Communication Commons^™

Acculturation Effects On Preference For English And Spanish-Language Tv Commercials Among Hispanic Audiences Of Mexican Descent, John Burton

Open Access Theses & Dissertations

The growth of the U.S. Hispanic population and its purchasing power over the past twenty years continues to be monitored closely by corporate interests anxious to gain market share and brand loyalty of the segment that now represents the largest minority group in the country. Marketers continue to look for competitive advantages in effectively communicating targeted messages to Hispanics in order to increase revenues and profits.

This study focused on the historically dominant mass-reach medium of television and explored concepts of acculturation theory to examine the effects of acculturation sub-dimensions on TV commercial language preference and attitudes among Hispanic audiences …

Androgyny And Musical Identity: Glitz, Glamour, And Everything In Between, Tanya Yvette Flores

Open Access Theses & Dissertations

Discourse of androgyny and how it functions and how it is constructed will be central to analyzing how it is utilized in popular music and how artists, particularly androgynous artists, use it to complicate their expression of identities. Androgyny is described as a mixing of both male and female genders, where there can be distinct lack of coherent gender identification. Androgyny has been revealed as an identity that neither men nor women are born with, but embody through time. It is important to illustrate a growing recognition of androgynous artists to offer us an opportunity to glimpse the spectacular evolvement …

The Use Of Humor In The Classroom: Exploring Effects On Teacher-Student Immediacy And Student Learning, Francisco Antonio Galindo

Open Access Theses & Dissertations

The field of education is constantly evolving; however, the goal of bridging the gap between teacher and student relationships remains the same. The focus of pedagogical theories is to inform and orient educators on how they can maximize the learning experience of their students through effective and constantly evolving teaching methods. Many studies have been conducted in regards to how educators can establish a positive learning environment while promoting solid comprehension and lasting retention of the material being taught. Among the methods being tested and practiced by educators is the use of humor (Garner, 2005) in order to achieve immediacy …

Life Without Boundaries: A Positive Deviance Inquiry Of Communication Behaviors That Influence Academic Success Of Learning-Disabled University Students, Davi Kallman

Open Access Theses & Dissertations

The label of "disabled" causes many learning-disabled students to downplay their disability in order to avoid alienation and isolation. Hence, many of learning-disabled students go through years of education without accommodations, increasing the likelihood for academic failure. Students who do have accommodations are still at risk of failure especially if they lack strong support systems and suffer from low expectations. Simply put, dropout rates among learning-disabled students are a complex social problem. The dropout rate among these students is nearly double that of general education students (Blackorby & Wagner, 1996). Dropping out has devastating financial, educational, and social repercussions for …

Photovoice With Pediatric Cancer Parents: Understanding Difficulties And Communicative Behaviors For Coping Effectively, Gabriela Isela Morales

Open Access Theses & Dissertations

Pediatric cancer is a disease that not only affects children but their families as well. Both patients and their caregiving families have to cope with the many twists and turns that every day presents. This research study is aimed to understand and discover through the use of Photovoice--responding to questions through photographs and later narrating them--what difficulties and dilemmas parents face and what communicative behaviors and practices parents engage in to effectively care for their child. Living effectively with pediatric cancer involves more than medical regimens and treatment schedules. How this disease is communicated in public discourses, and how caregivers …

The New Mexican Migration: Remembering Violence, Connecting, And Living In The Third Space, Uriel G. Posada

Open Access Theses & Dissertations

The concept of identity has become a topic of discussion in the last few decades, especially with the growing immigration across several countries. Countries such as the United States and Canada are receiving people who arrive from different parts of the world and who are changing the composition of these countries. In this thesis I explore how a group of Mexican journalists are adjusting their identity as they live in countries outside of Mexico. Five of the journalists are now living in the United States, and one of them is in Canada. They were forced to leave Mexico after they …

The Sidis Case And The Origins Of Modern Privacy Law, Samantha Barbas

Journal Articles

The American press, it’s been said, is freer to invade personal privacy than perhaps any other in the world. The tort law of privacy, as a shield against unwanted media exposure of private life, is very weak. The usual reason given for the weakness of U.S. privacy law as a bar on the publication of private information is the strong tradition of First Amendment freedom. But “freedom of the press” alone cannot explain why liberty to publish has been interpreted as a right to print truly intimate matters or to thrust people into the spotlight against their will. Especially in …

Vanishing Acts: Creative Women In Spain And The United States, Jean M. Grow, David Roca, Sheri J. Broyles

College of Communication Faculty Research and Publications

This exploratory cross-cultural study examines the experiences of women in advertising creative departments in Spain and the United States. The study, an exploration of the creative environment and its impact on female creatives, is framed by Hofstede’s dimensional model of national culture (Hofstede 2001; de Mooij & Hofstede 2010) and signalling theory (Spence 1974). Interviews with 35 top female creatives suggest that the challenges women face are rooted in the ‘fraternity culture’ or ‘territorio de chicos’ of creative departments in both countries. The data further suggest that the gender-bound cultural environment of advertising creative departments may be a global phenomenon, …

Effective Family Communication And Job Loss: Crafting The Narrative For Family Crisis, Lynn H. Turner

College of Communication Faculty Research and Publications

No abstract provided.

Linking Risk Messages To Information Seeking And Processing, Robert J. Griffin, Sharon Dunwoody, Z. Janet Yang

College of Communication Faculty Research and Publications

No abstract provided.

Teaching For Social Justice In The Engaged Classroom: The Intersection Of Jesuit And Feminist Moral Philosophies, Karen L. Slattery, Ana C. Garner, Joyce M. Wolburg, Lynn H. Turner

College of Communication Faculty Research and Publications

No abstract provided.

Book Review Of The Listener's Voice: Early Radio And The American Public, Amanda R. Keeler

College of Communication Faculty Research and Publications

No abstract provided.

When Indian Women Text Message: Culture, Identity, And Emerging Interpersonal Norms Of New Media, Robert Shuter

College of Communication Faculty Research and Publications

No abstract provided.

John Collier, Thomas Edison And The Educational Promotion Of Moving Pictures, Amanda R. Keeler

College of Communication Faculty Research and Publications

No abstract provided.

Intercultural New Media Studies: The Next Frontier In Intercultural Communication, Robert Shuter

College of Communication Faculty Research and Publications

New media (ICT's) are transforming communication across cultures. Despite this revolution in cross cultural contact, communication researchers have largely ignored the impact of new media on intercultural communication. This groundbreaking article defines the parameters of a new field of inquiry called Intercultural New Media Studies (INMS), which explores the intersection between ICT's and intercultural communication. Composed of two research areas—(1) new media and intercultural communication theory and (2) culture and new media—INMS investigates new digital theories of intercultural contact as well as refines and expands twentieth-century intercultural communication theories, examining their salience in a digital world. INMS promises to increase …

The Ethics Of Lobbying: Testing An Ethical Framework For Advocacy In Public Relations, Kati Tusinski Berg

College of Communication Faculty Research and Publications

This study evaluates the ethical criteria lobbyists consider in their professional activities using Ruth Edgett’s model for ethically-desirable public relations advocacy. Data were collected from self-administered surveys of 222 registered lobbyists in Oregon. A factor analysis reduced 18 ethical criteria to seven underlying factors describing lobbyists’ ethical approaches to their work. Results indicate that lobbyists consider the following factors in their day-to-day professional activities: situation, strategy, argument, procedure, nature of lobbying, priority, and accuracy. This framework, derived from Edgett’s 10 criteria, illustrates the importance of context while incorporating ideas from recognized ethical theories.