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Higher Education Administration Commons

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Education Economics

Western Michigan University

Dissertations

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Full-Text Articles in Higher Education Administration

Development Of Modeling Tools To Determine The Effects Of Customer Diversification On Customer Lifetime Value Volatility In Higher Education, Oscar Neal Apr 2023

Development Of Modeling Tools To Determine The Effects Of Customer Diversification On Customer Lifetime Value Volatility In Higher Education, Oscar Neal

Dissertations

As societies become increasingly global the competition for customers continues to increase. In competitive markets, it is important to identify a process to acquire and retain the most profitable customers. To discriminate customers, it is important to understand the value different customers bring to an organization. Much research has been done modeling customer value using customer lifetime value, however, there is limited research on the effect current customer diversity has on future customer lifetime value of future customer portfolios.

In this dissertation, a Lifetime Value Model considering the interaction between customer diversity, revenue management, and customer lifetime value in an …


Impact Of Tuition Resets On Student Enrollment At Private Four-Year Not-For-Profit Colleges And Universities: A Quantitative Analysis Of Ipeds Data, Brian T. Dietz May 2021

Impact Of Tuition Resets On Student Enrollment At Private Four-Year Not-For-Profit Colleges And Universities: A Quantitative Analysis Of Ipeds Data, Brian T. Dietz

Dissertations

The high price of a college education can be a topic of interest, discussion, and at times, distress, for students, families, and higher education leaders alike. Research reveals cost is an important consideration for most students as they decide if and where to enroll in higher education. In recent decades, annual increases to the published price of tuition have often been followed by subsequent growth in financial assistance at many colleges and universities. One result of this reciprocal relationship has been a swift upward spiral in tuition prices, rising at a rate that prompts angst about the affordability of a …