Marketing Commons^™

2023-June-09-Investing In Our Community, University Marketing And Communication, East Tennessee State University

ETSU News

(June 9, 2023) -- East Tennessee State University and Waiting to Hear, a local non-profit that supports children who are deaf, are joining forces to provide local children with an opportunity to attend an auditory verbal camp hosted by ETSU to help them further develop their listening, language and literacy skills.

“We’re grateful to partner with the Waiting to Hear Foundation to provide a transformative summer program for these children later this month,” said Dr. Lynn Williams, interim dean of the College of Clinical and Rehabilitative Health Sciences. “Together we can make a meaningful difference in these children’s lives, and …

2023-June-08-Good As Gold, University Marketing And Communication, East Tennessee State University

ETSU News

(June 8, 2023) From a fun reality-style competition starring East Tennessee State University’s mascot to a campaign highlighting the hands-on learning opportunities available to students, ETSU recently earned accolades for finding innovative ways to connect with audiences across the state.

At the Tennessee College Public Relations Association’s 2023 Communication Awards held in Gatlinburg last month, ETSU received three gold awards, a silver award and a bronze award for work produced by ETSU’s Office of University Marketing and Communications.

Winning a gold award in the “Overall Promotion Campaign” and nominated for “Best in Show” was ETSU’s Go Beyond the Classroom …

2023-June-08-Powered By A Love Of Nature, University Marketing And Communication, East Tennessee State University

ETSU News

(June 8, 2023) – The world is increasingly acknowledging East Tennessee State University as an outdoor lover’s dream. Earlier this year, readers of Blue Ridge Outdoors magazine named the university the 2023 Top Adventure College.

From Clemson University to Virginia Tech, ETSU bested a range of other schools throughout the South. 

Professors want current and potential students to know that jobs exist for those who enjoy spending time outdoors. 

“ETSU has incredible programs that can help you find a career based on your love of nature and adventure,” said Dr. Janna Scarborough, dean of the Clemmer College of Education …

2023-June-05-Earning Prestigious Prizes, University Marketing And Communication, East Tennessee State University

ETSU News

(June 5, 2023) – She is spending part of summer in Tanzania thanks to a prestigious scholarship. 

Jessica Potter, a child psychology major and Honors scholar, is studying Swahili in the East African country from mid-June through early August.  

“We are so proud of Jessica and what she has accomplished,” said Dr. Christopher Keller, senior international officer at ETSU and dean of the Honors College. “Jessica has worked hard and is very deserving of this. The award is a perfect fit to help her realize her personal and professional goals in the nonprofit and NGO (non-governmental organization) sector.” 

Potter captured …

2023-June-01-Let's Rethink Appalachia And The South, University Marketing And Communication, East Tennessee State University

ETSU News

(June 1, 2023) – “Engaging the South,” a collection of photographs curated by East Tennessee State University graduate Joshua K. Harr with William Major, is coming soon to Johnson City.

The exhibition runs June 2-July 22 at Tipton Gallery with a reception planned for Friday, June 2, from 6-8 p.m. during the Blue Plum Festival. Nationally renowned Appalachian photographer Mike Smith will be on hand.

The exhibition brings to light new voices challenging negative stereotypes of the South, organizers said, through open dialogue and narratives from a wide spectrum of photographers who come from many backgrounds. Featured artists include Noah …

2023-June-01-A Trailblazer In Research, University Marketing And Communication, East Tennessee State University

ETSU News

Dr. Nicholas E. Hagemeier, vice provost for research and chief research officer at East Tennessee State University (VPR/CRO), is one of eight research leaders from across the country selected for the Association of Public & Land Grant Universities’ (APLU) Research Leader Fellowship Program.

Hagemeier will join the sixth cohort of the program, which is sponsored by the APLU Council on Research (COR). The year-long fellowship helps rising research leaders to gain expertise outside of their respective portfolios and fosters connections with COR’s extensive network of senior research officers through site visits and participation in COR meetings.

“The fellows chosen for …

2023-June-01-Paving The Way To A Four-Year Degree, University Marketing And Communication, East Tennessee State University

ETSU News

June 1, 2023 – East Tennessee State University and Asheville-Buncombe Technical College have joined forces in a new partnership, enabling students to seamlessly transition from A-B Tech's Associate of Applied Science in Human Services Technology program to ETSU's Bachelor of Science in Human Services program. 

The partnership will provide students who have completed a two-year degree at A-B Tech with an educational pathway to continue their studies as they work toward a four-year degree at ETSU.

A-B Tech’s two-year Human Services Technology A.A.S. degree prepares students for entry-level positions in institutions and agencies that provide social, community and educational …

2023-June-01-Creating A Path To Success, University Marketing And Communication, East Tennessee State University

ETSU News

Renee Williams' journey began when she and her two siblings were left on the steps of an orphanage in the late 1970s. Despite the challenges she faced growing up, Williams was determined to pursue higher education. Her quest to find her biological mom led her to the Appalachian Highlands and eventually to East Tennessee State University, where she began her journey as a first-generation college student.

But there are times life does not go as planned.

Williams left ETSU in 1999 without completing her degree, but in 2021 — more than 20 years later — she returned intent on finishing …

2023-June-01-Juneteenth- A Day Of Triumph, University Marketing And Communication, East Tennessee State University

ETSU News

Juneteenth is a day that commemorates the end of slavery in Texas on June 19, 1865, two years after the signing of the Emancipation Proclamation. Christa Reid, Dr. Kevin L. Brooks, Bethanie Dye and Ginette St. Louis from ETSU’s Mary V. Jordan Multicultural Center share why Juneteenth still resonates today. 

Juneteenth, a powerful moment in Black history, was the day Union soldiers led by Maj. Gen. Gordon Granger went into Galveston, Texas, with news that the Civil War was over. Although the signing of the Emancipation Proclamation had taken place two years prior, the news brought to Texas marked slavery’s …

2023-June-01-Aiming For A Healthier Community, University Marketing And Communication, East Tennessee State University

ETSU News

East Tennessee State University’s Dr. Aaron Polichnowski was recently awarded a $601,092 grant from the National Institutes of Health to research a possible link between blood vessel function and hypertension – particularly salt-sensitive hypertension.

Polichnowski, a professor in the Quillen College of Medicine’s Department of Biomedical Sciences and expert in renal hemodynamics (dynamics of blood flow in the kidneys), will conduct the study in partnership with Augusta University’s Dr. David Mattson. Mattson is a professor and Chair of Physiology at Augusta University and an expert in inflammation, kidney disease and hypertension.

Together they will look at what role Tcells, an …

2023-June-01-Perfect Pitch, University Marketing And Communication, East Tennessee State University

ETSU News

A voice familiar to patrons of the East Tennessee State University Department of Music’s Choral Programs will be heard in the major leagues this Saturday, June 3, when Hannah Lawson Blanton steps to the mic to sing the National Anthem at the Minnesota Twins vs. Cleveland Guardians baseball game in Minneapolis.

The ETSU alumna, who now works for Delta Airlines as a flight attendant, was selected for this honor after responding to an email from Delta to its Minneapolis-based employees asking for auditions.

The opportunity to sing in public again means a great deal to Blanton, a 2020 ETSU graduate …

2023-June-01-Forging A Road Ahead In Public Health, University Marketing And Communication, East Tennessee State University

ETSU News

Though Kristen Surles began her academic career with a degree in anthropology at East Tennessee State University in 2011, a professor’s suggestion that she consider a career in public health set her on an entirely new path.

And after earning her master’s in public health from the University of South Florida, Surles returned to ETSU in 2020 to pursue a doctorate in health services management and policy within the College of Public Health. Now, after graduating again from ETSU in May, Surles is looking forward to her next chapter as a Presidential Management Fellow, a prestigious national fellowship to develop …

2023-June-01-Bucs On Parade, University Marketing And Communication, East Tennessee State University

ETSU News

Confetti, cheers, and a surprise announcement topped off a historic season for the ETSU Marching Bucs.

On April 6, the campus community was invited to gather in the D.P. Culp Student Center for a “special recognition” of the marching band. With the largest band in ETSU history, it had been a memorable year and one worth celebrating. However, the students, faculty, and staff had no idea that a special guest had flown in to deliver important news.

“It is with great pleasure that I announce today that for the first time in this school’s history, the East Tennessee State …

2023-June-01-Etsu Alum's Nonprofit Raises Over $1.5 Million For Humanitarian Aid, University Marketing And Communication, East Tennessee State University

ETSU News

Imagine coming to a country thousands of miles from your home, leaving your family and loved ones behind – only to one day wake up to find them and millions of others in the middle of a war zone. That is the reality East Tennessee State University alumnus Yaroslav (Yaro) Hnatusko lives every day. Yaroslav (Yaro) Hnatusko

Combined with the love for his homeland and the skills Hnatusko honed at ETSU, he and his brother co-founded Restore Ukraine —a nonprofit organization aimed at providing essential humanitarian aid to those affected by the crisis in Ukraine. When war broke out in …

2023-May-31-A Stirling Opportunity, University Marketing And Communication, East Tennessee State University

ETSU News

(May 31, 2023) An East Tennessee State University alumna will head to the United Kingdom this fall on a Fulbright Scholarship that allows her to study two of the areas she’s most passionate about – art therapy and sport.

Rachel Harbin Blankenship graduated from ETSU in 2019 with a Bachelor of Fine Arts degree in graphic design and attended Florida State University, where she earned a master’s degree in art therapy and was a graduate assistant in the Department of Art Education.

“ETSU not only prepared me academically as I decided to pursue further education but the faculty and staff …

2023-May-29-Their Memory Lives On, University Marketing And Communication, East Tennessee State University

ETSU News

(May 29, 2023) — Beginning after the American Civil War, Memorial Day has its roots as a day of remembrance for those who have died during United States military service.  

 

In the decades following, communities, cities and states began observing the event.

ETSU pays tribute to veterans

Now a federal holiday, Memorial Day sees scores of Americans visit cemeteries and memorials, usually placing an American flag at gravesites.  

 

In that spirit, ETSU looks back at former students who gave their lives in service of their country. These veterans are part of the storied history of ROTC at ETSU, now celebrating …

2023-May-24-New Carillon Members.Pdf, University Advancement, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

The ETSU Foundation welcomed 74 new donors – the largest in the Foundation’s history – into the ETSU Distinguished President’s Trust (DPT) Carillon Society during a celebration luncheon May 23.

The Carillon Society recognizes incoming DPT members who have reached a giving level of $10,000 or higher. ETSU students Pate Anglin and Sarah Mohammed, both members of the Roan Scholars Leadership Program, presided over the ceremony. 

“Today, we celebrate the dreams that are being made possible on this campus, the pathways that are being shaped, and the opportunities that are being realized, all because of the generosity and vision of …

2023-May-22-A Baaa-Rilliant Display Of Art, University Marketing And Communication, East Tennessee State University

ETSU News

(May 22, 2023) – As the saying goes, the grass is greener when goats are around. Kingsport, however, is more colorful thanks to a herd of goats frolicking around town.  

New to Kingsport this year is a herd of uniquely painted goats that have taken the community by storm. The group is made up of 10 life-size fiberglass goats, each given a distinct design by a local artist. The sculptures made their debut at The Greatest of All Time (G.O.A.T.) Festival: A Celebration of the Arts, a three-day festival at the Kingsport Farmers Market earlier this year.  

The festival was …

2023-May-22-20 Years Later, His Research Still Flying High, University Marketing And Communication, East Tennessee State University

ETSU News

(May 22, 2023) - More than 20 years ago, East Tennessee State University’s Dr. Fred Alsop penned a work aimed at helping the more than 60 million Americans who regularly birdwatch.  

 

Published in association with the Smithsonian Institution, “Birds of North America: Eastern Region” includes everything from profiles and photos to behavior and nest locations.

Dr. Fred Alsop

And the book, written in 2001, is still getting rave reviews. 

 

Bestreviews.com, one of the top comprehensive product review sites available online, ranked Alsop’s work as the “best of the best” among other well-known books on birdwatching.  

 

“No matter where you are …

2023-May-21-From New York To Italy, His Research Will Change Minds, University Marketing And Communication, East Tennessee State University

ETSU News

(May 21, 2023) – The story is probably familiar to those who’ve taken an American or world history course. After the fall of Rome, a dark age descended on Europe until the Italian Renaissance reignited European minds. Those same Italians passed their inspiration to English protestants, who in turn brought ideas to the original 13 colonies in what would become the United States.

East Tennessee State University’s Dr. Brian Maxson plans to complicate that narrative in his upcoming book, “The United States Finds the Italian Renaissance.” 

He’s receiving impressive support to accomplish the project.

The American Philosophical Society, founded by …

2023-May-19-No Yard? No Problem. Enjoy This Community Garden., University Marketing And Communication, East Tennessee State University

ETSU News

(May 19, 2023) -- ETSU Health’s Johnson City Community Health Center is bringing back its community garden this weekend.

Anyone, whether you have a green thumb or not, is welcome to volunteer to maintain the garden and enjoy the fruits (or vegetables) of their labor. Volunteer days will be held the third Saturday of every month from 10 a.m. to 1 p.m., beginning this Saturday, May 20.

People are encouraged to come outside of those days to harvest and tend to the garden, however. Volunteer days will continue throughout the spring and summer until fall.

“Our mission is to serve …

2023-May-19-This Appalachian Artist Had An Eye For Beauty, University Marketing And Communication, East Tennessee State University

ETSU News

(May 19, 2023) – “An Exuberant Spirit: The Sammie L. Nicely Collection” is now on display at East Tennessee State University’s Reece Museum through Oct. 13. A reception and celebration will be held on Thursday, June 15, from 4-7 p.m.

Samuel Louis Nicely (1947-2015) was an artist and educator who embraced his cultural heritage as a Black man from Appalachia. Nicely self-identified as a contemporary folk artist, and his unique aesthetic is a blended exploration of African and Appalachian ancestry that is evident in both his art and his collection. In 2020, 50 works from Nicely's personal collection were …

2023-May-19-Announcing Lower Tuition, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 19, 2023) – During a special called meeting, the East Tennessee State University Board of Trustees voted today to lower tuition for future pharmacists attending the ETSU Bill Gatton College of Pharmacy in Johnson City, Tennessee. The reduction was made possible following the TN General Assembly’s decision to provide a $2.5 million annual state appropriation to the college, the first state funding for the college since its founding in 2005.

For in-state students, the tuition cost to pursue pharmacy at ETSU is now $27,000 per year, over 30% less than before. For out-of-state, the tuition cost is …

2023-May-19-State Investment Will Change Lives, University Marketing And Communication, East Tennessee State University

ETSU News

(May 19, 2023) -- During a special called meeting, the East Tennessee State University Board of Trustees voted today to lower tuition for future pharmacists attending ETSU Bill Gatton College of Pharmacy in Johnson City, Tennessee. The reduction was made possible following the TN General Assembly’s decision to provide a $2.5 million annual state appropriation to the college, the first state funding for the college since its founding in 2005.

For in-state students, the tuition cost to pursue pharmacy at ETSU is now $27,000 per year, over 30% less than before. For out-of-state, the tuition cost is $33,000 per year, …

2023-May-12-Hike. Learn. Play., University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 12, 2023) – The Appalachian Trail Vista will bring hiking enthusiasts from across the country to Northeast Tennessee August 4-7. Participants will engage in a variety of hikes, workshops and excursions as part of the summit. With East Tennessee State University's D.P. Culp Student Center as the home base, the event provides a forum for engagement of activities on and near the Appalachian Trail. The summit offers hiking, educational, cultural and historical learning programs, while working with trail clubs, local communities and nearby partner organizations. 

The Appalachian Trail Vista is a gathering celebrating hiking with an opportunity …

2023-May-11-Discover Adventure In Our Backyard, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 11, 2023) – East Tennessee State University has been named the 2023 Top Adventure College by readers of Blue Ridge Outdoors magazine, besting numerous other colleges and universities.

The annual tournament is organized in a bracket-style format, with the end goal of naming a winner as the best outdoor adventure college or university in the Southeast and Mid-Atlantic.

ETSU came out on top after multiple rounds of head-to-head matchups with competitors such as Clemson University, the University of Tennessee, Virginia Tech and previous winner Maryville College.

Set in an outdoor lover's paradise, ETSU’s main campus is surrounded …

2023-May-09-Honoring Their Service, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 9, 2023) — The Quillen College of Medicine at East Tennessee State University hosted a military promotion ceremony last week for six members of the Class of 2023.

The following students were commissioned as officers during the ceremony on May 5, which took place a few hours prior to the college’s commencement ceremony:

• Samantha Nicole Courtney, of Medina, Tennessee, U.S. Air Force. Courtney will complete her residency in psychiatry at Wright-Patterson Air Force Base.
• Sean Morgan Davis, of Gainesboro, Tennessee, U.S. Navy. Davis will complete his residency in family medicine at Naval Air Station Jacksonville, …

2023-May-06-Congratulations, Class Of 2023, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 6, 2023) – East Tennessee State University celebrated more than 2,000 members of the Class of 2023 during two Commencement ceremonies held at the Ballad Health Athletic Center today.

During the morning ceremony, Coach Brenda Mock Brown was the keynote speaker.

Named head coach of the ETSU Women’s Basketball program in 2022, she is the 10^th head coach in program history. She led the team to a historic season, with a 25-10 overall record this season for a 19-win improvement from the previous season. The improvement is the seventh-best turnaround in NCAA women's basketball history. She …

2023-May-04-She Realized She Could Make A Difference. So, She Did., University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 4, 2023) — Taylor Coston, from Florence, Alabama, a pharmacy and public health student at East Tennessee State University, was awarded the prestigious U.S. Public Health Service (USPHS) Excellence in Public Health Pharmacy Award.

Coston is enrolled in ETSU’s PharmD/Master of Public Health dual degree program and will pursue a career in pharmacy.

Coston is one of 10 students nationwide selected by the Pharmacist Professional Advisory Committee (PharmPAC) Student Awards Program as a “Top Award Recipient” for their public health work that positively impacted their local communities and beyond.

In total, just 88 pharmacy students from across …

2023-May-03-A Life Of Purpose, Wonder, And Adventure, University Marketing And Communication, East Tennessee State University

ETSU News

May 3, 2023

This Saturday, we will celebrate the achievements of more than 2,000 new graduates. Obtaining a college diploma indicates that you have mastered a set of skills within a particular field of study. One skill I hope all ETSU graduates leave with is that of leadership. And it is a skill I hope you continue developing all your life.

As members of the ETSU community, each of us has been commissioned to pursue and fulfill a singular mission: to improve the quality of life for people in this region and beyond. Strong leadership is essential if we are …