysis Of Chimpreports’ Paywall, Alex Taremwa
Master of Arts in Digital Journalism
Digital Media in Uganda is experimenting with subscription-based models as an alternative to the traditional advertising model and as a recovery plan from the effects of COVID-19. The objectives for this study were: to identify critical success factors for subscription-based models in digital media platforms, to analyse audience consumption habits vis-a-vis payment for digital content on ChimpsReports, to establish the effect of paywalls on the financial bottom-line of ChimpReports, and to establish the barriers to subscription uptake among digital media in Uganda. The theoretical framework adopted the political economy of the media and the disruption of innovations theories to investigate …
The Impact Of Data Smog On Editorial Processes: An Assessment Of Journalists’ Coverage Of Covid-19 Pandemic In Kenya, Anita Chepkoech Tesot
The Impact Of Data Smog On Editorial Processes: An Assessment Of Journalists’ Coverage Of Covid-19 Pandemic In Kenya, Anita Chepkoech Tesot
Master of Arts in Digital Journalism
This study examined the impact of data smog on editorial processes with a focus on how journalists’ coverage of the Coronavirus Disease 2019 (Covid-19 pandemic in Kenya was impacted by the avalanche of data against the backdrop of misinformation and disinformation. The study was guided by three objectives: (1) to assess the impact of data smog on the sourcing of Covid-9 stories, (2) to examine how journalists covering Covid-19 cope with data smog, and (3) to assess the extent to which data smog impacted the quality of Covid-19 coverage in Kenyan media. The study used two related theoretical frameworks: The …
Whatsapp In The Newsroom: Utilisation Of Whatsapp In Journalistic Practices In Kenya, Valerie R.A. Koga
Whatsapp In The Newsroom: Utilisation Of Whatsapp In Journalistic Practices In Kenya, Valerie R.A. Koga
Master of Arts in Digital Journalism
Over the years, technological innovations have become useful in communication and influenced the way people work (UNCTAD, 2018), with social media applications becoming more acceptable for use at work (Agur, 2019; Azeema & Nazuk, 2017; McIntyre & Sobel, 2019). Many newsrooms in Kenya have integrated the use of social media applications in news production. As a result, the social media application WhatsApp has been domesticated by journalists and is widely used as a tool for news gathering and a channel for communication and for news production as a whole. Thus, the study sought to find out what motivates journalists to …
Assessing Market Readiness And Uptake Of Vod Among University Students In Nairobi, Joan Wetumi Njaro
Assessing Market Readiness And Uptake Of Vod Among University Students In Nairobi, Joan Wetumi Njaro
Master of Arts in Digital Journalism
Digital media has opened up on new opportunities for content creation, distribution and monetization. Dwindling revenues in traditional mainstream media been brought by digital influx of content producers and competitors to media for the advertising cake where media houses now have to compete with content consumers who have become content creators and distributors for digital spaces. Increased penetration of mobile phones and the internet across most parts of the country has created opportunities in media content production and consumption as modes of content consumption have also evolved and innovated with time. It is against that backdrop that innovations such as …
Opportunities Digital Technologies Present For Women In Media: Multi-Case Study Of Newsrooms In Kenya, Faith P. Oneya
Opportunities Digital Technologies Present For Women In Media: Multi-Case Study Of Newsrooms In Kenya, Faith P. Oneya
Master of Arts in Digital Journalism
This study is an exploration of the opportunities digital technologies present for women in media. Digital technologies have been praised for providing opportunities to journalism as a whole but little is known regarding those offered to women in newsrooms. The objectives of this study were to: (a) determine new ways women are participating in journalism because of digitisation, (b) establish the new forms of journalism where women have thrived and (c) explore the structures that support women working with digital technologies in the newsroom. The theory that guided the study was Technological Determinism. It employed the phenomenological research tradition. The …
Newspaper’S Quest For Survival In The Era Of Digital Disruption: The Case Of The Daily Nation, Dave Oluoch Opiyo
Newspaper’S Quest For Survival In The Era Of Digital Disruption: The Case Of The Daily Nation, Dave Oluoch Opiyo
Master of Arts in Digital Journalism
This study sought to find out the effect digital disruption has had on the Daily Nation Newspaper, while also looking at the strategies the publication has put in place to ensure its survival. The study was guided by the following: (a) The changes and challenges posed by digital disruption on the newspaper and how this has affected its operations, (b) The strategies employed by the newspaper to respond to disruption and (c) The effectiveness of these survival and growth strategies. The study was guided by two theories – Disruption Innovation Theory and Media Economics Theory. The researcher used a Qualitative …
Online Audience Feedback And Media Accountability In Kenya’S Mainstream Media, Ann Adhiambo Okumu
Online Audience Feedback And Media Accountability In Kenya’S Mainstream Media, Ann Adhiambo Okumu
Master of Arts in Digital Journalism
This study sought to find out if online audience feedback in terms of engagement, correction and criticism of news stories produced by the media, leads to certain decisions by the media that amounts to accountability. The objectives of this study were; (a) to examine the nature of audience feedback to news stories in Kenya, (b) to determine how media responds to audience feedback on news stories, (c) to examine how the engagement, correction and criticism of news stories by online audiences leads to more accountability in the media, (d) to establish whether prompt reaction by online audience has led to …