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Business and Corporate Communications Commons™

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Lindenwood University

Articles 1981 - 2010 of 2313

Full-Text Articles in Business and Corporate Communications

Innovative Business Communication And Its Effect On The Bottom Line, Jane M. Lloyd Jan 1998

Innovative Business Communication And Its Effect On The Bottom Line, Jane M. Lloyd

Theses

This thesis will examine a variety of business communication styles and show how various forms of communication can have an impact on a company's profitability.

Although a number of variables have been known to contribute to a company's bottom line - sales volume, cost of production, quality of products, etc. - only in the last ten to fifteen years have companies begun to look at the impact their business communication techniques have on productivity.

In these times of downsizing, rightsizing, and reengineering, it is more important than ever to maintain open lines of communication among all levels of employees. It …


Baseball Superstar To Address Record Number Of Graduates, Lindenwood College Apr 1997

Baseball Superstar To Address Record Number Of Graduates, Lindenwood College

Archived Lindenwood Press Releases

No abstract provided.


Multimedia At Mcdonnell Douglass Corporation & Possible Future Implications, Robert L. Williams Jan 1997

Multimedia At Mcdonnell Douglass Corporation & Possible Future Implications, Robert L. Williams

Theses

This thesis will focus on the study of multimedia at The Boeing Company in St. Louis, Missouri and on the corporate world as a whole.

Multimedia is for real. Though the contemporary hype exceeds the current level of real development activity, multimedia is properly billed as the next major dimension of computing.

Multimedia will promote a monumental clash of cultures between the software engineering and media production organizations within the corporate communications departments of major corporations. The convergence of media that is the very essence of what is being described as multimedia will spawn one of the great professional culture …


Corporate Communication With The Intranet, Carol J. Sonderman Jan 1997

Corporate Communication With The Intranet, Carol J. Sonderman

Theses

This project will focus on the study of the intranet through a review of literature and interviews to determine its value as a corporate communication tool. Currently, the intranet is in the early "innovator and adaptor" stage of development. However, it is moving rapidly forward to the early maturity stage within the corporate world.

Intranets can connect every person, every document, and every application within an organization, no matter where they are physically located. Intranets help companies reduce their paper costs in core areas of communication such as company telephone directories, employee benefits handbooks, manuals, and interoffice or department newsletters. …


Using Public Relations To Effectively Communicate A Desired Corporate Image Of The United States Postal Service, Dianne Holloway Williams Jan 1994

Using Public Relations To Effectively Communicate A Desired Corporate Image Of The United States Postal Service, Dianne Holloway Williams

Theses

The United States Postal Service is a 219 year old American institution that for the majority of those years enjoyed the approval and confidence of the American people. Now, newspaper articles regularly ask whether this public service would be better managed as a private industry.

Sometime after World War II Americans began to lose faith in big business and in the government. The Postal Service was included among those institutions that began to lose public trust. More recently, numerous news reports point to an agency delivering poor service through unconcerned, perhaps even violent employees . This general distrust of government …


Lindenwood Bulletins, November 19, 1991, Lindenwood College Nov 1991

Lindenwood Bulletins, November 19, 1991, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Partnering: A Constructive Approach To Obtaining Engineer-Architect Services For The 1990s And Beyond, Donald E. Nations Sep 1991

Partnering: A Constructive Approach To Obtaining Engineer-Architect Services For The 1990s And Beyond, Donald E. Nations

Theses

This thesis will focus on a method of doing business in which two companies, whose businesses are complementary, work together in a relationship that strives to benefit both.

Large corporations continually examine ways to constructively manage the vast concept of change, and maintain their competitive posture. One way in which some corporations are beginning to strengthen their assets and their capabilities to deliver products or services is through a relationship known as "partnering."

As an oversimplified way of defining partnering, in a business-to-business relationship, one firm specializes in providing a service required by another company that the latter may not …


Lindenwood Footnotes, May 13, 1991, Lindenwood College May 1991

Lindenwood Footnotes, May 13, 1991, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Footnotes was a campus newsletter from 1990 through 1991.


Lindenwood Footnotes, April 10, 1991, Lindenwood College Apr 1991

Lindenwood Footnotes, April 10, 1991, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Footnotes was a campus newsletter from 1990 through 1991.


Lindenwood Footnotes, March 25, 1991, Lindenwood College Mar 1991

Lindenwood Footnotes, March 25, 1991, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Footnotes was a campus newsletter from 1990 through 1991.


Lindenwood Footnotes, March 8, 1991, Lindenwood College Mar 1991

Lindenwood Footnotes, March 8, 1991, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Footnotes was a campus newsletter from 1990 through 1991.


The Way To Better Media Relations, Bruce Prator Epps Jan 1991

The Way To Better Media Relations, Bruce Prator Epps

Theses

Unavailable.


Lindenwood Bulletins, October 9, 1990, Lindenwood College Oct 1990

Lindenwood Bulletins, October 9, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, September 18, 1990, Lindenwood College Sep 1990

Lindenwood Bulletins, September 18, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Student/Teacher/Producer Wins Emmy, Lindenwood College Sep 1990

Student/Teacher/Producer Wins Emmy, Lindenwood College

Archived Lindenwood Press Releases

No abstract provided.


New Lindenwood College Coaches Ready For Debut, Lindenwood College Sep 1990

New Lindenwood College Coaches Ready For Debut, Lindenwood College

Archived Lindenwood Press Releases

No abstract provided.


Lindenwood Bulletins, August 27, 1990, Lindenwood College Aug 1990

Lindenwood Bulletins, August 27, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, June 18, 1990, Lindenwood College Jun 1990

Lindenwood Bulletins, June 18, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, April 30, 1990, Lindenwood College Apr 1990

Lindenwood Bulletins, April 30, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, April 24, 1990, Lindenwood College Apr 1990

Lindenwood Bulletins, April 24, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, April 16, 1990, Lindenwood College Apr 1990

Lindenwood Bulletins, April 16, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, April 9, 1990, Lindenwood College Apr 1990

Lindenwood Bulletins, April 9, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, April 2, 1990, Lindenwood College Apr 1990

Lindenwood Bulletins, April 2, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, March 26, 1990, Lindenwood College Mar 1990

Lindenwood Bulletins, March 26, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, March 19, 1990, Lindenwood College Mar 1990

Lindenwood Bulletins, March 19, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, March 12, 1990, Lindenwood College Mar 1990

Lindenwood Bulletins, March 12, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, March 5, 1990, Lindenwood College Mar 1990

Lindenwood Bulletins, March 5, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, February 23, 1990, Lindenwood College Feb 1990

Lindenwood Bulletins, February 23, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


Lindenwood Bulletins, January 10, 1990, Lindenwood College Jan 1990

Lindenwood Bulletins, January 10, 1990, Lindenwood College

Lindenwood Bulletins / Footnotes

Lindenwood Bulletins was a campus newsletter from 1990 through 1991.


The Impact Of Implementin Effective Employee Communication To Manage The Evolving Work Force, Michelle K. Bray Jan 1990

The Impact Of Implementin Effective Employee Communication To Manage The Evolving Work Force, Michelle K. Bray

Theses

This thesis will focus on the study of implementing effective employee communications to manage a diverse work force.

Over the years the practice of public relations has struggled to establish a niche for itself by justifying its existence to corporate America, mainly upper management. As an increasing number of chief executive officers recognize the need for effective communications professional communicators are being strategically placed to best serve the organizational objectives. Unfortunately, the area of internal communications is often neglected.

Research has attributed the lack of effective, open, two-way communications to the false presumption that employees are loyal 10 their employer …