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Communication Technology and New Media Commons™
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- Social media (8)
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Articles 31 - 60 of 127
Full-Text Articles in Communication Technology and New Media
Digital Activism Through Humour And Satire: An Analysis Of The Use Of Tiktok And X For Political Accountability In Uganda., Shemei Agabo
Digital Activism Through Humour And Satire: An Analysis Of The Use Of Tiktok And X For Political Accountability In Uganda., Shemei Agabo
Master of Arts in Digital Journalism
This study aimed to analyze the use of satire through TikTok and X networking sites as dialogue tools, specifically for political activism in Uganda. The study looked at the two communication platforms as avenues of expanding the civic space for the citizens, in a country faced with a lot of restrictions for legacy media and traditional online platforms. The study is significant because it analyzes how social media platforms can be used for political activism in a country like Uganda, ruled by stringent rules regarding speaking to power. The method of study was an exploratory study design and the qualitative …
Journalists Understanding And Coverage Of Extrajudicial Killings In Kenya., Susan Kendi Gitonga
Journalists Understanding And Coverage Of Extrajudicial Killings In Kenya., Susan Kendi Gitonga
Master of Arts in Digital Journalism
This study investigated the phenomenon of extrajudicial killings in Kenya by examining the journalists' understanding of the issue, the media framing of the articles, and the sourcing of the information. The news media, in its traditional role to inform and interpret, has the responsibility to provide the public with a balanced narrative on the issues that are of public interest, including deaths and killings of citizens. However, in the context of extrajudicial killings, the media’s role and significance have been tested due to the dilemma encountered. Journalists face challenges in their attempt to source for authoritative sources, especially in cases …
An Investigation Into The Female Correspondents' Experiences In The Media Industry In Kenya, Pili Chizi Chimerah
An Investigation Into The Female Correspondents' Experiences In The Media Industry In Kenya, Pili Chizi Chimerah
Master of Arts in Digital Journalism
Correspondents in the media organizations in Kenya face myriad challenges to remuneration, working conditions, and job security. These challenges have a direct effect on their performance at the workplace. Correspondents play a pivotal role in the success of media organizations, and research shows that they contribute about 80 percent of media content (Devex, 2022). Odhiambo (2002) states that correspondents are paid on retainers and sometimes need reasonable contracts, making them vulnerable. However, female correspondents face double challenges based on their gender. There is a gender bias in newsrooms, with male correspondents dominating (Selva & Andi, 2020). Often, female correspondents are …
Print Media Coverage Of Digital Land Registration In Kenya: A Case Of Daily Nation And Standard Newspapers., Olgah Aluoch Atellah
Print Media Coverage Of Digital Land Registration In Kenya: A Case Of Daily Nation And Standard Newspapers., Olgah Aluoch Atellah
Master of Arts in Digital Journalism
Kenya's nascent digital land registration system has already captured the attention of the nation's print media. This study investigated how two prominent newspapers, The Daily Nation and The Standard, framed and presented this complex issue, potentially shaping public perception and influencing policy decisions. Key findings reveal a contrasting media landscape. While existing research explored media coverage of digital land registration elsewhere, understanding its portrayal within Kenya remained a critical gap. Anchored in Framing Theory and agenda-setting Theory, the study employed a strategic selection approach where months were strategically chosen based on their significance or key events because of the buildup …
Understanding The Effects Of Twitter Crisis Events On Brand Reputation: The Case Of Strathmore University And Kfc Kenya., Wambui Gachari
Understanding The Effects Of Twitter Crisis Events On Brand Reputation: The Case Of Strathmore University And Kfc Kenya., Wambui Gachari
Master of Arts in Digital Journalism
An organisational crisis event on Twitter goes viral within a short period of time. Within that time, sentiments – either negative or positive – are produced through the tweets published as a result of conversations driven by Twitter users. Coverage done by legacy media further amplify the magnitude of organizational crisis events. These sentiments produces by Twitter users become instrumental in shaping the public perception of organisations. This study sought to determine how Twitter users frame crisis events and the subsequent influence on brand reputation of organisations under crisis. The Framing theory and Situational Crisis Communications theory offered insights into …
An Analysis Of The Use Of Whatsapp In The News-Making Process: A Case Of Bbc Africa., Maureen Nasimiyu Nyukuri
An Analysis Of The Use Of Whatsapp In The News-Making Process: A Case Of Bbc Africa., Maureen Nasimiyu Nyukuri
Master of Arts in Digital Journalism
This study analyses the use of WhatsApp in the newsroom at BBC Africa, with a particular focus on the experiences of journalists, critical success factors and challenges journalists face when using the app. This study was guided by three objectives: To examine the experience of journalists in the use of WhatsApp in the BBC Africa newsroom, to assess the critical factors in the adoption and use of WhatsApp in the BBC Africa newsroom and to explore the challenges that Journalists face when using WhatsApp in the BBC Africa newsroom. It was anchored on the technology acceptance theory (Davis, 1989) and …
An Investigation On Gender Perceptions In Credibility Of Male And Female News Anchors In Kenya., Ngumbau Maluti Musau
An Investigation On Gender Perceptions In Credibility Of Male And Female News Anchors In Kenya., Ngumbau Maluti Musau
Master of Arts in Digital Journalism
The success and survival of media houses is based on viewership as informed on audience loyalty that is pegged on perceived credibility of the news items, news anchors and media houses. But, extent of credibility perception as influenced by gender under the gender disparity concept has not been assessed within the Kenyan media space; which forms the focus of this study. The main objective was to investigate gender perceptions in the credibility of male and female news anchors in Kenya. Specifically, the study assessed the perceived credibility of male news anchors in presenting hard news items in Kenya and examined …
An Analysis Of The Contribution Of Training Grants To The Ugandan Media: A Case Study Of The New Vision And Daily Monitor., Julius Odeke
An Analysis Of The Contribution Of Training Grants To The Ugandan Media: A Case Study Of The New Vision And Daily Monitor., Julius Odeke
Master of Arts in Digital Journalism
The training of journalists has become an important element in enhancing the development of the media due to the popular global conjecture that a developed media consequently helps citizens to make informed decisions. But a number of factors like the choice of areas for training that needs funding and challenges media experiences in enhancing media development have over the time stifled the operations of the Ugandan media limiting its ability to advance issues of public interest (McChesney, 2008:37;Nyarko, 2015).This study therefore sought to identify areas covered by the training grants in the past five years (2019-2023), analyse the contribution of …
Media Coverage Of The Covid-19 Pandemic: A Case Of New Vision And Daily Monitor In Uganda., Eve Atukunda
Media Coverage Of The Covid-19 Pandemic: A Case Of New Vision And Daily Monitor In Uganda., Eve Atukunda
Master of Arts in Digital Journalism
The media performs a significant role in shaping and transforming public perceptions during pandemics. This study analysed the media coverage of COVID-19 in Uganda, focusing on its impact on public awareness, government response, and societal behaviour. The study applied a quantitative approach to content analysis of news articles and official government communication, with interviews of journalists at the helm of COVID-19 reporting. The analysis assessed the framing of COVID-19 news in print media platforms. It examined the dynamics between media, government, and public health officials, evaluating the effectiveness of information dissemination and management of misinformation. The initial focus of media …
The Framing Of Digital Currencies In Rwandan Media: A Comparative Study Of Igihe.Com And The New Times., Cyuzuzo Jean De Dieu Samba
The Framing Of Digital Currencies In Rwandan Media: A Comparative Study Of Igihe.Com And The New Times., Cyuzuzo Jean De Dieu Samba
Master of Arts in Digital Journalism
This study analyzed the media coverage of cryptocurrencies in Rwanda’s two leading online publishers, focusing on identifying trends and biases in their reporting. Anchored on Framing Theory, phase one of this study used quantitative content analysis to analyse the tone of coverage, the nature of coverage and to comparatively analyse what the data analysis tells of nuances between coverage in English and coverage in Kinyarwanda from samples of media coverage of cryptocurrencies in the two outlets over a specified period. In phase two, the data was analyzed and presented using descriptive and inferential statistics to respond to the research objectives …
The Relevance Of Journalism Schools In Producing Talent For A Converged Newsroom: A Case Of Uganda, Arthur Oyako
The Relevance Of Journalism Schools In Producing Talent For A Converged Newsroom: A Case Of Uganda, Arthur Oyako
Master of Arts in Digital Journalism
While journalism training schools play a crucial role in equipping students with the necessary skills and knowledge to work in the media industry, the rapid advances in media technology raised concerns about the training needs and skills and whether J-schools were equipping graduates with the requisite skills for the converged newsrooms. The rapid evolution of digital technologies transformed traditional newsrooms into converged newsrooms, where journalists are expected to produce content for multiple platforms, including print, broadcast, and digital media. This shift has created a demand for journalists with diverse skills, including writing, reporting, editing, video production, social media management, and …
Media's Coverage Of Biotechnology And Gmo’S: How Kenyan Broadcast Media Covered The Lifting Of The Ban On Genetically Modified Foods., Zeynab Nyangule Wandati
Media's Coverage Of Biotechnology And Gmo’S: How Kenyan Broadcast Media Covered The Lifting Of The Ban On Genetically Modified Foods., Zeynab Nyangule Wandati
Master of Arts in Digital Journalism
The introduction of genetically modified organisms (GMOs) has been controversial globally, with differing views on the risks and benefits of their use in agriculture, even though the technology is extensively used in medicine. In Africa, the adoption of GMOs has been relatively slow compared to other regions due to a combination of factors, including poor infrastructure, inadequate resources, and public resistance. Studies have shown that the media often portrays GMOs as a threat to human health and the environment, a narrative often pushed by the news sources interviewed, with little emphasis on their potential benefits or the science of it. …
Print Media Coverage Of Conflict Among Pastoral Communities In Northern Kenya: A Case Study Of Nation And The Standard Newspapers., Faith Sudi Wamalwa
Print Media Coverage Of Conflict Among Pastoral Communities In Northern Kenya: A Case Study Of Nation And The Standard Newspapers., Faith Sudi Wamalwa
Master of Arts in Digital Journalism
Media coverage of conflict is central to public interpretations of these conflicts. This public comprises policymakers who, among key of their mandates, is developing policies that protect the masses' lives and properties. Conflicts among pastoral communities have been endemic for decades. Media as a channel through which the masses get informed has been found by research worldwide to have an effect on conflicts through coverage. This media influence is mirrored through how it frames stories of conflict and who it quotes in those stories. Frames and sources used to determine how the audience perceives and interprets those conflicts. This study …
Assessing Youtube Vloggers’ Ethical Conduct And Impact On Political Discourse In The 2021 Uganda General Elections., Otto John Alex
Assessing Youtube Vloggers’ Ethical Conduct And Impact On Political Discourse In The 2021 Uganda General Elections., Otto John Alex
Master of Arts in Digital Journalism
This research delves into the pivotal role played by YouTube vloggers during the 2021 elections in Uganda. The study focuses on assessing vloggers' content's quality and ethical standards, understanding audience engagement, and analysing the overall impact on citizen participation. Through the examination of 10 videos and 19 in-depth intervie, and 2 Key informant interviews revealed that vloggers often disseminated biased and inaccurate information to attract viewer engagement. The content analysis highlighted unbalanced reporting, a breach of journalism ethics, and a primary focus on profit-making, neglecting responsible journalism's foundational principles. As observed in the comment sections, audience interaction showcased a dynamic …
An Analysis Of Print Media’S Coverage Of Women In Stories Focused On Economic Activities., Patricia Kigula
An Analysis Of Print Media’S Coverage Of Women In Stories Focused On Economic Activities., Patricia Kigula
Master of Arts in Digital Journalism
This research was conducted against the background that women have limited visibility in economic roles in the media. The dearth of understanding in this area poses a risk of perpetuating negative stereotypes and biases against women, potentially impeding their economic empowerment and hindering societal progress. The media's influence on shaping societal norms surrounding women and economic participation is evident, emphasizing the need for a comprehensive analysis of the extent and nature of media coverage of women's contributions to economic development in Uganda. The study employed a quantitative method and directed content analysis to systematically examine the representation of women in …
Print Media Framing Of Kenya’S Presidential Campaigns During The 2022 General Election, Brian Owens Ocharo
Print Media Framing Of Kenya’S Presidential Campaigns During The 2022 General Election, Brian Owens Ocharo
Master of Arts in Digital Journalism
The media can mould public perspectives and sway voters toward a specific candidate or political faction. This study aimed to analyse the print media framing of news on Kenya’s presidential campaigns in the run-up to the 2022 General Election. Specifically, the study sought to find out the framing of messages on the four presidential candidates ahead of the 2022 General Election, the extent of print media coverage of the four presidential aspirants during the presentation of their candidatures and factors that influenced the framing of news on presidential candidates by the print media ahead of Kenya’s 2022 General Election. The …
An Analysis Of Status Of Journalism Following Transitions Of Journalists From Newsrooms In Kenya, Asha Bekidusa
An Analysis Of Status Of Journalism Following Transitions Of Journalists From Newsrooms In Kenya, Asha Bekidusa
Master of Arts in Digital Journalism
One of the major issues facing media managers and many newsrooms today is the retention of journalists. It requires action to motivate journalists to stay at the company longer. On the other hand, firms utilize creative methods to retain top talent due to fierce rivalry in the job market. The activities in newsrooms are impacted because many seasoned journalists have left for alternative careers. This study analyses the status of journalism following the transitions of seasoned journalists from newsrooms in Kenya. It also examines adjusting mechanisms adopted by newsrooms to maintain the quality of journalism after the departure of seasoned …
Analysis Of Paywalled News Content In Kenya: The Case Of The Standard Group., Jared Oguta Ontobo
Analysis Of Paywalled News Content In Kenya: The Case Of The Standard Group., Jared Oguta Ontobo
Master of Arts in Digital Journalism
I want to thank God in the strongest possible terms for providing me with the confidence and fortitude to carry out this research effectively. I would like to convey my heartfelt gratitude and appreciation to everyone who helped me finish this thesis on Analysis of Paywalled News Content: The Case of the Standard Group. The research would not have been possible without the help, direction, and encouragement of many people and organisations, for which I am eternally grateful. First and foremost, I want to express my sincere gratitude to my supervisors, Dr. Rosalind Raddatz and Dr. Joseph Nyanoti, for their …
Breaking News Stories In The Age Of Citizen Journalism: Daily Nation’S Utilisation Of User Comments On Facebook, Agewa Waruguru Wainaina
Breaking News Stories In The Age Of Citizen Journalism: Daily Nation’S Utilisation Of User Comments On Facebook, Agewa Waruguru Wainaina
Master of Arts in Digital Journalism
This study examines how the Nation Media Group (NMG) utilises comments made on its social media platform to break, update, and ultimately publish stories on social media platforms, the study focused on Facebook. Previous studies have established that the audience has the power to determine what content media houses publish, even forcing social media editors to delete or change stories they publish online. Thus, media practitioners must understand how to best engage with their online consumers while delivering quality journalistic content and maintaining integrity. Through the literature review of similar studies, it was found that scholars have determined that audience …
Out Of Newsrooms And Back Into Classrooms: The Experiences Of Journalists In Master’S Studies., Simon Riitho
Out Of Newsrooms And Back Into Classrooms: The Experiences Of Journalists In Master’S Studies., Simon Riitho
Master of Arts in Digital Journalism
The purpose of this research was to better understand the experiences of journalists as master’s students. In Kenya, master’s programs have expanded significantly, attracting journalists who view them as opportunities to upskill and enhance their abilities. The researcher involved journalists from various newsrooms in Kenya to learn why they enrolled, the causes of study delay, and interventions that empower them to complete. In this study, 33 journalists from four newsrooms in Kenya accepted the call to participate in the study, either via answering questionnaires or interviews. Of this total, 31% of the participants (11 journalists) volunteered to be interviewed, while …
An Analysis Of Newspaper Coverage Of Far-Flung Counties In Kenya, Henix Obuchunju
An Analysis Of Newspaper Coverage Of Far-Flung Counties In Kenya, Henix Obuchunju
Master of Arts in Digital Journalism
Slums are a reflection of underdeveloped and marginalisation. It is so yet the traditional watchdog genre of journalism and the commercial press are both as old as the slums themselves. Past studies show that community radios are struggling with feedback. As such they are yet to assess their value to the world. This study sought to assess the impact of the Mukuru kwa Ruben-based Ruben FM in addressing the socio- economic needs of its listeners; and whether it is advancing the tenets of Solutions Journalism practice. That is; coverage of solutions rather than the problems. The study relied on a …
A Study Of How Leadership Influences Newsroom Convergence In Radio Africa Group., Francis Mureithi Gatimu
A Study Of How Leadership Influences Newsroom Convergence In Radio Africa Group., Francis Mureithi Gatimu
Master of Arts in Digital Journalism
This study sought how media houses have been implementing convergence from a leadership perspective due to digital disruption and shrinking resources to run newsrooms with Radio Africa Group (RAG) being picked for case study. Four objectives guided it: 1) Examination of newsroom integration processes employed by Kenyan media houses in their transition to converged newsrooms 2) Examination of the role played by newsroom leaders in driving newsroom convergence 3) An assessment of factors associated with successful implementation of newsroom convergence 4) Exploration of the challenges Kenyan newsrooms face in the implementation of convergence. The study used Media Convergence theory, where …
Covid-19 Disruptions And Coping Strategies For Media Houses In Uganda: Case Of Next Media Services, Arthur Matsiko
Covid-19 Disruptions And Coping Strategies For Media Houses In Uganda: Case Of Next Media Services, Arthur Matsiko
Master of Arts in Digital Journalism
News production in the legacy media houses occurs in enclosed spaces. Editors, reporters, sub-editors, and news producers discuss and develop story ideas for production and dissemination on television, radio and print platforms. However, the Covid-19 pandemic presented a significant change in the traditional operation of the newsroom. This disruption interfered with the journalistic norms of story ideation, news sourcing, gatekeeping and distribution. Local and regional media organisations struggled through the Covid-19 pandemic because technological adoption mechanisms had long been dragged. By the time the pandemic hit Ugandan newsrooms, most media houses lacked fall-back plans, which led to several changes such …
News Media Coverage Of Court Matters Involving Children In Kenya., Lenox Omondi Otieno
News Media Coverage Of Court Matters Involving Children In Kenya., Lenox Omondi Otieno
Master of Arts in Digital Journalism
The pivotal role of news media as the fourth estate in society cannot be overstated; it profoundly influences public opinion, shapes perceptions, and mirrors a nation's values. Much like in other countries, in Kenya, media assumes a central role in reporting legal proceedings, especially those involving children. The manner in which these events are covered carries significant consequences, directly impacting the welfare and rights of the children concerned. This study critically examines the news media's coverage of court proceedings involving children in Kenya, focusing on mainstream television channels, namely Citizen TV, NTV, and KTN News, owing to their substantial viewership. …
Examining Audience Perceptions And Role Of Cookies In Select News Websites In Kenya: A Case Of Nation Africa And The Standard, Isabel Mwendwa Radoli
Examining Audience Perceptions And Role Of Cookies In Select News Websites In Kenya: A Case Of Nation Africa And The Standard, Isabel Mwendwa Radoli
Master of Arts in Digital Journalism
This thesis investigates the audience perceptions and the role of cookies in the user experience of selected news websites in Kenya. In an era dominated by digital media consumption, understanding how users interact with online news platforms is crucial for media practitioners and technology developers. The study focuses on the Kenyan context, exploring the unique dynamics that shape user engagement with news content and the impact of cookies on their online experience. The research employed a mixed-methods approach, combining a quantitative survey focused on audience perceptions of cookies and interactions with cookie consent notices and in-depth interviews with commercial website …
An Assessment Of High-Performance Work System On The Survival Of The Print Media In Tanzania, Frank Sanga
An Assessment Of High-Performance Work System On The Survival Of The Print Media In Tanzania, Frank Sanga
Master of Arts in Digital Journalism
This study assessed the high-performance work system (HPWS) on the survival of print media in Tanzania. The study was guided by three specific objectives namely; (i) to assess the extent to which the high-performance work system is practised in Mwananchi and Nipashe newsrooms, (ii) to assess the correlation between the high-performance work system and the performance of Mwananchi and Nipashe newspapers, and (iii) to examine challenges of practicing HPWS in Mwananchi and Nipashe newspapers. The study was based on qualitative research approach. This approach was applied for the purpose of getting in-depth information from the sample of 24 respondents from …
Navigating The Digital World: A Study Of Parental Guidance Of Children’S Media Consumption In Kampala., Kamakune Jackline
Navigating The Digital World: A Study Of Parental Guidance Of Children’S Media Consumption In Kampala., Kamakune Jackline
Master of Arts in Digital Journalism
The notion of whether children are consuming age-friendly media content has always been a subject of debate. This qualitative study aimed to explore parental guidance of pre-teenage media content on smart mobile devices in Kampala. The objectives of this study were: to establish the smart mobile devices that pre-teenage children have access to in Kampala, to establish the kind of media content pre-teenage children consume in Kampala, to establish the guidance parents provide to their pre- teenage children in regards to children’s media consumption as well as to explore what informs the decision-making concerning the choice of content the parents …
Implementation Of New Vision’S Digital Strategy: Analysis Of The Website, E-Paper, And Social Media Platforms, Obonyo Frank Nyanjeye
Implementation Of New Vision’S Digital Strategy: Analysis Of The Website, E-Paper, And Social Media Platforms, Obonyo Frank Nyanjeye
Master of Arts in Digital Journalism
There is an increased shift from traditional to digital media operations in Africa. The general objective of this study was to analyse the adoption and implementation of the digital strategy of the New Vision with a focus on the challenges and opportunities to help understand the shift from traditional to digital media. This study investigated the implementation of New Vision’s digital strategy, focusing on the website, e-paper and social media platforms. The study employed an in-depth interview guide for data collection: The collected data was transcribed and organized following the research questions. The data was reviewed and explored deductively, then …
Print Media Coverage Of Politicians With Active Economic Crime Cases In Kenya: A Case Of Daily Nation And The Standard Newspapers, Donald Magomere Nyonje
Print Media Coverage Of Politicians With Active Economic Crime Cases In Kenya: A Case Of Daily Nation And The Standard Newspapers, Donald Magomere Nyonje
Master of Arts in Digital Journalism
In the run-up to the 2022 general elections in Kenya, there was a general concern about political candidates vying for elective seats with active economic crimes cases. This study set to establish print media’s coverage of politicians with active economic crimes, analyse the framing of political candidates with active economic crime cases and identify factors that influence the framing of these political candidates during the electioneering period. Anchored on the framing theory, the first and second phases of the project entail content analysis, during which the data gathered was coded, analysed, and presented using tables. The third phase incorporated in-depth …
How Climate Change Advocacy By Ngos In Kenya Is Covered By The Media, Victor Anyura Oluoch
How Climate Change Advocacy By Ngos In Kenya Is Covered By The Media, Victor Anyura Oluoch
Master of Arts in Digital Journalism
The world is dealing with the effects of climate change, and the threats appear more menacing in developing countries like Kenya. The case for dealing with the effects of climate change is made more significant because Kenya’s economy largely depends on natural resources such as agriculture, tourism and energy to support its growing population. These challenges require the concerted efforts of various stakeholders to bring about meaningful solutions. With its power to set and influence agendas, the media is crucial, and so are environmental NGOs working with various communities to develop solutions. In this environment, NGOs and the news media …