Open Access. Powered by Scholars. Published by Universities.®

Marketing Commons™

Open Access. Powered by Scholars. Published by Universities.®

East Tennessee State University

Discipline
Keyword
Publication Year
Publication
Publication Type

Articles 781 - 810 of 6458

Full-Text Articles in Marketing

2022-April-14-Day Of Giving, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-14-Day Of Giving, University Marketing And Communication, East Tennessee State University

ETSU News

(April 14, 2022) Twenty-four hours…and endless opportunities to make a difference.

With ETSU’s Day of Giving 2022 event about to begin, Jon See wants donors to know that whatever program, initiative, college, or opportunity at ETSU they want to support, their gifts will be used however they are designated.

“Through all of our fundraising efforts at ETSU, we want our supporters to give to the areas that resonate with them,” said Jon See, director of Annual Giving at ETSU.  “For some, it may be for scholarships, or a building project, or something that creates new opportunities for our faculty. Others …


2022-April-13-Brand Storytelling Certification Offers New Digital Badge, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-13-Brand Storytelling Certification Offers New Digital Badge, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 13, 2022) – East Tennessee State University is a player in the digital badging world with the completion of the first cohort of the Brand Storytelling Brand Film Certification powered by the ETSU Research Corporation.   


It marks a new digital badge certification with ETSU as the provider. 


“It is difficult to overstate what an honor this is,” said Dr. Stephen Marshall, ETSU professor and chief marketing officer for the ETSU Research Corporation. “From staff at the ETSU Research Corporation to the world-class professional faculty who teach courses, Brand Storytelling offers a powerful academic and hands-on experience.” …


2022-April-12-Etsu Professor Emphasizes Research And Teaching, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-12-Etsu Professor Emphasizes Research And Teaching, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 12, 2022) – Donning a hard hat and a bright yellow safety vest, Dr. Arpita Nandi joined her students on an up-close, behind-the-scenes tour of an improvement project happening at Boone Dam on the South Fork Holston River in northeast Tennessee. Throughout the year, she arranges similar tours ranging from exploratory drill locations to environmental remediation sites. 



Only a few weeks earlier, the chair of the Geosciences Department at East Tennessee State University learned she had received a critical $325,000 Tennessee Department of Transportation grant to examine landslide and debris flow for high priority areas in …


2022-April-12-Paulus Named Fulbright Scholar, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-12-Paulus Named Fulbright Scholar, University Marketing And Communication, East Tennessee State University

ETSU News

Dr. Trena Paulus

As a Fulbright Scholar, Paulus will share her expertise on qualitative research methods with the students and faculty of Adam Mickiewicz University in Poland.

JOHNSON CITY, Tenn. (April 12, 2022) – Dr. Trena Paulus of East Tennessee State University has been selected as a Fulbright Distinguished Scholar in Humanities and Social Sciences for 2022-23.

Paulus is a professor in the Research Division in the Quillen College of Medicine Department of Family Medicine, director of Undergraduate Research and Creative Activities in the Honors College, and an affiliate faculty member of the Applied Social Research Laboratory at ETSU.

As …


2022-April-11-First And Triumph, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-11-First And Triumph, University Marketing And Communication, East Tennessee State University

ETSU News

(April 14, 2022) For many current ETSU students, fellow student Bryce Hopkins might have been the first person they got to interact with from the campus community. Bryce is a member of both the Preview and Orientation Leaders Organization (POLO) and the Expedition Leaders, two organizations that help prospective students transition in to college life. To Bryce, serving with these organizations has a personal meaning.

“I'm a first-generation college student,” said Bryce. “So, what I like to tell people that is whatever background you're coming from, ETSU is going to be an accepting place for you. The reason I tell …


2022-April-11-Etsu Holding Film Screening Workshops, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-11-Etsu Holding Film Screening Workshops, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 11, 2022) – The East Tennessee State University Center for Cinema will host a screening of the documentary movie “Above All Else” by John Fiege. The screening will take place on Saturday, April 23, at 7 p.m. in the Martha Street Culp Auditorium. This screening will conclude a weekend of film and audio production workshops hosted at ETSU. 



On Friday, April 22, from 1-3 p.m., ETSU will host a field production audio workshop, presented by Kory Pereira of Soularity Sound. Following the workshop will be a hands-on project with Dr. Fred Alsop from 4-6 p.m.  



On …


2022-April-11-Helping Friends At Home, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-11-Helping Friends At Home, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY –  (April 11, 2022) Just two months ago, Yaroslav (Yaro) Hnatusko, an MBA student and graduate assistant at East Tennessee State University, was visiting his family and friends in Ukraine, the country of his birth. Everything was peaceful at the time. “Now,” he said, “it’s a war zone in my back yard.” His loved ones and fellow Ukrainians are fighting for their lives – and to help each other – during the invasion by Russia. 

Yaro is working with his brother, Stan, to help coordinate a relief effort spearheaded by Stan’s employer, Atlant, Ukraine’s largest distributor …


2022-April-08-Student Exhibitions On Display At Reece Museum, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-08-Student Exhibitions On Display At Reece Museum, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 8, 2022) – The East Tennessee State University Department of Art and Design and the Reece Museum present the Spring 2022 BFA Senior Exhibition on display through April 22. The exhibition features 10 Bachelor of Fine Arts students: Mads Brewer, Dana Brown, JJ Cox, Jenesis Fisher, Erin Fitzgerald, Emily Flores, Keely Melton, Sierra Stanley, Eric Terry and Haeden Willis. A reception happens Tuesday, April 12, from 5-7 pm at the Reece Museum.

Exhibitions on display through April 22

Here’s a look at the displays:  



  • “The Derivative” is a recreation of a family computer room in which …


2022-April-07-Gatton Ranks Among Top In Southeast, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-07-Gatton Ranks Among Top In Southeast, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 7, 2022) – East Tennessee State University Bill Gatton College of Pharmacy is listed among the “Best Pharmacy Schools” by U.S. News & World Report, ranked in 2020.

Gatton College of Pharmacy, the nation’s only private college within a public university, is ranked No. 71 out of 134 schools, which makes it:

    • among the top five private pharmacy schools in the Southeast (Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina and Tennessee).
    • among the top 10 public pharmacy schools in the Southeast.
    • among the top five pharmacy programs founded after 2005 in the U.S.
    • second best …


2022-April-07-'Dying Out Loud' Platformer Dave Warnock Coming To Etsu, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-07-'Dying Out Loud' Platformer Dave Warnock Coming To Etsu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn (April 7, 2022) – East Tennessee State University’s Secular Humanist Alliance (SHA) student group will host the event “Dave Warnock, an Atheist with ALS – Book Reading and Q&A” in the Martha Street Culp Auditorium located at the D.P. Culp Student Center on Monday, April 11, from 7-8:30 p.m. 



The event is free and open to the public, and will feature Dying Out Loud (DOL) platformer Dave Warnock, who will discuss his book “Childish Things: A Memoir” in which he details his experiences with evangelical Christianity, living with amyotrophic lateral sclerosis (ALS) – commonly known …


2022-April-07-Etsu Planetarium Playing Important Regional Role, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-07-Etsu Planetarium Playing Important Regional Role, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 7, 2022) – As audience members make their first “flight” to Mars, Dr. Gary Henson often makes note of the audible gasps that fill the room. 



“It makes the investment in the full-dome technology well worth it,” he said. 



An associate professor in the Department of Physics and Astronomy, Henson is the director of the East Tennessee State University Planetarium, a spacious theatre capable of stunning visual graphics thanks to a state-of the-art, full-dome digital projection system. 



The planetarium is playing an important role on ETSU’s campus, as well as in the region.

Visit the …


2022-April-05-Etsu Hosting Q And A On Ukraine Crisis, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-05-Etsu Hosting Q And A On Ukraine Crisis, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 5, 2022) – The unfolding crisis in Ukraine continues to hold the world’s attention and generate questions about the conflict, forces and ideas propelling it. On Tuesday, April 12, a panel of experts from East Tennessee State University will assemble to address questions from the public and provide vital context.  



The event, free and open to the public, happens at 7 p.m. in room 311 on the third floor of the D.P. Culp Student Center.  



“This will provide an engaging opportunity for members of the public to get important questions answered by scholars who are intimately …


2022-April-05-Etsu's Reece Museum Wins Awards, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-05-Etsu's Reece Museum Wins Awards, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 5, 2022) – The Reece Museum at East Tennessee State University was the recipient of two Tennessee Association of Museums (TAM) Awards of Excellence at the recent TAM conference.

Performers and attendees participate in a jam session



The TAM awards were presented to museums across the state for exceptional projects, programs and events held in 2021. The Awards Ceremony took place in Jonesborough at the McKinney Center at Booker T. Washington School on March 16. The Reece Museum received a Temporary Exhibit Award of Excellence for the “Illustrating Dante’s Divine Comedy” exhibition and a Special Event …


2022-April-04-Etsu Hosting String Band Summit, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-04-Etsu Hosting String Band Summit, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 4, 2022) – The String Band Summit conference, held at East Tennessee State University from April 8-10, allows participants to experience and consider music from a broader perspective. The conference, hosted by ETSU’s Bluegrass, Old-Time, and Roots Music Studies and the Department of Appalachian Studies, was inspired by a number of related events, such as the International Country Music Conference and the Banjo Gathering, as well as informal meetings between students of string band music, organizers said.  



“My colleague Roy Andrade organized meetings with other students studying string band music at nearby institutions,” Lee Bidgood, …


2022-April-02-Etsu Rotc Cadets Will Be Commissioned May, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-02-Etsu Rotc Cadets Will Be Commissioned May, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (May 2, 2022) – Cadets in the Army ROTC Program at East Tennessee State University will be commissioned as second lieutenants at a 1 p.m. ceremony at the Brown Hall Auditorium on ETSU’s main campus on Friday, May 6.


Retired Lieutenant General Ronald Hite, an ETSU alumni and Washington County native, is the guest speaker. Hite’s awards are many: two Distinguished Service Medals, four Legion of Merit honors and the Bronze Star, among others. A faithful supporter of ETSU, Hite retired from the Virginia-based Cypress International as chairman and CEO in 2005 following his years of military …


2022-April-01-Etsu Health Obgyn Accepting New Patients, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Etsu Health Obgyn Accepting New Patients, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Women’s health care has been a passion for most of Crystal Green’s career. Of her 13 years in nursing, she has spent 12 in women’s services, the last three of which have been as a nurse practitioner in obstetrics and gynecology.


She is accepting new patients at ETSU Health OB/GYN.


“I became a nurse practitioner to be able to provide quality, patient-centered care on a higher level,” Green said. “I have always been a nurturer at heart. Being the caring, considerate person that I am, I believe we should treat our patients as we would want …


2022-April-01-Renaissance Child Camps Celebrate 20th Anniversary At Etsu, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Renaissance Child Camps Celebrate 20th Anniversary At Etsu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. – East Tennessee State University’s Office of Professional Development invites children and youth to participate in a series of events scheduled this summer in conjunction with the 20th anniversary of the Renaissance Child Camps.


The camps offer a variety of education, hands-on and interactive sessions for children in first grade through high school. The first Renaissance Child Camps were held in the summer of 2002, and the program has grown in popularity since that time. The camps aimed at providing participants with a variety of academic, creative and physical activities are based on the STREAM (science, technology, …


2022-April-01-Etsu College A Hub For Some Of The Fastest-Growing Health Professions, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Etsu College A Hub For Some Of The Fastest-Growing Health Professions, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 2022) – “When students decide they want to go into health care, they typically think of two things – a physician or a nurse. However, if you look at what comprises the health care team, it’s allied health professionals making up two-thirds of the team, and that’s a wide description of everybody else besides nurses or physicians,” says Dr. Don Samples, dean of the College of Clinical and Rehabilitative Health Sciences at East Tennessee State University.

“It’s the physical therapists, the occupational therapists, the speech-language pathologists, the respiratory therapists, the radiographers, the nutritionists and social workers,” …


2022-April-01-Etsu Expanding Opportunities In Health Sciences For Southwest Virginia Students, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Etsu Expanding Opportunities In Health Sciences For Southwest Virginia Students, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. – East Tennessee State University signed two articulation agreements aimed at expanding opportunities for students who want to pursue careers in the health sciences.


One agreement provides students who achieve an Associate of Arts and Science degree at Virginia Highlands Community College (VHCC), located in Abingdon, Virginia, with the opportunity to transfer those credits to ETSU to pursue a Bachelor of Science degree in Kinesiology (Exercise Science), Public Health (Community Health concentration), or Rehabilitative Health Sciences.


“VHCC students choose ETSU to continue their educational journey, so VHCC faculty, staff, and administration were pleased to partner with ETSU …


2022-April-01-Etsu Professor Speaking At 'Women On Wednesdays', University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Etsu Professor Speaking At 'Women On Wednesdays', University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 1, 2022) – In “Rosa Bonheur the Amazon? Equestrianism, Female Masculinity and the Horse Fair (1852–1855)”, Dr. Michael Fowler will explore the sartorial and equestrian significance of Bonheur’s self-portrait nested within the painting at noon on Wednesday, April 6 via Zoom. The live stream can be viewed here: etsu.zoom.us/j/98988963213.  



This free virtual talk is part of the “WGS on Wednesdays” series sponsored by the East Tennessee State University Women’s, Gender and Sexuality Studies Program.  



In 1853, Bonheur first exhibited what would become her most widely celebrated work: Horse Fair, a monumental, horizontally oriented painting …


2022-April-01-Board Of Trustees Meeting, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Board Of Trustees Meeting, University Marketing And Communication, East Tennessee State University

ETSU News

ETSU Board of Trustees to hold quarterly meeting April 22

JOHNSON CITY — East Tennessee State University’s Board of Trustees will hold its quarterly meeting and several committee meetings on Friday, April 22.

All meetings will be conducted in person at the D.P. Culp Student Center, East Tennessee Room.

Meetings are scheduled as follows:

  • Academic, Research, and Student Success Committee – 8 a.m.
  • Finance and Administration Committee – 9:45 a.m.
  • Audit Committee – 11:30 a.m.
  • Board of Trustees Meeting – 1 p.m.

Committee meeting times are approximate and will begin following the conclusion of the previous meeting. When they become …


2022-April-01-Etsu's Spring Literary Festival Is April 12-13, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Etsu's Spring Literary Festival Is April 12-13, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (April 1, 2022) – East Tennessee State University’s annual Spring Literary Festival, packed with award-winning and nationally recognized writers, is set for later this month.

Poet Maurice Manning



“This is such a wonderful event, and I could not be happier about the talented writers who will be with us this year,” said Dr. Jesse Graves, ETSU’s poet-in-residence. “We are thrilled to be able to bring our literary community back together in the Reece Museum and the Martin Center.” 



Sponsored by the Bert C. Bach Written Word Initiative and the Department of Literature and Language, the two-day …


2022-April-01-Meet Mylan Hutchins, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Meet Mylan Hutchins, University Marketing And Communication, East Tennessee State University

ETSU News

Help Support Day of Giving

For Mylan Hutchins, a human services major with a double minor in special education and American Sign Language (ASL), service is a calling. Originally from Chattanooga, Tennessee, Hutchins came to East Tennessee State University as one of her first steps into what has evolved into a fulfilling journey of self-discovery.

“I came to ETSU because I wanted that experience of getting away from what you’re comfortable with,” said Hutchins. “I didn’t know anyone, and everyone I did know was suddenly several hours away. It was exciting.”

It wasn’t long until Hutchins realized those steps were …


2022-April-01-Championship Game, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-Championship Game, University Marketing And Communication, East Tennessee State University

ETSU News

On Tuesday, May 3 at 8 p.m., the ETSU JV Overwatch esports team will face the University of South Florida in the grand finals of the NACE Starleague Open Division.

NACE is the National Association of Collegiate Esports. They are the largest member association of varsity esports programs at colleges and universities across the U.S. Their Starleague is split in to three divisions: Varsity, Challenger, and Open. In this season, the ETSU JV team participated in the Open division.

The ETSU team is 4-2 (12-8) in the regular season and 4-1 (12-4) in the playoffs so far, for a current …


2022-April-01-University School To Hold Pickin In The Schoolyard Fundraiser At Etsu, University Marketing And Communication, East Tennessee State University Apr 2022

2022-April-01-University School To Hold Pickin In The Schoolyard Fundraiser At Etsu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. – University School will host “Pickin’ in The Schoolyard” on Saturday, April 23 on the campus of East Tennessee State University from 10 a.m.-2 p.m. 


This event is an annual fundraiser for the Junior Appalachian Musicians Program (JAM) at University School. It will include several student groups performing Appalachian music throughout the event. Members of ETSU’s Bluegrass, Old-Time, and Roots Music Studies, JAM string bands and other University School students are scheduled to perform on both the school lawn and in the gymnasium. 


JAM is an after-school music program that introduces students to the Appalachian music of …


2022-March-31-Sustaining Public Radio, University Marketing And Communication, East Tennessee State University Mar 2022

2022-March-31-Sustaining Public Radio, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – (March 31, 2022) With its annual spring fund drive (April 2-8) just days away, WETS-FM station director Wayne Winkler is hopeful that dollars raised will return to previous levels prior to the pandemic.

“Like every household and every business, the COVID-19 pandemic hit WETS-FM hard,” Winkler said. “Much of our underwriting comes from venues and organizations hosting events, and many of those places were closed and not hosting events which drastically affected underwriting.

“We continued with our fund drives, and it came as no surprise that the amounts we raised were drastically lower,” he said. “People had …


2022-March-31-Etsu To Host Tedx Event For Civility Week, Festival Of Ideas, University Marketing And Communication, East Tennessee State University Mar 2022

2022-March-31-Etsu To Host Tedx Event For Civility Week, Festival Of Ideas, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (March 31, 2022) – East Tennessee State University’s Creative Writing Society will host TEDxETSU Monday, April 4, at 7 p.m. as the finale to the week-long celebrations of Civility Week and the Festival of Ideas. 


The student-led event will feature various TED-like talks and performances that all share the theme of “Connection.” It will take place in the D.P. Culp Student Center ballroom, which is located on the third floor of the building. Seating is limited to 100 people and requires a ticket to attend. Tickets are available and can be picked up by students with proof …


2022-March-31-Etsu Director Of Veterans Affairs Outlines Vision, University Marketing And Communication, East Tennessee State University Mar 2022

2022-March-31-Etsu Director Of Veterans Affairs Outlines Vision, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (March 31, 2022) – When now-retired Colonel Dan Bishop received orders to leave Fort Bragg, North Carolina, and journey to Johnson City, he and his wife couldn’t locate the northeast Tennessee city on a map. 



The Army veteran ran East Tennessee State University’s ROTC program from 2012-2014. He liked what he saw, on campus and off.  

“We had a wonderful time here,” Bishop said. “The people are friendly, the mountains are beautiful and the university was, and still is, very supportive of the military community. We always thought we might come back here when I left active …


2022-March-30-Etsu To Host Medical Summer Camp For Rural Students, University Marketing And Communication, East Tennessee State University Mar 2022

2022-March-30-Etsu To Host Medical Summer Camp For Rural Students, University Marketing And Communication, East Tennessee State University

ETSU News

Hands-on Learning

Students at the camp will have the opportunity to work in ETSU's state-of-art simulation labs.

JOHNSON CITY, Tenn. (March 30, 2022) – Rural high school students already eyeing a career in medicine can get an early glimpse into the field by attending the free Rural High School Medical Camp hosted by East Tennessee State University’s Quillen College of Medicine. 


Registration is now open for the camp, which is geared toward rising juniors and seniors or recent graduates of high schools from rural or underserved areas interested in becoming a primary care physician. The week-long camp will be …


2022-March-30-Enjoy Retirement, University Marketing And Communication, East Tennessee State University Mar 2022

2022-March-30-Enjoy Retirement, University Marketing And Communication, East Tennessee State University

ETSU News

Congratulations to the following member of the East Tennessee State University family who retired in March.  Thank you for your service!

Timothy Erwin – Instructor, University School, 24 years of service

 

Published March 30, 2022, as part of the Accent email newsletter for faculty and staff.