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Articles 1831 - 1860 of 2056
Full-Text Articles in Communication
Jour 4440: Public Relations Campaigns (Syllabus), Erin Willis
Jour 4440: Public Relations Campaigns (Syllabus), Erin Willis
Journalism and Strategic Media Syllabi Archive
Course Description: Application of theory, research data, and problem-solving techniques in the development of comprehensive public relations strategies.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4550/6550: Web Publishing Ii: Html/Css (Syllabus), Jin Yang
Jour 4550/6550: Web Publishing Ii: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4700: Mass Communication Law (Syllabus), David Arant
Jour 4700: Mass Communication Law (Syllabus), David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.
Jour 4702/6702: Mass Media/Diversity/Society (Syllabus), Otis L. Sanford
Jour 4702/6702: Mass Media/Diversity/Society (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Advanced study of recent, critical issues faced by mass media with exploration of complexities that cause them and their impact on society.
Jour 4702: Mass Media/Diversity/Society (Syllabus), Jim Redmond
Jour 4702: Mass Media/Diversity/Society (Syllabus), Jim Redmond
Journalism and Strategic Media Syllabi Archive
Course Description: Advanced study of recent, critical issues faced by mass media with exploration of complexities that cause them and their impact on society.
Jour 4801: Social Media/Mass Communication (Syllabus), Carrie Brown-Smith
Jour 4801: Social Media/Mass Communication (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi Archive
Course Description: This course will introduce you to the basics of using social media in strategic ways as reporter and/or as a public relations or advertising professional. It will help you develop an understanding of the many changes rocking the media landscape and build the skills you will need in today’s media careers. Social media is altering how journalists and public relations professionals do their jobs and how we communicate in a Web 2.0 world. We will be using blogs, Facebook, Foursquare, RSS feeds, Twitter, widgets, mapping, and many other Web 2.0 tools to produce and curate content and interact …
Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley
Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley
Journalism and Strategic Media Syllabi Archive
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley, Jen Simmons
Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley, Jen Simmons
Journalism and Strategic Media Syllabi Archive
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith
Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.
Jour 7025/8025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin
Jour 7025/8025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin
Journalism and Strategic Media Syllabi Archive
Course Description: The study of laws and regulations affecting mass media with attention to social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.
Jour 7050/8050: Mass Communication Theories (Syllabus), E. W. Brody
Jour 7050/8050: Mass Communication Theories (Syllabus), E. W. Brody
Journalism and Strategic Media Syllabi Archive
Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidisciplinary overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects.
Jour 7075/8075: Mass Communication Research Methods (Syllabus), Rick Fischer
Jour 7075/8075: Mass Communication Research Methods (Syllabus), Rick Fischer
Journalism and Strategic Media Syllabi Archive
Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.
Jour 7100/8100: Mass Communication Administration Methods (Syllabus), Lurene Kelley
Jour 7100/8100: Mass Communication Administration Methods (Syllabus), Lurene Kelley
Journalism and Strategic Media Syllabi Archive
Course Description: This course will examine business models and new media tools that can encourage entrepreneurial thinking and planning in various fields of mass communication, as well as the theory and practices of traditional media management. Subjects will include environment assessment, organization and strategy, budgeting, decision-making, and other functions in advertising, news, and public relations.
Jour 7330: Social Media Theory & Practice (Syllabus), Carrie Brown-Smith
Jour 7330: Social Media Theory & Practice (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi Archive
Course Description: This course will combine theory and practice to help you develop your understanding of the many changes rocking the media landscape and build the skills you will need to join the fray. Social media is altering how journalists, advertisers and public relations professionals do their jobs and how we communicate in a Web 2.0 world. You will read research and theory by some of the most formative thinkers in our field examining the impact of social and new media, and then you will apply these core concepts to your real-world use of digital tools. We will be actively …
Jour 7340: Advanced Advertising Practices (Syllabus), Sandra H. Utt
Jour 7340: Advanced Advertising Practices (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi Archive
Course Description: Planning and design of advertising campaigns and tactics with primary emphasis on implementation.
Jour 7340: Advanced Advertising Practices (Syllabus), Sandra H. Utt
Jour 7340: Advanced Advertising Practices (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi Archive
Course Description: Planning and design of advertising campaigns and tactics with primary emphasis on implementation.
Jour 7350: Advanced Multimedia Reporting (Syllabus), David Waters
Jour 7350: Advanced Multimedia Reporting (Syllabus), David Waters
Journalism and Strategic Media Syllabi Archive
Course Description: Presents a broad view of the work of today’s multimedia journalist and his/her principal tools, language, methods and procedures, as well as responsibilities, practices and ethical considerations. Practical experience in preparing finished news reports suitable for publication or dissemination in professional-level mass medium.
Jour 7350: Advanced Multimedia Reporting (Syllabus), David Waters
Jour 7350: Advanced Multimedia Reporting (Syllabus), David Waters
Journalism and Strategic Media Syllabi Archive
Course Description: Presents a broad view of the work of today’s multimedia journalist and his/her principal tools, language, methods and procedures, as well as responsibilities, practices and ethical considerations. Practical experience in preparing finished news reports suitable for publication or dissemination in professional-level mass medium.
Jour 7440: Organizational Public Relations (Syllabus), E. W. Brody
Jour 7440: Organizational Public Relations (Syllabus), E. W. Brody
Journalism and Strategic Media Syllabi Archive
Course Description: How organizations maintain rapport with their publics and the mass media by effectively communicating long-range goals.
Jour 7440: Organizational Public Relations (Syllabus)
Jour 7440: Organizational Public Relations (Syllabus)
Journalism and Strategic Media Syllabi Archive
Course Description: How organizations maintain rapport with their publics and the mass media by effectively communicating long-range goals.
Jour 1700: Survey Of Mass Communication (Syllabus), Candy Justice
Jour 1700: Survey Of Mass Communication (Syllabus), Candy Justice
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 2121: Media Writing (Syllabus), Darrin M. Devault
Jour 2121: Media Writing (Syllabus), Darrin M. Devault
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis
Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis
Journalism and Strategic Media Syllabi Archive
Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.
Jour 4130/4330/4430/4630/7600: Internship (Syllabus), Sandra H. Utt
Jour 4130/4330/4430/4630/7600: Internship (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media under supervision of qualified practitioners.
Jour 4700: Mass Communication Law (Syllabus), David Arant
Jour 4700: Mass Communication Law (Syllabus), David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.
Jour 7300: Mass Communication Literature (Syllabus), Sandra H. Utt
Jour 7300: Mass Communication Literature (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi Archive
Course Description: The purpose of this course is to acquaint students with the sociology of mass communications in the 20th and 21st centuries. We will be reading from books, trade publications and scholarly journals.
Jour 7300: Mass Communication Literature (Syllabus), Sandra H. Utt
Jour 7300: Mass Communication Literature (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi Archive
Course Description: The purpose of this course is to acquaint students with the sociology of mass communications in the 20th and 21st centuries. We will be reading from books, trade publications and scholarly journals.