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2012

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Full-Text Articles in Communication

Leading Higher Education Organizations: The Role Of Humor, Peggy E. Collins Dec 2012

Leading Higher Education Organizations: The Role Of Humor, Peggy E. Collins

Communication & Leadership Dissertations and Theses

The role of humor in life is an important one. Though important, few people can explain humor, and can only describe instances of humor. This qualitative study was based on three common communication theories relative to humor: incongruity, relief, and superiority. Senior academic leaders discussed their particular use of humor and their leadership styles through semi-structured interviews. Examination of humor theories and leadership styles revealed a mix of leadership styles (transformational and transactional), and a blending of humor styles, with an emphasis on self-deprecating humor. Humor is a potentially critical communication skill, and a leadership skill. It is also likely …


Identifying And Preventing Cyberbullying Among Adolescents, Matthew Michael Keller Dec 2012

Identifying And Preventing Cyberbullying Among Adolescents, Matthew Michael Keller

Communication & Leadership Dissertations and Theses

This project examines the ways adolescent children use the internet to pick on peers; look at ways this so-called “cyberbullying” mirrors traditional schoolyard bullying; and postulate ways to stop the violence. After reports of cyberbullying began appearing in the mainstream media from around the United States, it became imperative to find more detailed and scientific information about this phenomenon. Information from the Cyberbullying Research Center (2004) showed that more than 20 percent of children had been harassed online in 2010. With this type of growth, it is important to identify what makes a person become a cyberbully and more importantly, …


Using Interpersonal Communication And Social Penetration As A Means Of Strengthening Mentorships In High Schools, Jonathan Max Dashner Dec 2012

Using Interpersonal Communication And Social Penetration As A Means Of Strengthening Mentorships In High Schools, Jonathan Max Dashner

Communication & Leadership Dissertations and Theses

Mentoring is an educational process wherein a more experienced person takes time and invests it in a less experienced person in guiding that person in areas of professional life, academic life, and personal life. In today’s high schools, students need teachers to guide them through both their academic lives and also their tumultuous personal lives. Through the Phenomenological Tradition, teachers can mentor students by sharing their stories and listening to the stories of their mentee students. By utilizing social penetration, teacher mentors, through the use of interpersonal communication skills, learn more about their students’ personal lives while divulging more of …


Rhetorical Analysis Of Successful Brands In Social Media Discourse, Maja Stevanovich Dec 2012

Rhetorical Analysis Of Successful Brands In Social Media Discourse, Maja Stevanovich

Communication & Leadership Dissertations and Theses

The expression "content is king" is a sentiment those in the marketing and public relations industries live by. When it comes to social media, still considered a newer form of communication, not all brands are sure of what makes for successful utilization of the medium. This study performed a rhetorical analysis on three brands considered to be social media standouts in their respective industries, Coca-Cola, Southwest Airlines and the U.S. Army and identified patterns on what makes these brands successful in their social media discourse. The study proved that social media discourse has much to do with sound communication principles …


Effect Of Sustainability Package Advertising On Consumer Purchases, Ronald Ringler Dec 2012

Effect Of Sustainability Package Advertising On Consumer Purchases, Ronald Ringler

Graphic Communication

This research project focused on factors influencing consumers’ purchasing behavior. Specifically, the project focused on sustainability of packaging and attempted to find if sustainability of a package (represented by post-consumer content) affected a consumer’s decision to buy that product. The specific question asked was: “Are consumers willing to purchase a product based on the environmental friendliness of its package even if it goes against the consumer’s brand preference, or if it has a higher price point than competing products?” Research data was gathered through a multi-page survey comprised of seven questions of varying complexity. Participants were primarily aged 18-25 and …


Communication Of Recycling Through Labeling And Packaging, Serena Mistry Dec 2012

Communication Of Recycling Through Labeling And Packaging, Serena Mistry

Graphic Communication

Recycling has become a more prevalent practice in the last few decades. However, the labeling system on today’s packaging is not always clear in indicating whether something is recyclable. Recently, there has been a great deal of attention directed at a new system, known as the How2Recycle label, an innovative labeling system expected to launch in the next few years. As the population continues to grow at unprecedented levels and more strain is placed on the global environment, recycling becomes more crucial. In the United States, the lack of a standard system for recycling on labeling and packaging deters people …


A Journey, Emily Ferguson Dec 2012

A Journey, Emily Ferguson

Lake Union Herald

No abstract provided.


A Millenial Little Pieces: Selected Writings From A Gen-Y, Lauren Elizabeth Valentine Servideo Dec 2012

A Millenial Little Pieces: Selected Writings From A Gen-Y, Lauren Elizabeth Valentine Servideo

Journalism Program

This is an anthology of my favorite pieces written during my time at SUNY Albany. The subject matter of each piece differs wildly from the next, but they do share one thing in common, and that is my focus on character and cultural studies. Exploring and dissecting the works of Truman Capote, Tom Wolfe, Martha Gellhorn, and various other literary journalists throughout my undergraduate career has inspired the style of all the creative non-fiction included in A Millenial Little Pieces: Selected Writings from a Gen-Y.


Finding Thoughtful Comments From Social Media, Gottipati Swapna, Jing Jiang Dec 2012

Finding Thoughtful Comments From Social Media, Gottipati Swapna, Jing Jiang

Research Collection School Of Computing and Information Systems

Online user comments contain valuable user opinions. Comments vary greatly in quality and detecting high quality comments is a subtask of opinion mining and summarization research. Finding attentive comments that provide some reasoning is highly valuable in understanding the user’s opinion particularly in sociopolitical opinion mining and aids policy makers, social organizations or government sectors in decision making. In this paper we study the problem of detecting thoughtful comments. We empirically study various textual features, discourse relations and relevance features to predict thoughtful comments. We use logistic regression model and test on the datasets related to sociopolitical content. We found …


Use Of Rss Feeds To Push The Online Content To Users, Dan Ma Dec 2012

Use Of Rss Feeds To Push The Online Content To Users, Dan Ma

Research Collection School Of Computing and Information Systems

Many websites use Really Simple Syndication (RSS) feeds to actively push their online content to users rather than waiting for users to pull the content passively. In this paper, I construct a theoretical game model to study the profitability of an RSS-PUSH delivery mechanism. The model assumes a general profit structure for websites and heterogeneous users. To access valuable online content, users incur a variety of costs. They choose either to visit the website in the conventional way (the PULL model) or, if it is supported by the website, to use RSS (the PUSH model). Interestingly, I show that although …


A Survey Of Recommender Systems In Twitter, Su Mon Kywe, Ee Peng Lim, Feida Zhu Dec 2012

A Survey Of Recommender Systems In Twitter, Su Mon Kywe, Ee Peng Lim, Feida Zhu

Research Collection School Of Computing and Information Systems

Twitter is a social information network where short messages or tweets are shared among a large number of users through a very simple messaging mechanism. With a population of more than 100M users generating more than 300M tweets each day, Twitter users can be easily overwhelmed by the massive amount of information available and the huge number of people they can interact with. To overcome the above information overload problem, recommender systems can be introduced to help users make the appropriate selection. Researchers have began to study recommendation problems in Twitter but their works usually address individual recommendation tasks. There …


Extracting And Normalizing Entity-Actions From Users' Comments, Swapna Gottipati, Jing Jiang Dec 2012

Extracting And Normalizing Entity-Actions From Users' Comments, Swapna Gottipati, Jing Jiang

Research Collection School Of Computing and Information Systems

With the growing popularity of opinion-rich resources on the Web, new opportunities and challenges arise and aid people in actively using such information to understand the opinions of others. Opinion mining process currently focuses on extracting the sentiments of the users on products, social, political and economical issues. In many instances, users not only express their sentiments but also contribute their ideas, requests and suggestions through comments. Such comments are useful for domain experts and are referred to as actionable content. Extracting actionable knowledge from online social media has attracted a growing interest from both academia and the industry. We …


Facebook Ruined My Marriage: Digital Intimacy Interference On Social Networking Sites, Lynessa Marie Williams Dec 2012

Facebook Ruined My Marriage: Digital Intimacy Interference On Social Networking Sites, Lynessa Marie Williams

Media Studies - Theses

This study employed a mixed method approach to understand how Facebook interferes with romantic relationships. The methods included a qualitative textual analysis of 53 Facebook interest groups about marriage dissolution as a result of Facebook. The text consisted primarily of wall comments. However, images, links, and Facebook likes were also analyzed. Concepts were organized into themes that detailed how Facebook contributes to computer-mediated relationship dissolution, a concept dubbed digital intimacy interference (DII). The textual analysis also unveiled how and why individuals use Facebook groups to discuss DII. The textual analysis was then used to inform a quantitative study of individuals' …


Parenting Blog Coverage Of The Autism-Vaccine Controversy, Aidan Bryant Dec 2012

Parenting Blog Coverage Of The Autism-Vaccine Controversy, Aidan Bryant

Media Studies - Theses

This study examines source type, citation accuracy, and anecdotal reliance in parenting blog articles about the autism/vaccine controversy. Existing literature on common errors and shortcomings of traditional health journalism, in conjunction with existing guidelines and suggestions for optimal health journalism practices, were used to synthesize a content analysis code structure. The code structure was used to examine 122 parenting blog posts from 18 different blogs, spanning a time period from June 22, 2005 to January 9, 2012, for details including the following:

  • author demographics (gender, profession, parenthood, vaccination patterns)
  • type of blog the article appeared in
  • author stance of the …


Pocket Full Of Jesus: Evangelical Christians' Use Of Religious Iphone Applications, Wendi R. Bellar Dec 2012

Pocket Full Of Jesus: Evangelical Christians' Use Of Religious Iphone Applications, Wendi R. Bellar

Media Studies - Theses

Mobile phone applications are providing users many different choices in how they go about their everyday lives, including their spiritual lives. This research explores the factors Evangelical Christians consider when choosing an app, how they actually use the app, and how their app expectations compare with their app experience. Modified diary reports, using the iPhone Voice Memo app, and in-depth interviews were used in order to examine the research questions. The Uses and Gratifications theory, as well as the Religious Social Shaping of Technology theory, were used as lenses for the study. After navigating the process of finding an appropriate …


Nationalism On The Net: Exploring The Ideology Of India's Bharatiya Janata Party, Adrienne Lee Atterberry Dec 2012

Nationalism On The Net: Exploring The Ideology Of India's Bharatiya Janata Party, Adrienne Lee Atterberry

Media Studies - Theses

India’s Bharatiya Janata Party (BJP) created the first political website in India during the year 1998 and continues to maintain an active online presence. The two most popular places for computer and Internet usage are college campuses and offices--places frequented by members of India’s growing middle class. As the BJP’s supporters have traditionally come from middle-class, upper-caste social backgrounds, this group has particular importance to the BJP’s political success, thus the BJP’s online publications may establish hegemony of the middle class and its ideals. For these reasons, studying the BJP’s online group-identity and political message has salience.

May 2004 to …


Library Education And Development Newsletter, Volume 6, Issue 2, Uno Library Science Education Dec 2012

Library Education And Development Newsletter, Volume 6, Issue 2, Uno Library Science Education

Library Education and Development (L.E.A.D.)

This issue of the Library Education and Development Newsletter features Advice from the Frontlines from Crystal Schneekloth, a Student Spotlight of EmiLee Paul, Announcements, Professional Development, a Tri-Conference Collage, and Things to Consider: "A Match Well Made: The standards’ emphasis on information aligns with librarians’ skills," by Paige Jaeger.


The Ssn Ontology Of The W3c Semantic Sensor Network Incubator Group, Michael Compton, Payam Barnaghi, Luis Bermudez, Raul Garcia-Castro, Oscar Corcho, Simon Cox, John Graybeal, Manfred Hauswirth, Cory Andrew Henson, Arthur Herzog, Vincent Huang, Krzysztof Janowicz, W. David Kelsey, Danh Le Phuoc, Laurent Lefort, Myriam Leggieri, Holger Neuhaus, Andriy Nikolov, Kevin Page, Alexandre Passant, Amit P. Sheth, Kerry Taylor Dec 2012

The Ssn Ontology Of The W3c Semantic Sensor Network Incubator Group, Michael Compton, Payam Barnaghi, Luis Bermudez, Raul Garcia-Castro, Oscar Corcho, Simon Cox, John Graybeal, Manfred Hauswirth, Cory Andrew Henson, Arthur Herzog, Vincent Huang, Krzysztof Janowicz, W. David Kelsey, Danh Le Phuoc, Laurent Lefort, Myriam Leggieri, Holger Neuhaus, Andriy Nikolov, Kevin Page, Alexandre Passant, Amit P. Sheth, Kerry Taylor

Kno.e.sis Publications

The W3C Semantic Sensor Network Incubator group (the SSN-XG) produced an OWL 2 ontology to describe sensors and observations — the SSN ontology, available at http://purl.oclc.org/NET/ssnx/ssn. The SSN ontology can describe sensors in terms of capabilities, measurement processes, observations and deployments. This article describes the SSN ontology. It further gives an example and describes the use of the ontology in recent research projects.


"Apps"—An Innovative Way To Share Extension Knowledge, Joseph S. Dvorak, Tanya C. Franke-Dvorak, Randy R. Price Dec 2012

"Apps"—An Innovative Way To Share Extension Knowledge, Joseph S. Dvorak, Tanya C. Franke-Dvorak, Randy R. Price

Biosystems and Agricultural Engineering Faculty Publications

Extension professionals across the country are continuously seeking innovative ways to reach clientele and to disseminate timely, educational information. A new avenue to reach clientele includes the use of smartphone "apps." The "Machinery Sizing" app, which was developed to ease the estimation of tractor horsepower to implement sizing for Extension clientele anytime, anywhere, is explained as a key example for Extension professionals to utilize apps in disseminating information to clientele. There are many benefits to using apps, including information availability wherever Internet service is available on the smartphone, ease of computations of equations, and automatic updates being sent to users.


The Motivating Language Of Principals: A Sequential Transformative Strategy, William Tobias Holmes Dec 2012

The Motivating Language Of Principals: A Sequential Transformative Strategy, William Tobias Holmes

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study implemented a Sequential Transformative Mixed Methods design with teachers (as recipients) and principals (to give voice) in the examination of principal talk in two different school accountability contexts (Continuously Improving and Continuously Zigzag) using the conceptual framework of Motivating Language Theory. In phase one, teachers were surveyed using the ML Toolbox. The survey was administered using the Dillman Tailored Design Method, and the return rate was 67.48%. The major findings that emerged were: (a) significant differences in Motivating Language (ML), Direction-Giving Language (DG), Empathetic Language (E), and Communication Competence (CC) variables between the Continuously Improving and Zigzag Clusters; …


Flow And Cooperative Learning In Civic Game Play, Chad Raphael, Christine Bachen, Pedro F. Hernández-Ramos Dec 2012

Flow And Cooperative Learning In Civic Game Play, Chad Raphael, Christine Bachen, Pedro F. Hernández-Ramos

Communication

Flow theory offers an individualistic explanation of media enjoyment, while cooperative learning theory posits a social explanation for enhanced learning in groups. This classroom-based experimental study examines whether game players can experience both conditions and the influence of each on several types of civic knowledge, skills, and dispositions. We find that high quality cooperative learning contributed to acquiring civic knowledge and skills. In contrast, flow was more influential for developing dispositions to empathy and interest in learning more about the game topics. Thus, we conclude that players can experience flow while engaged in cooperative learning, but that these two conditions …


Better Pleasing The Court: How The American Collegiate Moot Court Association Can Improve Its Competition, Alan R. Gray Jr. Dec 2012

Better Pleasing The Court: How The American Collegiate Moot Court Association Can Improve Its Competition, Alan R. Gray Jr.

National Forensic Journal

The American Collegiate Moot Court Association strives to educate undergraduates about the American legal system through participation in moot court, a simulated oral argument before an appellate court. Its competition structure, however, suffers from defects that undermine the educational value of the event. This article argues that the ACMCA ought to adopt certain reforms in its operational structure, including geographically locking its regional competitions, abandoning its practice of power-matching preliminary rounds, and rewriting its judging ballot. These goals would not only enhance the quality of the legal education received by its participants, but improve students’ forensic learning experience as well.


An Investigation Of Corporate Identification And Disidentification, Wijnand Hendrik Rijkenberg Dec 2012

An Investigation Of Corporate Identification And Disidentification, Wijnand Hendrik Rijkenberg

Boise State University Theses and Dissertations

This thesis examines the taken-for-granted processes of both identification and disidentification with corporate messages. Theories of identity and identification aided as a starting place in developing a focus for this study and Bakhtin’s dialogism perspective provided a lens for understanding how people’s word choices in their interviews worked as performances of identification and disidentification in the world of the Mokum Corporation, a nationwide company operating in the financial industry. The findings from this study challenge the idea that a corporation controls employee identification. Rather, while the messages from a corporate office can influence what meanings are out for employees to …


The Power Of Stories: A Communicative Investigation Of Dancehall Narratives And Caribbean Culture, Marlon Emmanuel Douglas Dec 2012

The Power Of Stories: A Communicative Investigation Of Dancehall Narratives And Caribbean Culture, Marlon Emmanuel Douglas

Boise State University Theses and Dissertations

This study investigates the power of stories told within Caribbean dancehall music and culture that present “good reasons” that are adopted by members of that culture. In addition, these “good reasons” were further investigated through participants’ communicative cultural performances at two dancehall related events. I adopted a qualitative interpretive approach to data collection and employed Walter Fisher’s narrative paradigm theory to engage in narrative analysis of collected Caribbean dancehall stories. My findings show that dancehall stories reveal powerful ideological frames that “naturalize” ways of being within Caribbean dancehall culture. Moreover, various relationships between “good reasons” presented in lyrical stories and …


Access, December 2012, San Jose State University, School Of Journalism And Mass Communications Dec 2012

Access, December 2012, San Jose State University, School Of Journalism And Mass Communications

Access Magazine

No abstract provided.


Trait Differences In Gender In Technology Use And Study Habits Of Rural Community College Students, Phillip Marc Wilson Dec 2012

Trait Differences In Gender In Technology Use And Study Habits Of Rural Community College Students, Phillip Marc Wilson

Graduate Theses and Dissertations

The purpose for conducting the study was to explore the trait differences by gender of the study habits and technology use patterns of rural community college students. Significant research and data presently exists at the university level specific to study habits and technology use, but little research had been conducted targeting those topics in a rural community college setting.

The following questions guided the research:

1. What were the study habits of rural community college students?

2. How did rural community college students use technology?

3. Were there significant differences, by gender, in the study habits of rural community college …


Where In The World Are The Women Of Time? Women And The "Person Of The Year" Covers For Time Magazine, Krystle Lynne Anttonelli Dec 2012

Where In The World Are The Women Of Time? Women And The "Person Of The Year" Covers For Time Magazine, Krystle Lynne Anttonelli

UNLV Theses, Dissertations, Professional Papers, and Capstones

Through a content analysis of Time magazine's "Person of the Year" issue, formerly titled "Man of the Year," this thesis examines how the news magazine has reevaluated and revised the once gender suggestive title to a more inclusive title in correlation to the portrayal of women featured on the covers from both past and present. This thesis also provides background on the feminist theory in order to put into perspective the professional and intellectual growth of women throughout the decades. The supporting literature contextualizes the findings with reference to other mainstream magazines and the portrayal of women versus men featured …


Self-Image Congruence With Communication Channels And Its Impact On Reward Program Loyalty, Orie Berezan Dec 2012

Self-Image Congruence With Communication Channels And Its Impact On Reward Program Loyalty, Orie Berezan

UNLV Theses, Dissertations, Professional Papers, and Capstones

Loyalty programs have become products in and of themselves. They need to maintain member loyalty in order to survive. It is proposed that communication has a larger impact on program loyalty than previously thought. This study utilizes structural equation modeling (SEM) to evaluate the influence of communication typologies and dimensions on hotel reward program loyalty via self-image congruence, service quality, satisfaction, and trust. Moreover, this dissertation presents a communication identity model, which focuses on promoting hotel reward program loyalty via self-congruence with communication channels.

Newly discovered significant paths were found between: communication style and self-congruence with communication channels; self-congruence with …


Taiwanese Willingness To Communicate In English: Can Watching American Television Programs Help?, Yu-Ting Chien Dec 2012

Taiwanese Willingness To Communicate In English: Can Watching American Television Programs Help?, Yu-Ting Chien

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study explored the relationship between Taiwanese audiences' use of American television programs and their willingness to communicate in English. Taiwanese participants filled out an online survey consisted of questions from uses and gratifications constructs and willingness to communicate constructs. In addition, different subtitle settings were also examined.

Results indicated that participants with high integrative motivation consuming information from American television programs, in addition, the setting of subtitles were associated with perceived communication competence, integrative motivation, language anxiety and social interaction motivation.


The Uses And Gratifications Of Dance Reality Television Shows, Heather M. Yuille Dec 2012

The Uses And Gratifications Of Dance Reality Television Shows, Heather M. Yuille

UNLV Theses, Dissertations, Professional Papers, and Capstones

The Uses and Gratifications of Dance Reality Shows

Competition based dance reality shows are a sub-category under the reality television show genre. One way to add to the growing body of research about reality television shows is to study each sub-category individually in terms of uses and gratifications theory. Therefore this research looked into the reasons why people watch dance reality shows. Since dance is an art form that has deep historic roots, has experienced highs and lows in terms of public perception and has experienced a strong resurgence recently within the realm of reality television, it proves to be …