Communication Commons^™

Activism, Deliberation, And Networked Public Screens: Rhetorical Scenes From The Occupy Moment In Lincoln, Nebraska (Part 1 & 2), Joshua P. Ewalt, Jessy J. Ohl, Damien S. Pfister

Department of Communication Studies: Faculty Publications

Part 1 of this manuscript is a dramatization of five rhetorical scenes that take the Occupy phenomenon as a moment to explore features of contemporary social protest and change. Drawing on rhetorical field notes collected over the first two weeks of Occupy Lincoln in Nebraska, we identify how historical tensions between activism and deliberation were both complicated and reasserted as the Occupy moment became a movement. The rhetorical scenes partially replicate actual conversations, though they are remediated through three composite figures: Anda, a longtime social activist; John, an advocate of democratic deliberation; and Dajuan, an undergraduate organizer of the local …

Personalized News Recommender Using Twitter, Satya Srinivasa Nirmal Jonnalagedda

Graduate Theses and Dissertations

Online news reading has become a widely popular way to read news articles from news sources around the globe. With the enormous amount of news articles available, users are easily swamped by information of little interest to them. News recommender systems are one approach to help users find interesting articles to read. News recommender systems present the articles to individual users based on their interests rather than presenting articles in order of their occurrence. In this thesis, we present our research on developing personalized news recommendation system with the help of a popular micro-blogging service "Twitter". The news articles are …

Unified Entity Search In Social Media Community, Ting Yao, Yuan Liu, Chong-Wah Ngo, Tao Mei

Research Collection School Of Computing and Information Systems

The search for entities is the most common search behavior on the Web, especially in social media communities where entities (such as images, videos, people, locations, and tags) are highly heterogeneous and correlated. While previous research usually deals with these social media entities separately, we are investigating in this paper a unified, multilevel, and correlative entity graph to represent the unstructured social media data, through which various applications (e.g., friend suggestion, personalized image search, image tagging, etc.) can be realized more effectively in one single framework. We regard the social media objects equally as “entities” and all of these applications …

Fragmented Social Media: A Look Into Selective Exposure To Political News, Jisun An, Daniele Quercia, Jon Crowcroft

Research Collection School Of Computing and Information Systems

The hypothesis of selective exposure assumes that people crave like-minded information and eschew information that conflicts with their beliefs, and that has negative consequences on political life. Yet, despite decades of research, this hypothesis remains theoretically promising but empirically difficult to test. We look into news articles shared on Facebook and examine whether selective exposure exists or not in social media. We find a concrete evidence for a tendency that users predominantly share like-minded news articles and avoid conflicting ones, and partisans are more likely to do that. Building tools to counter partisanship on social media would require the ability …

Impact Of Multimedia In Sina Weibo: Popularity And Life Span, Xun Zhao, Feida Zhu, Weining Qian, Aoying Zhou

Research Collection School Of Computing and Information Systems

Multimedia contents such as images and videos are widely used in social network sites nowadays. Sina Weibo, a Chinese microblogging service, is one of the first microblog platforms to incorporate multimedia content sharing features. This work provides statistical analysis on how multimedia contents are produced, consumed, and propagated in Sina Weibo. Based on 230 million tweets and 1.8 million user profiles in Sina Weibo, we study the impact of multimedia contents on the popularity of both users and tweets as well as tweet life span. Our preliminary study shows that multimedia tweets dominant pure text ones in Sina Weibo. Multimedia …

Your Love Is Public Now: Questioning The Use Of Personal Information In Authentication, Payas Gupta, Swapna Gottipati, Jing Jiang, Debin Gao

Research Collection School Of Computing and Information Systems

Most social networking platforms protect user's private information by limiting access to it to a small group of members, typically friends of the user, while allowing (virtually) everyone's access to the user's public data. In this paper, we exploit public data available on Facebook to infer users' undisclosed interests on their profile pages. In particular, we infer their undisclosed interests from the public data fetched using Graph APIs provided by Facebook. We demonstrate that simply liking a Facebook page does not corroborate that the user is interested in the page. Instead, we perform sentiment-oriented mining on various attributes of a …

Retweeting: An Act Of Viral Users, Susceptible Users, Or Viral Topics?, Tuan-Anh Hoang, Ee Peng Lim

Research Collection School Of Computing and Information Systems

When a user retweets, there are three behavioral factors that cause the actions. They are the topic virality, user virality and user susceptibility. Topic virality captures the degree to which a topic attracts retweets by users. For each topic, user virality and susceptibility refer to the likelihood that a user attracts retweets and performs retweeting respectively. To model a set of observed retweet data as a result of these three topic specific factors, we first represent the retweets as a three-dimensional tensor of the tweet authors, their followers, and the tweets themselves. We then propose the V 2S model, a …

Consumption And Dependency Of Social Network Sites As A News Medium: A Comparison Between College Students And General Population, Louisa Ha, Kisung Yoon, Xiaoqun Zhang

School of Media and Communication Faculty Publications

This exploratory study investigates social network sites (SNS) users’ time allocation behavior among various traditional and new media. Specifically, it examines the difference in degree of dependency on SNS between the young generation and the general population as a new form of news medium based on the media system dependency (MSD) and the microeconomic consumption (MEC) theories. The research results reveal that SNS, along with other online media, such as online audio/video news, are the preferred news sources for young people and they are more likely to be interested in soft news than hard news. SNS has become online users’ …

Unauthorized Televised Debate Footage In Political Campaign Advertising: Fair Use And The Dmca, Susan Park

Management Faculty Publications and Presentations

No abstract provided.

Social Media Marketing: How Social Media Has Impacted The Gender Differences That Exist Amongst Sports Fans, And Its Effect Of Marketers, Timothy French

Professional Projects

This professional research study accessed the current relationship between season ticket holders of Marquette University men’s college basketball team and usage of social media. A survey was created based on a modification of the Sport Spectator Identification Scale (or SSIS) as well as the Sport Fandom Questionnaire (or SFQ), and included specific questions related to the individual’s demographics, social media usage, and experience attending collegiate basketball games. Despite the fact that females are continuing to have an increasing presence in the vast world of sports, marketers and organizations continue to place a strong focus on the needs, interests, and desires …

Social Media And The Transformation Of The Humanitarian Narrative: A Comparative Analysis Of Humanitarian Discourse In Libya 2011 And Bosnia 1994, Ellen Noble

Political Science Honors Projects

Within humanitarian discourse, there is a prevailing narrative: the powerful liberal heroes are saving the helpless, weak victims. However, the beginning of the 21^st century marks the expansion of the digital revolution throughout lesser-developed states. Growing access to the Internet has enabled aid recipients to communicate with the outside world, giving them an unprecedented opportunity to reshape discourses surrounding humanitarianism. Through a comparative discourse analysis of Libyan Tweets, 1994 newspaper reports on Bosnia, and 2011 newspaper reports on Libya, this paper analyzes whether aid recipient discourse can resist the dominant humanitarian narrative and if that resistance can influence dominant …

Dynamic Label Propagation In Social Networks, Juan Du, Feida Zhu, Ee Peng Lim

Research Collection School Of Computing and Information Systems

Label propagation has been studied for many years, starting from a set of nodes with labels and then propagating to those without labels. In social networks, building complete user profiles like interests and affiliations contributes to the systems like link prediction, personalized feeding, etc. Since the labels for each user are mostly not filled, we often employ some people to label these users. And therefore, the cost of human labeling is high if the data set is large. To reduce the expense, we need to select the optimal data set for labeling, which produces the best propagation result. In this …

Finding The Optimal Social Trust Path For The Selection Of Trustworthy Service Providers In Complex Social Networks, Guanfeng Liu, Yan Wang, Mehmet A. Orgun, Ee Peng Lim

Research Collection School Of Computing and Information Systems

Online social networks have provided the infrastructure for a number of emerging applications in recent years, e.g., for the recommendation of service providers or the recommendation of files as services. In these applications, trust is one of the most important factors in decision making by a service consumer, requiring the evaluation of the trustworthiness of a service provider along the social trust paths from a service consumer to the service provider. However, there are usually many social trust paths between two participants who are unknown to one another. In addition, some social information, such as social relationships between participants and …

Breaking Through The Noise, Singapore Management University

Perspectives@SMU

Today’s smartphone companies operate in a crowded and competitive environment. What can brands do to stand out?

Structures Of Broken Ties: Exploring Unfollow Behavior On Twitter, Bo Xu, Yun Huang, Haewoon Kwak

Research Collection School Of Computing and Information Systems

This study investigates unfollow behavior in Twitter, i.e. people removing others from their Twitter following lists. Considering the interdependency and dynamics of unfollow decisions, we use actor-oriented modeling (SIENA) to examine the impacts of reciprocity, status, embeddedness, homophily, and informativeness on tie dissolution. Focusing on ordinary users in tightly-knitted user groups, the results show that relational properties play key roles in the emergence of unfollow behavior: mutual following relations and common followees reduce the likelihood of unfollowing. And unfollow tends to be reciprocal: when a user is unfollowed by someone, he or she will unfollow back. However, there is no …

K-Pop Live: Social Networking & Language Learning Platform, Thomas Chua, Chin Leng Ong, Kian Ming Png, Aloysius Lau, Houston Toh, Feida Zhu, Kyong Jin Shim, Ee-Peng Lim

Research Collection School Of Computing and Information Systems

K-Pop live is a social networking and language learning platform developed by an undergraduate student team from Singapore Management University. K-Pop live aims to combine social media together with gamification to promote Korean culture. It consolidates all relevant Tweets from Twitter as well as videos from YouTube. The platform allows the user to connect with his friends who share similar interests in terms of K-pop artists and music.

Understanding The Wired Workplace: The Effects Of Job Characteristics On Employees' Personal Online Communication At Work, Guowei Jian

Communication Faculty Publications

As organizations increasingly embrace Internet technologies in daily work activities, an unintended consequence is the growing personal Internet use by employees. This study examines the association between job characteristics and a particular form of personal Internet use at work, personal online communication (POC). The study analyzes data of the 2008 Networked Workers Survey sponsored by the Pew Internet & American Life Project. The results demonstrate that job characteristics explain a large, significant portion of the variance of POC at work. The findings suggest that for jobs with high knowledge intensity, managing POC could be approached from a work–life balance perspective. …

Islamic Presentation On Social Media Communication, Adnan Osama Shareefi

Student Theses and Dissertations

The evolution of social networking sites and their integration with many modern-life aspects has urged religious people and parties as well to develop ways and tools to reach and communicate with others. Precisely, people who follow the religion of Islam have also used social networking sites to communicate religiously and to promote their religion and culture. This research has surveyed people who practice Islam to determine their usage of social networking sites to express their religious beliefs. This study attempts to answer three research questions and examine a hypothesis. Findings suggest that Muslims obtain religious communication on social media frequently …

Self-Disclosure And Self-Efficacy In Online Dating, Andrew Christopher España

Dissertations and Theses

This study explores online dating by studying the relationship between self-disclosure and self-efficacy in an online dating environment. This research study examines the way self-disclosure, self-efficacy, self-esteem, and gender interrelate in an online dating environment. This study includes, but is not limited to, discussion of the type of correlation between self-efficacy and self-esteem, the relationship between self-disclosure and self-efficacy, and the differences between men's and women's self-disclosure in an online dating environment. From conducting this study, the researcher was able to determine that there is a statistically significant relationship between gender and how it relates to self-disclosure and self-efficacy. With …

The Baptist Church In Warren: Marketing Plan To Increase Public Awareness, Arnold Robinson

Marketing and Communications

Videos from nonprofits can feature “call-to-action” overlays to facilitate that action. Visitors can click on these overlays to visit the Church’s website. See the “YouTube Nonprofit Program” section to the right for more information about this option.

Living In Digital Asia: Better, Faster, Stronger?, Singapore Management University

Perspectives@SMU

The rate at which Asia is embracing technology is simply "amazing", according to Olivier Muehlstein, principal consultant at the Boston Consulting Group. “It's astounding how digitally engaged and active people are in this part of the world. Southeast Asia is extremely connected; it's an anomaly,” he said, and cautioned that an important consequence from all of these changes, is that privacy does not exist anymore.

Steve Jobs' Moment Of Silence, Janet Dooley

SOJMC Faculty Research

Steve Jobs, founder and longtime center of Apple Inc. passed away on October 5, 2011. Tributes to this visionary were spontaneous and abundant. Two students from the School of Visual Arts in New York, Hyui Yong Kim and Bryan Wolff, working with KNARF® Advertising, conceived of a means by which a traditional remembrance, the moment of silence, was upgraded to a modern technological tribute. Users of iPods, iPhones, iPads and other computing devices could download to their iTunes library eight seconds of silence as a remembrance to Jobs’ contributions to technology, to communication and to the impact on their …

Social Media For The Promotion Of Holistic Self-Participatory Care: An Evidence Based Approach, T Miron-Shatz, Margaret M. Hansen Edd, Msn, Rn, Fj Grajales, F Martin-Sanchez, Pd Bamidis

Nursing and Health Professions Faculty Research and Publications

Objectives: As health information is becoming increasingly accessible, social media offers ample opportunities to track, be informed, share and promote health. These authors explore how social media and holistic care may work together; more specifically however, our objective is to document, from different perspectives, how social networks have impacted, supported and helped sustain holistic self-participatory care.

Methods: A literature review was performed to investigate the use of social media for promoting health in general and complementary alternative care in particular. We also explore a case study of an intervention for improving the health of Greek senior citizens through digital and …

A Phenomenology Of Sns Sharing, Dylan E. Wittkower

Philosophy Faculty Publications

In this contribution to a phenomenology of social network sites (SNS), we see how the share button brings about an alteration in our being-with others. On the side of the sharer, we see an experience of the world in a mode of possible retroactive sociality, creating an enigma in the constitution and attention of the subject of a given experience. On the side of the receiver, we see how being shared with creates sometimes unwelcome retrospective ideation of the sharer’s experience, and requires a choice whether, by liking or commenting, to bring the sharer into retroactive awareness of having been …

Fair Cost Sharing Auction Mechanisms In Last Mile Ridesharing, Duc Thien Nguyen

Dissertations and Theses Collection (Open Access)

With rapid growth of transportation demands in urban cities, one major challenge is to provide efficient and effective door-to-door service to passengers using the public transportation system. This is commonly known as the Last Mile problem. In this thesis, we consider a dynamic and demand responsive mechanism for Ridesharing on a non-dedicated commercial fleet (such as taxis). This problem is addressed as two sub-problems, the first of which is a special type of vehicle routing problems (VRP). The second sub-problem, which is more challenging, is to allocate the cost (i.e. total fare) fairly among passengers. We propose auction mechanisms where …

An Exploration Of Social Media Use Among Multiply Minoritized Lgbtq Youth, Alfie Leanna Lucero

Open Access Theses & Dissertations

This study responds to a need for research in a fast-growing and significant area of study, that of exploring, understanding, and documenting the numerous ways that multiply marginalized LGBTQ youth between the ages of 14 and 17 use social media. The primary research question examined whether social media provide safe spaces for multiply minoritized LGBTQ youth to express and explore issues of sexuality and gender. In addition, the study explores and categorizes multiple ways that the participants interact with social media and makes comparisons to prior work with more general populations. The study provides descriptions of the participants in terms …

Using Facebook And Other Snss In K-12 Classrooms: Ethical Considerations For Safe Social Networking, Keith Howard

Education Faculty Articles and Research

The purpose of this article is to examine the potential risks of bringing social networking sites (SNS) into the classroom through the lens of Moor's (1999) just-consequentialist theory. Moor compares the setting of ethical policies in the fast-changing world of technology to a sailor trying to set a course while sailing. His analogy could not be more appropriate for educators' attempts to cope with the question of online social networking in schools. Educators must weigh the potential advantages of using SNSs in educational settings against the risks that such inclusion would entail. If the proper precautions are not taken, student …

Write For Your Life: Developing Digital Literacies And Writing Pedagogy In Teacher Education, Shartriya Collier, Brian Foley, David Moguel, Ian Barnard

English Faculty Articles and Research

The need for the effective development of digital literacies pervades every aspect of instruction in contemporary classrooms. As a result, teacher candidates must be equipped to draw upon a variety of literacies in order to tap into the complex social worlds of their future pupils. The Write for Your Life Project was designed to strengthen teacher candidates’ skills in both traditional and digital writing literacies through the use of social networks, blogging, texting, online modules and other social media. The project, to a large degree, was structured according to Calkins’ (1994) Writing Workshop Approach. This process encourages teacher candidates to …

Twitter And #Television, Rachel M. Bellwoar

Faculty Curated Undergraduate Works

This essay discusses the significance of the hashtag phrases that now appear in the corner of television screens during shows. Television networks are trying to utilize Twitter to promote watching their programs live and generate discussion among fans, as well as potential new fans. Other uses for the social network that are being explored is the collection of feedback, for use in renewal and creative decisions, and viewer numbers, to entice advertisers.

Boredom On Facebook, Dylan E. Wittkower

Philosophy Faculty Publications

No abstract provided.