Communication Technology and New Media Commons^™

Blogging In The Fashion Industry: A Descriptive Study Of The Use Of The Two-Step Flow Communications Theory By Professional And Citizen Bloggers To Become Opinion Leaders, Mia Alexandra Mendola

Journalism

This study analyzes the differences between professional and citizen bloggers in the fashion industry, and their use of the two-step flow communications theory and certain tactics to become opinion leaders in the industry. With the rise of blogging as a popular medium for consumption of fashion news, thousands of bloggers have begun blogs hoping to become part of the fashion industry. With this rise comes bloggers with different levels of expertise and experience. With this comes a blurring of lines between a professional blogger with credible knowledge of the fashion industry, and a citizen blogger with no formal training or …

How Not To Get Lost In The Shuffle: Producing The Most Effective And Eye-Catching Press Release, Erica Derrico

Journalism

The following study investigates how to produce the most effective and eye-catching press release on a national level for Summit Outdoor Supply (S.O.S). Winter quarter of 2014, my partner and I worked on a local campaign for S.O.S., using traditional text-based press releases to get media coverage. Although we did see some success with the traditional press release, there were often times our releases would get lost in the shuffle of the many releases that media outlets received each day. My goal with this project is to learn how to produce a press release that will get noticed out of …

Perfect Timing: The Rise Of Women’S Political Leadership During Cultural Shifts, Christie E. Pearce

Oglethorpe Journal of Undergraduate Research

America has fallen behind in women's leadership, especially in politics. In the approaching era, there will be more viable female political candidates than ever in the past, but will the public be prepared to elect a woman to high office? Studies suggest that mentalities toward female leadership have taken a shift in a positive direction. The idea of what an 'ideal' politician must offer is more feminine in the modern era than ever before. In the age of social media, female politicians have opportunities to reach more constituents through social media in a more effective way than has been offered …

The Relationship Between Media Consumption And Public Opinion, Using The Patient Protection And Affordable Care Act As A Case Study, Taylor Burdick

Political Science Theses and Capstones

In October of 2013, the federal government went into a partial shutdown. The cause of this shutdown was the polarized debate over the Patient Protection and Affordable Care Act (PPACA), or Obamacare. The polarization of this policy did not stop at the elite level; the public has been by-and-large divided on the law as well. This division of the public may have been created by the large and diverse coverage over the policy. There are multiple approaches to determine how the media impacts public opinion. I attempt to find what has been the primary influence on the public attitude toward …

From Desire To Development? How Advertising Affects Sociocultural Evolution In Kampala, Uganda, Emily Saxe

Independent Study Project (ISP) Collection

My objectives for this report were to find out how advertisements affect sociocultural evolution (the enhancement or diminishing of development) in Kampala, Uganda. I also wanted to find out whether multinational corporations influence the aspirations of the urban population by promoting a Western lifestyle within their advertisements. To gather the information for this report, I interned at the WBS television network in Kampala for five weeks, and conducted interviews with employees there and at advertising agencies in the city. I found that companies that advertise on television affect Kampalan society in ways that are not always obvious. They contribute a …

Rave Culture- A Tale Of Two Scenes, Christopher Mohr

Faculty Curated Undergraduate Works

This article compares two iterations of rave culture through the perspective on scenes as outlined by Geoff Stahl in his essay "'It's Like Canada Reduced': Setting the Scene in Montreal." By applying both communication and sociopolitical theory to the comparison of the original rave scene to that of today's, a vivid understanding of how scenes and subcultures construct themselves- both within and around the cultural environments from which they are born- will become apparent.

Media Portrayal Of Individuals In The Lower Class And Its Effects On Attributions Of Educational Hardships, Krista A. Burke

Communication Studies

This study investigated how media portrayals of individuals in the lower class affect people’s beliefs about educational hardships in lower socioeconomic areas. Specifically, this study looked at the attributions of these hardships to determine if media consumption had an effect on the internality of attributions. It was hypothesized that increased media consumption would be related to an increased tendency toward internal attributions. It was hypothesized that increased media consumption would lead to lower support for policy changes regarding education. A survey was distributed to assess media consumption habits and attitudes toward educational hardships in the lower class. Correlation results yielded …

A Lesson In Crisis Communications And Transparency From Sub-Saharan Africa, Dane M. Kiambi

College of Journalism and Mass Communications: Faculty Publications

The increased penetration of smart phones in Sub-Saharan Africa and the enthusiasm toward social media highlights the need for crisis managers working in the region to sharpen their crisis management skills to effectively protect and restore the reputations of their organizations. Research has consistently shown that Africa is the only region of the world where growth in mobile connections is expected in the next ­five years. Coupled with the ongoing increase in high-speed internet connections, there is little doubt that creating and sharing information online among locals will reach new proportions. Research by Portland Communications showed that South Africa was …

Aaron Swartz’S Fbi Files

United States Department of Justice: Publications

Aaron Hillel Swartz (November 8, 1986 – January 11, 2013) was an American computer programmer, writer, political organizer and Internet Hacktivist.

Swartz was involved in the development of the web feed format RSS, the organization Creative Commons, the website framework web.py and the social news site, Reddit, in which he became a partner after its merger with his company, Infogami. Swartz's later work focused on sociology, civic awareness and activism.

He helped launch the Progressive Change Campaign Committee in 2009 to learn more about effective online activism. In 2010 he became a research fellow at Harvard University's Safra Research Lab …

Aaron Swartz’S Secret Service Files

United States Department of Justice: Publications

These documents concern the indictment in Massachusetts for downloading JSTOR content from MIT library network.

Parts 1 & 2 are included in the main document.

Additional files are linked below, as follows:

Part 3 (3 files) -- 379 pages, 4067 pages (spreadsheet), & 190 pages (photos)

Part 4 -- 1 page

Part 5 -- 1 page

Part 6 -- 1 page

Part 7 -- 7 pages

Part 8 -- 237,397 pages (yes)

Part 9 -- 90 pages

Part 10 -- 259 pages

Part 11 -- 17 pages

Part 12 -- (not released as of 9/29/2014)

Part 13 -- 254 pages …

The Public Sphere As Site Of Emancipation And Enlightenment: A Discourse Theoretic Critique Of Digital Communication, David Ingram, Asaf Bar-Tura

Philosophy: Faculty Publications and Other Works

Habermas claims that an inclusive public sphere is the only deliberative forum for generating public opinion that satisfies the epistemic and normative conditions underlying legitimate decision-making. He adds that digital technologies and other mass media need not undermine – but can extend – rational deliberation when properly instituted. This paper draws from social epistemology and technology studies to demonstrate the epistemic and normative limitations of this extension. We argue that current online communication structures fall short of satisfying the required epistemic and normative conditions. Furthermore, the extent to which Internet-based communications contribute to legitimate democratic opinion and will formation depends …

Media Versus Individual Frames And Horizontal Knowledge Gaps: A Study Of The 2010 Health Care Reform Debate Online, Kevin Y. Wang, David J. Atkin, Tuen-Yu Lau

Scholarship and Professional Work - Communication

This study explores the relationship between online news coverage, media use, and political knowledge in the contemporary media environment. Using the debate over health care reform legislation in 2010 as the backdrop, content analysis was performed on 1,268 stories from 10 online news outlets over a 1-month period to identify the media frames being perpetuated by more ideologically partisan versus nonpartisan media organizations. A survey was then conducted with 333 participants to investigate media audience news consumption patterns and their individual frames regarding the issue of health care reform. Results suggest that a person’s individual frames held concerning health care …

Journalists, Social Media And Copyright: Demystifing Fair Use In The Emergent Digital Environment, Patricia Aufderheide

Journal of Business & Technology Law

No abstract provided.

[The Development Of Public Relations In] Kenya, Dane M. Kiambi

College of Journalism and Mass Communications: Faculty Publications

This chapter traces the practice of PR from pre-independence Kenya to the 21st century. It emerges that the practice of PR is closely tied to major national events and to social, cultural, political and economic forces. PR roles as understood by the pre-independence colonial government: keeping the public informed on government development projects, assessing public opinion and advising government, endearing government to Kenyans and building the awareness of Kenya abroad have continued to modern-day Kenya.

Arab Spring In Tunisia And Egypt: The Impact Of New Media On Contemporary Social Movements And Challenges For Social Movement Theory, Victoria Carty

Sociology Faculty Articles and Research

The events of Arab Spring were shocking for those who study societal movements as long-term dictators were swiftly removed from office and a democratic wave hit the region. Although the outcomes of the Arab Spring revolutions are yet to be determined, what we can gleam from these outbursts of collective behavior is that new media platforms played a significant role in the planning and mobilization efforts that brought people onto the streets and posed serious challenges to the existing political systems. This paper examines the importance of the communication field in influencing the political environment and motivating ordinary citizens to …

Trayvon Martin And Election 2012 Social Media Messaging: An Analysis Of Framing, Rhetoric, And Media Types In Online Messages By Civil Rights Organizations, Riva Renee Brown

Dissertations

This content analysis study explored framing, rhetoric, and media types used by the National Association for the Advancement of Colored People, National Urban League, National Action Network, and ColorOfChange.org in website and social media messages posted during the Trayvon Martin case and Election 2012. It also examined the mainstream print news media coverage these civil rights organizations generated.

On February 26, 2012, George Zimmerman, a 28 year old White and Hispanic male, fatally shot Martin, a 17 year old Black male, in Florida. After authorities did not charge Zimmerman with the teenager’s murder, these organizations drafted petitions and staged rallies …

Hashtag Politics: The Polyphonic Revolution Of #Twitter, Bud Davis

Pepperdine Journal of Communication Research

Social media has revolutionized how citizens communicate and interact with each other. President Barack Obama’s 2008 presidential campaign notably demonstrated just how impactful online interconnectivity could be in reaching out to key demographics. More specifically, Twitter has become increasingly popular in achieving communication with constituents while enabling voters to become citizen journalists and active participants in the political process. This paper seeks to trace the evolution of Twitter as a political resource and determine what influence it has in enhancing and inhibiting political communication. By drawing on Kristeva’s concept of intertextuality, I argue that Twitter’s unique functionality contains the potential …

Social Media And The Transformation Of The Humanitarian Narrative: A Comparative Analysis Of Humanitarian Discourse In Libya 2011 And Bosnia 1994, Ellen Noble

Political Science Honors Projects

Within humanitarian discourse, there is a prevailing narrative: the powerful liberal heroes are saving the helpless, weak victims. However, the beginning of the 21^st century marks the expansion of the digital revolution throughout lesser-developed states. Growing access to the Internet has enabled aid recipients to communicate with the outside world, giving them an unprecedented opportunity to reshape discourses surrounding humanitarianism. Through a comparative discourse analysis of Libyan Tweets, 1994 newspaper reports on Bosnia, and 2011 newspaper reports on Libya, this paper analyzes whether aid recipient discourse can resist the dominant humanitarian narrative and if that resistance can influence dominant …

Upload Complete Syncing The Thunder Dragon: An Analysis Of Bhutanese Media And Its Influences On A Changing Culture, Brian Mcqueen

Independent Study Project (ISP) Collection

Almost 14 years ago Bhutan was officially "hooked up" to the outside world. With access to Internet and television increasing rapidly in the Bhutan new thoughts are entering the country, replacing previous views. The effect of media on the lifestyle and culture of the people of Bhutan is significant due to the speed at which the change occurred.

For my research I split my time between the capital city, Thimphu and Sherubtse College, which is located in the rural village of Kanglung. By conducting interviews with people involved in the media scene of Bhutan and consumers of media, I have …

Packaging Inspiration: Al Qaeda's Digital Magazine Inspire And Self-Radicalization, Susan Currie Sivek

Faculty Presentations

Inspire magazine, a digital publication of Al Qaeda in the Arabian Peninsula, seeks to motivate potential terrorists to carry out attacks in the West. The magazine has seemed to be effective, resulting in its connection to a number of recent plots. This presentation discusses the magazine’s potential for aiding prospective terrorists through the self-radicalization process.

Packaging Inspiration: Al Qaeda’S Digital Magazine Inspire In The Self-Radicalization Process, Susan Currie Sivek

Faculty Publications

Al Qaeda is today a fragmented organization, and its strategic communication efforts now focus largely on recruiting individuals in the West to carry out “individual jihad” in their home countries. One Al Qaeda–affiliated publication, Inspire, represents an unusual use of the digital magazine format and content for recruitment. This study examines the content and design of Inspire to determine how the magazine may advance the self-radicalization that it seeks to induce in its readers. This analysis finds that the magazine weaves together jihadist ideology, a narrow interpretation of Islam, and appropriations of Western popular culture to maximize the publication’s …

Integrating Evidence-Based Practices Into Public Relations Education, Karen Freberg, David L. Remund, Kathy Keltner-Previs

College of Journalism and Mass Communications: Faculty Publications

Public relations continue to play an essential and changing role in society, requiring the regular reassessment of the education of future public relations practitioners. Academics and practitioners often differ in how they view the public relations field, how they define the discipline, and how they view the major pedagogical approaches. This paper explores the impact of integrating three different perspectives in public relations education, including practitioner perspective, client perspective, and the evidence-based perspective. Results from students’ reaction papers and an online questionnaire suggest that integrating an evidence-based approach improves the competence and clarity of communications counsel provided by aspiring practitioners.

The Rancor Of Republicans, The Diatribe Of Democrats A Social Network Analysis Of Partisan Interconnectivity On Facebook, Sean Langille

Masters Theses

The Internet has played a more active role in shaping modern American political communication. With the increased popularity of social networking through websites like Facebook, more are taking to the Internet to engage in civic dialogue. This study will explore how the exchange of socially networked images, texts, and audio between Democrats and Republicans affect beliefs, behaviors and perceptions. Utilizing qualitative methodologies, the researcher interviewed ten (10) registered democrats and ten (10) registered republicans. The participants were basked ten questions and ten follow up questions. The study applied a social network analysis to evaluate how socially networked dialogue between Republicans …

The 2008 Us Presidential Election And New Digital Technologies: Political Campaigns As Social Movements And The Significance Of Collective Identity, Stephanie Takaragawa, Victoria Carty

Sociology Faculty Articles and Research

The growing role of the Internet social networking sites (SNS) has served as a flash point for debate about the democratization of information, particularly in light of their perceived roles in the 2008 presidential election. This horizontal sharing of information undoubtedly facilitated the revival of the youth vote and volunteerism in many ways mimicking traditional grassroots approaches. While the role of the Internet SNS in mobilization efforts and information-sharing cannot be overstated, its effectiveness in creating a new “public sphere,” or transforming traditional electoral campaign strategies and communicative practices must be closely examined before generalizations about the democratization of media …

An Exploratory Study Of Online Information Regarding Colony Collapse Disorder, Meredith K. Boehm

School of Information Student Research Journal

The cause or causes of Colony Collapse Disorder (CCD) are uncertain. CCD defines specific characteristics of the nationwide deaths of honey bee colonies in the last decade. Adult bees often disappear from the hive and die, leaving the colony weak and vulnerable to disease. Environmental scientists and agriculturalists have developed many different theories about CCD and its origins. The different theories create challenges regarding the effective dissemination of information about CCD to the different realms of public information seekers. There is a need for an exploration of the online communication of CCD information using federal environmental agency web resources. CCD …

The Growing Use Of Social Media In Political Campaigns: How To Use Facebook, Twitter And Youtube To Create An Effective Social Media Campaign, Kaitlin Vonderschmitt

Mahurin Honors College Capstone Experience/Thesis Projects

A political campaign is carefully crafted for each candidate, to address their constituency and present the candidate and party in the best possible way. After the creation of the United States suffrage was limited to land owning white men, these men were involved in politics by reading local newspapers and visiting the politicians face to face. However as we fast forward to the 1930’s President Franklin D. Roosevelt used the radio to connect with the American public, and then in 1960’s Nixon and Kennedy’s debate introduced the mass-produced version of face-to-face politics through televisions all over the country we begin …

Analyzing The Tea Party Movement, The Coffee Party Movement, And The Occupy Wall Street Movement’S Use Of The Internet: Case Study On How The Internet Influences Grassroots Social Movement, Tsubasa Morioka

Renée Crown University Honors Thesis Projects - All

The Tea Party movement and the Occupy Wall Street movement have made great use of the Internet and Information and Communication Technologies (ICT). This phenomenon intrigued my interest in how grassroots social movements have employed all types of media to mobilize, as well as how they furthered their agenda in the past. In order to better understand how the Internet impacted the three movements, my thesis draws on resource mobilization (RM) and new social movement (NSM) theories for theoretical understanding and textual analysis. The movements I reviewed for analysis are the Tea Party Movement (TPM), the Coffee Party Movement (CPM), …

Revolutionary Ideology In The Information Age: Technology Of The Occupy Wall Street Movement, Jed D. Blume

Capstone Collection

The research presented in this project draws heavily on themes of social justice and human rights. The purpose of this inquiry is twofold. For one, it functions as an SIT Graduate Institute “Capstone,” which meets the graduation requirements for a Master’s degree from the school. Secondly, the function of this project is to provide a space to investigate how the theory and practice of contemporary social change utilizes today’s most powerful non-militaristic technology. The focus of my research is particularly concerned with my own participant observation in the Occupy Wall Street movement, which emerged in the United States in late …

Facebook Changing The Face Of Voting: How The Internet And Social Networking Sites Affected Youth Voting Behaviors In The 2008 Election, Aleesha M. Larsen

Political Science Theses and Capstones

Since the eligible voting age was changed in 1972 to include 18-21 year-olds, turnout has been historically low for the youngest group of American voters. But, the 2008 election got young people to swarm the polls, resulting in one of the highest turnout rates, among the youngest age cohort, in history. The Obama campaign was the first to successfully use social networking sites, like Facebook and Twitter, to help mobilize and persuade young voters. In this study, I attempted to find how significant of a role in the Internet played in convincing voters aged 18-24 to vote in 2008, especially …

Mirror, Mirror On The Wall, Who's The Thinnest Of Them All?, Ann Marie O'Brien

Annual Undergraduate Conference on Health and Society

Societal standards of feminine beauty are presented in all forms of popular culture, thus bombarding women with images that portray what our society considers to be the “ideal body type.” These images, as seen on the cover of magazines, in popular films and in all forms of web and print advertising, are consistently depicted and easily described with one word: skinny. The regular use of unnatural, unhealthy and unrealistic models sends the implicit message that in order for a woman to be beautiful, she must attain this ultra-thin physique. Such adulation of these images encourages women to sacrifice their health …