Databases and Information Systems Commons^™

Linky: Visualizing User Identity Linkage Results For Multiple Online Social Networks (Demo), Roy Ka-Wei Lee, Ming Shan Hee, Philips Kokoh Prasetyo, Ee-Peng Lim

Research Collection School Of Computing and Information Systems

User identity linkage across online social networks is an emerging research topic that has attracted attention in recent years. Many user identity linkage methods have been proposed so far and most of them utilize user profile, content and network information to determine if two social media accounts belong to the same person. In most cases, user identity linkage methods are evaluated by performing some prediction tasks with the results presented using some overall accuracy measures. However, the methods are rarely compared at the individual user level where a predicted matched (or linked) pair of user identities from different online social …

Imaginary People Representing Real Numbers: Generating Personas From Online Social Media Data, Jisun An, Haewoon Kwak, Soongyo Jung, Joni Salminen, M. Admad, Bernard J. Jansen

Research Collection School Of Computing and Information Systems

We develop a methodology to automate creating imaginary people, referred to as personas, by processing complex behavioral and demographic data of social media audiences. From a popular social media account containing more than 30 million interactions by viewers from 198 countries engaging with more than 4,200 online videos produced by a global media corporation, we demonstrate that our methodology has several novel accomplishments, including: (a) identifying distinct user behavioral segments based on the user content consumption patterns; (b) identifying impactful demographics groupings; and (c) creating rich persona descriptions by automatically adding pertinent attributes, such as names, photos, and personal characteristics. …

Improving Multi-Label Emotion Classification Via Sentiment Classification With Dual Attention Transfer Network, Jianfei Yu, Luis Marujo, Jing Jiang, Pradeep Karuturi, William Brendel

Research Collection School Of Computing and Information Systems

In this paper, we target at improving the performance of multi-label emotion classification with the help of sentiment classification. Specifically, we propose a new transfer learning architecture to divide the sentence representation into two different feature spaces, which are expected to respectively capture the general sentiment words and the other important emotion-specific words via a dual attention mechanism. Extensive experimental results demonstrate that our transfer learning approach can outperform several strong baselines and achieve the state-of-the-art performance on two benchmark datasets.

Comparing Elm With Svm In The Field Of Sentiment Classification Of Social Media Text Data, Zhihuan Chen, Zhaoxia Wang, Zhiping Lin, Ting Yang

Research Collection School Of Computing and Information Systems

Machine learning has been used in various fields with thousands of applications. Extreme learning machine (ELM), which is the most recently developed machine learning algorithm, has become increasingly popular for its good generalization ability. However, it has been relatively less applied to the domain of social media. Support Vector Machine (SVM), another popular learning-based algorithm, has been applied for sentiment classification of social media text data and has obtained good results. This paper investigates and compares the capabilities of these two learning-based methods in the field of sentiment classification of social media. The results indicate that SVM can obtain good …

Building Iot Based Applications For Smart Cities: How Can Ontology Catalogs Help?, Amelia Gyrard, Antoine Zimmermann, Amit P. Sheth

Kno.e.sis Publications

The Internet of Things (IoT) plays an ever-increasing role in enabling smart city applications. An ontology-based semantic approach can help improve interoperability between a variety of IoT-generated as well as complementary data needed to drive these applications. While multiple ontology catalogs exist, using them for IoT and smart city applications require significant amount of work. In this paper, we demonstrate how can ontology catalogs be more effectively used to design and develop smart city applications? We consider four ontology catalogs that are relevant for IoT and smart cities: 1) READY4SmartCities; 2) linked open vocabulary (LOV); 3) OpenSensingCity (OSC); and 4) …

Using Electronic Health Records To Characterize Prescription Patterns: Focus On Antidepressants In Nonpsychiatric Outpatient Settings, Joseph J. Deferio, Tomer T. Levin, Judith Cukor, Samprit Banerjee, Rozan Abdulrahman, Amit P. Sheth, Neel Mehta, Jyotishman Pathak

Kno.e.sis Publications

Objective

To characterize nonpsychiatric prescription patterns of antidepressants according to drug labels and evidence assessments (on-label, evidence-based, and off-label) using structured outpatient electronic health record (EHR) data. Methods

A retrospective analysis was conducted using deidentified EHR data from an outpatient practice at a New York City-based academic medical center. Structured “medication–diagnosis” pairs for antidepressants from 35 325 patients between January 2010 and December 2015 were compared to the latest drug product labels and evidence assessments. Results

Of 140 929 antidepressant prescriptions prescribed by primary care providers (PCPs) and nonpsychiatry specialists, 69% were characterized as “on-label/evidence-based uses.” Depression diagnoses were associated …

Poster: Privacy-Preserving Boosting With Random Linear Classifiers, Sagar Sharma, Keke Chen

Kno.e.sis Publications

We propose SecureBoost, a privacy-preserving predictive modeling framework, that allows service providers (SPs) to build powerful boosting models over encrypted or randomly masked user submit- ted data. SecureBoost uses random linear classifiers (RLCs) as the base classifiers. A Cryptographic Service Provider (CSP) manages keys and assists the SP’s processing to reduce the complexity of the protocol constructions. The SP learns only the base models (i.e., RLCs) and the CSP learns only the weights of the base models and a limited leakage function. This separated parameter holding avoids any party from abusing the final model or conducting model-based attacks. We evaluate …

Implicit Linking Of Food Entities In Social Media, Wen Haw Chong, Ee Peng Lim

Research Collection School Of Computing and Information Systems

Dining is an important part in people’s lives and this explains why food-related microblogs and reviews are popular in social media. Identifying food entities in food-related posts is important to food lover profiling and food (or restaurant) recommendations. In this work, we conduct Implicit Entity Linking (IEL) to link food-related posts to food entities in a knowledge base. In IEL, we link posts even if they do not contain explicit entity mentions. We first show empirically that food venues are entity-focused and associated with a limited number of food entities each. Hence same-venue posts are likely to share common food …

Diversity In Online Advertising: A Case Study Of 69 Brands On Social Media, Jisun An, Ingmar Weber

Research Collection School Of Computing and Information Systems

Lack of diversity in advertising is a long-standing problem. Despite growing cultural awareness and missed business opportunities, many minorities remain under- or inappropriately represented in advertising. Previous research has studied how people react to culturally embedded ads, but such work focused mostly on print media or television using lab experiments. In this work, we look at diversity in content posted by 69 U.S. brands on two social media platforms, Instagram and Facebook. Using face detection technology, we infer the gender, race, and age of both the faces in the ads and of the users engaging with ads. Using this dataset, …

Offline Versus Online: A Meaningful Categorization Of Ties For Retweets, Felicia Natali, Feida Zhu

Research Collection School Of Computing and Information Systems

With the recent proliferation of news being shared through online social networks, it is crucial to determine how news is spread and what drives people to share certain stories. In this paper, we focus on the social networking site Twitter and analyse user’s retweets. We study retweeting patterns between offline and online friends, particularly, how tweet novelty and tweet topic differ between tweets retweeted by offline friends and those retweeted by online friends.

Creating Real-Time Dynamic Knowledge Graphs, Swati Padhee, Sarasi Lalithsena, Amit P. Sheth

Kno.e.sis Publications

No abstract provided.

Context Recovery In Location-Based Social Networks, Wen Haw Chong

Dissertations and Theses Collection (Open Access)

This dissertation addresses context recovery in Location-Based Social Networks (LBSN), which are platforms where users post content from various locations. With this general LBSN definition, many existing social media platforms that support user-generated location relevant content using mobile devices could also qualify as LBSNs. Context recovery for such user posts refers to recovering the venue and the semantic contexts of these user posts. Such information is useful for user profiling and to support various applications such as venue recommendation and location- based advertising.

Role Of Social Media In Public Accounting Firms, Brenda Eschenbrenner, Fiona Fui-Hoon Nah, Zhiwei Lu

Research Collection School Of Computing and Information Systems

Social media has been widely used for both professional and personal communications. Businesses recognize the importance of social media and are using them to fulfill various business objectives. In this paper, we focus on analyzing the business objectives of public accounting firms that have both a firm-wide main page and a career page on Facebook. More specifically, we compare the business objectives they are achieving with their firm-wide main pages versus career pages. We not only find differences in the objectives that are being achieved, but also identify other objectives that are not actively being pursued on either page but …

Pacela: A Neural Framework For User Visitation In Location-Based Social Networks, Thanh Nam Doan, Ee-Peng Lim

Research Collection School Of Computing and Information Systems

Check-in prediction using location-based social network data is an important research problem for both academia and industry since an accurate check-in predictive model is useful to many applications, e.g. urban planning, venue recommendation, route suggestion, and context-aware advertising. Intuitively, when considering venues to visit, users may rely on their past observed visit histories as well as some latent attributes associated with the venues. In this paper, we therefore propose a check-in prediction model based on a neural framework called Preference and Context Embeddings with Latent Attributes (PACELA). PACELA learns the embeddings space for the user and venue data as well …

Detecting Personal Intake Of Medicine From Twitter, Debanjan Mahata, Jasper Friedrichs, Rajiv Ratn Shah, Jing Jiang

Research Collection School Of Computing and Information Systems

Mining social media messages such as tweets, blogs, and Facebook posts for health and drug related information has received significant interest in pharmacovigilance research. Social media sites (e.g., Twitter), have been used for monitoring drug abuse, adverse reactions to drug usage, and analyzing expression of sentiments related to drugs. Most of these studies are based on aggregated results from a large population rather than specific sets of individuals. In order to conduct studies at an individual level or specific groups of people, identifying posts mentioning intake of medicine by the user is necessary. Toward this objective we develop a classifier …

Augmented Personalized Health: Using Semantically Integrated Multimodal Data For Patient Empowered Health Management Strategies, Amit P. Sheth, Hong Y. Yip, Utkarshani Jaimini, Dipesh Kadariya, Vaikunth Sridharan, R. Venkataramanan, Tanvi Banerjee, Krishnaprasad Thirunarayan, Maninder Kalra

Kno.e.sis Publications

Healthcare as we know it is in the process of going through a massive change from:

1. Episodic to continuous

2. Disease-focused to wellness and quality of life focused

3. Clinic-centric to anywhere a patient is

4. Clinician controlled to patient empowered

5. Being driven by limited data to 360-degree, multimodal personal-public-population physical-cyber-social big data-driven URL: https://mhealth.md2k.org/2018-tech-showcase-home

From 2,772 Segments To Five Personas: Summarizing A Diverse Online Audience By Generating Culturally Adapted Personas, Joni Salminen, Sercan Sengun, Haewoon Kwak, Bernard J. Jansen, Jisun An, Soon-Gyu Jung, Sarah Vieweg, D. Fox Harrell

Research Collection School Of Computing and Information Systems

Understanding users in the era of social media is challenging, requiring organizations to adopt novel computation-aided approaches. To exemplify such an approach, we retrieved information on millions of interactions with YouTube video content from a major Middle Eastern media outlet, to automatically generate personas that capture how different audience segments interact with thousands of individual content pieces. Then, we used qualitative data to provide additional insights into the automatically generated persona profiles. Our findings provide insights into social media usage in the Middle East and demonstrate the application of a novel methodology that generates culturally adapted personas of social media …

Automatically Conceptualizing Social Media Analytics Data Via Personas, Jung S.G., Salminen J., An J., Kwak H., Jansen B.J.

Research Collection School Of Computing and Information Systems

Social media analytics is insightful but can also be difficult to use within organizations. To address this, we present Automatic Persona Generation (APG), a system and methodology for quantitatively generating personas using large amounts of online social media data. The APG system is operational, deployed in a pilot version with several organizations in multiple industry verticals. APG uses a robust web and stable back-end database framework to process tens of millions of user interactions with thousands of online digital products on multiple social media platforms, including Facebook and YouTube. APG identifies both distinct and impactful audience segments for an organization …

Discovering Hidden Topical Hubs And Authorities In Online Social Networks, Roy Ka-Wei Lee, Tuan-Anh Hoang, Ee-Peng Lim

Research Collection School Of Computing and Information Systems

Finding influential users in online social networks is an important problem with many possible useful applications. HITS and other link analysis methods, in particular, have been often used to identify hub and authority users in web graphs and online social networks. These works, however, have not considered topical aspect of links in their analysis. A straightforward approach to overcome this limitation is to first apply topic models to learn the user topics before applying the HITS algorithm. In this paper, we instead propose a novel topic model known as Hub and Authority Topic (HAT) model to combines the two process …

Detect Rumor And Stance Jointly By Neural Multi-Task Learning, Jing Ma, Wei Gao, Kam-Fai Wong

Research Collection School Of Computing and Information Systems

In recent years, an unhealthy phenomenon characterized as the massive spread of fake news or unverified information (i.e., rumors) has become increasingly a daunting issue in human society. The rumors commonly originate from social media outlets, primarily microblogging platforms, being viral afterwards by the wild, willful propagation via a large number of participants. It is observed that rumorous posts often trigger versatile, mostly controversial stances among participating users. Thus, determining the stances on the posts in question can be pertinent to the successful detection of rumors, and vice versa. Existing studies, however, mainly regard rumor detection and stance classification as …

Exploiting User And Venue Characteristics For Fine-Grained Tweet Geolocation, Wen Haw Chong, Ee Peng Lim

Research Collection School Of Computing and Information Systems

Which venue is a tweet posted from? We call this a fine-grained geolocation problem. Given an observed tweet, the task is to infer its discrete posting venue, e.g., a specific restaurant. This recovers the venue context and differs from prior work, which geolocats tweets to location coordinates or cities/neighborhoods. First, we conduct empirical analysis to uncover venue and user characteristics for improving geolocation. For venues, we observe spatial homophily, in which venues near each other have more similar tweet content (i.e., text representations) compared to venues further apart. For users, we observe that they are spatially focused and more likely …

The Emergence Of Institutional Repositories: A Conceptual Understanding Of Key Issues Through Review Of Literature, O. P. Saini

Library Philosophy and Practice (e-journal)

It is the responsibility of the libraries to keep update its users by incorporating different technologies or tricks among the services offered to users. The libraries are managing diversified collection in both electronic and physical formats including the theses and dissertations awarded by their respective parent institutes in physical form. The academic libraries are directed by the Indian government through a mandate to protect and preserve the theses and dissertation in electronic form and provide access to the public domain. Institutional Repositories (IRs) have the perspective to store any amount of information electronically. Therefore, many of the academic libraries are …

Towards Practical Privacy-Preserving Analytics For Iot And Cloud Based Healthcare Systems, Sagar Sharma, Keke Chen, Amit P. Sheth

Kno.e.sis Publications

Modern healthcare systems now rely on advanced computing methods and technologies, such as IoT devices and clouds, to collect and analyze personal health data at unprecedented scale and depth. Patients, doctors, healthcare providers, and researchers depend on analytical models derived from such data sources to remotely monitor patients, early-diagnose diseases, and find personalized treatments and medications. However, without appropriate privacy protection, conducting data analytics becomes a source of privacy nightmare. In this paper, we present the research challenges in developing practical privacy-preserving analytics in healthcare information systems. The study is based on kHealth - a personalized digital healthcare information system …

Do Your Friends Make You Buy This Brand?: Modeling Social Recommendation With Topics And Brands, Minh Duc Luu, Ee Peng Lim

Research Collection School Of Computing and Information Systems

Consumer behavior and marketing research have shown that brand has significant influence on product reviews and product purchase decisions. However, there is very little work on incorporating brand related factors into product recommender systems. Meanwhile, the similarity in brand preference between a user and other socially connected users also affects her adoption decisions. To integrate seamlessly the individual and social brand related factors into the recommendation process, we propose a novel model called Social Brand–Item–Topic (SocBIT). As the original SocBIT model does not enforce non-negativity, which poses some difficulty in result interpretation, we also propose a non-negative version, called SocBIT(Formula …

Iot-Enhanced Human Experience, Amit P. Sheth, Biplav Srivastava, Florian Michahelles

Kno.e.sis Publications

The two articles in this special section represent ongoing Internet of Things applications in the context of Europe trying to make solutions usable to people in daily times.

Knowledge-Enabled Personalized Dashboard For Asthma Management In Children, Vaikunth Sridharan, Revathy Venkataramanan, Dipesh Kadariya, Krishnaprasad Thirunarayan, Amit Sheth, Maninder Kalra

Kno.e.sis Publications

Introduction: Childhood Asthma is a significant public health concern worldwide. Effective management of childhood asthma requires close monitoring of disease triggers, medication compliance and symptom control. The recent growth of the Internet of Things (IoT) based devices has enabled continuous monitoring of patients. kHealth-Asthma is a knowledge-enabled semantic framework consisting of IoT enabled sensors to record patient symptoms, medication usage and their environment. For each patient, 29 diverse parameters with 1852 data points are collected daily. kHealthDash platform enables real-time visual analysis at an individual and cohort level over such high volume, high variety data.

Methods: The kHealth kit was …

Khealth: A Personalized Healthcare Approach For Pediatric Asthma, Utkarshani Jaimini, Hong Y. Yip, Revathy Venkataramanan, Dipesh Kadariya, Vaikunth Sridharan, Tanvi Banerjee, Krishnaprasad Thirunarayan, Maninder Kalra, Amit Sheth

Kno.e.sis Publications

Can we assess the asthma control level, determine vulnerability, and medication compliance for a patient? Can we understand the causal relationship between the asthma symptom and possible factors responsible for it? Can we reduce the number of asthma attacks through continuous monitoring of the patient’s health condition?

Poster: Image Disguising For Privacy-Preserving Deep Learning, Sagar Sharma, Keke Chen

Kno.e.sis Publications

No abstract provided.

“How Is My Child’S Asthma?” Digital Phenotype And Actionable Insights For Pediatric Asthma, Utkarshani Jaimini, Krishnaprasad Thirunarayan, Maninder Kalra, Revathy Venkataramanan, Dipesh Kadariya, Amit Sheth

Kno.e.sis Publications

Background: In the traditional asthma management protocol, a child meets with a clinician infrequently, once in 3 to 6 months, and is assessed using the Asthma Control Test questionnaire. This information is inadequate for timely determination of asthma control, compliance, precise diagnosis of the cause, and assessing the effectiveness of the treatment plan. The continuous monitoring and improved tracking of the child’s symptoms, activities, sleep, and treatment adherence can allow precise determination of asthma triggers and a reliable assessment of medication compliance and effectiveness. Digital phenotyping refers to moment-by-moment quantification of the individual-level human phenotype in situ using data from …

Metrics For Evaluating Quality Of Embeddings For Ontological Concepts, Faisal Alshargi, Saeedeh Shekarpour, Tommaso Soru, Amit P. Sheth

Kno.e.sis Publications

Although there is an emerging trend towards generating embeddings for primarily unstructured data and, recently, for structured data, no systematic suite for measuring the quality of embeddings has been proposed yet. This deficiency is further sensed with respect to embeddings generated for structured data because there are no concrete evaluation metrics measuring the quality of the encoded structure as well as semantic patterns in the embedding space. In this paper, we introduce a framework containing three distinct tasks concerned with the individual aspects of ontological concepts: (i) the categorization aspect, (ii) the hierarchical aspect, and (iii) the relational aspect. Then, …