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Exploring New Frontiers In Hospitality And Tourism, Faizan Ali

Journal of Global Hospitality and Tourism

As we embark on the second issue of Volume 3 of the Journal of Global Hospitality and Tourism, we are presented with a rich and diverse collection of research that investigates contemporary challenges and innovations within our dynamic field. This issue features a diverse range of studies that illuminate emerging trends, address critical issues, and offer practical insights for both industry practitioners and academics.

Reducing Mega-Event Syndrome: A Case Study Of Expo 2020, Zehra Abdulla, Christopher S. Dutt

Journal of Global Hospitality and Tourism

The study was designed to explore how Expo 2020, as one of the first mega-events to be hosted in the Middle East, was undertaking steps to avoid many of the negatives of such events, termed mega-event syndrome (MES). A qualitative approach was adopted, where 5 elite face-to-face interviews were conducted with senior officials within Expo 2020 who could offer detailed insights into the planning of the event. Participants were purposefully selected based on their knowledge and experience within Expo 2020. Participants felt that Expo 2020 was not exposed to many of the symptoms of MES largely because of Dubai’s pre-existing …

Managing Tourist Booking Intentions: A Study Of Hotel Marketing Strategies During The Covid-19 Crisis In Cyprus, Chrystalla Markou, Giannis Theofanous, Doros Michael

Journal of Global Hospitality and Tourism

This study investigates the impact of specific marketing strategies on tourist booking intentions during the COVID-19 crisis in Cyprus, aiming to understand the effectiveness of these strategies in maintaining booking intentions. The study also investigates the challenge of maintaining tourists’ booking intentions during the financial impact of COVID-19. A quantitative, non-experimental correlational study examined the existence, strength, and direction of the relationship between all-inclusive holiday packages, room discounts, and special hotel amenities and hotel accommodations as measured by intentions to select a hotel in the Cyprus hotel industry. For the purpose of this study, 161 tourists who stayed in Cyprus …

Crisis To Success: Online Food Delivery For Restaurants’ Sales Performance And Customer Purchase Intention, Wenfang Liu, Jaewook Kim

Journal of Global Hospitality and Tourism

Identifying factors influencing food delivery sales and customers’ intentions amid pandemic restrictions aids strategic planning for restaurant business in uncertain business environments. This paper aims to explore restaurant survival strategies by examining customers’ purchase intentions towards online food delivery services. The results of this paper assist restaurant business in establish a sustainable competitive advantage amidst market crises with a focus on organizational learning for future events. This paper utilized a mixed-method approach and comprised two studies. Study one explores factors affecting online food delivery sales through multiple linear regression analysis. Study two investigates customers’ intentions under online payment concerns through …

Championing Retention In The Hospitality Industry – Leveraging The Strengths Of A Multigenerational Workforce, Laur-Ann Daley

Journal of Global Hospitality and Tourism

The hospitality and tourism industry has a long history of high turnover rates and businesses are constantly scrambling to fill vacancies. With four generations occupying the industry’s workforce, leaders are further challenged with fostering harmony in an attempt to increase their retention rates. Despite the challenges in leading a generationally diverse team, given their unique values, businesses can realize strategic advantages. This opinion paper highlights the strengths of multigenerational teams and how they can be leveraged for competitive benefits.

Bridging The Digital Divide In Hospitality And Tourism: Digital Inclusion For Disadvantaged, Xi Y. Leung

Journal of Global Hospitality and Tourism

As technology continues to revolutionize the hospitality and tourism industry, the issues of digital equity and digital divide have gained increasing prominence (Minghetti & Buhalis, 2010; Reverte & Luque, 2021). While digital advancements offer unprecedented opportunities for businesses and consumers, they also risk exacerbating existing inequalities (Wu & Yang, 2023). This is particularly evident in the growing digital divide, referring to the capabilities gap of individuals, groups and regions to access and process digital information technology (OECD, 2001). The rapid pace of technological advancement has left certain groups struggling to keep up. These digital disadvantaged groups—comprising individuals with limited access …

Hospitality Services And The Promotion Of Religious Tourism: A Study Of Redemption City, Nigeria, Elizabeth Abiola-Oke, Timileyin Osiobe

International Journal of Religious Tourism and Pilgrimage

Religious tourism is acknowledged as a fast-growing sector within the tourism business, and hospitality services’ role in supporting this growth is important. This study used a quantitative research design to explore the specific function that hospitality services have in promoting religious tourism. Literature study and the distribution of structured research questionnaires to Redemption Resort visitors during monthly programs were the methods adopted for the collection of data. The results show that hospitality services promote religious tourism by providing a safe and comfortable stay, planning religious activities and ceremonies, and providing regional and traditional foods. The study also discusses issues like …

An Investigation Of Income Inequality Through Autoregressive Integrated Moving Average And Regression Analysis, John Wang, Zhi Kacie Pei, Yawei Wang, Zhaoqiong Qin

Department of Hospitality and Tourism Faculty Scholarship and Creative Works

Income inequality is a prominent contributor to health disparities in the U.S. As a leading capitalist nation, the U.S. registers the highest healthcare expenditure among developed countries yet grapples with widening income disparities. The chasm between the rich and the underprivileged has expanded significantly in recent decades, profoundly impacting American society. This study explores the nuances of income inequality, its ramifications, and potential remedies, analyzed through the Gini Coefficient. Advanced forecasting models, including AutoRegressive Integrated Moving Average and Regression Analysis, are employed to anticipate future patterns. The research highlights the value of healthcare analytics in understanding the complexities of income …

Between Memory And History: Irish Pubs As Sites Of Memory And Invention, Perry Share, Moonyoung Hong

Dublin Gastronomy Symposium

The pub has been at the centre of Irish culture and identity for at least two centuries, has become a pillar of the Irish tourism “product,” and an export commodity as thousands of themed “Irish pubs” have been established across the world in the last number of decades, supplementing existing establishments that have served the global Irish community. This paper draws on key themes from the diverse material in our upcoming academic volume on the Irish pub, to be published by Cork University Press, later in 2024. The book brings together contributions from scholars of history, sociology, design, literature, culinary …

The Quick Service Food And Beverage Line Of Business And How It Is Aligned With The Overall Objectives For The Walt Disney World® Resort And The Walt Disney Company, Meghan Mcclure

Management Undergraduate Honors Theses

The Disney College Program allows for many opportunities, such as instructor lead offerings, experiential learning, career path development, and academic support. This internship gives us hands-on work in a global company but also helps us further ourselves in our career by providing networking opportunities and behind-the-scenes access to things others may never experience.

As an intern in Food and Beverage, it was my job to provide not just food but experiences to guests from all around the world. It was my job not only to make sure guests left the restaurant locations happy, but also to maximize production. To do …

The Effects Of Short-Term Rentals On Communities And How To Legislate Them: An Expanded Literary Review, William Cherry

Finance Undergraduate Honors Theses

A literary review of the economic and socioeconomic effects of short-term rental properties, specifically the commercialization of the industry based upon other research studies. An in-depth look at how commercialized short-term rentals effect the younger generation, hospitality industry, housing market, communities they reside in, and other externalities. A further review of different legal case studies of short-term rental legislation in major cities across the globe and their varying degrees of effectiveness.

Artificial Intelligence In The Hotel Industry: The Benefits And Effects On Corporations, Carlie Malone

Human Nutrition and Hospitality Management Undergraduate Honors Theses

This research delves into the benefits and effects of artificial intelligence in the hotel industry. Through a qualitive design, the study shows how the hotel industry since Covid-19 has tried to grow in the technology. The findings were valuable insights from CEO’s, CFO’s, Executives, Directors, and Managers. Nine hotel and technology executives from around the country participated in interviews covering the basic topics of demographics, AI utilized in/on the hotel property, AI and employee experiences, and guest satisfaction with AI.

The challenges stated by the participants were that AI is still in its early stages and being developed. An additional …

Raising Sustainability Standards In Leisure Industry, Gorete Araújo, Alexandra Lavaredas, Francisco Dias

GSTC Academic Symposium - In conjunction with the GSTC Global Conference

Raising sustainability standards in leisure industry

Nowadays, it became clear that the option for sustainable development (SD) is not a discretionary choice, but an imperative for all of humanity. The SDG propose a common framework of peace and prosperity for people and the planet. The exponential growth of tourism, its multiple and transformative impacts on economies and the environment, place this industry at the epicentre of concerns about SD.

Based on the European DIRECTIVE (UE) 2022/2464, which complies European companies to produce a sustainability file integrated in the annual management report, this paper highlights social, cultural, environmental and governance indicators …

A Review Of River And Small Ship Cruising In The Mid-Atlantic, Northeastern United States, And Eastern Canadian Markets, Mark Mitchell, Michael Dowd, Paul Clark

Atlantic Marketing Journal

Currently, there is a lack of cruise industry related articles in the tourism, business, and marketing literature. This manuscript provides an overview of river and small ship cruise activity in the Mid-Atlantic, Northeastern United States and Eastern Canada in three geographic clusters and waterways: (1) Mid-Atlantic Coast; (2) New England Coast and Canadian Maritimes; and (3) Eastern Canada & the Saint Lawrence Seaway. The existing cruise options in each market are identified. The operating characteristics of this region that aid and challenge cruise operators are then explored. Finally, the Product-Market Growth Matrix is used to present growth strategies available to …

An Exploratory Study On The Use Of Artificial Intelligence For Tourism Marketing In The Midwest, Callyn Anderson, Marisol Banda, Katie Hale

SACAD: Scholarly Activities

Rural tourism plays a significant role in fostering economic development, preserving cultural heritage and promoting sustainable practices. It creates employment opportunities for local residents, both directly in the tourism sector and indirectly in supporting industries. Marketing tourism in rural communities requires a strategic approach that highlights the unique aspects of the area, promotes sustainable practices, and engages potential visitors. A strong understanding of marketing tools and techniques are critical in the usage of marketing ("); border-bottom: 1px solid transparent; background-size: 5px; font-size: 18pt; font-family: "Book Antiqua", "Book Antiqua_EmbeddedFont", "Book Antiqua_MSFontService", "Book Antiqua_MSFontService", Calibri, sans-serif; letter-spacing: 0px; font-kerning: normal; line-height: 6px; …

What Hospitality And Tourism Higher Educators Learned From Covid-19: A Case Of Turkiye, Ayse Collins, Ayse S. Dulger, Muharrem Tuna, Muzaffer Uysal

Journal of Global Education and Research

Among all the sectors, the hospitality and tourism sector has been detrimentally affected by the impact of the COVID-19 pandemic. This research aimed to determine how changes have been experienced specifically in the Turkish tourism higher education and tourism sector. Twenty-seven academics from the hospitality and tourism education departments were interviewed. Most agreed that restrictions have limited student access to hands-on practical courses and internships, which are crucial to developing necessary competencies. Moreover, the results showed the curriculum does not always meet the needs of the hospitality industry for a trained and skilled workforce. The challenge is to decide what …

A Closer Look At Visitors' Immersion In China's Theme Parks, Xiaoxiao Fu, Carissa Baker

Rosen Research Review

Engaging life experiences can become deeply entrenched in the human memory, facilitating mind associations, stimulating the imagination, and inspiring rich storytelling. UCF Rosen College of Hospitality Management's Associate Professor Xiaoxiao Fu and Assistant Professor Carissa Baker, along with their co-authors, recently collected the subjective accounts of 30 people who had visited renowned theme parks in China. By analyzing these first-person tales, the researchers were then able to pin-point patterns and processes that characterized the respondents' immersion in experiences at the Chinese theme parks.

Rethinking Events Over Thirty Years Of Research, Michael B. Duignan

Rosen Research Review

Events are often pitched as business opportunities for the tourism and hospitality sector, but look deeper, and a far more compelling narrative emerges. In examining thirty years of events-related research, Dr. Michael Duignan of UCF Rosen College of Hospitality Management has uncovered a highly complex and emerging field of study with significant value for the sector. It is also attracting the eye of researchers from other disciplines looking for insights into why people are drawn to share experiences.

Can Humor Help Sell A Tourist Destination Online?, Maksim Godovykh, Xiaoxiao Fu

Rosen Research Review

Destination marketers pack a lot into their websites, assuming potential visitors want detailed information. But perhaps they're missing a simple trick to attracting the attention of potential travelers and getting them to connect with what's on offer: a dash of humor. But humor is a doubleedged sword; experimenting with it can be potentially damaging. However, research by Dr. Maksim Godovykh and Dr. Xiaoxiao Fu at UCF's Rosen College of Hospitality Management has shown that even making light of a crisis can help boost attitudes and intentions.

More Than Income: How Americans Feel About Their Finances And How It Affects Their Travel Plans, Jorge Ridderstaat

Rosen Research Review

Associate Professor Jorge Ridderstaat of UCF Rosen College of Hospitality Management has examined how Americans feel about their finances and how it affects their travel plans. This study provides new, multifaceted details on how U.S. consumer finances can affect their travel decisions, providing valuable behavioral insights for authorities and policymakers when managing tourist destinations effectively.

Ucf's Infectious Disease And Travel Health Initiative: Pioneering Resilience For A Healthier Tomorrow, Chait Renduchintala, Frank Badu-Baiden

Rosen Research Review

In a world grappling with the profound challenges posed by infectious diseases and global travel, the University of Central Florida (UCF) stands at the forefront of groundbreaking research and innovation. An exceptional new initiative—the Infectious Disease and Travel Health Initiative—is set to revolutionize how we approach health resilience, disease outbreak mitigation, traveler safety, and the continuity of essential services. Spearheaded by eminent researchers from UCF's College of Medicine, including Dr. Kenneth A. Alexander, Dr. Griff Parks, Dr. Eric Schrimshaw, and Dr. Taj Azarian, along with Dr. Robertico Croes, principal investigator from the UCF Rosen College of Hospitality Management, this initiative …

Promoting Accessible Tourism At Mega-Events: Bridging The Disability-Attitude Gap, Michael B. Duignan, Alan Fyall

Rosen Research Review

UCF Rosen College of Hospitality Management's Associate Professor Michael B. Duignan and Associate Dean, Academic Affairs, Alan Fyall collaborated with a team of fellow researchers to examine Tokyo 2020's potential to challenge ableist norms. Highlighting Japan's efforts to promote inclusive tourism for Persons with Disabilities (PwD), their collaborative study highlights the tourism sector's ongoing gaps. They argue that mega-events like the Olympics can be pivotal in driving inclusivity, addressing both physical and social barriers. Dive into this revealing examination of the interplay between tourism, events, and societal change.

Using Dark Triad Personality To Understand And Moderate Jay Customer Behavior In Hospitality, Scott M. Widmier, Prachi Gala, Iason Koufodontis

AMTP Proceedings 2024

Jay Customers are customers who act in a thoughtless or abusive way, causing problems for the firm, its employees, and other customers. Currently, the only way to identify Jay Customers is by their actions when it is already too late to prevent the negative consequences. This research tested and confirmed the use of Dark Triad personality (Narcissism, Machiavellianism, and Psychopathy) to identify individuals prone to Jay Customer behavior prior to its manifestation. Dark Triad personalities have distinctive characteristics that can be used to identify them along with a growing body of research on prescriptive actions to dissuade their disruptive behaviors. …

Research, Planning, And Development Of A University Retirement Community (Urc): A Strategic Lodging Opportunity, Tevfik Demirciftci, Britt Mathwich, Fred Demicco

ICHRIE Research Reports

University Retirement Communities (URCs) are a growing trend among universities and senior living. URCs are an intriguing concept that benefits retirees and universities as they bring alums back to campus for their residences. This study investigates the interest level and preferences of Colorado Mesa University's alums and retired professors for an on-campus URC. This research is the first phase of the planning process for developing and operating a successful URC.

Keywords: University-Based Retirement Communities (UBRC), Continuing Care Retirement Communities, Senior Living Communities, Active Adult Communities

Consumer-Brand Heuristics In Luxury Hotel Reviews, Maria Petrescu, John Gironda, Kathleen Bay O'Leary

Publications

Purpose

This paper aims to evaluate and structure the basic heuristics consumers use in evaluating word-of-mouth (WOM) about luxury hotel brands while analyzing the impact of deception in online consumer reviews.

Design/methodology/approach

The research used a two-study mixed-methods approach, using interpersonal deception theory and social proof theory as lenses to conduct our analysis. For the first study, a qualitative conceptual mapping analysis was conducted, examining online consumer reviews to identify key concepts and their relationships in the context of luxury hotel brands. In the second study, the themes were further examined using a fuzzy-set qualitative comparative analysis to analyze their …

Meaningful Work And Job Burnout Among Frontline Employees Of Classified Hotels In Nairobi City County, Kenya: Does Gender Identity Matter?, John Kahuthu Gitau, Rosemarie Ayuma Khayiya, Vincent Nyamari Maranga

Journal of Global Hospitality and Tourism

This study investigates the impact of meaningful work on job burnout (JBO) among frontline employees in Nairobi City County. Data was collected from 309 employees in various hotel categories ranging from two- to five-star-rated hotels. The present study applied the conservation of resources (COR) theory to develop a framework. It found that positive meaning in work had inverse relationships with all aspects of JBO. The negative influence of meaning-making through work significantly affected emotional exhaustion (EE) but not depersonalization (DP) and reduced personal accomplishment (RPA). The study recommends that operators and managers of classified hotels recognize the importance of boosting …

Leveraging Chatgpt For Writing In Scholarly Publications-Guidelines And Recommendations For Hospitality And Tourism Researchers, Faizan Ali

Journal of Global Hospitality and Tourism

In the ever-evolving landscape of global hospitality and tourism, the first issue of volume third of the Journal of Global Hospitality and Tourism embarks on an intellectual journey to explore pressing matters at the intersection of travel, management, culture, and inclusivity. This issue, encompassing a rich array of research papers and viewpoints, delves into multifaceted themes that resonate with the multifarious dimensions of our industry.

The Impact Of Sharing Economy Platforms On Tourism: Opportunities, Challenges, And Future Directions, Mehmet Bahar

Journal of Global Hospitality and Tourism

The sharing economy is a socio-economic phenomenon where surplus goods and services, aided by technology, are shared mutually among those in need and providers, coming together to exchange these goods and services. Economic crises, environmental issues, changes in social life, and technological advancements have led to the emergence of the sharing economy as an alternative model to existing goods and services. In this regard, the tourism sector has also been affected by this change, offering new travel and holiday alternatives, competitive advantages to stakeholders, the creation of new income sources, and the establishment of a more sustainable approach. Consequently, this …

Influencers Of Resident Attitudes Towards Tourism: The Shortfall In Our Assessment Methods, Christopher S. Dutt

Journal of Global Hospitality and Tourism

The study of residents’ perceptions and attitudes towards tourism has received considerable interest over the years. While much agreement has been found, there are also several areas of disagreement and noteworthy gaps that affect our understanding of residents’ attitudes toward tourism. This discussion reviews some of the existing findings of past studies, before considering some of the significant gaps. These include the dominance of social exchange theory (SET) as the principal model, the lack of distinction between tourists and tourism, and the impact of tourist typologies on perceptions of tourism.

Tourist Engagement Model Of Regenerative Tourism Destinations: A Case Study Of Egon Buluk Tourism Village, Sikka Regency, East Nusa Tenggara Province, Michael Rudolfus Sawu, Muhammad Ridla

Journal of Global Hospitality and Tourism

The research aims to analyze regenerative tourism components products, tourists’ perceptions, tourists’ experiences, and regenerative tourism development policies while involving tourists as co-creators. The research utilizes a qualitative method with a phenomenological approach. In-depth interviews were conducted with 27 stakeholders related to the tourist engagement model in the development of tourism destinations at the village scale. This research found that the development of regenerative tourism product components showcases uniqueness and beauty on a massive scale due to being situated in conservation areas. However, there is a need for improvement in other components to provide a sense of safety, comfort, and …