Business Commons^™

2021-04-26 Message From The President, Morehead State University. Office Of The President.

Staff Congress Records

A message sent by the President of Morehead State University to the campus community regarding paid day off and travel on April 26, 2021.

2021-04-26 General Education Council Meeting Minutes, Morehead State University. Faculty Senate., General Education Council.

Faculty Senate Records

Meeting minutes of the General Education Council for April 20 and April 26, 2021.

The Curious Case Of Firm Performance: Why Do Comapanies Reverse The Year Order Of Their Graphs In Annual Reports, Austin Hamil Higginbotham

Honors Capstone Projects and Theses

No abstract provided.

The Role Of Political Values And Ideologies Of Entrepreneurs And Financiers, Ileana Maldonado-Bautista, Peter G. Klein, Kendall W. Artz

Management Faculty Publications

We examine how entrepreneurs’ political values affect their ventures’ stakeholder orientation, and how this orientation affects venture funding. We also show how the political ideologies of financiers influence their investment choices and relationships with entrepreneurs. Using a sample of 652 ventures backed by 332 financiers and information on political values and ideologies of entrepreneurs and financiers, along with text-based analyses of documents to infer stakeholder orientation, we find ventures with a narrow orientation obtain more funding than those with a broader orientation, and this relationship is moderated by financiers’ political ideologies. The findings have implications for stakeholder theory in entrepreneurship.

A Site Suitability Analysis Of A Tattoo Art School In Tallahassee, Florida, Gianni Mccrea, Andre Kimble

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Tallahassee, Florida as providing a sufficient number of customers to warrant a new and sustainable Tattoo Art School. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can provide …

Developing A New Paintball Facility In New Orleans, Louisiana, Jevon Taylor, Justin Taylor

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around New Orleans, Louisiana as providing a sufficient number of customers to warrant a new and sustainable paintball facility. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can provide …

Developing An Investment Consulting Firm Near Denver, Colorado: A Site-Suitability Analysis, Caiman Moore, Matthew Studenic

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Denver, Colorado as providing a sufficient number of customers to warrant a new and sustainable Investment Consulting Firm. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can provide …

A Site-Suitability Analysis For A New Interstate Highway Rest Area Near Ft. Meyers, Florida, Krue Thwaits

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Ft. Meyers, Florida as providing a sufficient number of customers to warrant a new and sustainable interstate highway rest area. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis …

A Site Suitability Analysis Of A Book Store/Coffee Shop In Seattle, Washington, Hannah Paul, Jennifer Hahn

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Seattle, WA as providing a sufficient number of customers to warrant a new and sustainable used book store/ coffee shop. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis …

A New Vegetarian Restaurant In Detroit, Michigan: A Site-Suitability Analysis, John Politowicz

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Detroit, Michigan as providing a sufficient number of customers to warrant a new and sustainable vegetarian restaurant. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can provide valuable …

Identifying Appropriate Strategies To Sell Tesla Automobiles In Ohio, Trever Maughmer

ONU Student Research Colloquium

Segmentation data serves as an important resource used in business research. It encapsulates people who live in certain areas according to similar demographic traits, behaviors and habits, and consumer trends. Companies such as ESRI make their segmentation data available for a price, along with highly-specialized analysis tools. This project is a case study that examines the utility of ESRI segmentation data and tools to identify a suitable marketing strategy for potential customers in specific locations in Ohio. It further identifies population segments in certain geographic areas according to consumer trends and demographic characteristics. Unlike traditional brick-and-mortar (B&M) dealerships, this project …

Creating A New Amazon Warehouse/Distribution Center Near Miami, Florida: A Site-Suitability Analysis, Daniel Unruh, Cameron Veto

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Miami, FL as providing a sufficient number of customers to warrant a new and sustainable Amazon Warehouse. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can provide valuable …

Dole Foods Distribution Center Near Chicago, Illinois: A Site Suitability Analysis, Corey Frye

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Chicago, Illinois as providing a sufficient number of customers to warrant a new and sustainable Dole Foods Distribution Center. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can …

A Site-Suitability Analysis Of An Indoor Snow Ski Park Near Harrisburg, Pennsylvania, Ethan Falsone, Austin White

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Harrisburg, Pennsylvania as providing a sufficient number of customers to warrant a new and sustainable Indoor Snow Ski Slope. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can …

Site Suitability Analysis Of A Brewery Supply Outlet Near Tampa, Florida, Ethan Hartman, Hunter Wolfe

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Tampa, FL as providing a sufficient number of customers to warrant a new and sustainable beer brewing supply retail outlet. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis …

A Site-Suitability Analysis Of A Mannequin Production Facility Near Seattle, Washington, Tyler Smith

ONU Student Research Colloquium

This research presents the utility of a Site Suitability Analysis to help determine the viability of a business venture in a particular location. Specifically, we present the results of a case study that focuses on the area immediately around Seattle, Washington as providing a sufficient number of customers to warrant a new and sustainable mannequin production facility. Site Suitability Analysis provides a variety of statistical and analytical methods of analysis, which is commonly used in market research. This research presents the results of some of these methods, as applied to commonly-used datasets, and concludes that Site Suitability Analysis can provide …

A Novel Design Of Vitual And Mixed Reality Scenarios For Automation Training, Andres Salinas-Hernandez

Morehead State Theses and Dissertations

A thesis presented to the faculty of the College of Business and Technology at Morehead State University in partial fulfillment of the requirements for the Degree Master of Science by Andrés Salinas-Hernández on April 23, 2021.

Fourth Spring Meeting: April 23rd, 2021

Golf Management Program: Publications

Fourth Spring Meeting: April 23rd, 2021

PGM Student Club, PGA Golf Management, University of Nebraska-Lincoln

Downstream Relationship Analysis Psa 591x, Andree Rathemacher

Library Impact Statements

No abstract provided.

Media, Marketing, And More – How Social Technology Is Changing The Face Of Small Business, Lily Reynolds

Honors Theses

The purpose of this study is to identify the ways in which social media and marketing technology advances are affecting small retail businesses. A total of three interviews were conducted with working professionals in different areas along the fashion supply chain, and were contacted based on common acquaintances. Each interview was conducted over the phone, and lasted between ten minutes and half an hour, with guided and supplemental questions focusing on their experiences with technology in their fields. The results showed that each area was affected in numerous ways, from superficial business changes to advancements at the cores of their …

Bias-Related Attitudes Towards Black Women Of Transgender Experience In Nonprofit, Community, And Government Leadership, Ebony Kirkland

School of Professional and Continuing Studies Nonprofit Studies Capstone Projects

This study examines explicit attitudes and implicit biases that are learned and perpetuated against Black women of transgender experience. These behaviors and beliefs contribute to broader impacts around policy support and community safety. Long-term discrimination against Black women of transgender experience create various disadvantages in social, educational, and economic arenas. The primary research question will explore the ways in which personal and external experiences influence how society responds to Black transgender women. An additional research tool, which will involve qualitative and quantitative data sampling, this researcher will explore the experiences, attitudes and perceived behaviors of both Black transgender women and …

Venturing Into Virtual: A Study Of The Impact Of Virtual Alumni Engagement On The Alumni- Alma Mater Relationship In Higher Education, Leah B. Downey

School of Professional and Continuing Studies Nonprofit Studies Capstone Projects

The arrival of the COVID-19 pandemic in the United States prompted an unanticipated change in the fundamental ways in which alumni relations offices at higher education institutions engage their alumni populations. It necessitated a transition into virtual programming and engagement efforts. The impact of this shift into operating almost exclusively online is relatively unknown, with little scholarly research currently existing on the topic. Following a comprehensive review of the existing literature, this study compared the five-year historical trends in alumni engagement at a small, private liberal arts institution to survey feedback provided by alumni volunteers. Seeking to understand the impact …

The Financial Impact Of Gender Diversity On Corporate Boards, Elizabeth Hamilton

Undergraduate Theses

The purpose of this study is to investigate the relationship between gender diversity and firm financial performance, using a data set of 50 S&P 500 companies during 2015-2019. Gender diversity was measured through the percentage of women on the board and whether the board has a “critical mass” (of at least three women). In the results of the regression analyses, some significant relationships between variables were found. The regression between ROA and the percentage of women indicated a positive, significant relationship for ROA to the percentage of women. For the regression between ROA and the critical mass variable, no significant …

How Does A Responsible Leader Win In A Competitive World?, Patricia Macneil, Rocky J. Dwyer, Maggie Matear

International Journal of Applied Management and Technology

Competitiveness demonstrates a firm’s effectiveness in achieving an advantage over others. A leader’s competitiveness can facilitate higher profits and growth. It can also lead to unethical and irresponsible corporate dealings. This paper suggests competitiveness can be responsible.

Responsible Leadership defines two main responsible leaders (RL), integrative and instrumental. Integrators are linked to social responsibility and multiple stakeholders, while Instrumentalists are associated with competitive advantage and shareholders. Missing from extant research frameworks is how the two RLs experience competitiveness.

We examined the lived experience of a group of Top 100 Leaders in Canada, finding that both RLs practiced responsible competitiveness. A …

Exploring University Student Engagement And Sense Of Belonging During Work-Integrated Learning, Anna D. Rowe, Denise Jackson, Jenny Fleming

Research outputs 2014 to 2021

Work-integrated learning (WIL) is recognised as a valuable pedagogical strategy for developing graduate employability, increasing employment prospects and contributing to a range of other learning outcomes. The purpose of this exploratory study was to determine the degree to which WIL students in higher education, felt they fully engaged in workplace activities and experienced a sense of belonging to their workplace environment. Further aims were to identify factors that facilitated and inhibited their engagement and belonging. Data were collected using an online survey of 151 students undertaking WIL as part of a university degree, in the contexts of business, sociology and …

The Impact Of Wine Nutrition And Ingredient Labeling On Consumers’ Attitudes And Purchase Intentions, Kara Tate

Honors Theses

Current TTB regulations do not require that US wine producers display nutrition and ingredient labeling on their wine labels. However, recent attempts at passing legislation to mandate that such information be provided on labels in the EU suggests that US policy makers will soon follow suit. Research on how this addition would impact consumers has been scarce and has been primarily conducted in Europe, but what is available suggests that consumers are unaware of the nutritional values in a glass of wine and many do not look at the back label when selecting a bottle to purchase. We conducted a …

Ursinus College Women's Investment Management Company, Taylor Beaumont, Shannon Blessing, Olivia Defusco, Julia Ewing, Angela Gervasi, Wendy Luo, Eve Peiffer, Becca Lewis, Ellie Templeton, Emily Benning, Rebecca Lam, Maddy Sorokanych, Theodora Zeibekis, Marcella Thanh-Guyet, Delanie Rogers

Business and Economics Presentations

The Ursinus College Investment Management Company (UCIMCO) consists of groups of student analysts who manage endowment-style and stock selection funds on behalf of the college endowment. In 2020, a group of women students began to manage their own fund. This presentation reviews activities of the previous year and analyzes the stock performance of various companies including: Anthem, Inc., American Well Corporation, SNAP, Inc., Yatsen Holdings Ltd. and Yum China Holdings.

2021 Student Honors Convocation And Awards, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2021-April-22-Etsu Offering Free Pharmacy Summer Day Camp June 26 And July 17, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 22, 2021) – Students interested in learning more about the pharmacy profession can attend East Tennessee State University Bill Gatton College of Pharmacy’s annual summer camp, “Gatton Pharmacy Footprints.” This year, because of limited space due to COVID-19 restrictions, students can choose to attend a free day camp one of two days: June 26 or July 17, from 10 a.m.- 3 p.m.

The camp is open to rising high school juniors, seniors and college students. Other levels may be considered on an individual basis. The registration deadline is June 19, 2021. Each camp includes a free boxed …

2021-April-22-Womens Studies Th Anniversary, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (April 22, 2021) – More than 25 years ago, the Women’s Studies Program established its roots at East Tennessee State University. Since then, the program has sought to provide feminist education on the campus and throughout the region through scholarship, activism and community building.

To commemorate this noteworthy milestone, Women’s Studies held a virtual celebration on Monday, April 26, in which the program honored its past at ETSU and looked forward to an exciting future. The celebration featured foremothers of the program, as well as a timeline that allowed attendees to “walk through” the program’s history and learn …